...the most popular tourism destinations in the world, the Gold Coast has unique natural resources such as 70 kilometers of beaches, hinterland and rain forest as well as world-class tourism facilities such as theme parks and accommodation. More than 11 million people visit the Gold Coast every year (Gold Coast Destination Tourism Strategy 2012 – 2016). Therefore, the accommodation sector plays an important role in the local economy. According to Gold Coast a Destination Management Plan (2005), approximately 5% Gross Regional Products were generated by the Gold Coast accommodation sector in 1999. This report will firstly describe the 5-star hotel industry on the Gold Coast. Then, a PESTE model and Porter’s Five Forces model are utilized to examine the broad environment and the task environment of the five-star accommodation sector on the Gold Coast. These are used to identify threats and opportunities and also to evaluate the potential profitability in the industry. At last, three strategic issues that are currently encountered by the industry are addressed and a series of strategies are formulated. 2.0 Industry Description According to a Tourist Accommodation Data Sheet (2010), there were 26 hotels and resorts, and 98 service apartments on the Gold Coast in 2010. Among these accommodation, there are approximately 15 -20 five star hotels, resorts and service apartments, such as Hilton Hotel, Palazzo Versace Resort and Meriton Serviced Apartment. The tourism contributes significantly...
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...AFFECTED TOURISM INDUSTRY GLOBALLY. WHAT MEASURES CAN BE TAKEN BY UK HOTELS?‟ “CASE STUDY: MARRIOTT GROUP OF HOTEL‟S EFFORT TO ATTRACT MEDICAL TOURISTS” RAMAMOORTHY PANDIAN STUDENT ID: 09004669 DISSERTATION SUPERVISOR THOMAS REEVES SUBMITTED IN PART FULFILLMENT OF THE REQUIREMENT FOR THE DEGREE OF MASTER OF BUSINESS ADMINISTRATION UNIVERSITY OF WALES INSTITUTE, CARDIFF FEB 2010 1 ACKNOWLEDGEMENT First and foremost, I would like to thank my supervisor Thomas Reeves for his valuable professional advice and guidance as well as for rendering his kindness, endless patience and continuous encouragement towards my dissertation. I would like to thank interviewees in the Marriott Group of hotels and its branches, without which this study could not have been reached its conclusion. A handful of thanks to all the lecturers of my concern for their teaching, without them, I can‟t learn so much knowledge. This dissertation could not have been completed without continuous support, encouragement, and caring of all my friends and my family members. I would wish them many a thanks too. Finally, I would like to express my sincere appreciation to those who provided me with great support and encouragement during my studies in UK. Thanks again to all of them. 2 ABSTRACT The aim is to find out the most possible means that recession would affect the tourism industry globally and also to pay attention towards the various measures taken over by the UK hotels to overcome...
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...specialization. (Hotel Management) Submitted by: Andreyan M. Solanoy Submitted to: Dr. Perlita Esrael (Professor) A SYSTEMATIC REVIEW OF KNOWLEDGE MANAGEMENT RESEARCH IN THE HOSPITALITY AND TOURISM INDUSTRY by Xu Cheng Bachelor of Art Guangdong University of Business Studies 2008 A thesis submitted in partial fulfillment of the requirements for the Master of Science in Hotel Administration William F. Harrah College of Hotel Administration Graduate College University of Nevada, Las Vegas December 201 Assignment in Basic Research Find a sample research article which is related to your field of specialization. (Hotel Management) Submitted by: Ma. Florina Teresa T. Tampos Submitted to: Dr. Perlita Esrael (Professor) Assignment in Basic Research Find a sample research article which is related to your field of specialization. (Hotel Management) Submitted by: Floven P. Laurencio Submitted to: Dr. Perlita Esrael (Professor) ABSTRACT A Systematic Review of Knowledge Management Research in the Hospitality and Tourism Industry by Xu Cheng Dr. Mehmet Erdem, Examination Committee Chair Assistant Professor of Hotel Management ...
