...In the article written in The Onion whose aim was to create a satirical article of the marketing world, I wrote a response in regards to the selling of “magnasoles”. In my rhetorical analysis, I did a well job at identifying SOAPTones. I connected the first five lines of the article which targeted the audience of people with sore feet more specifically hard working Americans. The use of targeting hard working Americans resulted in luring them in more with the use of the shoes only being $19.95. They emphasize the price of the shoe more by comparing it to thousands of dollars that would be spent for the same exact job as the “Magnasoles”. Another thing, I did well was noticing the credentials they use throughout the article to ensure...
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...Due to the increasing availability and consumption of fast food and sugary snacks circulating in America, there had been a correlated steady growth of Americans becoming overweight and obese; The Onion uses a patronizing but humorous tone to grab the attention of the public and address the nation’s rising obesity crisis in hopes to resolve the growing concern of the nation’s health. Through the article’s exaggerated humor, it creates extreme examples about the troubles obese people often encounter when trying to commit suicide. One example given by the article emphasizes obese people “can’t find a butcher knife thick enough to reach the arteries under [the] rolls of wrist flab,” This statement exaggerates the size of an obese person as it asserts...
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...After reading this article and watching the interview, my mouth hung open in awe. My brain, scrambled now, sorted through the statements made in the video. Cheryl Rios, the CEO of a small company in Texas, proclaimed that Hillary Clinton's hormonal issues as a woman make her unjust to be the president of the United States. The irony of the situation made me wonder if this article would have been more suitable for The Onion instead of CNN. I would like to bring to your attention some of the contradiction of this situation. Ms. Rios states that Mrs. Clinton's female hormones will create issues for her as a leader. The absolute lack of logic in her claim is baffling. Making a statement about Clinton's political history causing her to be a weak...
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...Rhetorical Analysis of “Apple Introduces a Revolutionary” The Onion is a website known for its witty remarks on social issues. In one of it’s more popular videos The Onion makes a jab at consumers, more specifically consumers’ brand obsession. It plays with idea that there are consumers who would be willing to buy anything Apple. These consumers are known as “Macheads.” One of the main arguments is that these “Macheads” will buy anything Apple. This is shown with their mock Apple buyer, “Alex Zalban.” Alex is a tool in highlighting The Onion’s purpose for composing this satire; he touches bases on the four main claims. Alex states in the video “I’ll buy anything Apple and new”(The Onion). This is a key point that is showing consumers’ obsession with the latest and greatest while also tying in the “Machead concept”. He even goes as far to say that he “likes how it says it’s from the Mac Book wheel so people know you have it” (The Onion), taking the sacrcasm a step further by wanting to let people know that you have the latest and greatest. Alex’s mock interview mainly shows consumer gullibility because he states he is willing to buy the newest thing even if it is not the best item. The Onion’s playful argument is effective for tech-savvy viewers showcasing in an elaborated version the obsession of brand names consumers have. Consumers’ have a known problem of brand bias. This bias is why name brands can get away with charging more for something other companies make cheaper...
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...Movie Attendance Declining The situation is familiar. It is a Saturday evening and a typical American citizen is thinking of how he or she will spend his or her night. Going to the movies has continued to be a popular weekend activity throughout history. The theater has allowed people to escape from their busy lives and enjoy the entertainment brought through the movies. In articles “Study Finds Movie Attendance Declining as More Americans Act out Films At Home” from The Onion and “Fewer Americans Go to the Movies” from The Wall Street Journal, they discuss how movie attendance has declined and ticket prices have increased. Although both pieces assert the same argument towards America’s movie-going audience, the satirical article from The Onion is more effective. Statistics show that movie attendance declines each year. This result could be from a variety of possible factors. The article from The Onion claims that Americans are choosing to act out films at home instead of seeing the movies at the theater. The piece states that“72 percent of respondents said they enjoyed the flexibility of home-acting versus watching movies in the theater (“Study Finds Movie Attendance Declining”).” This possibility may seem comical, but when thinking more in depth to why staying home would make issues disappear such as needing to use...
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...1. What elements of satire did you notice upon your first read of the article? The Onion uses a satirical tone to draw attention to the public’s gullibility and the advertising industry’s power. There is a touch of humor throughout the article that mocks the exaggerated diction advertisers use in real life. The article even goes as far as to make up its own scientific diction including the change of neutrons into “comfortrons” and nuclei to “pain-nuclei.” 2. What rhetorical strategies contribute to the satire? How are they effectively used? The use of numerous hyperboles throughout article brings awareness to the fact that advertisements do the same thing, over-exaggerations. The article in its entirety is ironic, it is an advertisement making fun of advertisements, which adds some humor to the criticism. 3. What are the key differences between student response 2A and student response 2B? How do you account for the three point difference in scores? The difference between 2A and 2B is that essay 2A provided evidence and explained in detail the rhetoric devices and how they were used effectively; 2B on the other hand simply just answered the prompt. 4. Explain the score received by the writer of 2C. Where do you think this writer might have missed an opportunity to craft a much stronger essay? Where are the opportunities for improvement? I believe the writer could’ve crafted a much stronger essay if they thoroughly understood what the prompt was asking. It seemed...
