...The Travels of a T-Shirt in the Global Economy The opening of this story begins with an organized student protest at Georgetown University, where author Pietra Rivoli, who is a professor of finance and international business, is watching the students arguing statements. This immediately captures my attention as it begins to describe a common characteristic of a major University that I live near and attend many events at. The University’s organized peaceful protest allowed the public speaking through protesting on the topic of the evils of big corporations and the explanation of how these big corporations, Globalization, The World Trade Organization (WTO) and the international Monetary Fund (IMF) are exploiting workers all around the world. One speaker alluding to “sweat shops” particularly caught the attention of the author by exclaiming, “Who made your T-Shirt”? This statement sparked Rivoli’s intrigue that is a great use of foreshadowing for what the story will lead to. The traveling of thousands of miles and across multiple continents to find out “who” really did make these shirts. We all wear our everyday cotton “tee’s” without giving a second thought about the journey each T-Shirt had to go through in order to make it here to the United States. This sets the foundation for the rest of the book and explains its purpose. The first stop in this journey isn’t on foreign soil where I expected the book to lead off, but rather here in the Continental United States at the Reinsch...
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...Company: Blue Cotton Brands name: Armin Table of Content Business Objective……………………………………………….2 Problem Statement……………………………………………….3 Solution Statement……………………………………………….4 Marketing environment………………………………………….5-6 Customer’s profile………………………………………………...6 Business Objective Our company’s goal is to create superior value in the mind of customers by providing best quality product for the people who can afford it. Our company is providing a T-shirt with the best quality and as we all know quality needs cost so the price of our product is high. The main objective of our business is customers’ satisfaction and that we can get by knowing the need of customers and delivering superior values to them. Our business don’t want to have short term relationship with customers we will see at the long term business relationship with them as we know the loyal customers will never leave you in hard situation which is an advantage for the business, as there are some companies who wants to just deliver the service and get profit they don’t care about the customer satisfaction which costs them to lose customer. Another objective of our business is to create an image in the society as our product is for upper class and our prices are high we need to obtain this objective because if we don’t have an reputation or image of our product we can’t attract as much customers we are targeting and this may cause our company to bankrupt so we need to obtain it, on the other hand it needs time...
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...and gain new fans. Another crucial strategy of the sport is their use of web and digital content. Over the last decade, the company has extremely increased its digital and web content to market the company. NASCAR introduces new information about the company, posts videos of previous races or interviews with drivers, and a variety of other things to help people experience what it is like to attend an actual event. Next, NASCAR has chosen to take advantage of sales promotions, but the key to their success that is differs from other companies is the company targets third-party promotions. Examples of these promotions are the free tickets given to radio stations to help promote both the radio station and NASCAR, the NASCAR logo on hats, t-shirts, bumper stickers, etc., and more. Additionally, an effective marketing strategy is sponsorship. By gathering a hosts of different corporate sponsors, the corporations are able to appeal to all of the fans around the world as their logos flash across the television screens. Lastly, one of the key...
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...it may help children to behave more effentily in school then school systems could be better as well. There are many reasons as to why it could make children behave better. Bullying in schools could be decreased, unity could increase, and parents could save money by purchasing uniforms. Although bulling in schools is a worldwide epidemic that can create negative consequences, if the students wore uniforms we could minimize this horrific behavior. Students should not have to worry about if their clothes are good enough to please someone else’s expectations. According to Laura Clark, “Having a uniform helps to reduce bullying in school. Students at schools without uniform codes were liable to be bullied for the way they dressed the study found.” Teenagers who took part in the Oxford Brookes University survey said dress codes acted as a social leveler and reduced the risk of children being picked on for wearing “weird” clothes. Maybe we can decrease bullying by having school uniforms for the dress code. Having every student dress just alike would make everyone feel equal. As if they were all on the same team. No one would feel left out. It may al increase in respect, caring, and trust. According to Leah Campbell, “Uniforms help to unite a school population and increase a sense of belonging among students. Just as team uniforms do the same in sporting, school uniforms help students to feel like part of a group, without needing to set...
