Premium Essay

Mba Porters Forces

In:

Submitted By Johan1992
Words 1456
Pages 6
Johan Basson
2457167
CCMM 516
Assignment 1

QUESTION 1
1.1 Introduction
Porter's competitive forces model utilises five legs or better known as competitive forces to determine the market position of a company or a certain line of business.
These five legs will be briefly mentioned and discussed below and will then be applied on the NBA to determine its current position.
1.2 Entry barriers
The first competitive force is the threat of new entrants, or also known as entry barriers, this analyses the market and then determines how easy it is for new businesses or companies to enter and thrive in the industry.
The reason for this is that the more companies enter a market, the less market share each company will have in a business. This means that the market will become less profitable and less attractive.
Things that influence the entry barriers include economic considerations like capital required and the economy and also in general legislation and rules and regulations limiting the entry into a certain market.
1.3 Threat of substitutes
The second competitive force is the threat of substitute products or services. This means that if it is a product that is easily made or obtained and it has no registered patents over it, that it would easily be substituted by a similar or same product. It also refers to the uniqueness of a product and how easily a similar product or a different product with the same goal may be manufactured.
If it is easily substituted it weakens the market share and therefore renders the market less profitable.
1.4 Rivalry
The third competitive force is that of the intensity of competitive rivalry in the market. This refers to the amount and size (Or market share) of competitors.
When there are more and bigger competitors to compete with it decreases the market share and therefor leaves the market less profitable.
1.5 The bargaining

Similar Documents

Premium Essay

Ill Seek to Increase the Efficiency of Back-Office Processes.

...Rising competitive pressures will force Banking industry to differentiate itself more aggressively, whether through its product mix, market focus, or branding proposition. Restructuring will focus on entrenching existing areas of strength, not developing entirely new ones. Cost-efficiency will remain key factor. Expect a further acceleration in the outsourcing of non-core functions and greater emphasis on performance improvement as the bank will seek to increase the efficiency of back-office processes. POSTED BY MYBLOG AT 12:02 AM NO COMMENTS: Post a Comment LINKS TO THIS POST Create a Link Newer Post Home Subscribe to: Post Comments (Atom) USEFUL INFORMATION ANALYSIS OF THE GLOBAL CAPITAL MARKET Learn Excel Quick & Easy MBA Quick Reference MY HEADLINES FUTURE OF OIL AND RISING OIL PRICES Blood and oil: How the West will profit from Iraq's most precious commodity 7/17/2008 The 'IoS' today reveals a draft for a new law that would give Western oil companies a massive share in… Oil for War 7/17/2008 After invading one of the most petroleum-rich countries on earth, the U.S. military is running on empty. Napoleon famously… Future of Iraq: The spoils of war 7/17/2008 How the West will make a killing on Iraqi oil riches Iraq's massive oil reserves, the third-largest in the world,… Headlines by FeedBurner FUTURE OF OIL AND RISING OIL PRICES ↑ Grab this Headline Animator SUBSCRIBE NOW: GOOGLE Add to Google Reader or Homepage ...

Words: 816 - Pages: 4

Premium Essay

Cis of Dell Inc Development

... Dell Inc.  Competitive forces The Competitive forces has five forces which are threat of new competition; threat of substitute products or services; bargaining power of customers or buyers; bargaining power of supplier; and intensity of competitive rivalry. I. Threat of new competition: In the other word, it is the threat of new entrants. For the threat of new entrants, based on the Porter's five forces, a model for industry analysis, " Barriers to entry are more than the normal equilibrium adjustments that markets typically make." (Porter's Five Forces). If a company wants to enter a new market, it should consider about the following factors in the industry which are Government policy, economies of scale, capital requirements, brand identity, absolute cost advantages and Industry profitability etc. II. Threat of substitute products or services: According to Wikipedia, " The existence of products outside of the realm of the common product boundaries increases the propensity of customers to switch to alternatives. Note that this should not be confused with competitors' similar products but entirely different ones instead." (Porter five forces analysis, 2009). Many factors such as switching costs, buyer inclination to substitute, price performance, and trade- off of substitutes should be considered by a company. III. bargaining power of customers or buyers: based on Wikipedia"The bargaining power of customers is also described as the market of outputs: the ability...

