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MGT 409 – Business Policy & Strategic Management

Instructor Course Sections & Location
Glenn Hodges, PhD Section 001: TU / TH 1:00 – 2:20
E-mail: hodges@broad.msu.edu Section 002: TU / TH 2:40 – 4:00
Office Phone Number: 517-432-3522 Location: C132 Holden Hall
Fax: 517-432-1111
Office: N440 BCC
Office Hours: TU 10:30 – 11:30 (or by appointment)

Address: Department of Management
Eli Broad College of Business
632 Bogue Street N475
Michigan State University
East Lansing, MI 48824-1032

COURSE DESCRIPTION

This course addresses a very fundamental business question: “Why are some firms more successful than others over the long term?” The answer to this important question can be found in the relationship between the organization, its strategy, and its environment. This relationship is complex, uncertain, and always changing. Top managers shape and guide this relationship, making strategic decisions that change the organization's capabilities, shift its position in the environment, and / or lead the firm into a new business.

This course is designed to familiarize students with the strategic management process by:

* Introducing students to the different aspects of strategic decision-making from a business, corporate, and entrepreneurial perspective (lecture materials)

* Exposing students to the complexity and ambiguity of strategic decision-making through the analysis of situations faced by real companies (case studies)

* Interpreting (through discussion), and applying (through exercises), fundamental strategic management concepts

Prerequisites: MKT 300 Managerial Marketing; SCM 303 Introduction to Supply Chain
Management; FI 311 Financial Management; and ITM 309 Business Information Systems.

COURSE OVERVIEW

Successful management of any enterprise in a global environment requires (1) the thorough

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