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...One sunny mid-morning Saturday in November, my husband and I had the pleasure of meeting and interviewing Corban Sikes and his parents, Joetta and Wade. Corban was sitting across the McDonald’s table from me, chin barely clearing the table, wearing green and black rimmed glasses. He was wearing his favorite t-shirt with an image of harmonicas and bullet mics, jeans and sneakers. His eyes and hair are brown, his freckles placed perfectly over his nose and cheeks. He enjoyed talking about his interests, then he finished up a vanilla ice cream cone. The reason for this interview is that the BSO wants its fans, readers, and the public to know more about this amazing young musician. Seven-year-old Corban Sikes is an up and coming harmonica player who known in the BSO for performing at the Picnics in the Park with George Hunt, Norman Jackson, and Papa Green Shoes, among others. Corban’s major musical influence has been his maternal grandpa, Dave, a music teacher who plays the harmonica in church, and who tunes and restores pianos. His grandpa’s favorite harmonica player is Johnny Pluleo who played popular harmonica music of the 40s and 50s. Corban hangs out with his grandpa in the mornings while waiting for the school bus. Corban prefers up tempo harmonica songs. His favorite harmonica players are Kim Wilson...
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...tenacious and passionate, but be grounded and intuitive enough to foresee a disaster, be creative and flexible, but be organized and conscious of limitation. They must also plan, but be open to unforeseen opportunities, invest in employees, but also hold them accountable (Lambing & Kuelh, 1997). Jerry Murrell, the founder and chief executive officer of Five Guys Burgers and Fries, along with his wife and five sons, have acquired such balance and have become the fastest growing chain in the food industry, according to the research firm, Technomic (Boone & Kurtz, 2012). Just this month, the booming chain opened a new location that seats 300 people in London, and anticipates four more stores in the U.K. by 2014 (Weise, 2011). What is truly amazing is that such a large family can sustain such balance while running a business together. Perhaps it started with a simple, balanced business philosophy and consistent values. Philosophy and Values The matriarch of Five Guys Burgers and Fries, Jerry Murrell, realized that the only way to compete with the huge, established fast food chains like McDonald’s and Burger King was to concentrate all of their efforts and money on a quality product and customer service (Wiley Plus, 2012). The business plan of Five Guys Burgers and Fries was balanced and easy to stick to. “Sell a really good, juicy burger on a fresh bun. Make perfect fries. Do not cut corners,” (Wiley Plus, 2012). Murrell continues to stick with the plan by keeping...
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...Same Sex Marriage? Ban Same Sex Marriage The Ultimate web site providing information on the issues. We should be anti-gay marriage, and should ban gay same sex marriages and such practices. Pro-Family Groups in Connecticut Rally Voters to Overturn Court's Gay 'Marriage' Ruling" Pro-family activists in Connecticut are urging the people of the state to vote yes for a constitution convention when they head for the polls on Nov. 4. Though the 4-3 split decision by the Connecticut Supreme Court on Friday effectively redefined marriage in the state, Connecticuters will have the opportunity to have the final say if enough voters rally behind a call for the state legislature to convene a state constitution convention. Every twenty years, under the state constitution, the ballot question "Shall there be a Constitutional Convention to amend or revise the Constitution of the state?" is placed on the ballot for consideration. This year marks Connecticut's 220th since its admission to the Union in 1788. The Court's willingness to undemocratically impose same-sex marriage on Connecticut has made it necessary for us to demand the right to Let the People Decide, expressed Peter Wolfgang, executive director of the Family Institute of Connecticut (FIC), in a press release following Friday's high court decision. And that is why thousands of us will vote 'yes' for a constitutional convention on November 4th." If enough votes are found to favor a convention, it will be incumbent...
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...economy, facility, technology, culture, education system, and so on. All of these things have a significant relationship with the law. People or organization has the right to be protected and the law have been created to make people’s lives more comfortable and peacefully. Laws have been used to protect consumers for centuries. These laws have been designed in a variety of legal forms, including criminal law, tort, contract, intellectual property, etc. In addition to those laws that specify consumer protection and product liability as their primary concern, numerous other provisions have the effect of protecting the consumer, for example by streamlining the prosecution of fraud, protecting property or facilitating litigation. This study will examine the critically assess the view that businesses have a moral duty to put their consumers first. Legislation of consumer protection in Malaysia now is entering to the new era with the recent introduction of the Consumer Protection Act 1999. 2.0 Business moral duty and consumer protection 2.1 Business moral duty A duty is an obligation to act in a certain way. When the obligation is based on moral and ethical consideration, it is a business moral duty. Often we think about moral duties in term of rules that restrain us, the “don’ts,” as in don’t lie, don’t cheat, and don’t steal. In business, we need moral duty to build some of respect or trusted from consumer. Connecting with community has often been viewed as a charitable...
