...ADVANTAGES OF MASS MEDIA Mass media, such as the Internet, social networking, have been integrated into people’s lives. In fact, researches have shown that the number of adults and teenagers relying on mass media to gather information or communicate with one another has increased exponentially in the last few years. There have been many debates on whether mass media have a positive or negative effect on our lives. Many people argue that the socializing benefits of media, the fact that distance is no longer an insurmountable issue, and the possibility of sharing information globally proves how mass media have changed our lives for the better. However, the other side of the argument states that isolation, increased risks and the loss of critical thinking are the main consequences that media have had on our lives, changing them for the worse. Paradoxically, both arguments are true as the reality lies in between them. The effect that mass media has had on socialization is one of the most controversial and debated effects of mass media. Social networks are one example of mass media communication which has had a great impact on our society; Facebook alone has reached more than 500 million users, 65% of whom are teenagers. The reason for this is that there virtual platforms offer the so called “third space” (outside of the home and school), which psychologists claim to be indispensible to teenagers in order to socialize and build up their personality. The opportunity social networks...
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...15 MASS MEDIA A) Types of mass media (advantages, disadvantages) B) Press media C) Radio, television A) Types of mass media (advantages, disadvantages) Mass media – an important role in the society, too powerful and influential Importance: source of information (easily available, complex, cheap) We learn about: world around us, inventions, new technologies, achievements B) Press media: newspapers, magazines and journals - Different sorts of articles: • on economics, politics, social life, sports • Editorials (personal opinion of the editor about something in the news) • Features (special reports about subject, place, person) Newspapers - published every day/ even at weekends - Serious papers : objective + serious news - Tabloids : entertaining stories, gossips about famous people/celebrities Magazines – published 1x a week/month - National and international news - various articles, stories - different according to: hobby/age/gender Journals – serious magazines written by experts C) Radio, television Radio - If we don’t like reading/ it’s expensive to buy a newspaper every day - We listen to the radio news read by a presenter - Music - Is very popular, variety of channels - Advantage: listen throughout the day, no matter what we’re doing - Variety of radio programmes to choose from: o news + weather forecast o chat /quiz/ breakfast/morning shows o educational programmes o phone- in programmes o documentaries Television - The most popular source of information - Much time...
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...Simple Present Tense English Grammar Rules The simple present tense in English is used to describe an action that is regular, true or normal. We use the present tense: 1. For repeated or regular actions in the present time period. * I take the train to the office. * The train to Berlin leaves every hour. * John sleeps eight hours every night during the week. 2. For facts. * The President of The USA lives in The White House. * A dog has four legs. * We come from Switzerland. 3. For habits. * I get up early every day. * Carol brushes her teeth twice a day. * They travel to their country house every weekend. 4. For things that are always / generally true. * It rains a lot in winter. * The Queen of England lives in Buckingham Palace. * They speak English at work. Verb Conjugation & Spelling We form the present tense using the base form of the infinitive (without the TO). In general, in the third person we add 'S' in the third person. Subject | Verb | The Rest of the sentence | I / you / we / they | speak / learn | English at home | he / she / it | speaks / learns | English at home | The spelling for the verb in the third person differs depending on the ending of that verb: 1. For verbs that end in -O, -CH, -SH, -SS, -X, or -Z we add -ES in the third person. * go – goes * catch – catches * wash – washes * kiss – kisses * fix – fixes * buzz – buzzes 2. For verbs that end in a consonant...
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...Pollution From Wikipedia, the free encyclopedia For other uses, see Pollution (disambiguation). The litter problem on the coast of Guyana, 2010 Pollution is the introduction of contaminants into the natural environment that cause adverse change.[1] Pollution can take the form of chemical substances or energy, such as noise, heat or light. Pollutants, the components of pollution, can be either foreign substances/energies or naturally occurring contaminants. Pollution is often classed as point source or nonpoint source pollution. Ancient cultures Air pollution has always accompanied civilizations. Pollution started from prehistoric times when man created the first fires. According to a 1983 article in the journal Science, "soot found on ceilings of prehistoric caves provides ample evidence of the high levels of pollution that was associated with inadequate ventilation of open fires."[2] Metal forging appears to be a key turning point in the creation of significant air pollution levels outside the home. Core samples of glaciers in Greenland indicate increases in pollution associated with Greek, Roman and Chinese metal production,[3] but at that time the pollution was comparatively small and could be handled by nature. Urban pollution Air pollution in the US, 1973 The burning of coal and wood, and the presence of many horses in concentrated areas made the cities the cesspools of pollution. The Industrial Revolution brought an infusion of untreated chemicals and wastes...
