Management Information Systems
MANAGING THE DIGITAL FIRM

Kenneth C. Laudon
New York University f Jane P. Laudon
Azimuth Information Systems

PEARSON

feerttifie tall
Pearson Education International

Brief Contents
Part One
Chapter 1 Chapter 2 Chapter 3 Chapter 4 Part One Project

Organizations, Management, and the Networked Enterprise 1
Information Systems in Global Business Today 2 Global E-Business: How Businesses Use Information Systems 38 Information Systems, Organizations, and Strategy 80 Ethical and Social Issues in Information Systems 124 Analyzing Business Processes for an Enterprise System 165

Part Two
Chapter 5 Chapter 6 Chapter 7 Chapter 8 Part Two Project

Information Technology Infrastructure 167
IT Infrastructure and Emerging Technologies 168 Foundations of Business Intelligence: Databases and Information Management 222 Telecommunications, the Internet, and Wireless Technology 260 Securing Information Systems 312 Creating a New Internet Business 351

Part Three
Chapter 9 Chapter 10 Chapter 11 Chapter 12 Part Three Project

Key System Applications for the Digital Age 353
Achieving Operational Excellence and Customer Intimacy: Enterprise Applications 354 E-Commerce: Digital Markets, Digital Goods 388 Managing Knowledge 428 Enhancing Decision Making 470 Designing an Enterprise Information Portal 508

Part Four
Chapter 13 Chapter 14 Chapter 15 Part Four Project

Building and Managing Systems 509
Building Systems 510 Project Management: Establishing the Business Value of Systems and Managing Change 552 Managing Global Systems 592 Redesigning Business Processes for Healthlite Yogurt Company 629

International Case Study 631 Your Digital Portfolio 645 References R 1 Glossary G 1 Photo and Screen Shot Credits P 1 Indexes 11 iv Complete Contents
Part One
Chapter 1

Organizations, Management, and the Networked