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American Public Education, Inc

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Case # 6 American Public Education, Inc.+
BUS 590 Business Strategy

Case # 6: American Public Education, Inc. This case discusses about the institution American Public Education, Inc. or APEI, its uniqueness and its competitive advantage. It will also compare its performance with other top known universities. This paper will also analyze their financial stability, their balance sheets and what does it tell to the investors.
Uniqueness of APEI American Public Education, Inc. or APEI is a university that offers mobility in education. It means that they are offering online classes so that people can study anywhere around the globe through the access of the internet. The school positions itself in a niche market by providing education to the military. They capitalize on the large market of online education in national security, homeland security and public safety personnel. APEI offers a unique and attractive proposition- access to high quality of education at an affordable price.
APEI’s performance with other for profit universities Currently, APEI is ranked on the 34th on the Best Online Bachelors Program. Of all the 283 school that was surveyed APEI is considered one of the top schools in USA. Some of the competitors of APEI are Apollo Educational Group, Inc. in which University of Phoenix is under this company and DeVry Educational Group. In terms of net income, APEI has a low net income compared to the big educational corporations like Apollo and DeVry. Currently, University of Phoenix doesn’t offer online degrees, but compared to the other two, in terms of quality and reputation, DeVry ranked 93rd while APEI ranked 34th.

Looking at AEPI’s financial stability and enrollment growth Looking at APEI’s financials, they are doing very good. There is continuous growth in the revenues and net income of the company, a 43% in the compound annual growth rate

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