...Title ? Keller Graduate School of Management Short title 2 1.0 Executive Summary Saint Patrick’s Nursery is debating on whether or not to incorporate Wednesday into their regular schedule. The nursery can compete with hourly daycare offer by Play Date and the Child Development Centers of the Army base Fort Bragg. The lower price that they offer will help the nursery compete against others, adding value and a good reputation to the service provided. The focus is to meet the demands of the stay at home parents requesting the need of one more day. The financial objectives are to obtain at least ten kids from ten different households, pay at least three employees and at still break-even for that particular day. 2.0 Situation Analysis Saint Patrick’s Nursery was open about 20 years ago with the purpose of taking care of kids while the parents attended mass. Throughout the years the nursery requests from parents has help developed the concept of Parent’s Morning Out (PMO) open on Tuesdays and Fridays morning only. It has come to the attention of the current Nursery Director the need of one extra day. However, in order to open the nursery on Wednesdays, the nursery must have at least ten children from ten different households. This is due because children from the same household receive a discount for the service. Hourly daycare is increasing in popularity and demand. Stay at home parents find it more easily to find an hourly daycare than to ask the spouse to take...
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...The Benefits Of Having Children Attend Pre School Education Essay Abstract This report covers the benefit of sending children to pre-school before kindergarten. Literature review is used to explore the research existing in this field. It will help us to understand what effect pre-school has on children. Such programs are also discussed in the paper which is conducting training for preschoolers for their development. This paper not only covers that academic aspect but also sheds light on the benefits preschool education has on social and emotional aspects of children's life. After collecting this information, it will be collaborated with the findings of this research paper using different research technique. In the end, the paper will be concluded along with some suggestions. Introduction In this competitive world it is very important to train the children in such a way that they are not left behind. Study shows that with pre-school training, children show much developed skills of learning when they enter kindergarten. If a child is being read to at home, visits museums, learns how to play a game and reads along someone then it is more likely that his/her learning abilities are polished and ready for kindergarten (Stube & Patrick, 2010). Pre-school is a planned program for children before they start their formal education. It deals with the learning ability of a child. Children are trained in such a way that their learning abilities are enhanced. Specified techniques are...
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...customers with attention and respect. Since 1983, Nintendo has focused on video game consoles and with the introduction of the Nintendo Wii console the company gained a strong hold as a leader in this industry. In 2008, Nintendo experienced various production and legal issues. However, their most significant challenge during this time was identifying and investing in innovative products that would allow the firm to continue to expand in the video game industry; while defending itself from rivals (Sony and Microsoft). Our analysis is based on various analytical tools, including SWOT (Appendix A), segment analysis (Appendix B), competitive strength assessment (Appendix C) and financial ratios (Appendix D). Overall, Nintendo has several opportunities and strengths of which they can take advantage to stay competitive in the market. However, their competitive threats and weakness pose significant financial challenges for the firm. Based on our analysis, we considered the following alternatives: 1. Continue to focus on the existing marketing strategy by differentiating itself from the competition; 2. Expand the video game product line to include games with improved graphics and functions for the current Wii in an effort to expand their customer base; 3. Invest aggressively in research and development to create a new video game console that takes into account the requirements for both the non-gamer and traditional gamers; and 4. Continue to differentiate itself...
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...2010 contents 1. INTRODUCTION…………………………………………………………………….…..3 2.1 PESTEL……………………………………………………………………….…..3 2.2 SWOT analysis……………………………………………………………………4 2.3 How to conduct SWOT analysis…………………………………………….…….5 3.1 Organisation culture in JD Wetherspoon………………………………………….5 3.2 The type of culture that J D Wetherspoon has…………………………………….6 3.3 relationship between organizational culture and organizational behavior in J D Wetherspoon…………………………………………………………………………..7 3.4 different culture in company………………………………………………………7 4 Conclusion……………………………………………………………………….….8 5 REFERENCES…………………………………………………….………………..9 1.Introduction The report is about the change in the external environment in JD wetherspoon. It analysis the PESTEL and SWOT of the J D Wetherspoon. It also analysis the relationship between organisational culture and organisational behavior in the JD wetherspoon. J D Wetherspoon plc was founded by Tim Martin who opened the first J D Wtherspoon pub in1979. It now has over 600 pubs, which means that it has expanded on average at the rate of about one new pub each week. 2.1 PESTEL Social-cultural: J D Wetherspoon provide children’s cutlery with children’s meals to convenience children. Most pubs now have a dedicated family dining area where children and adults can eat together. The area is restricted and limited to meal times only. Children are not allowed in the bar areas and the company believe it does greatly alter the atmosphere of the pubs. Environmental: At...
