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UNIT OUTLINE
Read this document to learn essential details about your unit. It will also help you to get started with your studies.

BMA604
Consumer Decision Making
Semester 2, 2015
THIS UNIT IS BEING OFFERED IN:
HOBART & BY DISTANCE

Taught by:

Professor Aron O’Cass
(Unit Coordinator)

CRICOS Provider Code: 00586B

BMA604, Consumer Decision Making

2

Contents
Contact Details ........................................................................................................................................ 2
Unit Description ...................................................................................................................................... 3
Prior Knowledge &/or Skills OR Pre-Requisite Unit(s) ............................................................................ 3
Enrolment in the Unit ............................................................................................................................. 3
When does the unit commence? ............................................................................................................ 3
University of Tasmania Graduate Quality Statement ............................................................................. 3
Intended Learning Outcomes for BMA604 ............................................................................................. 4
Learning Expectations and Teaching Strategies/Approach .................................................................... 5
Learning Resources ................................................................................................................................. 5
Student Feedback via eVALUate ............................................................................................................. 8
Details of Teaching Arrangements

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