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...Iowa State University Digital Repository @ Iowa State University Graduate Theses and Dissertations Graduate College 2014 A review of studies on luxury hotels over the past two decades Yin Chu Iowa State University Follow this and additional works at: http://lib.dr.iastate.edu/etd Part of the Advertising and Promotion Management Commons, Business Administration, Management, and Operations Commons, Home Economics Commons, Management Sciences and Quantitative Methods Commons, and the Marketing Commons Recommended Citation Chu, Yin, "A review of studies on luxury hotels over the past two decades" (2014). Graduate Theses and Dissertations. Paper 13913. This Thesis is brought to you for free and open access by the Graduate College at Digital Repository @ Iowa State University. It has been accepted for inclusion in Graduate Theses and Dissertations by an authorized administrator of Digital Repository @ Iowa State University. For more information, please contact hinefuku@iastate.edu. A review of studies on luxury hotels over the past two decades by Yin Chu A thesis submitted to the graduate faculty in partial fulfillment of the requirements for the degree of MASTER OF SCIENCE Major: Hospitality Management Program of Study Committee: Liang (Rebecca) Tang, Major Professor Tianshu Zheng Fatma Baytar Iowa State University Ames, Iowa 2014 Copyright © Yin Chu, 2014. All rights reserved. ii TABLE OF CONTENTS Page LIST OF TABLES ....
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... 6 1.1 2.0 2.1 2.1.1 2.1.2 2.1.3 2.1.4 2.1.5 2.2 2.2.1 2.2.2 2.2.3 2.2.4 2.2.5 2.3 2.3.1 2.3.1.1 2.3.1.2 2.3.1.3 2.3.1.4 3.0 3.1 3.2 3.3 3.3.1 3.3.2 4.0 4.1 2 Overview of the Company ............................................................................................... 7 Situational Analysis .......................................................................................................... 8 Macro Analysis ................................................................................................................. 9 PEST Analysis .............................................................................................................. 9 Political Factor .............................................................................................................. 9 Economic Factors....................................................................................................... 11 Social and Cultural Factors ....................................................................................... 12 Technology Factor...................................................................................................... 13 Porter’s 5 Forces Analysis for Hilton Hotel ................................................................. 14 Bargaining power of Customers ................................................................................... 15 Bargaining power of Suppliers ...............................................................................
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...Economic Report Hui Wen Chiu Introduction Hotel Glorious is one of the small family leisure hotels in the famous ski resort of Leysin, Switzerland. Hotel Glorious ha 40 rooms and one restaurant. As for the facility, they have one small Spa for guests to enjoy it. Hotel Glorious has opened for 6 years from 2007 to 2012. During six years, their revenue didn’t go well and grew slowly. Therefore, they tried to find out the reasons and resolved the problems that they faced to. In this report, I will discover what kinds of impacts that affected the hotel and give some strategic advises to improve the hotel revenue. At the end, I would like to discuss about joining the brand in the positive and negative aspects. What is the impact? The influences come from different aspects. The external impacts can be the recession and the inflation. Moreover, the tourism market is changing everyday in different season; therefore, the price can be difference depend on the demand. I am going to discuss the effect respectively. Recession During 2008 and 2009, the global faced a difficult situation- the economic recession. However, did that really impact the economy in Switzerland? There is one survey, SWITZERLAND: ECONOMIC EXPANSION ALMOST CAME TO A STANDSTILL IN Q4 2011 (2012), Lambert conducted that the Swiss GDP growth rate was affected by the recession in 2009. Besides, from the chart of Swiss GDP, I can certainly see in 2009, the Swiss GPD growth rate did ...
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...ECONOMIC IMPACT OF TOURISM ON HOTEL DEVELOPMENT (A STUDY OF SHERATON HOTEL, IKEJA, LAGOS) A RESEARCH PROJECT SUBMITTED BY ODEODE FAITH EBANEHITA (Matric. No: RUN06-07/925) IN PARTIAL FULFILMENT OF REQUIREMENTS FOR THE AWARD BACHELOR OF SCIENCE (B. SC) DEGREE IN TOURISM MANAGEMENT TO THE DEPARTMENT OF TRANSPORT AND TOURISM STUDIES, COLLEGE OF MANAGEMENT SCIENCES, REDEEMER’S UNIVERSITY, OGUN STATE. MAY 2010 CERTIFICATION I certify that this research project titled ECONOMIC IMPACT OF TOURISM ON HOTEL DEVELOPMENT (A STUDY OF SHERATON HOTEL, IKEJA, LAGOS) .................................................................................................. Was conducted and written by ODEODE FAITH EBANEHITA Run06-07/925 ........................................................ ........................ Name Matric No Under my supervision In partial fulfilment of the requirement for the award of (B. SC) TOURISM MANAGEMENT ............................................................. In the College of Management Sciences Redeemer’s University, Redemption City, Ogun State, Nigeria Mrs. A.O. Idowu Dr. (Mrs.) B.O. Adeleke _______________________ ____________________ Name, Signature and Date ...