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...and to the McDonald’s brand. Being this large of a company, every decision that it makes is crucial for the survival of the company and any wrong moves can make a huge impact on them on a much larger scale. The company is always undergoing changes and every decision that McDonald’s makes needs to be greatly evaluated to make sure it doesn’t lead them towards failure. There’s a lot of competition in the fast food industry and competitors are always competing against each other when it comes to price, quality, advertising, deals, new items and more. There’s a lot of opportunity that has been made and still to be made in the fast food industry and all falls back on the decisions that these companies make and in this paper we will be conducting multiple strategical analysis on McDonald’s and evaluating it. One of the most challenging things looking at the fast food industry is that it is not an attractive market for new entrants, competing against the costs of existing companies is very difficult but they could exceed because of low start-up costs and massive market demand. The market is very attractive for existing firms who have established market, brand name and economies of scale to compete just like McDonald’s has done. They have a very strong brand image and are always looking to enhance it. It is often known that McDonald’s isn’t always the healthiest for you, but they often try to...
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...Mattel Case Study Dolls facing new challenges on the global market I. Executive Summary Mattel produces and sells various toys around the world and among these Barbie fashion doll is the flagship. This product was criticized from more aspects from other cultures of Aisa where the lifestyle Barbie represents is not commonly accepted. On the other hand privacy issues were raised by parents regarding the digital marketing activity of Mattel, as rights of children are related in this market. Mattel needs to consider whether these challenges are related specifically to the lifestyle Barbie represents, whether the lifecycle of Barbie can be expanded in a changing global environment. Or the issues are the signs of a general change regarding toys marketed internationally and also digitally. I came to the conclusion that Mattel needs to introduce a new doll which fits the new expectations. II. Problem/Issue Statement Mattel is the No 1. toy producer in the world, in terms of Sale. Their products with the strongest market presence are based on the concept of dolls / collectibles, where these characters are supported with background story, additional gadgets, additional releases of attached tools. The flagship brand of the company is the fashion Barbie doll, which was 50 years old in 2009. Barbie represents an independent, young American girl and as a fashion doll it acted in different professions and situations during the years. Thanks to this concept the lifecycle of the brand could been expanded on...
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... or does the Wii’s success has strategic merit Nintendo was nt just a lucky adventure. They had such a big success because they focused on customers. Before Wii: 2 groups were targeted 18-35 years old young adults and children and teens. Nintendo changed this and extended to people of all ages. They took a step back from technologies and focused on the fun aspect of playing video games. By creating the Wii fit and the balance board they were able to reach out to every one (exercising is more fun). It became the reason for family games at night and also a reason fr exercising (the console similar to remote control allows to play box or tennis for instance). They didn’t compete with Sony and Microsoft, they tried to differentiate. BE UNIQUE Q2: Has Nitendo put the fad question to rest? State a case as to why the Wii is or is not here to stay Nintendo managed to effectively target a large population segment of common gamers that are not going to disappear soon. Although Nintendo is not out of the red from becoming a fad, increasingly adding supplemental products has the ability to make them last. Games are differentiated for those who use the Wii just as a console and for those who are using this as an entertainment tool with a scope (be fit or play with family and friends) The clearest indicator the Wii is here to stay are the imitation effects of other gaming companies. The PS3 Motion is a clear imitation of the Wii and Microsoft Kinect definitely took some hints...
