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Analysis of Hawkers

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S P Jain School of Global Management
CRP 1 – MGB May’14
Mentor Consultation Sheet

Student Name Roll No & Stream
1. Sai Priankaa Balachandran (POC)
2. Shambhavi Gupta
3. Prashant Singh MMAY14CMM014 MMAY14CMM015 MMAY14CMM012
Research Title : Comprehensive Analysis of Issues faced by Street Food Vendors in Singapore

1. Research Objectives (Be Specific)

• What is the root cause of problems that are being faced by Street Food Vendors?
• What are the efforts being made by the Government to uplift them? How are they faring in reality?
• Who are the Street Vendor’s competitions?
• What is the scope of including Hawker Centres for Gourmet Tourism in Singapore?
• Can Hawker Culture be promoted as a BRAND?

2. Readings Status (How many of your sources are from ) Consultation I Mid-Review Consultation II

a. Journal articles 5 ___________ ___________

b. Book chapters 0 ___________ ___________

c. Business related publications 5 ___________ ___________

d. Government / Regulatory etc. 3 ___________ ___________

e. Others (Videos, Presentations, etc.) 1 ___________ ___________

f. Case Studies / Research Papers 5

3. References (1 reference per line) (Attach additional sheet if required)

Online Journal Entries:
1. Cheung, H. (2013, May 16). Can Singapore's hawker food heritage survive?. Retrieved from http://www.bbc.com/news/world-asia-22506475
2. Fu, G. (2014, June 8). In hawker centres, Govt’s main objective is affordable food: Grace Fu. Retrieved from http://www.todayonline.com/singapore/hawker-centres-govts-main-objective-affordable-food-grace-fu
3. Loh, A. (2014, February 15). Young hawker closes stall because of labour crunch. Retrieved from http://www.theonlinecitizen.com/2014/02/young-hawker-closes-stall-because-of-labour-crunch/
4. NEA. (2014, April 1). Food Hygiene Standards in Singapore. Retrieved from http://app2.nea.gov.sg/public-health/food-hygiene
5. Kwara, M. (2014, may 26). Singapore food masters fight to keep food heritage alive in new Street Food course. Retrieved from https://sg.news.yahoo.com/singapore-food-masters-fight-to-keep-food-heritage-alive-in-new-street-food-course-090637594.html
6. Mohandas, V. (2014, April 28). 13 trainees complete course under hawker master pilot scheme. Retrieved from http://www.channelnewsasia.com/news/singapore/13-trainees-complete/1085894.html
7. Westcott, A, (2013, July 11). Gordon Ramsay loses Hawker Heroes Challenge. Retrieved from http://www.todayonline.com/lifestyle/food/gordon-ramsay-loses-hawker-heroes-challenge
8. SPRING Singapore. (2011, April 6). SPRING Singapore Announces $75 million Food Services Productivity Plan. Retrieved from http://www.spring.gov.sg/NewsEvents/Pages/news-events-overview.aspx
Business Resources (Euro Monitor):
1. Euromonitor International. (2014, May). Consumer lifestyles in Singapore.
2. International Market Bureau. (2012) Market Indicator Report: Food Service Profile, Singapore.
3. Euromonitor International. (2014, May). Corporate Strategies in consumer food service: A year of change.
4. Department of Statistics, Ministry of Trade & Industry, Republic of Singapore. (2013). Yearbook of Statistics Singapore, 2013.
5. Euromonitor International. (2013, October). Street Stalls/Kiosks in Singapore.
Research and Case Studies:
1. WHO WPRO. (2013). Making Street Food Healthier in Singapore: A Case Study. WHO.
2. Wen, C.C., Ru-Ching, G.A., Ling Ling, I.T., Fang, S.L. (ND). Case study on Michelangelo's. Asia One.
3. Mazza, G.M.C. (2013, April). Gastronomic Tourism: Implications for Singapore. The Lauder Institute, University of Pennsylvania
4. Bridging the gap. (2012, December). Child Directed marketing within and around Fast Food Restaurants. Research Brief.
5. Dr Roosta, A & Nourbakhsh, K. (2003). Marketing in Small Food Industries. Social Science Research Network.

Status of approval by the academic mentor:
(to be filled by mentor)

Consultation 1
1. Discussed and fully approved. []
2. Discussed and approved. Minor revisions. []
3. Other comments []

Mid - Review
4. Discussed and fully approved. []
5. Discussed and approved. Minor revisions. []
6. Other comments []

Consultation 3
7. Discussed and fully approved. []
8. Discussed and approved. Minor revisions. []
9. Other comments []

Any other comments –

Next steps:(to be filled by student)

____________________________________

____________________________________

____________________________________

____________________________________

Completed document to be submitted to the Academic Manager (Industry Interface Projects) by the student.

Student Name & Signature: ____________

Mentor Name & Signature: ______

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