...celebrity who has endorsed or promoted the brand. For instance, Lux may remind you of Shahrukh Khan, Ashwariya Rai or even Katrina Kaif. The image of the celebrity in the ad leaves a lasting impression on your mind which motivates you to buy the product. Endorsements, by famous celebrities, whose personality matches that of the product help to create certain impressions of that brand on consumers. For eg. Bipasha Basu has an image of fitness freak and hence endorses Sugar Free Natura. Endorsements play an important role in making the advertisement successful. Endorsements of celebrity with great persona attracts customer to buy that product. India is a nation where people easily believe what their favorite celebrities say. And when it comes to celebrities like Amitabh Bachchan and Rajnikant, who people idolize and have a great respect for, any endorsement by them will highly influence consumers and their buying behavior. Even Sachin Tendulkar and Shahrukh Khan have a great fan following. Sachin being a famous sports personality do attract kids and youngsters who are sports enthusiast. Hence being a sports celebrity, an energy drink, Boost is endorsed by Sachin Tendulkar and even another famous cricketer Kapil Dev. Similarly Pepsi and Lays have gain popularity with advertisements showing so many celebrities both from Bollywood and Cricket which are M. S. Dhoni and Saif Ali Khan, etc. Multiple celebrity endorsement aims at targeting different group of people. Endorsement by famous...
Words: 1005 - Pages: 5
...Tips for Newly Salaried Professionals Brand-New Dual Core Smartphones in India Celebrity Wives And Their Businesses Marriages fit for kings - for Sahara tycoon's sons Monday, 09 February 2004, 12:30 IST inShare | | Print | | Email | Lucknow, Over 10,000 guests, an orchestra from London and an award-winning filmmaker as videographer are some of the dazzling highlights of the weddings of Sahara tycoon Subrata Roy's two sons that could put a maharaja to shame. Perhaps never before have so many Indian celebrities converged here as they will for the weeklong marriage celebrations that will commence Tuesday. The guest list includes Prime Minister Atal Bihari Vajpayee, cine stars Amitabh Bachchan, Shah Rukh Khan and Aishwarya Rai and cricketers Sourav Ganguly...
Words: 3616 - Pages: 15
...Abu Dharr al-Ghifari | Born | Hejaz | Died | 652 C.E. | Title | AlGhifari AlKinani | Religion | Islam | Additional information | Tribe | Banu Kinanah | Status | Muhajirun | ABOUT ABU-ZAR ALGHAFARI: Abu Zar's real name was Jandab ibn Junadah ibn Sakan, better known as Abu Dhar al-Ghaffari, or Abu Thar al-Ghaffari. Hazrat Abu Zar's Kunniyat was Abu Zar, which is because his eldest son was named Zar (this word in Arabic means 'fragrance'). By one estimate, Abu Zar was born in 568 AD, which means Abu Zar was two years older than the Prophet Muhammad (saw). He was born to the Ghifar clan, found to the western south of Medina. They were a branch of the Banu Kinanah tribe. Quraysh clan of Muhammad (SAW) was also a branch of the Banu Kinanah tribe. Hazrat Abu Zar Ghaffari (Radhiallahu Anhu / May God be pleased with him) had belonged to an Arab tribe by the name of Ghaffar, hence his last name. Early life: Abu Zar was most unhappy about the custom of Idol-worship that was rampant in Arabia of the 7th century. He had already believed in a Supreme God and he would spend most of his time reflecting on that. Little is known of his life before his conversion to Islam. Abu Dharr is said to have been a serious young man, an ascetic and a monotheist even before he...