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...there’s always a risk of them having to accidently eat their play items. Crayons, play sand and play dough are some of the things that baby’s love to playing with, they are safe, harmful and convenient. Playing helps occupy your baby’s time and energy in a way that increases creativity, imagination, social skills and helps enhance development. But play time can turn into a visit to the emergency room once your baby swallows a significant amount of their play items. Babies will put everything in their mouths, and mothers are always in constant fear of the accidents that might happen. Something that seems harmful to play with can cause some serious health damage. “Every year, more than 30,000 children under the age of five go to hospital as a result of suspected accidental poisoning. Many cases will be false alarms, and the vast majority will not be serious, but a small number are fatal.” Sally Weale. Most of these play items contain Wax and pigment, which if consumed in large amounts can lead to poising or intestinal obstruction. Edible’s is safe alternative for your babies, we offer you a product that’s fun and safe, Mother’s no longer have to worry about what could go wrong. We offer a selection of edible play dough, play sand and crayons that are made with all natural, safe to eat ingredients. They’re fun, colorful and unique. Vision To introduce our product to the Kuwaiti market and educate mother’s about edible play items to help prevent health hazards, gain recognition...
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...a fact as most people nowadays prefer water than milk and even many complain of stomach problems or improper indigestion. These are reasons best known to them but it seems that milk consumption, though it is vital in our life has considerable been dropping. Unless marketers could think of a better way to refine the product and add flavors or provide consumers with new and attractive product, the decline in milk consumption will continue. The target market for milk is adults and children. However, the dairy products do target a significant population of older people who need milk for many reason to strengthen their bones, add more vitamins, and for other healthy reasons. Barret (2012 pointed out that even in the milk-thirsty Great Lakes region, that is the leader in milk consumption are struggling with the downward trend gripping the dairy industry for many years. This trend has to be looked into from the perspective of the industry not redefining itself to manufacture dairy products that meet the needs of the consumers and that could be more competitive with dairy products from other global competitors. According to information by Barrett (2012), the US beverage milk sales in the year 2011 were six billion gallons which was the lowest since 1984 as cited from the U.S. Department of Agriculture figures. The report went further to state that...
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...Part A Social: Most pubs have a Family dining area was created where children and their parents can eat together. Children are not allowed to use the bar areas. The consequences of anti-social behaviour have affected JDW as they could not encourage people to drink more. Technological: JDW did not show televised football and sales dramatically decreased. From that moment on, JDW decided to have football match on TV. Furthermore, they did not play music or show TV programmes. Due to the increasing demands, JDW have TV screens and shows live matches in their pubs. JDW also has a ventilation system where smokers are able to smoke without leaving the place smelling of smoke. This system cost more than £ 100.000. Economic: Supermarkets began selling drinks, particularly premium lager, at lower prices which encouraged people to drink at home and spend less money in pubs. Due to this changes, JDW sales and profit growth have also slowed down and the number of new openings was lower than the previous year. Political and legal: Monopolies and Mergers Commissions had been limited the number of pubs which a brewer could operates. It was one of the reasons for JDW's successful expansion because they entered into the market as a retailer without any connection with brewery. The traditional link between the brewing companies and pubs known as the "tied house" system has been broken by a ruling. Part B (SWOT analysis) Strength JDW pubs are based on his model for a pub on a 1946 essay...
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...1. Executive Summary The restaurant industry in Cyprus is large and ubiquitous. Providing a range of products and services, it touches nearly every household in one way or another. 2. Company Analysis 3. Industry Analysis Restaurant companies are essentially retailers of prepared foods, and their operating performance is influenced by many of the same factors that affect traditional retail stores. Competition between restaurants is intense, since dining options abound. And, while there are certainly dominant players in this industry (especially among restaurants offering Cypriot food) no company has the market cornered. Indeed, virtually every restaurant location must compete not only against other publicly traded chains, but also a wide array of small, local establishments. Competitors include everything from delis and pizzerias to fine-dining restaurants, and of course, it is relatively easy to forgo prepared foods, altogether, in favor of home cooking, which is usually a less expensive option. Thus, restaurant meals are discretionary purchases, and the industry tends to be highly cyclical. Edesma’s target group is divided between tourists, restaurant seekers in general with money to spend as well as other adults from other towns of Cyprus who were in the area looking for good Cypriot cuisine. According to research by C&R Research for the National Restaurant Association, there are four broad food attitude segments among today’s restaurant patrons: • Adventurous diners...