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...changed five different schools during his teenage years. He completed High School Certificate at 17 years old. He was below average academically and was pushed by his father to study. He has a history of suspension twice for fighting. He used to work as a fruit packer during his adolescence. Early Adult Life After completing his school, MT worked in a children factory for ten years and then a truck driver for a few years before his index offence. He denied being dismissed from a job. He had several relationship in the past and refers to himself as a “womaniser”. Mental State Examination ( MSE) – During Interview Appearance He was a healthy gentleman and well-groomed with good personal hygiene. MT was in casually dressed in a T-shirt and shorts with a cap. He was noted to have left sided torticollis of the neck. Behaviour He was well settled and cooperative throughout the interview. He displayed appropriate eye contact with downcast posture. He was polite and respectful with no psychomotor retardation and agitation noted. Mood and Affect He appears euthymic with no irritablity. He does not seem to appear depressed. His affect was slightly blunt. Speech The speech was in reasonable rate but became louder as his level of irritation was increased. Thought process and...
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...GONE GIRL August 29, 2013 GONE GIRL Based on the novel by Gillian Flynn Screenplay by Gillian Flynn TWENTIETH CENTURY FOX 10201 W. Pico Blvd. Los Angeles, CA 90035 FINAL SHOOTING SCRIPT AUGUST 29, 2013 Revisions September 15, 2013 & September 27, 2013 ALL RIGHTS RESERVED. COPYRIGHT 2014 TWENTIETH CENTURY FOX FILM CORPORATION. NO PORTION OF THIS SCRIPT MAY BE PERFORMED, PUBLISHED, REPRODUCED, SOLD OR DISTRIBUTED BY ANY MEANS, OR QUOTED OR PUBLISHED IN ANY MEDIUM, INCLUDING ON ANY WEB SITE, WITHOUT THE PRIOR WRITTEN CONSENT OF TWENTIETH CENTURY FOX FILM CORPORATION. DISPOSAL OF THIS SCRIPT COPY DOES NOT ALTER ANY OF THE RESTRICTIONS SET FORTH ABOVE. GONE GIRL by Gillian Flynn Based on the Novel By Gillian Flynn Yellow Revised Pink Revised Blue Script White Script — - 9/27/13 9/15/13 8/29/13 7/30/13 Al BLACK SCREEN NICK (V.0.) When I think of my wife, I always think of her head. FADE IN: INT. BEDROOM SOMETIME Al - We see the back of AMY DUNNE’S HEAD, resting on a pillow. NICK (V.0.) I picture cracking her lovely skull, unspooling her brain, Nick runs his fingers into Amy’s hair. NICK (V.0.) Trying to get answers. He twirls and twirls a lock, a screw tightening. NICK (V.0.) The primal questions of a marriage: What are you thinking? How are you feeling? What have we done to each other? AMY wakes, turns, gives a look of alarm. * BLACK SCREEN 2 EXT. NORTH CARTHAGE MORNING 2 - A carved faux-marble entry—reading FOREST...
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...Soccer and Money A paper submitted to Webber International University in partial fulfillment for the Bachelor of Science degree in Business Administration By: Vicente Munoz Date: April 15, 2014 Course: English Composition II Semester: Spring 2014 Instructor: Dr. Nancy Davis 1. Introduction: My paper topic is money involved in soccer. I want to make everyone realize how big soccer is. How much money it moves and the most interesting is why the club pays that much money for a player. It involves hundreds of years of history and honor on a soccer pitch. I want to explain the basics of soccer, the different competitions and where it is play. Every summer are transferring players to other teams for a crazy amount of money. Why is this team paying that much money? I would like to explain why the club is paying, what he will make with that player and how much revenue the club will make. All this apart for the trophies, victories, new idols and icon on the city. 2. FIFA ( Federation International Football Association) FIFA was founded on May twenty first on 1904, in Paris with the purpose of have an organization of the world biggest sport, football (soccer). One of the biggest purposes is to expand the sport and to increase the popularity on an international environment. The FIFA headquarters are established in Zurich, Switzerland. The...
