...A Study of Tourists on Attraction, Service Quality, Perceived Value and Behavioral Intention in the Penghu Ocean Firework Festival Wen-Chieh Hsieh, Lecture, Department of Leisure and Sport Management, Far East University, Taiwan ABSTRACT The purpose of this study is to analyze the cognitive tourists for Penghu Ocean Firework Festival attraction situation. There is also analysis of attraction, service quality, and perceived value for behavioral intention. This study used questionnaires to the island of Taiwan to the Penghu ornamental Penghu Ocean Firework Festival targeting tourists, adopted the designated non-random sampling in the active site and proximity to downtown streets to investigate, a total of 593 valid questionnaires. The data were descriptive statistics and SEM (structure Equation modeling) analysis, this study found that: 1. Tourists Penghu Ocean Firework Festival is attraction cognitive highest "Want to feel the charm of the beauty of the sparkling fireworks." 2. Attraction directly service quality and behavioral intention positive effects. 3. Service quality direct positive effect on perceived value. 4. Perceived value have a direct positive effect on behavioral intention. 5. The attraction will through service quality indirect effects on perceived value. 6. The service quality will through perceived value indirect effects on behavioral intention. Based on these results, this study is not only to give the Penghu's tourism industry and government units operating...
Words: 2470 - Pages: 10
...• Analyse the features and strengths of different destinations (access, attractions, accommodation, activities, amenities and ancillary) In Zimbabwe there are 3 ways of transportation which are road, rail and air transport. In air transport there scheduled flights and the low cost carries like the Fastjet. There are 13 airports in Zimbabwe including 3 international airports. Roads also helps in linking different destinations. There are road ports in most cities and the one in Harare is the largest. Taxis and coaches also takes tourists to different places around Zimbabwe. There is also railway transport; high speed and luxurious trains are there to help in the transportation of people and tourism goods and also railway stations are available around Zimbabwe with planned schedules. In Zimbabwe there are natural attractions like Chinhoyi Caves, also man-made attractions like the Lake Kariba and cultural attractions like the Great Zimbabwe Ruins. Zimbabwe has the iconic attraction which is the Victoria Falls. Some attractions are designed for tourism purposes for example galleries, museums. Other attractions are designed for events like for arts (HIFA, music concert), business (carnival, sanganai expo) and some are designed for culture like cultural villages. Accommodation in Zimbabwe...
Words: 1692 - Pages: 7
...do not lead to permanent residence and are not connected to any earning activity. Five main characteristics of tourism may be conceptualized: 1 Tourism arises from a movement of people to and their stay in various destinations. 2 There are two elements in all tourism: the journey to the destination and the stay including activities at the destination. 3 The journey and the stay takes place outside the normal place of residence and work so that tourism gives rise to activities which are distinct from those of the resident and working population of the places through which tourist travel and in which they stay. 4 The movement to destinations is of a temporary short term character with intention to return within a few days, weeks or months. 5 Destinations are visited for purposes other than taking up permanent residence or employment remunerated from within the places visited. Tourism is broken down as a concept and a technical condition. Concept: A broad framework which identifies the essential characteristics and which distinguish tourism from similar often related but different phenomena. Technical: The technical provides instruments for a particular study. The study can be statistical, legal, administrative and industrial purposes. Tourism Attraction and characteristics For an activity or auxiliary service to take place it must have a foundation. • Primary attractions influences a traveler’s decision about where to go, are often the main...
Words: 766 - Pages: 4
...in Thailand http://www.planetware.com/tourist-attractions/thailand-tha.htm Top 10 tourist attraction in Singapore http://www.touropia.com/tourist-attractions-in-singapore/ Top 10 tourist attraction in japan http://www.touropia.com/tourist-attractions-in-japan/ Top 10 tourist attraction in Malaysia http://www.touropia.com/tourist-attractions-in-malaysia/ Top 10 tourist attraction in china http://www.chinahighlights.com/travelguide/china-top-10-attractions.htm Top 10 tourist attraction in india http://trak.in/tags/business/2010/04/19/top-10-ten-tourist-attractions-destinations-india/ Top 10 tourist attraction in south korea http://trak.in/tags/business/2010/04/19/top-10-ten-tourist-attractions-destinations-india/ Top 10 tourist attraction in Philippines http://www.touropia.com/tourist-attractions-in-the-philippines/ Top 10 tourist attraction in Hongkong http://www.discoverhongkong.com/seasia/see-do/highlight-attractions/top-10/index.jsp Top 10 tourist attraction in Russia http://www.touropia.com/tourist-attractions-in-russia/ Africa Top 10 tourist attraction in Seychelles http://top10places.com/Top10Attractions/Seychelles/55.htm Top 10 tourist attractionin Equatorial Guinea http://fortuneofafrica.com/equatorialguinea/top-tourist-attractions-equatorial-guinea/ Top 10 tourist attraction in gabon http://landscape-akbar.blogspot.com/2012/08/top-10-tourist-attractions-in-gabon.html top 10 tourist attraction in Botswana http://atozworldtopten.blogspot.com/2015/01/top-10-tourist-natural-attractions_28...
