Introduction

Generally, e-business (electronic business) is running a business on the internet. It is not only buying and selling but also providing services to customers and collaborating with business partners. The first one using this word was IBM when it launched the thematic campaign around the term in October, 1997. Recent years, many companies are rethinking their business in terms of the new culture of the Internet and capabilities. They are using the Web to buy supplies from suppliers, to make sales promotions, and to do the marketing research.
In order to understand the moral, ethical and legal issue, it’s necessary to fully understand the advantages and disadvantages compared to the traditional business (The Economist, 2000b).
For the buyers, the main advantage is the sale price will be 9% - 16% lower than in brick-and-mortar store (Varian, 2000). Other factors such as vast goods and services offering are also benefits. However, there is a drawback for some people; the cheaper prices are superficially an advantage because online shopping could not provide them with a gratifying social contract.
For the seller, there are two significant advantages which should not be forgotten. It can allow interactive communication among user and distance-collapsing. Companies do not have to pay for the higher rent for the retail stores and warehouses. Most e-business companies use the computer to cut the cost of employees’ wages. Companies do not have to wait for cash as they can use electronic payment. There is also a disadvantage which is hard to improve. The products consumers would like to purchase online are low-touch goods like books and CDs. Also, some of the services are welcome, which can be digitalized like e-ticket and financial services. Some high-touch goods like foods and clothes are hard to sell.

The e-business are affected by lots of ethic, moral,