AMERCO/U-Haul International’s goal is to be the leader in the moving and rental industry by providing customers with the availability of equipment, convenience of locations and keeping cost down. U-Haul is focused on expanding its independent dealer network for customer convenience. This includes improving management of rental equipment, marketing of self-moving products and to properly staff locations during peak times.
AMERCO is in a highly competitive rental truck industry with several competitors. These factors are convenience, availability, and the extent of available products. Pricing from competitors can greatly influence financial outcomes. If there are any price reductions by competitors,