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...Mohandas Karamchand Gandhi was born in the town of Porbander in the state of what is now Gujarat on 2 October 1869. He had his schooling in nearby Rajkot, where his father served as the adviser or prime minister to the local ruler. Though India was then under British rule, over 500 kingdoms, principalities, and states were allowed autonomy in domestic and internal affairs: these were the so-called 'native states'. Rajkot was one such state. Gandhi later recorded the early years of his life in his extraordinary autobiography, The Story of My Experiments with Truth. His father died before Gandhi could finish his schooling, and at thirteen he was married to Kasturibai, who was of the same age as Mohandas himself . In 1888 Gandhi set sail for England, where he had decided to pursue a degree in law. Though his elders objected, Gandhi could not be prevented from leaving; and it is said that his mother, a devout woman, made him promise that he would keep away from wine, women, and meat during his stay abroad. Gandhi left behind his son Harilal, then a few months old. In London, Gandhi encountered theosophists, vegetarians, and others who were disenchanted not only with industrialism, but with the legacy of Enlightenment thought. They themselves represented the fringe elements of English society. Gandhi was powerfully attracted to them, as he was to the texts of the major religious traditions; and ironically it is in London that he was introduced to the Bhagavad Gita. Here, too, Gandhi...
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...Topic: The advantages and disadvantages of one mass media Writing In the modern twenty-first century, media has played an irreplaceable role of people’s daily life. Among many kinds of mass media like TV, newspaper, books… the Internet stands out to be one of the most important and essential kinds of media, even considered as the most crucial one. The Internet has greatly benefit human in the modern life since the first day of its existence, despite having been existing for only one century, much less than other kind of media, such as the radio and the television, the Internet has proved itself to be very effective, convenient and entertaining to its users. The first to mention is that Information has been made available easily because of this wonderful technology. Search engines, websites dedicated to different subjects and large amount of articles and papers are available for everyone in a matter of few seconds. Whether this information is about the latest news happenings in the world or information about your favorite celebrity, everything is available at your fingertips. With this housing tool of information, people cannot only easily improve their knowledge, but also save much time of reading hundreds of books at the library or doing some exhaustive researches. This enormous amount of information is particularly quite valuable to students who need it for their school subjects and further study in their favorite subjects. Furthermore, now many books are being converted...
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...In the modern twenty-first century, media has played an irreplaceable role of people’s daily life. Among many kinds of mass media like TV, newspaper, books… the Internet stands out to be one of the most important and essential kinds of media, even considered as the most crucial one. The Internet has greatly benefit human in the modern life since the first day of its existence, despite having been existing for only one century, much less than other kind of media, such as the radio and the television, the Internet has proved itself to be very effective, convenient and entertaining to its users. The first to mention is that Information has been made available easily because of this wonderful technology. Search engines, websites dedicated to different subjects and large amount of articles and papers are available for everyone in a matter of few seconds. Whether this information is about the latest news happenings in the world or information about your favorite celebrity, everything is available at your fingertips. With this housing tool of information, people cannot only easily improve their knowledge, but also save much time of reading hundreds of books at the library or doing some exhaustive researches. This enormous amount of information is particularly quite valuable to students who need it for their school subjects and further study in their favorite subjects. Furthermore, now many books are being converted into the digital editions, and e-education have become very popular...
