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And but of the Way

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Submitted By user101
Words 1768
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MARKETING MIX AND 4PS
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Majestic Travel Corporation a travel an agency that makes travel arrangements for tourists or other travelers. It offers services such as Outbound Travel (Passport Documentation and Assistance, International Airline and Hotel Reservation, Airline Ticketing and Recommendation, Tour and Travel Itinerary Planning, Visa Assistance and Consultation, Pilgrimage Package Tours, and Seminar and Conference Packages) and Inbound Domestic Tours (Regular Seat-In-Coach Local Tour Packages, Airline Ticketing and Recommendation, Metro Manila and Provincial Hotel Reservation, Seminar and Conference Packages, Tour Itinerary Planning, Visa Assistance and Consultation, and Transportation Charter). The activities of Majestic Travel involve buying a service. Services consist of benefits that are offered for sale. The products of Majestic Travel cannot be seen, felt, and heard before availing their services. However, they are able to show their customers that their office suggests quick and efficient service. Customers choose products or services that give them the best value. Thus, to be able to attract new customers and keep old customers, the company must understand the needs (and wants) of their clients. Majestic Travel caters to the needs of those who are into traveling and those who would want to have a relaxing vacation alone, or with their family and friends. Majestic Travel Corporation’s products/services can be positioned according to their uses for different occasions and events. In the summer, Majestic Travel can offer their services to people who would want to relax and spend their summer vacation away from home. During the month of March, their services can serve as graduation gifts to those who have just graduated. During the month of December, their services can be availed by those people who would want to spend their Christmas and New

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