Words: 322 - Pages: 2
...INTERPERSONAL ATTRACTION What is Interpersonal attraction? Interpersonal attraction * is the desire to approach another person. * is the attraction between people which leads to friendships and romantic relationships.. * refers to positive feelings about another person. It can take manyforms,including liking, love, friendship, lust, and admiration. * is anything that draws two or more people together characterized by affection, respect, liking, or love ("Interpersonal attraction," 2010) Affiliation Needs As Aristotle called humans “the social animal”, indeed we have an intense need to belong – to connect with others in enduring, close relationship(Myers,2007). Around the world and across age-groups, most people spend about 3/4 of their time with others. People want not merely the presence of others but close ties with people who care about them. Two theories explain the reasons for our affiliation needs: 1. Social comparison Theory 2. Social exchange theory Social comparison Theory One way to know ourselves and better understand our place in the social environment is to compare ourselves with others. This information is required to evaluate the self. Theory of Social exchange Focus of this theory is on interaction between people. This theory proposes that we seek out and maintain those relationships in which the reward exceeds the cost. The exchanged goods can be either material (money, food, etc.) or nonmaterial (social influence, affection...
Words: 1757 - Pages: 8
...demonstrated that, on a long-term basis, the planned approach to developing tourism can bring benefits without significant problem, and maintain satisfied tourist markets.. Places that have allowed tourism to develop without the benefit of planning are often suffering from environment and social problems. These uncontrolled tourism areas cannot effectively complete with planned tourist destination wherelse. We are the fourth year students of Lyceum of the Philippines University Batangas taking up Bachelor of Science in International Travel and Tourism Management from 4B have a planned to develop an Eco-Park in the Municipality of Lemery, where we will construct recreational activities which are suitable for touth camps, families and also for the admitting tourist who are ventured in those outside activities. The reason why we choose the Municipality of Lemery because we’ve seen a lot of expanded tourist destination that we can build here. Lemery is known for its agricultural and ecological industry. As we build our project in Lemery, it will be named “Lemery Ecological and Recreational Park” that will serve as one of the tourist destination in Lemery. We Believe...
Words: 3844 - Pages: 16
...Both destinations have a variety of activities for me to enjoy while vacationing, but the expenses are quite a bit different. Cozumel will cost more, but I believe I will enjoy the Caribbean cruise more than I will enjoy relaxing in the mountains of Branson. Choosing a vacation getaway can be stressful but exciting. Even on a budget, it is simple to plan an affordable vacation. Two places I would like to vacation at are the mountains of Branson, Missouri and a Caribbean cruise to Cozumel, Mexico. In Branson, there are almost limitless attractions to enjoy. While relaxing in a cozy cabin in the mountains, I could enjoy the peace and quiet nature with beautiful scenery, or I could visit some of the attractions around the area. There is a cabin called the, "Beary Cozy" cabin, and it has one bedroom and one and a half bath. It comes with a fully equipped kitchen and living area making it feel like a home away from home (www.traveloffice.org). The cabin has a romantic fireplace in the living area, perfect for a relaxing, romantic getaway. There are many attractions to choose from, most of which are affordable for someone vacationing on a budget. If I choose Branson as my vacation destination, I would leave on a Sunday and return the following Sunday. I would have to drive almost 7 hours which is 385 miles. It would cost me around $30.00 to get to Branson and $30.00 back home. While vacationing I will visit a few of the close attractions [Last Name] 2 and also relax...
