Strength of New Venture Team????

Candy (the information about the NV team is here: http://www.jaman.com/about/about/ )

Strength of the opportunity???? MONICA

Attractive : for those who like this kinda movies, it is attractive, so we may refer to these costumers as a niche mkt.

Timely: the big opportunity window for this kinda product is already closed, however, for those who like the independent media this opportunity is more than attractive.

Durable: it will be durable as long as it provides more innovation to its service.

Anchored to product and provides value: Yes, it gives value to the end user which we believe it is a person who enjoys the independent media.

Competitors there,

Doest it follow?

1. Trends? Social: No more dvd but internet based movies, to create cyber-groups (my space)

Political: legality of buying or watching a movie on internet

Economic:

P E S T

2. Resolve a problem? , this is creating a desire in the independent movie lovers…….Also, this resolves the problem of the independent movie makers of spreading their movies!!!.

3. Find a gap in the mkt? YES. Jaman is serving the kinda independent movie lovers gap.

Strength of industry? MORGAN

What’s the industry: Movie-distribution industry.

Jaman is serving to whom?....(target mkt)

Answer: independent movie lovers and those movie makers who want to distribute their projects or movies. they focus on a deeper variety of

1. Industry attractiveness

2. Target mkt attractiveness

Strength business model? JORGE !!!

How firm compites

This kind of company provides

How it uses the resources

What kinda relationships they have

How face costumers

How they create value to self sustain?

Kinda business model? innovation BM?