Words: 1246 - Pages: 5

Premium Essay

Composition

...publisher. Requests for permission should be directed to permissions@hbsp.harvard.edu, or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163. ISBN: 978-1-4221-6059-6 By his example, Arthur Rosin, my uncle, taught me the pleasures of understanding and explaining. This book is dedicated to him, to Betty Rosin, and to my parents, Cyrille and Eugene Gorin. Contents Copyright Acknowledgments Introduction Part One: What Is Competition? 1. Competition: The Right Mind-Set 2. The Five Forces: Competing for Profits 3. Competitive Advantage: The Value Chain and Your P&L Part Two: What Is Strategy? 4. Creating Value: The Core 5. Trade-offs: The Linchpin 6. Fit: The Amplifier 7. Continuity: The Enabler Epilogue: A Short List of Implications FAQs: An Interview with Michael Porter A Porter Glossary: Key Concepts Chapter Notes and Sources About the Author Acknowledgments The Michael Porter I know is first and foremost a gifted teacher. If this book succeeds in helping readers understand Porter’s ideas in their full richness, it is thanks in large measure to his encouragement, his guidance, and his patience in explaining those ideas to me. As this book progressed, he carefully reviewed every chapter, giving generously both his time and his laser-sharp attention. The company examples I have used to illustrate Porter’s ideas draw not only on his work, but also on that of many researchers and business writers. Where I have used...

Words: 59071 - Pages: 237

Premium Essay

State of Sustainability in the Aruban Fine Dining Industry

...Faculty of Hospitality, Tourism Management & International Business Studies University of Aruba State of Sustainability in the Aruban Fine Dining industry Course: MBA 2015 Module 2: Sustainability & Innovation Instructor: Prof. Dr. Ryan R. Peterson, PhD, Msc., Bsc., CHE Team: 6 Cavril Rombley Ryan Falconi Executive summary This state of sustainability report of the Fine dining industry in Aruba describes the challenging landscape of the local and international fine dining industry. An Economic industry analysis using Porters five forces analysis on sustainability in the fine dining industry is provided and data analysis of the conducted surveys. For this report a combination of qualitative and quantitative research was used. The data collection was based on interviews held with managers and owners of the restaurants and analysis of the survey, literature review and desk research. March 4, 2015 2 Table of Contents Executive summary......................................................................................................................... 2 1. Introduction ............................................................................................................................. 4 2. The changing landscape and challenging market space of the international fine dining industry. ............................................................................................................................................

Words: 4674 - Pages: 19

Premium Essay

Jkjkjk

...competitive advantage. Emphasis is placed on how the variable of culture interacts wth other national and international factors that affect managerial procesess and behaviors. This course also focuses on effective strategic, organizational, and interpersonal management as students learn how to develop the skills necessary to design and implement global strategies, conduct effective cross-national interactions, and manage daily operations in foreign subsidiaries. The growing competitive influence of technology is also discussed throughout the course. Prerequisites KG 592 Foundations of Business Management and Marketing Learning Objectives Students who successfully complete this course should be able to: 1. Use Porter's Five Forces Model to analyze specific domestic and international industries (Assessed by: BPP-Industry Analysis paper). 2. Analyze (compare/contrast) the effects of political, economic, legal and social dimensions on the global managerial challenges (Assessed by:...