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...general, "media" refers to various means of communication. Media refers to communication devices, which can be used to communicate and interact among two or more people. Nowadays, the most commonly used media are Newspaper, Television, Radio, and Internet. Be it the pictorial messages of the early ages, or the high-technology media that are available today, one thing that we all agree upon, is that mass media are an important part of our lives. Entertainment and media always go hand in hand, but in addition to the entertainment, mass media also remain to be an effective medium for communication, exchange of information, advertising, marketing, and in general, for expressing and sharing views, opinions, and ideas. Mass media is a double-edged sword which means that there are positive as well as negative influences of media. Advantages : The common man gets the latest news within a fraction of seconds. The distance is not at all a barrier now. The news they get through media help them in their daily life a lot. We get the latest news in our home due to the television set. We can bring out the hidden talent, we can get public opinion about certain events, current issues. Television is quite popular because people can get easy overview from news. Television also entertains and educates people. Children’s knowledge increases by watching geographical channel, quiz programs and speeches by famous personalities of different fields. Radio has its own advantages which...
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...The Advantages and Disadvantages of Mass Media Mass media is one of the fastest medium of exchange of information which capture audience attention and interest, for example, television and radio is said to be the best Mass Media. A Mass Media to be effective must be accessible to the target audience and able to hold audience attention and interest. Therefore, this essay will discuss the advantages and disadvantages of Mass Media. The first advantage of mass media is peace and reconciliation. In the Northern Uganda there has been a civil war and FM radios contributed towards bringing peace after 20 years of crisis which was emphasized by both the respondent interviewees and focus groups. One of the focus group participants said that “when we finally see an end to this war, which might come soon, we should not forget the impact of the local radios.” For the past two years the FM stations have been running peace and reconciliation programmes in the northern Uganda to make a group of army surrender and come out of the bush. The rebels were mostly from Lira and other neighboring districts from where they were forcefully abducted or conscripted into rebel ranks. The radio stations, in collaboration with church leaders and peace non-governmental organizations, have been stressing the spirit of reconciliation and forgiveness of the rebels, who have killed, abducted or maimed many people, as well as destroying or looting people’s property. Peace and reconciliation programmes in FM radios...
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...Media in the 20th Century John D. Allmon COM/156 March 3, 2013 Carey Rodriquez ------------------------------------------------- Media in the 20th Century I. To fully understand mass media, we need to come to grips with the enormous role that mass media has played in shaping that culture over the past one hundred years. With the development and evolution of mass media, there have been tremendous advantages and disadvantages that have contributed to major changes in society throughout the 20th century. However, these changes not only affect society but it has also affected the way business is done today. With the dawn of media convergence, globalization of media, audience dependency, concentration of ownership, and issue of media literacy; all the parties in the mass communication process are forced to think dramatically about their positions in it. Mass media can affect knowledge, attitudes, opinions and behavior of individuals. These effects can be immediate or delayed, for a short duration or long-lasting. II. With the development and evolution of media, we find that media convergence and media dependency have become a major factor in how society is affected and the way we respond throughout our everyday life. Encyclopedia Britannica (2013) states that, “Media convergence, a phenomenon involving the interlocking of computing, and technology information companies, telecommunications networks, and content providers from the publishing worlds of newspapers...
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...15 MASS MEDIA A) Types of mass media (advantages, disadvantages) B) Press media C) Radio, television A) Types of mass media (advantages, disadvantages) Mass media – an important role in the society, too powerful and influential Importance: source of information (easily available, complex, cheap) We learn about: world around us, inventions, new technologies, achievements B) Press media: newspapers, magazines and journals - Different sorts of articles: • on economics, politics, social life, sports • Editorials (personal opinion of the editor about something in the news) • Features (special reports about subject, place, person) Newspapers - published every day/ even at weekends - Serious papers : objective + serious news - Tabloids : entertaining stories, gossips about famous people/celebrities Magazines – published 1x a week/month - National and international news - various articles, stories - different according to: hobby/age/gender Journals – serious magazines written by experts C) Radio, television Radio - If we don’t like reading/ it’s expensive to buy a newspaper every day - We listen to the radio news read by a presenter - Music - Is very popular, variety of channels - Advantage: listen throughout the day, no matter what we’re doing - Variety of radio programmes to choose from: o news + weather forecast o chat /quiz/ breakfast/morning shows o educational programmes o phone- in programmes o documentaries Television - The most popular...
