BELLA HEALTHCARE
- Bella is an medical health monitoring devices manufacturer
- Bella healthcare founded in 1969 in St. Louis, Missouri by brothers Todd and Greg Bella
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Why is this project international?
- Bella is an American Company with sale offices in Europe and Asia.
- Bella established the first manufacturing facility outside the USA. It was done in Bangalore - India (Asia) to create a low-cost manufacturing facility.
- Joseph Cherian (director of manufacturing in India) wanted to demonstrate that India was a good place for multinational corporations to invest.
- Early 1990s: Bella shifted production of Raddit 601 to Bangalore (Single channel ECG), because St Louis manufacturing facility was operating near full capacity( it took some time to make smooth shift from St. Louis to Bangalore).
- Late 1990s: Bella India was producing lower-cost and higher [[#|quality]] [[#|products]] than those produced in USA.
- Bella Healthcare moved partial production of an important 6 channels ECG (Kawu 606) to India.
- Bella switched supplier from USA to Asia to reduce the cost of Kawu 606.
- Bella India needed [[#|help]] from headquarters to change the Kawu 606 to a higher-resolution ADC. It reduced the cost and power consumption of the [[#|product]].
- Staffs from USA and India [[#|worked]] together to meet product's requirements.
- 2001: Bella Healthcare shifted the [[#|balance]] of its Kawu 606 production to India.
- Bella Healthcare established a R&D team in India. An experienced electrical engineer (Jeremy Manning) was sent from USA to help the Bella India to establish the R&D team.
- The R&D team of India developed an ambulatory blood pressure monitor (Fiit X17).
- The R&D team of India was sent to USA to get trained on circuit design, micro-controller firmware programming, and CAD software. The team had time to get to know their counterparts in USA.
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