Elections are a time of joy to obtain a new powerful leader to represent a nation the best way possible. Acquiring votes from the people can be done in many forms of advertisements from friendly or denote behaviors. Propaganda captivates people in the spread of information for a certain cause. Capturing the attention of voters should motivate the people into electing the right candidate. This can be done in a variety of ways from informative, effective and favoritism. Stacking the deck, glittering generalities and negative or attack ads are examples of propaganda. Each type of propaganda attract a vote from people in different ways. Walter Mondale held propaganda advertising himself and Geraldine Ferraro for President and Vice President nominees. Mondale used stacking the deck propaganda referring to being biased in a certain situation. “Retirees support Mondale-Ferraro, Asian Americans for Mondale-Ferraro” (Document A). Mondale presented favoritism from certain groups of people. As a presidential nominee, Mondale, attracted specific voters to help him win presidency. …show more content…
The two nominees used glittering generalities to obtain votes from all the people. Glittering generalities refers towards using a inspirational phrase relating to specific beliefs and ideas. Barack Obama captivated votes by using “hope and forward” (Document E) as attractive words for advertisements. Mitt Romney used “believe” (Document E) to obtain multiple votes from the people. Both Obama and Romney shared shirts, bumper stickers and other objects with voters nationwide. The ideas both representatives presented motivated certain groups of people, although it did not fully show their beliefs for campaigning. Glittering generalities for both nominees showed affection towards a topic both candidates believed