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Marketing Quiz

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MARKETING I
PRE-FINALS QUIZ #2
MWF 11:30-12:30
I. Fill in the blanks.
Physical distribution is that marketing ____________ which facilitates the ____________ of goods from the ____________ to the ____________ of the ____________. On a broader scope, physical distribution includes the ____________ of ______________, ______________, and _____________ to the firm's ______________________.

II. Matching type. Match Set A with Set B by writing the corresponding letter of the answer on the space provided before each number.

SET A
___1. A means of transportation which is considered as less costly.
___2.A widely used inventory control technique.
___3. A special transport agency which fit the requirement for speed and reliability.
___4. This refers to receiving, recording, filling, and assembling orders for shipment.
___5. An inventory which may mean lost sales.
___6. A type of warehouse which are owned or leased by the company.
___7. This form of transportation constitutes the fastest means of delivering goods.
___8. This refers to the activities involved in moving goods over short distances into, within, and out of warehouses and manufacturing plants.
___9. A component of the order cycle that refers to the time the customer develops the order until the order is received by the seller.
___10. A form of transportation which provides a very important means of transportation especially in an archipelago like the Philippines.
___11. This cycle consists of order placement, internal order processing, order preparation, and order shipment.
___12.A type of warehouse that are operated by professional warehousers.
___13. Component of the order cycle that refers to all activities relating to the picking and packaging of individual customer orders.
___14. A special transport agency involved in the economical distribution of goods. They pick up small shipments, consolidate them, and deliver them to their destinations.
SET B
a. internal order processing
b. post office
c. trucks
d. private warehouse
e. too much inventory
f. order cycle
g. materials handling
h. railroads
i. order placement
j. public warehouse
k. water vessel
l. parcel service company
m. pipelines
n. Economic Order Quantity
o. too small inventory
p. order processing
___15. An inventory that is considered as a drain on the financial resources of the firm.
___16.Form of transportation that constitutes the most reliable means of transporting goods between two points inland.
___17.Component of the order cycle which refers to the time required to process the customer's order until it is ready for shipment.
___18. A special transport agency which covers every town in the country and is one of the most economical ways of sending packages to customers.
___19. Component of the order cycle which refers to the time the order is placed upon a transport facility until the goods ordered are unloaded and received by the customer.
___20. Are specialized means of transporting liquid products like oil from their sources to markets.

III. ENUMERATION
1.Give 6 opportunities in physical distribution which can make the firm more competitive.
a.________________________________________
b.________________________________________
c.________________________________________
d.________________________________________
e.________________________________________
f.________________________________________

2. Enumerate at least 5 variables in the number and location of warehousing facilities. a_____________________________________ b.____________________________________
c.____________________________________
d.____________________________________
e.____________________________________

q. airplane
r. freight forwarders
s. order shipment
t. transportation
u. order preparation

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