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Strategic Plan, Part 1: Conceptualizing a Business
Sherita Darden
University of Phoenix / BUS475
May 22, 2013
Bill Pickron

Strategic Plan, Part 1: Conceptualizing a Business In planning an opening of a designer clothing and accessory boutique, the plans are to have high-end exclusive pieces from some of the major cities worldwide from New York to Miami where local suppliers and boutique owners does not offer. The Boutique will deliver a uniqueness that will separate consumers shopping experiences of other local boutiques and department stores. I would also like to display a variety of men shirts, ties, socks, and belts. I also want tap into the international market. Paris, France is the capital of fashion dating back to the eighteenth century (Stratford, 2013). I like European styles and want to be more diverse and give customers a better selection of fashion locally. My research began with the cost of the tax licenses and total cost of ownership. The research will include the cost of operations and total labor cost for the number of employees needed to run the store. How much money it will take to operate for six months. I like the European styles and want to offer a more diverse business and give customers a better selection of fashion. The plan is to research of the cost of ownership from how much the license cost. How much money it will take to operate for six months. Who and where suppliers or importers are willing to do business with my company. Oversea business research will allow me to present exclusive pieces, business that is not seen locally. This boutique will also allow local jewelers to display their creations to my counters. These selections will add flare and flavor to the company. I have a long-term goal to work with local and offshore designers to place their newly