Words: 939 - Pages: 4
...main reason for tourists to visit the UK is to holiday (http://www.ons.gov.uk/ons/publications/re-reference-tables.html?edition=tcm%3A77-269632) since 2002 travel and tourisms contribution to the GDP of the United Kingdom has decreased by approximately GBP10bn, however is predicted to increase to about GBP15bn by 2022. 30.8 million overseas visitors came to the United Kingdom in 2011 and spent a total of 18 billion pounds. The country is the 7th most popular tourist destination in 2011 and 7th in the international tourism earnings league. The top three home countries of tourists were France, Germany and the USA last year yet in terms of visitor spending’s USA took first, Germany second and France coming in third. The top five tourist attractions in the UK are the British Museum, the National gallery, Tate Modem, the Natural History Museum and the Science Museum....
Words: 1149 - Pages: 5
...programme 10 Promotion plan 11 Media Plan 11 Press release 12 Discovery Point in couple sentences Discovery Point is the home of RRS Discovery, the ship which was built to take Captain Scott on his first expedition to Antarctica. With audio-visual shows, computer-based multimedia and displays of the actual artefacts of the crew this award-winning visitor attraction transports back in time to Antarctica in 1901. There is opportunity to learn about the men of Discovery and their amazing scientific discoveries. This is the story of Discovery from her beginnings in Dundee and Captain Scott’s remarkable Antarctic expedition, through her long ocean-going career until her final journey home. SWOT analysis Strengths Strengths Profitable organization with a well-known name and product line. Nice, well-trained staff. Reputation for creatively developing new products. Excellent locations makes this attraction visible for everyone. Profitable organization with a well-known name and product line. Nice, well-trained staff. Reputation for creatively developing new products. Excellent locations makes this attraction visible for everyone. Opportunities Opportunities New development of Waterfront and being in the one of the fastest growing area in Scotland can attract more visitors. New development of Waterfront and being in the one of the fastest growing area in Scotland can attract more visitors. Threats Threats Weaknesses Weaknesses The new museum coming...
Words: 1655 - Pages: 7
...as a combination of all tourists’ economic activities which include traveling to places, within the boarders of a country one normally resides, and which is other than ones usual environment, for a period of less than one year but for at least one night, and whose main purpose of visiting is other than the exercise of an activity, remunerated, from within the place visited. (UN/WTO). Therefore a person who travels from his/her place of residence to another within Tanzania and spends time in enjoying the activities, which bring him/her to the destination while paying, is then known as a domestic tourist. (Burkart and Medlike (1981). Domestic tourism in Tanzania has remained poorly documented because most local visitors stay in small uncharted boarding houses whose businesses are not well regarded in the mainstream officialdom thus not monitored by either the Tourist Board or the Statistics Bureau. The matter is even more complicated where some visitors though enjoying the recreation activities and spending money but may prefer to reside with relatives or friends in areas visited. Conversely some may stay in boarding houses but have their recreation activities paid for by their hosts. The National Tourism policy (1999) explains that, Tanzania is endowed with unique tourist attractions that draw thousands of tourists from all over the world. However, most citizens of this country have not been able to sample the same tourist attractions due to financial limitations, lack of tourism...
Words: 292 - Pages: 2
...Wikipedia Version Homosexuality is romantic attraction, sexual attraction, or sexual activity between members of the same sex or gender. As an orientation, homosexuality refers to "an enduring pattern of or disposition to experience sexual, affectionate, or romantic attractions" primarily or exclusively to people of the same sex. "It also refers to an individual's sense of personal and social identity based on those attractions, behaviors expressing them, and membership in a community of others who share them. Homosexuality is one of the three main categories of sexual orientation, along with bisexuality and heterosexuality, within the heterosexual-homosexual continuum (with asexuality sometimes considered a fourth). Scientific and medical understanding is that sexual orientation is not a choice, but rather a complex interplay of biological and environmental factors,[1][3] especially with regard to early uterine environment.[4] While there are those who still hold the view that homosexual activity is "unnatural" or "dysfunctional",[5][6] research has shown that homosexuality is an example of a normal and natural variation in human sexuality and is not in and of itself a source of negative psychological effects.[1][7] Prejudice and discrimination against homosexual and bisexual people (homophobia) have, however, been shown to cause significant psychological harm, and are especially damaging to children who are homosexual or bisexual. The most common terms for homosexual...