Words: 3230 - Pages: 13
...THEORIES A THESIS SUBMITTED TO THE GRADUATE SCHOOL OF SOCIAL SCIENCES OF THE MIDDLE EAST TECHNICAL UNIVERSITY BY ALİ MURAT İRAT IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF MASTER OF SCIENCE IN THE DEPARTMENT OF POLITICAL SCIENCE AND PUBLIC ADMINISTRATION APRIL 2006 Approval of the Graduate School of Social Sciences Prof. Dr. Sencer Ayata Director I certify that this thesis satisfies all the requirements as thesis for the degree of Master of Science. Prof. Dr. Feride Acar Head of Department This is to certify that we read this thesis and that in our opinion it is fully adequate, in scope and quality, as a thesis for the degree of Master of Science. Assoc. Prof. Dr. Pınar Akçalı Supervisor Examining Committee Members Prof. Dr. Ayşe Ayata Assoc. Prof. Dr. Pınar Akçalı Assist. Prof. Dr. Aykan Erdemir (METU-ADM) (METU-ADM) (METU-SOC) I hereby declare that all information in this document has been obtained and presented in accordance with academic rules and ethical conduct. I also declare that, as required by these rules and conduct, I have fully cited and referenced all material and results that are not original to this work. Name, Last name: Ali Murat İrat Signature : iii ABSTRACT THE ALEVI COMMUNITY IN TURKEY AFTER 1980: AN EVALUATION OF POLITICAL GROUP BOUNDARIES IN THE CONTEXT OF ETHNICITY THEORIES İrat, Ali Murat Department of Political Science and Public Administration Supervisor: Assoc. Prof. Dr. Pınar Akçalı April...
Words: 52011 - Pages: 209
...A scientist from Damascus who excelled in mathematics, geometry,and astronomy. Abu al-Hassan Ala'-Din Ali Ibn Ibrahim Ibn Mohammedal-Ansari al-Muakit, known as Ibn ash-Shatir was born and died inDamascus. He was surnamed al-Mutaem because he used to inlay ivorywhen a child(1). His father died when he was still a child and was taken in charge byhis grandfather, and then by the son of his father’s uncle and his aunt’shusband who taught him how to inlay ivory. He then accumulated animportant sum of money, which enabled him to visit numerous countriessuch as Egypt where he studied astronomy and mathematics in Cairo andAlexandria. He spent the majority of his life in his position as timing officer andchief Muezzin in the Umayyad Mosque in Damascus(2). Scientific Contributions He had contributed in the invention of many instruments such as theastrolabe, his rectifications of sundials. He also came up with manyvaluable astronomical theories. His books on the astrolabe constituted areference for many centuries in ash-Sham and Egypt, and throughout theOthoman Empire and in other Islamic countries as they were essential indefining time in the Islamic world(3). He also succeeded in accurately measuring the angle of deviation of the circle of constellations, as he estimated it at 23° 31 minutes. In this context, Sarton Says: “Ibn ash-Shatir was a scientist of a great genius. Hestudied the movement of celestial bodies in a very precise way, anddemonstrated that the angle of...
Words: 450 - Pages: 2
...Hadith Arqam ibn Shurahbeel reported: I traveled with Ibn Abbas from Medina to Syria and I asked him, “Did the Prophet, peace and blessings be upon him, leave any instructions?” He said, “The Messenger of Allah did not finish the prayer before becoming very ill and he went out while being supported by two men and dragging his feet on the ground. The Messenger of Allah died and he did not leave any instructions.” [Musnad Ahmad, Number 3345, Sahih] عَنِ الْأَرْقَمِ بْنِ شُرَحْبِيلَ قَالَ سَافَرْتُ مَعَ ابْنِ عَبَّاسٍ مِنْ الْمَدِينَةِ إِلَى الشَّامِ فَسَأَلْتُهُ أَوْصَى النَّبِيُّ صَلَّى اللَّهُ عَلَيْهِ وَسَلَّمَ فَذَكَرَ مَعْنَاهُ وَقَالَ مَا قَضَى رَسُولُ اللَّهِ صَلَّى اللَّهُ عَلَيْهِ وَسَلَّمَ الصَّلَاةَ حَتَّى ثَقُلَ جِدًّا فَخَرَجَ يُهَادَى بَيْنَ رَجُلَيْنِ وَإِنَّ رِجْلَيْهِ لَتَخُطَّانِ فِي الْأَرْضِ فَمَاتَ رَسُولُ اللَّهِ صَلَّى اللَّهُ عَلَيْهِ وَسَلَّمَ وَلَمْ يُوصِ Abu Huraira reported: The Messenger of Allah, peace and blessings be upon him, said, “The one is who is consulted is in a position of trust.” [Sunan At-Tirmidhi, Book of Manners, Number 2822, Hasan] عَنْ أَبِي هُرَيْرَةَ قَالَ قَالَ رَسُولُ اللَّهِ صَلَّى اللَّهُ عَلَيْهِ وَسَلَّمَ الْمُسْتَشَارُ مُؤْتَمَنٌ Abu Huraira reported: The Prophet, peace and blessings be upon him, said to Abu Al-Haytham, “Do you have a servant?” He said no. The Prophet said, “If we are given prisoners of war, then come to us.” Later, the Prophet had with him two prisoners and Abu Al-Haytham came and he said, “Choose between...