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...MagnaSoles- Rhetorical Analysis Essay In the article released by The Onion, a mock advertisement describing the original aspects of the shoe insoles, called MagnaSoles. The purpose of this advertisement is to critique the exaggerated nature of modern-day advertising. The author uses a sarcastic tone to create a humoristic appeal to the reader, along with weasel words and bandwagon effects. Throughout the advertisement, the author continues to describe the benefits of the Magnasoles by referring to detailed scientific facts that make the inserts so spectacular. The author applies humorous terminology to advocate the “healing power of crystals” and Dr. Arthur Bluni added that “the way it harnesses the power of magnetism to properly align the...
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...THE NOUN I. CLASSIFICATIONS 1. Common nouns and proper nouns 2. Concrete nouns and abstract nouns 3. Countable (count) nouns and uncountable (mass) nouns Uncountable nouns may be: a) material nouns, like air, milk, cotton, bread, pork, etc. b) abstract nouns, like biology, peace, music, etc. c) names of sports, like football, skating, swimming, etc. d) names of edible plants, when reference is made to the species itself, like maize, onion, tomato, potato, etc. e) names of towns, countries, months, etc., like London, England, February, etc. Obs: There are some words which are uncountable nouns in English, but which refer to things that are considered countable in other languages, like Romanian, for instance advice, luggage/ baggage, homework, money, knowledge, information, news, furniture, progress. Partitives Although uncountable nouns are seen as denoting an undifferentiated mass, quantity and thus countability may be achieved by means of partitive nouns. They may be: general partitives, which are not restricted to specific lexical items: piece, bit, item typical partitives, which are words restricted to certain lexical items and which form expressions with specific uncountable nouns: bar, lump, fit, grain, etc. measure partitives, which denote exact measurement: inch, gramme, mile, metre, yard, pound, etc. II. THE CATEGORY OF NUMBER A. Classification of nouns: variable and invariable VARIABLE NOUNS: one singular form and one plural form 1. Regular...
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...Copyright © 2013 by McGraw-Hill Education. All rights reserved. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written permission of the publisher. ISBN: 978-0-07-180360-1 MHID: 0-07-180360-2 The material in this eBook also appears in the print version of this title: ISBN: 978-0-07-180359-5, MHID: 0-07180359-9. E-book conversion by Codemantra Version 1.0 All trademarks are trademarks of their respective owners. Rather than put a trademark symbol after every occurrence of a trademarked name, we use names in an editorial fashion only, and to the benefit of the trademark owner, with no intention of infringement of the trademark. Where such designations appear in this book, they have been printed with initial caps. McGraw-Hill Education eBooks are available at special quantity discounts to use as premiums and sales promotions or for use in corporate training programs. To contact a representative please visit the Contact Us page at www.mhprofessional.com. Trademarks: McGraw-Hill Education, the McGraw-Hill Education logo, 5 Steps to a 5 and related trade dress are trademarks or registered trademarks of McGraw-Hill Education and/or its affiliates in the United States and other countries and may not be used without written permission. All other trademarks are the property...
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...Instructor’s Manual and Test Bank to accompany A First Look at Communication Theory Sixth Edition Em Griffin Wheaton College prepared by Glen McClish San Diego State University and Emily J. Langan Wheaton College Published by McGrawHill, an imprint of The McGrawHill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright Ó 2006, 2003, 2000, 1997, 1994, 1991 by The McGrawHill Companies, Inc. All rights reserved. The contents, or parts thereof, may be reproduced in print form solely for classroom use with A First Look At Communication Theory provided such reproductions bear copyright notice, but may not be reproduced in any other form or for any other purpose without the prior written consent of The McGrawHill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. PREFACE Rationale We agreed to produce the instructor’s manual for the sixth edition of A First Look at Communication Theory because it’s a first-rate book and because we enjoy talking and writing about pedagogy. Yet when we recall the discussions we’ve had with colleagues about instructor’s manuals over the years, two unnerving comments stick with us: “I don’t find them much help”; and (even worse) “I never look at them.” And, if the truth be told, we were often the people making such points! With these statements in mind, we have done some serious soul-searching about the texts that so many teachers—ourselves...
