...Instruction: Choose the correct letter of your answer. 1. If you had pogonophobia what would you be afraid of? a. Dog b. Snake c. pig d. Bears 2. Which company is owned by Bill Gates? a. Apple b. Intel c. Samsung d. Microsoft 3. What was the first James Bond book? a. Skyfall b. Die Another day c. Tomorrow never dies d. Casino Royal 4. What kind of animal is lurcher? a. Sheep b. Goat c. Snake d. Dog 5. What is the currency of Austria? a. Euro b. Dinar c. Yen d. Schilling 6. In fable who sold the cows from five beans? a. Alice b. Peter c. Cinderella d. Jack 7. Which car company makes the Celica? a. Mitsubishi b. Mercedes Benz c. Honda d. Toyota 8. What does an alopecia sufferer lack? a. Nose b. fingers c. teeth d. hair 9. Which country had the Dauphin as a ruler? a. Germany b. China c. Japan d. France 10. What plant does the Colorado beetle attack? a. Tomato b. Apple c. Banana d. Potato 11. How many feet in a fathom? a. Three b. four c. five d. six 12. Who has won the most Oscars a. Universal Pictures b. Pixar c. Film District d. Walt Disney 13. What is the oldest most widely used drug on earth? a. Marijuana b. cocaine c. ecstacy d. Alcohol 14. In which country did draughts (checkers) originate? a. Italy b. Germany c. America d. Egypt 15. What is the world’s most popular green vegetable? a. Cabbage b. Broccoli...
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...CONSUMER FOODSERVICE IN MALAYSIA Euromonitor International October 2012 CONSUMER FOODSERVICE IN MALAYSIA Passport I LIST OF CONTENTS AND TABLES Executive Summary ..................................................................................................................... 1 Malaysians Spend More on Foodservice .................................................................................. 1 Increases in Prices Hit Consumers ........................................................................................... 1 Multinational Brands Maintain the Top Positions, But Local Companies Progress Well ........... 1 Increasing Trend of Dining Out ................................................................................................. 1 Positive Outlook for Multinational and Local Foodservice Companies...................................... 2 Key Trends and Developments .................................................................................................... 2 Rising Prices Affect Consumer Confidence .............................................................................. 2 Government and Private Sector Inject Growth Into Foodservice .............................................. 3 Healthier Choices for Consumers in Restaurants ..................................................................... 5 Foodservice Companies Compete for Customers Through Online Coupon Giveaways........... 6 Tackling Halal Issues in 2011 ....................
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...JAPAN III. Geographical setting A. Location- Island in East Asia B. Climate-Tropical in south to cool temperate in north C. Topography-mostly rugged and mountainous IV. Social institutions A. Family 1. The nuclear family- Close relations with immediate family 2. The extended family- Not so close of a Relationship 3. Dynamics of the family a. Parental roles b. Marriage and courtship- 4. Female/male roles (changing or static?) B. Education 1. The role of education in society a. Primary education (quality, levels of development, etc.)- High quality, mostly all public b. Secondary education (quality, levels of development, etc.)- High quality, students tend to start going to private c. Higher education (quality, levels of development, etc.)- High quality, students mostly attend private university 2. Literacy rates- 99%: Men=99.9% Women=99.7% C. Political system 1. Political structure- Constitutional monarchy 2. Political parties- Liberal Democratic Party & Democratic Party of Japan 3. Stability of government- Relatively Stable but high turnover of Prime Ministers 4. Special taxes- Income, Enterprise, Property, Consumption, Vehicle Related, Liquor, Tobacco, Gasoline, and Income Taxes 5. Role of local government D. Legal system 1. Organization of the judiciary system- Summary Courts, District Courts, High Courts, Supreme Court 2. Code, common, socialist, or Islamic-law country? - Code 3. Participation in patents, trademarks, and other conventions E...
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...AY 2011 COMPARISON OF MARKETING STRATEGIES BETWEEN JAPANESE AND KOREAN COSMETICS COMPANIES IN THAILAND’S MARKET MATHAVEE REUNGSINPINYA Major in Business Administration GRADUATE SCHOOL OF COMMERCE WASEDA UNIVERSITY 35092351-8 C.E. PROF. GROSSBERG PROF. SUGIURA D.E. PROF. FUJITA Table of Contents CHAPTER 1. SECTION 1. SECTION 2. SECTION 3. SECTION 4. CHAPTER 2. SECTION 1. SECTION 2. SECTION 3. INTRODUCTION ................................................................................... 1 INTRODUCTION ............................................................................................ 1 OBJECTIVE OF THE STUDY........................................................................... 3 RESEARCH METHODOLOGY ......................................................................... 3 STRUCTURE OF PAPER ................................................................................. 4 INDUSTRY ANALYSIS .......................................................................... 5 THAILAND’S COSMETIC MARKET ................................................................. 5 JAPANESE COSMETICS IN THAILAND ........................................................... 8 KOREAN COSMETICS IN THAILAND ........................................................... 10 CHAPTER 3. MARKETING STRATEGIES OF MAJOR JAPANESE AND KOREAN COSMETIC COMPANIES ..............................................................................................14 SECTION 1. JAPANESE...