Words: 3052 - Pages: 13

Premium Essay

Overview of Management

...Running head: OVERVIEW OF MANAGEMENT Overview of Management Erminia Ponce University of Phoenix Overview of Management Kudler Fine Foods was founded by Kathy Kudler in 1998. Kathy once was a Vice President of Marketing of a defense contractor; Kathy traveled constantly and endured the pressures of corporate life. Kathy ultimately wanted something different, something less stressful and gourmet cooking seemed to relieve the stress for her so Kathy decided to embark on an opportunity on an upscale epicurean food shop in La Jolla. Kathy opened her first store in June, 1998 and within the year the store was profitable. Kathy later opened two more stores by 2003, one in Del Mar and Encinitas and now Kathy is looking at expanding and opening another store. Kathy is the president of Kudler Fine Foods and her primary function is to oversee the three stores. Kathy is responsible for the planning and strategizing, however, each manager or department supervisor has the responsibility for his or her team. Whether at the managerial, individual, or team level, the management process involves planning and strategizing, organizing, leading and controlling and decision making. (Gomez-Mejia-Balkin, 2002). Kathy has an Administrative Assistant who works directly for her and her responsibilities are to provide administrative support to the company president, scheduled appointments, assist in the recruitment process and answer phones. The Administrative Assistant performs...

Words: 1120 - Pages: 5

Free Essay

Agribusiness Industries

...4th Quarter 2010 | 25(4) THEME OVERVIEW: FUNDAMENTAL FORCES AFFECTING AGRIBUSINESS INDUSTRIES Kent Olson and Mike Boehlje JEL Classifications: Q13, L10, L22, M22, L80 Keywords: Agribusiness, Market Forces, Structural Change, Porter’s Five Forces Agribusiness industries are facing numerous challenges and opportunities resulting from various fundamental forces. An understanding of the forces that are shaping and shifting the competitive landscape is useful to not only understand the strategic positioning decisions of the firms in these industries, but also the dramatic structural changes that are occurring in the food production, processing and distribution sector. This series of articles discusses the fundamental forces creating change in the agribusiness industries, and how companies and decision-makers are being affected by, and adapting to, changes in these forces. We frame this discussion using the analytical concepts of value chains and Porter’s Five Forces. We describe the agribusiness value chain as two chains which become one at the consumer end (Figure 1). One value chain follows plants and plant products, and another chain follows animals and animal products. These two chains blend into one chain at the processing and retailing stages of the chain. We also view the value chain rather simply as four stages: (1) input suppliers; (2) producers; (3) processors and handlers; and (4) retailers. While the value chain could be viewed as specific for different products...

Words: 13534 - Pages: 55

Premium Essay

Porter's Five Forces

...INDUSTRY COMPETITION: Amazon exists in a highly competitive e-commerce industry with tough competitors like Apple, Barnes and Noble, E-Bay. However Amazon has competitive advantage in the following aspects: i) Pioneer Advantage: Amazon established its niche as the first online book seller in the year 1997. Today Amazon is the nation’s biggest book seller and world’s largest online retailer (New York Times, 2012). Amazon has managed to keep up with technology by investing in cloud computing and bringing to market mobile devices like Kindle e-reader. The recently announced Kindle Fire is another strategic differentiator in Amazon product portfolio. Kindle Fire facilitates delivery of Amazon’s services and content to customers, and provides them the mobile-device experience. It has established itself as the leading Android tablet with a 54.4 percent market share (comScore, 2012). ii) Amazon’s main focus on customer satisfaction has ensured their position in the on-line retail market. Amazon is highly invested in providing customers convenience, selection, prices and personalized services (Mirow, 2005). Amazon’s e-commerce platforms with highly granular array of choices and mobile shopping apps, have vastly improved the shopping experience for the customers. According to a recent online retail customer satisfaction survey, Amazon topped the list, outdoing competitors like Apple, eBay, Netflix, Best Buy, Walmart (techcrunch, 2012). iii) Amazon has been experiencing marked...