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...Subang Hotel 1.1 Competitors: * Empire Hotel Subang (http://www.empirehotel.com.my/) * Holiday Villa Hotel & Resorts http://www.empirehotel.com.my/) * Dorsett Grand Subang (http://www.dorsetthotels.com/) * Sunway Hotels and Resorts (http://www.sunwayhotels.com/) * Traders Hotel Kuala Lumpur (www.shangri-la.com/kualalumpur/traders/) * Shangri La Hotel Kuala Lumpur (www.shangri-la.com/) * Fraser Place Kuala Lumpur (kualalumpur.frasershospitality.com/) * Mandarin oriental Kuala Lumpur (www.mandarinoriental.com) * The Royale Chulan Kuala Lumpur (www.theroyalechulan.com/) 1.2 Suppliers: * Catercomm Sdn Bhd * Table Top * Bedroom Range * Bathroom Range * Fine China * Table Clothes * Accessories * International Tradepoint Consultancy Company Sdn Bhd * Hotel Furniture * Hotel Bedding * Student accommodation furniture * Hotel outdoor furniture * Office furniture * Hotel restaurant furniture * Hotel Wallpaper * Natural Handmade Hotel Guest Amenities * Hotel Soaps 1.3 Intermediaries: * Travel Agency Malaysia (Travel Agency) * Agoda.com: Smarter Hotel Booking (Online Booking for hotels) * Malaysia Transportation (Transportation Company) * 1.4 Customers: * Family * Business travellers * People from different states * Tourist * Business people who has convention in the hotel 1.5...
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...years, a few large national hotel chains such as Marriott, Best Western, and Hilton have dominated the hotel industry. Travelers are familiar with establishments that exemplify dependability and quality at reasonable rates. Many hotels recognize the importance of brand loyalty to guests. In doing so, they have expanded their lodging options that are under one corporate name which includes a variety of hotels from limited service, affordable type hotels, and luxury inns. To help understand the tourism industry and the impact it has on the economy, this paper will cover a brief history with an overview, a SWOTT analysis of the Marriott Hotel, defining and addressing the impact of the real GDP, unemployment rate, inflation rate, consumer confidence, foreign exchange rate, and oil and gas prices. Brief History & Industry Overview People travel for numerous of reasons such as for family vacations, business seminars, weddings, or just for a spontaneous getaway. A majority of them rely on hotels to accommodate them while their out of town. Hotels are considered more than just a place to stay, but a destination that offers a diverseness of activities to keep travelers occupied during their stay. Hotels differ as the many family and business travelers they accommodate. They range from 5-star hotels, bed and breakfast inn, to youth hostels. The main objective is simply providing a place to spend the night. However, if one chooses to stay longer a hotel can accommodate for extended...
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...recommended dissertation topics 1. Tourism as a development strategy in micro regions, demonstrating it by a few specific examples. 2. The role of strategic and operative tourism programs and their contribution to the development of tourism in the regions. 3. The role of Tourism Marketing Boards in the development of regional offers – thematic tours, etc. 4. Changes in the scale of values among the inhabitants of those settlements where they make their living from tourism. (Survey of literature and research hypotheses.) 5. The impact of events on the development of tourism in a selected micro-region or region through comparative research. 6. The role of training, marketing and advertising in operating rural tourism by indicating a specific area. 7. The impact of tourism developments in Hungary on the life of a settlement or micro-region. Analysis of the impact of developments from economic, ecological and social aspects. 8. Foreign interests in the domestic tourism market. Motivations, targeted areas, concentration of capital and globalisation ambitions. 9. Development of Hungary’s competitiveness in the field of active international tourism, giving a comparative analysis. 10. Actualities of aquatic sports tourism (cyclist tourism, etc.) in Hungary. Motivations, specific expenditure, possibilities, infrastructure, shortcomings and the analysis of the situation at home and abroad. We will accept...
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...IT and Internet’s Impact on Tourism and Hospitality Industry: Implementations of technologies for Hilton Hotels Group. Demonstrate critical and evaluative interpretation and application of theoretical IT/ e-business concepts to a current tourism and hospitality market situation in order to build sustainable competitive advantage. I Introduction Accompanying the technological revolution of the 1990s there are many new opportunities and challenges for the tourism and hospitality industries. Since tourism, global industry information is its life-blood and technology has become fundamental to the ability of the industry to operate effectively and competitively. Poon (1993) suggests that the whole system of information technologies is being rapidly diffused throughout the tourism industry and no player will escape information technologies impacts. The report below gives an insight into the importance of application of information technologies and the use of Internet in tourism and hospitality industries. Two given strategic frameworks provide the analysis of the Internet and its impact on these sectors. This paper also aims to show how technological innovations and information systems can be beneficial for the hotel companies, by using the example of Hilton Hotels Group. II IMPORTANCE OF TECHNOLOGY IN TOURISM AND HOSPITALITY SECTORS Market wisdom today suggests that hospitality companies must embrace technology to compete against traditional competitors, as well as entrants...