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...Instructor’s Manual to accompany Economics Sixteenth Edition Campbell R. McConnell University of Nebraska Stanley L. Brue Pacific Lutheran University Prepared by Randy Grant Linfield College Instructor’s Manual to accompany ECONOMICS Campbell R. McConnell and Stanley L. Brue Published by McGraw-Hill, an imprint of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright 2005 by The McGraw-Hill Companies, Inc. All rights reserved. The contents, or parts thereof, may be reproduced in print form solely for classroom use with ECONOMICS provided such reproductions bear copyright notice, but may not be reproduced in any other form or for any other purpose without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. 1 2 3 4 5 6 7 8 9 0 Text printer code/Cover printer code 0 9 8 7 6 5 4 ISBN 0-07-288477-0 www.mhhe.com The Nature and Method of Economics CHAPTER ONE THE NATURE AND METHOD OF ECONOMICS CHAPTER OVERVIEW This chapter begins with a discussion of the meaning and importance of economics. In this first chapter, however, we will not plunge into problems and issues; instead we consider some important preliminaries. We first look at the economic perspective—how economists think about problems. Next, we state some of the benefits of studying economics. Then, we examine the specific...
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...The Lauder GLobaL business insiGhT reporT 2014 rebalancing the Global economy Lauder-Report-2014.indd 1 12/18/13 12:07 PM Introduction The Lauder GLobaL business insiGhT reporT 2014 rebalancing the Global economy In this special report, students from the Joseph H. Lauder Institute of Management & International Studies examine current trends and recent developments shaping today’s global marketplace. The articles cover a wide variety of topics ranging from technology, innovation and brand building to infrastructure, entrepreneurship and social impact. A section on consumer markets looks at the popularity of e-cigarettes in France and elsewhere, efforts by Japanese firms to expand their businesses into Asia, new trends in French gastronomy, changes in Japan’s traditional food-consumption habits, and how a sector of the Chinese population is spreading, and spending, its newfound wealth. The report offers an analysis linking market-driven strategies with social impact in Peru and Colombia, as well as an article describing South Carolina’s embrace of innovative research. Other articles look at the Russian government’s attempt to reboot the city of Skolkovo as an innovation hub, the mixed success of innovation efforts in China, and the growing threat of cybercrime to businesses across the world. The challenges of infrastructure and planning are addressed in analyses of transportation in areas of Latin America, deficiencies in Brazil’s infrastructure, and real estate’s...
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...Contents Introduction Foreword Chapter 1: Global Price Changes Chapter 2: Price Changes in Global Destinations for Americans Countries Where U.S. Travelers Paid the Most Cities Where U.S. Travelers Paid the Most Price Drops in Popular International Cities Price Increases in Popular International Cities Chapter 3: Americans’ Travel Habits Most Popular Domestic and International Cities for Americans A Look at Top Domestic Market Areas for U.S. Travelers Best-Value Domestic Market Areas for U.S. Travelers in 2013 Chapter 4: The Price of Luxury Luxury Trends Best Five-Star Values Best Value for $135 Chapter 5: International Travel Habits Most Popular U.S. Cities for Foreign Travelers Top International Spenders for U.S. Hotel Rooms Chapter 6: Prices Paid at Home and Away Traveling Abroad Traveling at Home More at Home or Away? Chapter 7: Wanderlust Cuisine Art & Design Shopping Health & Wellness Adventure Music Chapter 8: 2014 Travel Trend Predictions Major Sporting Events Drive Travel Special Focus on Business and Meetings Professionals Travel Like a Local Chapter 9: Travel Talk Hotels.com Highlights of 2013 and About Hotels.com Page 2 Pages 3-5 Page 6-15 Pages 16-19 Pages 20-24 Pages 25-27 Pages 28-29 Pages 30-31 Pages 32-37 Pages 38-39 Pages 40-42 Page 43 H o t e l s . c o m ® H o t e l P r i c e I n d e x ™ F u l l Y e a r 2 0 1 3 1|P a g e Introduction The Hotels.com® Hotel Price...