Words: 1247 - Pages: 5

Premium Essay

Porter's Five Forces Analysis

...Jake Janjigian SI 422 C1 Kirks 9/16/13 Class #4 – Understanding the Five Forces 1) For each of the Five Forces, the Porter article cites several factors that influence its "strength" (i.e., the amount of downward pressure it exerts on industry profits).  For each Force, pick one of these factors, and bring a NEW example from the business world to share in our class discussion. Buyers: In the oil industry, a few large companies control the supply of gasoline in the United States and have generate low buyer power within the industry. Companies like Exxon, BP, Shell, and Lukoil can limit supply and control prices without any complications because demand for their product is so high, there are no widely available substitutes, and their products are undifferentiated. Suppliers: The upstream suppliers in the oil industry, being OPEC, also have a large amount of supplier power because they exert a lot of control on the prices and quantity of oil that is bought by the major players within the industry. Substitutes: There are really no feasible replacements to gasoline in today’s economy. Electrics cars and cars that run on ethanol do exist and are becoming more popular, but gasoline and oil remain as the widespread standard for consumers. As a result of this, oil companies can maintain and manipulate their prices because there is no threat of them being replaced. New Entry: It is extremely costly to enter the oil industry as the major players have become so entrenched and...

Words: 616 - Pages: 3

Premium Essay

Five Force Analysis

...Business Policy & Competitive Strategy Vivek Khanna TATA Motors This project is a part of the internal assessment for the subject Business Policy & Competitive Strategy. I have developed a Porter’s Five Forces analysis for the organization. I identified strategic strengths and weaknesses  and identified core competencies of the organization . The company that I have taken into account to analysis the Porter’s Five Forces is the Tata Motors. The Specific product that I will be taking into analysis is the NANO CAR. This segment has a great growth potential in developing countries , especially in a country like India. 1. Potential Entrants – Threat of new entrants 2. Buyers – Bargaining power of buyers 3. Substitutes – a. Threat of substitute products or services b. Rivalry among existing firms 4. Suppliers - Bargaining Power of Suppliers 5. Other Stakeholders – Relative Power of Union, Governments etc. A brief Information about the product : The Tata Nano is a rear-engine, four-passenger city car built by Tata Motors, aimed primarily at the Indian market. The car is very fuel efficient, achieving around 78mpg on the highway and around 92 in the city. It was first presented at the 9th annual Auto Expo on 10 January 2008, at Pragati Maidan in New Delhi, India. Nano had a commercial launch on March 23, 2009 and, a booking period from April 9 to April 25, generating more than 200,000 bookings for the car. The sales of the car will begin in...

Words: 1990 - Pages: 8

Premium Essay

Application of Porter’s Five Forces Model on Tata Nano Brand

...Application of Porter’s Five Forces Model on Tata NANO Brand Name: Unit Name Unit Code Tutor School Date Introduction The turnover in automotive industry is growing significantly. Companies need to sell their product across borders. To realize this, companies must evaluate the market forces in target markets in order to increase sales. One strategic tool used in evaluating market forces is porters five forces model. This tool highlights the key factors that determine the industry competition and the viability of such a market. The porters five forces model has been evolving with time. The principle ‘’the state of competition in an industry depends on five basic forces’’ (Porter, 2008 P.3) is still relevant. This analysis model covers a wide range of factors affecting the industry. Companies with awareness about their environment are able to make strategic decisions concerning their business. This paper discuses the application of Michael porter’s five forces model by Tata Motors Company on their new product, Tata Nano. Tata motors are the largest automobile company in India with revenues in excess of USD 16 billion in 2011. Tata motors have subsidiary companies and associate companies involved in various industries including mining, oil, manufacturing, and telecommunications. Tata motors have operations in Spain, Korea, Thailand, UK, and South Korea. The paper begins by identifying porters five forces. Second, a brief history of...

Words: 3047 - Pages: 13

Premium Essay

Business

...Chapter 2 Objectives 1. Explain the importance of analyzing and understanding the firm’s external environment. It is important for a firm to analyze and understand their external environment, because the external environment can pose opportunities and threats. As the firm seeks to gain competitive advantage and above-average returns they are influenced by external environment. The firm needs to understand the segments (demographic, political, global, physical, etc.) with their environment in order to achieve their goal. As more firms enter the market and as technology changes and grow in affects a firm capability of having or maintain competitive advantage, so firms need to have full awareness of what is happening in the external environment. 2. Define and describe the general environment and the industry environment. The general environment could be considered as the outer layer that is widely dispersed and affects organizations indirectly. The general environment is a group of seven environmental segments (demographic, economic, political/legal, sociocultural, technological, global, and physical) which influence an industry and the firms within it. A firm does not directly control the general environment, but by all means firm’s actions are influence by the segments. The industry environment directly influences a firm and its competitive actions and response. A firm response and competitive actions may be influenced by these set of factors: the threat of new entrants...

