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Allstate Insurance Company

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1. Using the model for goal setting, evaluate Allstate’s goal setting process to determine whether or not Allstate has an effective goal setting program.

In evaluating Allstate company’s goal setting process, Allstate has clearly defined its objectives by taking four specific steps on how to accomplish the task. The first aspect of the goal setting model is the challenge at hand. Allstate has set the goal difficulty at a level where its challenging but not impossible to achieve (Hellriegel, & Slocum page165).

Allstate utilizes the model for goal setting really well. A goal of Allstate’s was to be diversified both internally and externally. The company set out to achieve this goal by implementing four steps, one of which is the succession programming. The succession program set to identify and develop a diverse group of candidates for key positions. The company’s management system allowed them the ability to “track and measure key drivers of career development and career opportunities for all of its more than 36,000 employees” (Hellriegel, & Slocum 2011 pg.215).

Allstate put into effect a minority recruitment program that focused on colleges and universities that had diverse enrollment. The company also implemented a development plan in which all employees were given an assessment of their current job skills and a road map for development. Measurement was the third step put into place by Allstate to achieve its goal of being diversified. The company gives employees a survey called diversity index twice a year to get a feedback from their employees as to how they feel about the extent to which the company has delivered quality service to clients regardless of race or gender. Also the survey looks to what extent the employees feel that they are treated with respect and dignity in their work environment. The last implementation is accountability and reward in

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