Words: 6587 - Pages: 27
...2 ﺑﺮﮐﺎت اﻻﻣداد ﻻھل اﻻﺳﺘﻣداد BEACONS OF HOPE BY Ala’Hazrat Azeemul-Barkat Mujaddid Imam Ahmad Raza Khan (Alaihe Rahma Wal Ridhwan) Translated By: Abu Muhammad Abdul Haadi Al Qadri Beacons of Hope 3 ISLAMIC INQUIRY This inquiry came to the great Mujaddid Imam Ahmed Raza Al-Qadri (Radi Allah unho) from Ahmad Nabi Khan of Mohalla Shabazpura Saheswan of the 14th Shaban AlMoazzam 1311 Hijri. QUESTION What is the ruling of the Ulama of Deen regarding the Ayah اياك نستعينA person interprets this Ayah saying that it is Shirk (Polytheism) to seek assistance from any one other than Allah Almighty. He quotes the Following : دﯾﮐﮫ ﺣﺻﺮ ﻧﺳﺘﻌﯾں اے ﭘﺎک دﯾں اﺳﺘﻌﺎﻧت ﻏﯾﺮ ﺳﮯ ﻻﺋق ﻧﮩﯾں ذات ﺣق ﺑﯾﺷک ﻣﮯ ﻧﻌم اﻟﻣﺳﺘﻌﺎن ﺣﯾف ﻣﮯ ﮔﺮ ﻏﯾﺮ ﺣق ﮐﺎ ﮨو دھﯾﺎن Look at the Hasr (restrictions) of the pure Deen, that it is not permissible to seek assistance from other than Allah Almighty. He also quotes the beliefs of the illustrious Sufiya as follows: Sheikh Maslihuddin Sadi Shirazi (Radi Allah unho) held the same belif. Hence, he states: نداريم غير از تو فرياد رس توئی عاصياں را خطا بخش و بس There is none beside you that can assist me and it is You Who forgives the sins of the servants. Beacons of Hope 4 Hazrat Moulana Nizami Ganjawi (Radi Allah unho) also says the same in his Du’a: بزرگا بزرگی و ہابيکم توئی ياوری بخش وياوری رسم O Master! Oh Bestower of Excellence! It is only You Who can help me and save me. He also quotes an interesting and thought-provoking incident...
Words: 11489 - Pages: 46
...My son the fanatic - Hanif Kureishi Parvez & his enviroment Parvez is born and has grown up in Lahore which is the biggest city in Pakistan. Now he lives in England together with his wife and son Ali. Parvez likes to live in England and he makes a great effort to adapt to the English culture. Parvez has always been aware of the pitfall which other men’s sons had fallen into. Consequently he works really hard so his son can have a good education as an accountant. Earlier, Parvez often boasted to his friends about how clever his son was; Ali was very special and talented compared to many other boys. Parvez works as a taxi driver and has driven taxi for many years. Two of his closest friends he knows from work. Many of the other taxi drivers are Punjabis like himself. It a very simple job and the drivers are often having a nice time together in the taxi office away from their wives. They play cards, exchange lewd stories and discuss their problems in a superficial way. When Parvez asks his two best friends for a piece of advice, he gets a triumphant reply. - His son is presumably a drug addict killer! Parvez’s other friend Bettina, the prostitute, is a much better help. She tells him what to watch for and does not have a prejudiced attitude. Bettina and Parvez have known each other for three years. He once rescued her from a violent costumer. The taxi drivers often drive the prostitutes home at the end of the night. Some of them even go with the girls – “a ride in exchange...