Words: 985 - Pages: 4
...the rules of her curfew would’ve prevented that from happening. Her decision to break curfew and go to the party was influenced by this need to be accepted by her peers. Sarah displayed cognitive dissonance because she knew that she should be following the rules previously set by her parents to not break her curfew. She felt continuously worried about breaking these rules throughout the night, even though she made the decision to do so. Although during the night she gained memories and even a date with an older boy, she displayed discomfort throughout the time at the thought of breaking the rules. Even at the end of the night when she went home, she began evaluating herself and the night she spent with her friends to determine if the activities that happened were worth her decision to break the rules. She began to conform to her new peers’ beliefs toward the beginning of the night, when she was out with them and they asked her if she wanted to go to the party. Even though she had never broken the rules before, which displayed that she knew the value of the rules and their reasons for being set, she allowed her peers to talk her into breaking them. The reason she did this is because she wanted to be accepted by them. They did not have the curfew she did or were not following theirs if they did, and she wanted them to think of her as one of them, so she acted as if she was comfortable doing the same. She also displayed...
Words: 893 - Pages: 4
...‘Travail’ All Tourism involves Travel; but not all Travel involves Tourism 3. 3. • Tourism is part of LEISURE. • In modern times Tourism is only a recreational activity is a MISCONCEPTION because participating in meetings, seminars conferences, trade fairs, etc are also a tourism activity. 4. 4. Tourists • The tourist market is divided into: 1. The leisure tourist 2. The business tourist 5. 5. Visitors • A visitor is any person visiting a country other than that in which he/she has his/her usual place of residence, for any other reason than following an occupation from within the country visited – Visitors may be further categorised as excursionist and tourists 6. 6. Excursionist • A day visitor who stays for less than 24 hours at a place. There is no overnight stay 7. 7. Tourist • A tourist is a temporary visitor to a place. They stay at least for 24 hours 8. 8. TOURISM • One of the first attempts at defining tourism was that of Professors Hunziker and Krapf of Berne University in 1942. They held that tourism should be defined s – ‘the sum of the phenomena and relationships arising from the travel and stay of non-residents, in so far as they do not lead to permanent residence and are not connected to any earning activity’. 9. 9. UNWTO definition • Tourism comprises the activities of persons travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business or other purposes. 10...
Words: 3114 - Pages: 13
...in the Inland empire. From: resident of riverside city Date: 1st May 2013 Ref: proposed business attraction strategies for riverside city that would appease the local chamber of commerce. It has come to our knowledge and understanding that the local government needs to do more so as to attract new business to our city. It is evident that in order to appease the chamber, the local government needs to develop business attraction strategies. The attraction strategies formulated aim at making the city more aggressive compared to other cities when it comes to its recruitment activities. With this at hand, I propose 4 business attraction strategy activities that would make our city attractive and at also have a positive impact on the local treasury. One activity that the local government can engage in so as to attract new businesses is the provision of both financial and non financial incentives. Such incentives should be targeted to the needs of new recruiting businesses. For example, offering tax incentives and exemptions to strategic businesses, which promote the town’s economic growth. Secondly, the local government can reduce the utility rates for businesses as it would help spur economic growth of the city. The reduction of rates on electricity and water will also give a reason for those businesses willing to locate to riverside. The other activity which the local government can engage in is the development of the town’s profile. With the profile in place...
Words: 575 - Pages: 3
...A) Introduction: my task in this assignment is to investigate visitor attractions and visitors. I will use both books and websites to help with my research in this assignment. The aim of this assignment is to develop their understanding of the importance of both built and natural attractions to the appeal and popularity of destinations or areas within the UK and the world. b) A definition of visitor attraction: “A visitor attraction is a feature in an area that is a place, venue or focus of activities and does the following things: Sets out to attract visitors/ day visitors, Provides a fun and pleasurable experience, Is developed to realise this potential, Is managed as an attraction, Provides an appropriate level of facilities and services, May or may not charge an admission for entry”. (Walsh – heron and Stevens (1990) citied by Swarbrooke (2002) The term visitor attraction can be difficult to define because people can be easily confused as to the purpose of visitor attractions. Because many visitor attractions are different because some are either natural or manmade. Visitor attractions are classified by whether they are purposely built attractions, natural attractions or non-purpose built attraction C) London Eye: The London Eye is the tallest Ferris wheel in Europe, and the most popular paid tourist attraction in the United Kingdom, visited by over 3.5 million people annually each year. The London eye is situated in central London and is become a landmark for...
Words: 2277 - Pages: 10