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...Case Study – Zara Abstract The competition of current clothing industry is very fierce and Zara has many competitive advantages in this competition. This paper will analyze on about how the information technology help Zara to make decisions and make their performance more speed. First, a case review from Harvard Business Review will be covered in the introduction to show an overview of current Zara’s business model. Second is the Michael Porter’s model analysis based on Zara that including three generic strategies and five forces. Third, some of IT applications are really help the Zara to make their business more efficient, the applications will be applied in the Enterprise Resource Planning (ERP), Supply Chain Management (SCM) will emphasize a speed supply chain for Zara, and Customer Relationship Management (CRM). Finally is about the relationship between Zara and Peter Drucker’s theory, Zara and Andrew McAfee’s theory, Zara and Hey’s theory. The last part will conclude where is Zara today and make brief recommendations. Table of Contents Introduction 4 Zara and Michael Porter’s Model 5 Generic Competitive Strategies Analysis for Zara 5 Five Forces Analysis for Zara 6 Suppliers Bargaining Power 6 Buyer Bargaining Power 7 Threat of New Entrants 7 Threat of Substitute 8 Industrial Competitors 9 The Value Chain of Zara 10 Enterprise Resource Planning (ERP) 11 Supply Chain Management (SCM) 11 Customer Relationship Management (CRM) 13 Zara and...
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...“Experiential Marketing in Retail Environment” Prepared for: Jumana Rezwan Lecturer ULAB School of Business University of Liberal Arts Bangladesh Prepared By: Shah Feda Al-Gani ID: 091011141 ULAB School of Business University of Liberal Arts Bangladesh Date of Submission: 27th December, 2012 1 Experiential Marketing in Retail Environment Letter of Transmittal December 27, 2012 Jumana Rezwan Lecturer ULAB School of business University of Liberal Arts Bangladesh Subject: Submission of project report. Dear Madam, I am pleased to submit the project report as a partial fulfillment of BBA (Bachelor of Business Administration) program. I concentrate my best to present this report on my Project which is “Experiential marketing in retail environment”. I tried my best to work sincerely to cover all aspects regarding the matter. However, if you need any clarifications or directions for further improvement of the report, I will be obligate to provide with further explanation. I sincerely hope that you will appreciate my effort. Thank You Sincerely yours Shah Feda Al-Gani ID: 091011141 ULAB School of Business 2 Experiential Marketing in Retail Environment Acknowledgement First of all I would like to thank the great Almighty for giving me the strength to complete my research. Then to my parents after that I am very grateful to the some staff members of Aarong, Ecstasy, MENZ KLUB and Artisti who gave me some important information. Then I would like to thank my...
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...start-ups or the younger, “sexier” tech companies. So these businesses have to “pour on the charm.” Take IBM, for instance. After its Watson computer beat two former Jeopardy champions in a televised match, the company hauled the machine to Carnegie Mellon, a top school, where students got a chance to challenge the computer. IMB’s goal: lure some of those students to consider a career at IBM. H-P is using the pizza party/tech talk approach at various schools trying to lure younger students before they get “snatched away by other tech companies and start- ups.” Microsoft, which was once one of those start-ups, has sent alumni back to schools to promote why Microsoft is a great place to take their talents. And it also hosts game nights, final-exam study parties, and app building sessions and other events to try to lure students....
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...The Change i The Change from Size 0 to Plus Size Models in Magazines Women, Girls, and the Media Professor Black December 17, 2011 The Change 1 The fashion industry has been making changes towards a more plus size friendly atmosphere when it comes to magazine covers and articles. According to Lillith Ezine.com “A year ago, a frail, washed-out creature called the waif almost did fashion in. And in what may give conspiracy theorists a sense of satisfaction, magazine editors, certain designers and retailers joined forces like characters in an Agatha Christie novel to deal a death blow to the waif, whom most magazine readers and store customers had rejected” ("Fashion Waifs Disappearing The Fashion eZine-Anorexia,"). I believe a world filled with women and men displaying all shapes and sizes will only inspire consumers to purchase more magazines and media in general. According to Boyd after conducting their research “Preliminary examination suggests that more than half of young women's magazines are upholding elements of the voluntary Code of Conduct for Body Image, through representation of diverse-sized women in their swimsuit issues”(Boyd, 2011). The research they conducted “reviews the promotion of healthy body image to young Australian women, following the 2009 introduction of the voluntary Industry Code...
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