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...Е. Є. Мінцис О. В. Карбашевська Ю. Б. Мінцис A COMMONSENSE GUIDE TO ANALYTICAL READING AND TEXT INTERPRETATION МІНІСТЕРСТВО ОСВІТИ І НАУКИ УКРАЇНИ ПРИКАРПАТСЬКИЙ НАЦІОНАЛЬНИЙ УНІВЕРСИТЕТ ІМЕНІ ВАСИЛЯ СТЕФАНИКА Е. Є. Мінцис О. В. Карбашевська Ю. Б. Мінцис A COMMONSENSE GUIDE TO ANALYTICAL READING AND TEXT INTERPRETATION Навчально-методичний посібник із аналітичного читання та інтерпретації тексту для студентів третього курсу англійського відділення стаціонарної та заочної форми навчання Івано-Франківськ 2009 УДК ББК 81.2 Англ.- М- 62 К- 21 Мінцис Е. Є., Карбашевська О. В., Мінцис Ю. Б. A Commonsense Guide to Analytical Reading and Text Interpretation. Навчально-методичний посібник із аналітичного читання та інтерпретації тексту. – Івано-Франківськ, 2009. – с. Друкується за ухвалою Вченої ради факультету іноземних мов Прикарпатського національного університету Імені Василя Стефаника (протокол № 9 від 26 червня 2008 року) Укладачі: Мінцис Е. Є., старший викладач кафедри англійської філології факультету іноземних мов Прикарпатського національного університету імені Василя Стефаника Карбашевська О.В., аспірант кафедри світової літератури Прикарпатського національного університету імені Василя Стефаника Мінцис Ю. Б., аспірант кафедри англійської філології факультету іноземних мов Прикарпатського національного університету...
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...I. Introduction In his foreword to a collection of the radio scripts of comedians Bob Elliott and Ray Goulding, Kurt Vonnegut, Jr. endorses these entertainers as somehow new and different—and relevant—since they draw their humor from the plight of the (American) Common Man. In the process, Vonnegut offers us an insight into his own writing, and the philosophies that inform it. “They aren’t like most other comedians’ jokes these days,” Vonnegut writes, aren’t rooted in show business and the world of celebrities and news of the day. They feature Americans who are almost always fourth-rate or below, engaged in enterprises which, if not contemptible, are at least insane. And while other comedians show us persons tormented by bad luck and enemies and so on, Bob and Ray’s characters threaten to wreck themselves and their surroundings with their own stupidity. There is a refreshing and beautiful innocence in Bob’s and Ray’s humor. Man is not evil, they seem to say. He is simply too hilariously stupid to survive. And this I believe. Jerome Klinkowitz, in the introduction to his essay collection entitled Vonnegut in America, has used this quote—as he certainly should—to support his claim that Vonnegut’s humor has its roots in the comedic response to the Great Depression. But of course there is much more to it than that. The reader is left with a nagging question: Were humanity’s case really as Vonnegut describes it, and were this truly his belief, wouldn’t it seem that the...
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...partly shared with people who live or lived within the same social environment, which is where it was learned. Culture is learned, not inherited. It derives from one's social environment, not from one's genes. Culture should be distinguished from human nature on one side, and from an individual's personality on the other: 1 Cultural relativism there are no scientific standards for considering one group as intrinsically superior or inferior to another. 'Cultural relativism affirms that one culture has no absolute criteria for judging the activities of another culture as "low" or "noble". Symbols, heroes, rituals, and values Cultural differences manifest themselves in several ways - symbols, heroes, rituals, and values. The ‘onion diagram’: Manifestations of culture at different levels...
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...partly shared with people who live or lived within the same social environment, which is where it was learned. Culture is learned, not inherited. It derives from one's social environment, not from one's genes. Culture should be distinguished from human nature on one side, and from an individual's personality on the other: 1 Cultural relativism there are no scientific standards for considering one group as intrinsically superior or inferior to another. 'Cultural relativism affirms that one culture has no absolute criteria for judging the activities of another culture as "low" or "noble". Symbols, heroes, rituals, and values Cultural differences manifest themselves in several ways - symbols, heroes, rituals, and values. The ‘onion diagram’: Manifestations of culture at different levels...
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...Word………………………………………………………………………….14 The Role of the Context in the Actualization of Meaning…………………………………………………….14 Stylistic Differentiation of the Vocabulary…………………………………………………………………..16 Literary Stratum of Words. Colloquial Words…..…………………………………………………………..16 Lexical Stylistic Devices…………………………………………………………………………………….23 Metaphor. Metonymy. Synecdoche. Play on Words. Irony. Epithet…………………………………………23 Hyperbole. Understatement. Oxymoron. ……………………………………………………………………23 CHAPTER III. SYNTACTICAL LEVEL..................................…………………………………………38 Main Characteristics of the Sentence. Syntactical SDs. Sentence Length…………………………………..38 One-Word Sentences. Sentence Structure. Punctuation. Arrangement of Sentence Members. Rhetorical Question. Types of Repetition. Parallel Constructions. Chiasmus. Inversion. Suspense, Detachment. Completeness of Sentence Structure. Ellipsis. One-Member Sentences. Apokoinu Constructions. Break. Types of Connection. Polysyndeton. Asyndeton. Attachment Lexico-Syntactical Stylistic Devices. Antithesis. Climax. Anticlimax. Simile. Litotes. Periphrasis....
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