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...Contemporary Developments in Business and Management Kenneth Fee The University of Sunderland © 2013 The University of Sunderland First published September 2013 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise without permission of the copyright owner. While every effort has been made to ensure that references to websites are correct at time of going to press, the world wide web is a constantly changing environment and the University of Sunderland cannot accept any responsibility for any changes to addresses. The University of Sunderland acknowledges product, service and company names referred to in this publication, many of which are trade names, service marks, trademarks or registered trademarks. All materials internally quality assessed by the University of Sunderland and reviewed by academics external to the University. Instructional design and publishing project management by Wordhouse Ltd, Reading, UK. Contents Introduction vii Unit 1 The contemporary world of business and management Introduction 1.1 1.2 The global business environment The importance of developments in the global environment Case Study 1.3 Organisational decision making and performance vii 1 3 10 14 17 19 19 20 Self-assessment questions Feedback on self-assessment questions Summary Unit 2 Globalisation Introduction 2...
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...TLFeBOOK Blue Ocean Strategy Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant H A R VA R D B U S I N E S S S C H O O L P R E S S BOSTON, MASSACHUSETTS ( ) ( ) ( ) ( ) ( W. Chan Kim Renée Mauborgne Copyright 2005 Harvard Business School Publishing Corporation All rights reserved Printed in the United States of America 09 08 07 06 05 5 4 3 2 1 No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be directed to permissions@hbsp.harvard.edu, or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163. Library of Congress Cataloging-in-Publication Data Kim, W. Chan. Blue ocean strategy: how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. p. cm. Includes bibliographical references and index. ISBN 1-59139-619-0 (hardcover: alk. paper) 1. New products. 2. Market segmentation. I. Mauborgne, Renée. II. Title. HF5415.153.K53 2005 658.8 02—dc22 2004020857 The paper used in this publication meets the requirements of the American National Standard for Permanence of Paper for Publications and Documents in Libraries and Archives Z39.48–1992 To friendship and to our families, who make our worlds...
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...1 2 1 2 3 4 3 5 6 7 8 Copyright 2010 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s). Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it. NAKAMA 1 second edition INtroduc tory JApANese: CommuniC ation, Culture, Context Hiroshima University yukiko Abe Hatasa Kazumi Hatasa Purdue University The Japanese School, Middlebury College seiichi Makino Princeton University Australia • Brazil • Japan • Korea • Mexico • singapore • spain • united Kingdom • united states Copyright 2010 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s). Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it. This is an electronic version of the print textbook. Due to electronic rights restrictions, some third party content may be suppressed. Editorial review has deemed that any suppressed content...
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...Growing Up Asian in Australia file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0000.html[2014-6-18 23:54:32] Growing Up Asian in Australia file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0000.html[2014-6-18 23:54:32] Growing Up Asian in Australia Growing up Asian in Australia file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0001.html[2014-6-18 23:54:33] Growing Up Asian in Australia Growing up Asian in Australia ...................................... Alice Pung Edited by file:///D|/ /Calibre Library/Wei Zhi/Growing Up Asian in Australia (799)/text/part0002.html[2014-6-18 23:54:33] Growing Up Asian in Australia Published by Black Inc., an imprint of Schwartz Media Pty Ltd Level 5, 289 Flinders Lane Melbourne Victoria 3000 Australia email: enquiries@blackincbooks.com http://www.blackincbooks.com Introduction and this collection © Alice Pung & Black Inc. Individual works © retained by the authors. Reprinted 2008 . ALL RIGHTS RESERVED. 2008. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form by any means electronic, mechanical, photocopying, recording or otherwise without the prior consent of the publishers. Photo of Hoa Pham by Alister Air. Photo of Joy Hopwood by Yanna Black. The National Library of Australia Cataloguing-in-Publication entry: Pung, Alice (ed.) Growing up...
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...Japanese Grammar Guide Tae Kim November 21, 2012 Contents 1 Introduction 1.1 The problem with conventional textbooks . . . . . . . . . . . . . . . . . . . . . . 1.2 A Japanese guide to learning Japanese grammar . . . . . . . . . . . . . . . . . . 1.3 Suggestions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 The Writing System 2.1 The Scripts . . . . . . . . . . . . . . . . . . . . 2.2 Intonation . . . . . . . . . . . . . . . . . . . . . 2.3 Hiragana . . . . . . . . . . . . . . . . . . . . . 2.3.1 The Muddied Sounds . . . . . . . . . . 2.3.2 The Small 「や」、「ゆ」、and 「よ」 2.3.3 The Small 「つ」 . . . . . . . . . . . . 2.3.4 The Long Vowel Sound . . . . . . . . . 2.4 Katakana . . . . . . . . . . . . . . . . . . . . . 2.4.1 The Long Vowel Sound . . . . . . . . . 2.4.2 The Small 「ア、イ、ウ、エ、オ」 . . 2.4.3 Some examples of words in Katakana . 2.5 Kanji . . . . . . . . . . . . . . . . . . . . . . . . 2.5.1 What is Kanji? . . . . . . . . . . . . . . 2.5.2 Learning Kanji . . . . . . . . . . . . . . 2.5.3 Reading Kanji . . . . . . . . . . . . . . 2.5.4 Why Kanji? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ....