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...TROY UNIVERSITY INTERNSHIP PROGRAM TERM PAPER Submit day: June 1st ,2012 INTRODUCE ABOUT THE TOUSIST IN VIETNAM Vietnam has enough elements to develop tourism into a spearhead economic sector. With tourism potential and rich diversity, this country is a popular destination in the world. In 2008, Vietnam welcomed 4.218 million international passengers; this figure in 2009 was 3.8 million, down 11% over the previous year. Vietnam National Administration of Tourism predicts the number of international visitors to Vietnam in 2010 was 4.5 to 4.6 million; the number of domestic tourists was 28 million in 2010, up 12% to 2009. Revenue from tourism in 2009 reached Vietnam from 68,000 to 70,000 billion. According to the Vietnam National Administration of Tourism, 2015 Vietnam's tourism sector will attract 7-8 million international passengers, 32-35 million domestic tourists; the corresponding figure in 2020 was 11-12 million international 45-48 million domestic tourists. Revenue from tourism will reach 18-19 billion USD in 2020. However, Vietnam's tourism industry for many years, are also alarmed about the victims' tight guillotine, "bullying travelers, weak infrastructure and poor service quality, create a bad impression to tourists. Tourism potential of Vietnam: Monuments: As of May 8/2010, Vietnam has more than 40,000 relics, including places of over 3,000 monuments are ranked national monuments and ruins are over 5000 provincial rankings. and the number density most monuments...
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...UNIT 1: THE CONTEMPORARY HOSPITALITY INDUSTRY Introduction Travel and tourism industry is growing at a rapid phase and contributing a significant part of the GDP for several developed as well as developing countries. Trends in travel and tourism industry are changing at a fast pace due to which industry players involved in travel & tourism industry are tracking these changes so as to remain in the business. There are several issues faced in the travel and tourism industry from time to time and these issues need considerable attention from the host country government as well as industry players. These issues are currently driving the entire travel & tourism segment. Further there are changes happening in the external environment and travel & tourism segment need to respond to these changes in order to remain in line with the changing trends in the external market. The present paper would analyze the issues faced in the travel and tourism sector in South Africa and there would be three learning objectives which would be accomplished through present paper and can be given as under: LO1 Understand current issues in travel and tourism sector LO3 Understand how the travel and tourism sector respond to change LO4 Understand the impacts of change on travel and tourism sector These three learning objectives would be attained through present paper for discussion of the contemporary issues in travel and tourism industry with specific reference to South Africa. LO1 Understand current...
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...____________________________________________________________________________ A Look at Tourism: Cuba’s Hotel and Resort Industry ------------------------------------------------- Graziella Pastor, Frida Leibowitz, Anthony Eid, Rachel Lauren Abstract Within the past century, Cuba’s economy has evolved drastically in order to meet its changing political atmosphere. At this moment, Cuba’s economy is potentially now the ripest for investment since it is the most liberalized it has been since the Communist government came to power in 1959. For the last seventy years, Cuba has been stricken by poverty and slow development despite its fairly skilled labor force. As Cuba has recently opened its nation for investments and economic improvements, the tourism industry has begun to flourish. Due to the educated population, low labor wages, and the government’s willingness to accept foreign capital, investment in Cuba’s hotel industry is a highly attractive prospect. I. Introduction Cuba, a nation whose communist government suffocated its economy for over half a century, promises profitable returns but requires the investment of pioneer businesses to regenerate the economy. After Fidel Castro came to power in 1959, the dictator quickly acted to transform Cuba into a communist state. Castro’s government unfairly seized private land and companies, imposed heavy taxes on imports from the United States, and prohibited foreign companies...
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...BLUEBIRD HOTEL AND TOURISM LIMITED 124, Cox’s Bazar, Airport Road Chittagong, Bangladesh This business plan has been submitted on a confidential basis. On this business plan we hope that we have made a fruitful business and it would be successful. |TABLE OF CONTENTS |Page no | |01. Summary of the total business plan |02 | |02. Total Quality Management plan (TQM) |02 | |03. Executive Summary |04 | |04. Market research on hotel and tourism |05 | |05. Financial Plan |07 | |06. Marketing plan (Advertising & any other marketing) |10 | |07. Insurance Plan |12 | |08. Appendix |12 | |09. Bibliography...
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