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...New Venture Creation Individual Assignment Table of Contents 1.0 Introduction 2 2.0 Business concept statement 2 2.1 Reasons for operating business in Hangzhou, China 2 2.2 Business market analysis 3 2.3 Business Strategy 3 2.4 Concerns or Uncertainty about the Business 4 3.0 Financial Aspects 5 4.0 Conclusion 6 5.0 Reference 7 1.0 Introduction This essay is going to discuss my thought about creating a new venture in Hangzhou, China. From a personal point of view, a successful business should be well planned for a long period of time, since we are still novel to the complex society. In order to maximise the possibility of turning my business concept into reality, there are a number of elements needed to take into consideration seriously. This essay will mainly focus on stating my business idea, analysing the business market, showing my business concerns, adopting a business strategy, and finding funding for the business operation. 2.0 Business concept statement My business concept is about teaching children English in a more enjoyable way. This English training will be operated in a playground and the target market is children from 3-6 years old. The business will be located in Hangzhou, China which is a home city of mine. Some more details will be discussed in the following part of the essay. 2.1 Reasons for operating business in Hangzhou, China In terms of the bigger part of the business operation location, we are going to run our business...
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... The focus should be to middle-aged visitors as well who have more leisure-time and willing to stay longer. Difference in the amount of advertising and promotion, though the nature of the advertising will differ. Young crowd won’t like to hang out with older ones. Step 2: Local and regional transportation Most visitors now arrive by bus and stay one day; the proportion of bus visitors is also increasing. There is a need to focus on travel agents and on providing affordable bus trips for this audience. Should provide accommodations for those traveling via bus (lounge area while waiting for bus arrival, etc.) New focus likely to be on car traffic and some air travel for families, in addition to the bus traffic. Affordable air-fare packages for families might be a good idea. Enough parking space, free valet, etc. Or hotel buses for group-packages to/from airport. The transportation patterns are likely to be quite different and the need for parking, taxi service to/from airport. The distance from airport is important. Bus accommodations will play a factor in the strategy without the theme park. Step 3: Casino Operations Traditional operations of casino, such as gambling, restaurants, shopping, and security, etc. Focus more on adult-oriented entertainment (bars, etc.) to give...
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...Scholes, 1993). A PEST analysis is one of them that are merely a framework that categorizes environmental influences as political, economic, social-cultural and technological forces. All these factors are beyond the control of the company and it plays an important role in determining the success of the company. Applying this analysis can be conducted on each company, whether large or small to allow companies to compete and survive much longer. The use of PEST analysis can be seen effective for business and strategic planning, marketing planning, business and product development and research reports. PEST also ensures that company’s performance is aligned positively with the powerful forces of change that are affecting business environment. When a company decides to enter its business operations into new markets and new countries, PEST analysis are very useful. Furthermore, the results can then be used to take advantage of opportunities and to make contingency plans for threats when preparing business and strategic plans. Observation over the strategic possibilities open to Yeo Hiap Seng Company (Yeo’s) has been conducted using PEST analysis technique. The Yeo’s is involved principally in the production, marketing and sale of food, beverages and sweetened condensed milk locally and internationally. This company has used PEST analysis technique in order to have an effective and success business. Politics is one of the main aspects of PEST analysis. This factor refers to the...
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...INTRODUCTION Child labour is an emotive subject,especially when young children are concerned,it evokes images of maltreatment and exploitation.According to the International Labour Office ,any activity other than study or play,remunerated or unremunerated,carried out by a person under the age of 15 years is defined as child labour (Cigno et. al 2002).Consolidated global statistics on child labour are elusive,because of the differing definitions and perceptions about what constitutes a child,child worker or child labour.For a large number of children who are forced to work in situations that compromise their developmet,child labour is an abuse of their fundamental human rights.The principal reason why such work is seen as morally and socially unacceptable is that such work hinders ‘the harmonious physical and mental development of the child’ (Murshed 2001).Child labour is mostly concentrated in Asia and Africa,which together account for more than 90 % of the total child employment.Asia is led by India which has more than 44 million child labourers and the largest child workforce in the world(Siddiqi & Patrinos n.d). The research is aimed at exploring factors that perpetuate child labour in India and study the policy implications for the international community with respect to trade,labour market regulation and legislation,role of international agencies and multinational companies and the need for increasing international awareness.The study elabotrates the demand and supply...
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