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...高盛财经词典 - 汉英对照 中文词句 安静申请 English Terms Quiet Filing English Definitions The name given to an IPO filing where important details are intentionally excluded. Sent to the SEC in order to begin the process of issuing a new security, these details must be submitted through amendments. This form of filing generally takes longer than the conventional methods. 安全投资转移 Flight to Quality When investors move their capital to the safest possible investment vehicle. It is usually caused by uncertainty in the financial markets. 按比例 巴黎俱乐部 Pro Rata Paris Club Used to describe a proportionate allocation. A monthly meeting, taking place in Paris, between the creditors of 19 countries for the purpose of discussing debt issues. Among other things, the Paris Club addresses the issue of coordinated debt relief for developing countries that cannot service their debt. 白皮书 White Paper An informational document issued by companies trying to promote or highlight the significance of a planned product or service 白武士 White Knight A company that makes a friendly takeover offer for the control of a target company that is being faced with a hostile takeover from a separate party. 白象 White Elephant Any investment that nobody wants because it is a money loser. 半可变因素 Semi-Variable Cost A cost composed of a mixture of fixed and variable components. Costs are fixed for a set level of production or consumption, becoming variable after the level is exceeded. 半年 保管人 Semi-annual Custodian An event that occurs twice in...
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...GLOBALIZATION THE ESSENTIALS GEORGE RITZER A John Wiley & Sons, Ltd., Publication Globalization Globalization A Basic Text George Ritzer This balanced introduction draws on academic and popular sources to examine the major issues and events in the history of globalization. Globalization: A Basic Text is a substantial introductory textbook, designed to work either on its own or alongside Readings in Globalization. The books are cross-referenced and are both structured around the core concepts of globalization. 2009 • 608 pages • 978-1-4051-3271-8 • paperback www.wiley.com/go/globalization Readings in Globalization Key Readings and Major Debates Edited by George Ritzer and Zeynep Atalay This unique and engaging anthology introduces students to the major concepts of globalization within the context of the key debates and disputes. Readings in Globalization illustrates that major debates in the field are not only useful to examine for their own merit but can extend our knowledge of globalization. The volume explores both the political economy of globalization and the relationship of culture to globalization. The volume is designed so it may be used independently, or alongside George Ritzer’s Globalization: A Basic Text for a complete student resource. 2010 • 560 pages • 978-1-4051-3273-2 • paperback Order together and save! Quote ISBN 978-1-4443-2371-9 GLOBALIZATION THE ESSENTIALS GEORGE RITZER A John Wiley & Sons, Ltd., Publication This edition first...
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...1 of 83 file:///D:/000004/Buy__ology.html 08/08/2009 10:45 2 of 83 file:///D:/000004/Buy__ology.html CONTENTS TITLE PAGE FOREWORD BY PACO UNDERHILL INTRODUCTION 1: A RUSH OF BLOOD TO THE HEAD The Largest Neuromarketing Study Ever Conducted 2: THIS MUST BE THE PLACE Product Placement, American Idol , and Ford’s Multimillion-Dollar Mistake 3: I’LL HAVE WHAT SHE’S HAVING Mirror Neurons at Work 4: I CAN’T SEE CLEARLY NOW Subliminal Messaging, Alive and Well 5: DO YOU BELIEVE IN MAGIC? Ritual, Superstition, and Why We Buy 6: I SAY A LITTLE PRAYER Faith, Religion, and Brands 7: WHY DID I CHOOSE YOU? The Power of Somatic Markers 8: A SENSE OF WONDER Selling to Our Senses 9: AND THE ANSWER IS… Neuromarketing and Predicting the Future 10: LET’S SPEND THE NIGHT TOGETHER Sex in Advertising 11: CONCLUSION Brand New Day APPENDIX ACKNOWLEDGMENTS NOTES BIBLIOGRAPHY ABOUT THE AUTHOR COPYRIGHT FOREWORD PACO UNDERHILL It was a brisk September night. I was unprepared for the weather that day, wearing only a tan cashmere sweater underneath my sports jacket. I was still cold from the walk from my hotel to the pier as I boarded the crowded cruise ship on which I was going to meet Martin Lindstrom for the first time. He had spoken that day at a food service conference held by the Gottlieb Duttweiler Institute, the venerable Swiss think tank, and David Bosshart, the conference organizer, was eager for us to meet. I had never heard of Martin ...
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