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...English and the Mass Media G.O.Almakhova Магистрант 1 курс Евразийский национальный университет им. Л.Н. Гумилева Астана, Казахстан Abstract Ағылшын тілі - халықаралық тіл. Ақпараттық ғасырда жетістікке жеткісі келетін адамдар үшін ағылшын тілін білу керемет артықшылық болып табылады. Және ағылшын тілін жетік меңгеруде бұқаралық ақпарат құралдарын қолдану жақсы нәтижеге жеткізеді. Бұл мақалада ағылшын тілін үйретуде бұқаралық ақпарат құралдарын қолданудың маңыздылығы мен артықшылықтары сөз етіледі. Английский язык является международным языком, знание которого предоставляет неотъемлемую возможность людям, которые хотят преуспеть в современном информационном веке. А использование средств массовой информации в обучении английскому языкому способствует достижению высокого уровня овладения языком. В данной статъе рассматриваютя важность и преимущества применение средств массовой информации в обучении английскому языку. English is an international language, the knowledge of which represents a great advantage for people who want to succeed in the New Media Age. And the use of mass media in learning English will definitely lead to mastering English. This present article focuses on the importance and benefits of teaching English through mass media. Key words: Mass media, teaching English, information, LSRW skills The mass media play an active part in every society around the world. This has had a big influence on people's lifestyles, ways of behaving and...
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...The portrayal of the mass media is seen to neutral and unbiased. Media is an agent of political socialization, which has created an impact on politics. Mass media has operated in a way that can affect politics in America. Today, significant factors contribute to the workers of mass media as their reports can face a high chance of influence to politician. Such influences include big corporations or the government, primarily to manipulate the mass audience for their own advantage. Mass media has a great influence on the public opinion as they can fluctuate what individuals should think, know and feel about politicians. The media supplies the general audience with information that voters can base their decisions on. From this, the media is able to manipulate the general public on extreme issues that interfere with the general publics’ rights, such as important issues regarding health or even political interferences. Although one may believe what they learn from the media may be a from an objective point of view, but in truth all information from the media has many external factors that can influence stories for a purpose. This paper will argue how the mass media has a direct influence on the general audience’s perspective and the opinions of the opinions of our political candidates. One area to notice is how certain issues in the media are given more attention in comparison where others are not. What is determined to be on the agenda of the media is a continuous competition from...
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...Abstract: Mass Communication is often use in today’s modern society to establish the superior communication and the simplest way for everyone to get information. We will uncover that Mass Media also has a theory and we will find out more definition of it from the other developers who will give us more idea. For today, we are definitely living in communication and in an information-filled society, where in every day in our lives we uses it. As I check my notes in Speech and Oral Communication, I have read that Mass Communication is a communication that uses mass media like radio, television, ads, prints and films, and as I research even via internet is part of mass media. Through reading, I found out that the technology has the biggest share in mass media. According to Arthur Asa Berger (1995) “mass communication involves the use of print or electronic media, such as newspapers, magazines, film, radio, or television, to communicate to large numbers of people who are located in various places- often scattered all over the country or world” (pg. 9). Mass Communication is a process in which a person or a group of people and organization sends their message to the large group of people or massively spread out the information through the use of technologies in mass media. It thinks about the effects of mass media’s information to the receiver’s emotion, opinion, behavior and attitude. Mass media also has a theory. According to George Gerbner and Marshall McLuhan (1976), Cultivation...
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...The mass media "Media refers to various means of communication. Media refers to communication devices,which can be used to communicate and intract among two or more people. Nowadays, the most commonly used media are newspaper,television,radio and internet. Mass media is a double-edged sword which means that there are positive as well as negative influences of media. What are the advantages and disadvantages of the "mass media"? On the first hand, the mass media is one of the important technological inventions that has many advantages. First,the common man gets the latest news within a fraction of seconds.The distance is not all a barrier now.The news they get through media help them in their daily life a lot.In addition, we get the latest news in our home due to the television set for example we saw all news and all programs that we educate.Also wen can bring out the hidden talent,we can get public opinion about certain events, current issues.To explain,televisions can get essay overview from news. Media can distribute your message to your target market through various sources. on the second hand, the mass media has many disadvantages that has a big influence in our life and that we can't forget.First, most of the primetime shows and stations are becoming more and more passive on what not to show . To explain, Having younger children subjected to nudity , cursing , sexual , immorality , drinking and other negative adult oriented material...
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