Words: 482 - Pages: 2
...PENGALAMAN DAN KARAKTERISTIK SUFISME JALALUDDIN RUMI Sufisme adalah suatu ilmu yang mempelajari cara bagaimana seorang muslim dapat berada sedekat mungkin dengan Allah Swt. Adapun kesadaran berada dekat dengan Tuhan dapat diambil dari berbagai bentuk sesuai dengan kondisi sufi itu sendiri. Yakni bisa berbentuk ma'rifah, mahabbah, ittihad, hulul maupun wihdah al-wujud. Untuk mencapai tujuannya, seorang sufi harus menempuh jalan panjang, di antaranya melalui al-zuhd, yaitu keadaan meninggalkan dunia dan hidup kematerian. Apabila dilihat dari luasnya wawasan dan tajamnya penglihatan pandangan seorang Jalaluddin Rumi, dari tema-tema universal yang diangkat dalam setiap baris karyanya dan dari cara mengungkapkan pikiran dalam bahasa puisi yang sarat simbol, tak dapat kita pungkiri bahwa bahwa Rumi adalah seorang yang jenius sebagaimana diungkapkan Erich Fromm: "Dua ratus tahun sebelum pemikiran humanisme renaisance, Rumi telah mendahului mengemukakan ide-ide tentang toleransi agama yang dapat ditemukan pada Erasmus dan Nicholas De Cusa, dan ide-ide tentang cinta sebagai tenaga kreatif yang fundamental sebagai yang dikemukakan oleh Facini... Rumi bukan saja seorang penyair dan mistikus (sufi) serta pendiri Tarekat; tetapi ia juga seorang manusia yang mengetahui secara mendalam tabiat-tabiat manusia.” Lalu bagaimana dengan pengalaman dan karakteristik sufi seorang Jalaluddin Rumi? Melalui syair-syair dan puisi yang ia tulis, sebagian orang menganggap ia sebagai pelopor yang menghidupkan...
Words: 1045 - Pages: 5
...Kharaj was charged while in the Abbaside period proportional Kharaj was levied. 2.Kharaj is charged on the Kharaj land. Whether the owner is minor or adult, free or slave, Muslim or Zimmi, does not make any difference. 3.The land once declared as Kharaj land continues to remain as such even if the owner becomes Muslim or he sells the land to a Muslim. 4.In case of destruction of the entire crop by some natural calamity, no Kharaj is charged if the land is being subjected to proportional Kharaj. 5.No Ushr can be levied on land which is Kharaj land. 6.No Kharaj is payable on the habitations or houses of the land-owners. 7.In case of payment of Kharaj every facility is given to the tax-payer and very lenient treatment is accorded. Hadrat Ali issued special instructions to the Kharaj collectors not to attach household effects, clothes, cattle and implements of the farmer in the recovery of...
Words: 301 - Pages: 2
...Islam, A World Religion: The Start of Islam Most people don't know much about Islam, with misconceptions about Islam: Muslim’s beliefs and including the rituals. Islam has gained a lot of followers and is the second largest religion in the world. The questions that we will be answering that is about Islam is the character, Sunni Islam throughout my research and a visit to the Islamic Center of Inland Empire. This research paper will cover the history and art of Islam and the history of Al-Masjid al-Ha ram or “The Holy Mosque”. Also the Religious meetings and personal views of an Islamic leader in the essay. Beliefs of Islam Islam, like Judaism and Christianity, is a monotheistic religion based in ones beliefs in God. There are two main in the religion in Islam, which is known as Sunni and Shi’a. The two major separation of Islam were caused by the question of leadership after Muhammad’s sentence. Vast majority of Muslim, like about 90 percent are Sunni and the others would be Shi’s. “Sunni” comes from the Arabic word which is Sunnah meaning “customary practice.” But in Sunni Islam, the imam is the man who leads the Friday prayers in a mosque with scriptures from the Qur’an, the text of which is considered to be the direct word from God (Allah). Caliphate and Its Modern Era The Caliphate was the first government system established in Islam, it is represented as the political unity of the Muslim Ummah nation. As a religious historian, S. A. Nigosian believes that “the...
Words: 1211 - Pages: 5
...[No Subject] Me to Fatema SunelSent Nowadays, people are getting more & more involved in Music & for them, it has become a part of their daily life. Their mind has become so saddled with tension, & tempo of life is so fast that they seem to accept high blood pressure & nervous breakdown as the unavoidable side effects of modern civilization. It is a pity that they do not pause to think the adverse effects of music on their physical & mental health. I have endeavored to present in this booklet the scientific & spiritual points of views on music & dance etc. These observations have been quoted from various books of Persian, Urdu & English languages. I am very grateful to Maulana Seyyid Saeed Akhtar Rizvi, the Chief Missionary of the Bilal Muslim Mission of Tanzania for editing & scrutinizing this effort of mine. I hope this booklet will help the readers in understanding the philosophy of the rule of Islam which forbids music. A.H. Sherriff 1/5/1983 W H A T IS M U S I C ? Music, according to the New National Dictionary, means "Art of combining sounds or sequences of notes into harmonious patterns pleasing to the ear & satisfying to the emotions; melody" According to the Great Encyclopedic Dictionary, this combining of sounds is "for reproduction by the voice or various kinds of musical instruments in rhythmic, melodious & harmonious form so as to express thought or feeling & affect the emotion;" & the word is also used for the "sound so produced," & for 'written...