Words: 850 - Pages: 4

Premium Essay

Porter's , Model

...Case study on | Strategic Analysis | Of Dell Inc. | | mujeeb | [Pick the date] | | Introduction: The purpose of this report is to analyze the strategic position of Dell Inc. Headquarter in Round Rock, Texas; Dell computer was founded in 1984 by Michael Dell who was then an undergraduate student at the University of Texas. From very inception the company is providing superior value to its target market by providing latest technology at competitive prices around the world. Dell is cited as the largest player of the personal computer market. The company follows unique selling policy that is known as Dell Model—selling computers and other equipments directly to customer and build-to-order strategy thereby eliminating the intermediary margins and inventory costs. The mission statement of Dell has been divided into three parts customer satisfaction that states “We are an established company striving to satisfy customers by meeting their demands of quality, responsiveness, and competitive pricing. Each customer is #1” , team satisfaction that states, “Management and employees are committed to cooperating as a team for the purpose of profitability and gratification of a job well done” and community satisfaction “We will provide jobs in a clean, safe, environmentally sound atmosphere and be an active participant in community affairs” (Dell, 2010). 1. External Analysis: The primary industry of Dell is personal computer and computer equipments that are evolving...

Words: 2792 - Pages: 12

Premium Essay

Industry Research Paper

...Symbian) and made a suggestion that Nokia should keep in mind alternative outsourcing. The subject is socially relevant and well described. As some new operating systems help mobile companies make profit, it’s a fact that Nokia has been a little bit desolated. This topic is both scientifically and socially relevant and easily researchable. Since Nokia and Symbian are both big companies, it is easier to find and collect information and references for the background information. The subject is linked to the theoretical framework. This proposal describes how Porter’s five forces are applied to Nokia. As it is said Symbian can be considered as an important external factor, which influences Nokia’s profits. The paper emphasises on the powers of suppliers in the five forces analysis and thus conclusions for the dependency of Nokia can be made. It also illustrates other forces in Porter’s model like the competitors force. The topic of the bargain power of consumers is also described well: Consumers choice is affecting Nokia’s profits since Nokia is missing the target market preferences as consumers lean towards high end phones and not the cheap supply Nokia has. However we think that the threat of new entries should be dealt in more detail. The topic of the research is clear and specific though it focuses a little too much on Symbian as the main factor. The “decreasing innovation and market share of Symbian” can be described in the sub questions. And in my opinion, the group has too many...

Words: 1529 - Pages: 7

Premium Essay

Porter’s Five Forces Model

...APPENDIX 1 - Porter’s Five Forces Model by 0726335 The analysis of Cosmetic Industry has come out with Poter’s five forves model to analyze the level of rivalry in this industry. In the Porter’s Five Forces Model the rivalry which is in the middle is most powerful of the five compentitive forces. Rivalry among competing firms (High) There are a large number of competitors in this industry, and all competitors are competing for the same customers. Thus Carlina have to compete against its direct competitors that sell similar products. The large number of direct competitors in the industry causes a high degree of rivalry. Competitors are also selling similar products, which is cosmetic product. Due to having so many options, customer is able to switch between brands easily. The industry is in its maturity stage causing the market growth to be static. Thus all companies are striving to maintain its market share in the industry against their competitors. Barriers to enter for new competitors (Moderate) The barriers to enter for new competitors are at a moderate, especially during the maturity stage of the industry’s life cycle. Majority of firms that already existed in the industry have developed economies of scale, thus providing a cost advantage to them over the new entrants. If new companies try to enter into the market, it will face problems especially to cover for the expenditures, as they have not established...

Words: 557 - Pages: 3