Words: 18517 - Pages: 75
...so that they can find out what products and services are available across the island. It must also be noted that Diamonds International market their products exclusively to visitors especially high-end visitors who require pricey items. The ad suggests that the Longines watch appears to be a high-end product because the former Ms. Universe Aishwarya Rai is wearing it. Normally Ms. Universe winners are synonymous with high-end products and fashion. Miss Universe also appears in strictly expensive product commercials. (New York Times 2008) The environment that she is in modelling the watch as well as the dress she is wearing indicates that the product is an extremely pricey product. It is these features likewise the distributor Diamonds International that suggest that the item is a luxury item; made for the wealthy and well fortuned market in the watch industry. Longines uses a previous miss Universe, Aishwarya Rai to display their product. The watch capitalizes on the fame of the star to showcase the confidence and stature, a person can have when they wear this watch. In wearing this item they can feel like a winner... like Rai. The print advertisement uses the wrists of the model to showcase the piece available for purchase...
Words: 1672 - Pages: 7
...Bismillahi ArRahman ArRaheem Focus-Aakhirah "This life is nothing but a passing of delight and play – whereas truly the life in the hereafter is the true life: if they but knew this…" (al-Ankabut) Home About focus-aakhirah Allah's Names and Our Lives The Day of Judgment Paradise (Jannah) Hell (Jahannam) Life in the Grave Angels The Jinn Inspiring Stories The Sahabah (ra) The Sahabiyaat (ra) The Friends of Allah For Those Exploring Islam The World of the Heart The End of Times Islamic Etiquettes A Muslim's Character Historical Events The Law of the Land Signs of a Hypocrite Useful Links Posts Abu Dharr Al-Ghifari Abu Dharr’s story is the story of the highway robber who became an ascetic and a preacher during the life of Prophet Muhammad (sal Allahu alaihi wa sallam) and the conscience of the rulers of the Islamic State after the death of the Messenger of Allah (sal Allahu alaihi wa sallam). Abu Dharr (radi Allahu anhu) was among the first persons to accept Islam. Prophet Muhammad (sal Allahu alaihi wa sallam) said about him: “No one walking on the earth and under the sky is more truthful than Abu Dharr.” [Ibn Majah] Search for Truth In the Waddan valley, which connects Makkah to the outside world, lived the tribe of Ghifar. Ghifar were notorious for raiding trade caravans and for invading weaker neighbouring...
Words: 4523 - Pages: 19
...GCE O LEVEL Islamiyat (2058) Topical Question Bank 2009-2011 Compiled by: Muhammad Umar Contents Topics in Paper 1 The History and Importance of the Quran . . . . . . . . . . . . . . . . . . . . . . . . . . The Life and Importance of the Prophet Muhammad . . . . . . . . . . . . . . . . . . . . The First Islamic Community . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Topics in Paper 2 The History and Importance of the Hadiths The Rightly Guided Caliphs . . . . . . . . . The Articles of Faith . . . . . . . . . . . . . The Pillars of Islam . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 3 5 7 8 8 10 11 12 2 Topics in Paper 1 . Q N2011/P1/2 The History and Importance of the Quran (a) Give an account of how the Qur’an developed into book form. (b) What is the significance to Muslims today of having the Qur’an in the form of a book? [10] [4] Q J2011/P1/2 (a) From the Qur’anic passages you have studied, outline the relationship between God and two of His messengers who were sent before the Prophet Muhammad. [10] (b) Explain why God sends his revelations through messengers. Q N2010/P1/2 (a) Describe how the two main sources of Islamic legal thinking are related. [10] [4] (b) Give an example to show how the Qur’an could be used in the exercise of qiyas...
Words: 288 - Pages: 2
