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Annual Report

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Submitted By Paulinew
Words 38158
Pages 153
Financial Section

2004 Results By Geographic Region

Source of Net Sales by Category

Asia Pacific

Asia Pacific North America

14% 34%
Latin America

12%
Latin America

North America

Beyond Beauty

Beyond Beauty

27%
Beauty Plus

17% 21% 62%
Beauty Beauty Plus

13% 18% 69%
Beauty

25% 27%
Europe

31% 30%
Europe

Net Sales

Business Unit Operating Profit

2000

2004

Net Sales by Geographic Region
$ IN BILLIONS

Operating Profit by Geographic Region
$ IN MILLIONS

Asia Pacific

Europe

Latin America

North America

Asia Pacific

Europe

Latin America

North America

2.5 2.0 1.5 1.0 0.5 00 01 02 03 04

500 400 300 200 100 00 01 02 03 04

Number of Active Representatives Worldwide
IN MILLIONS

Capital Expenditures
$ IN MILLIONS

Year-end Market Capitalization
$ IN BILLIONS

5.0 4.0 3.0 2.0 1.0 00 01 02 03 04

250 200 150 100 50 00 01 02 03 04

20 16 12 8 4 00 01 02 03 04

Global Beauty 23

25 Management’s Discussion and Analysis of Financial Condition and Results of Operations 25 Cautionary Statement 25 Overview 27 Critical Accounting Estimates 30 Results of Operations – Consolidated 35 Segment Review 42 Liquidity and Capital Resources 44 Risk Management Strategies and Market Rate Sensitive Instruments 46 Contingencies 48 Accounting Changes 49 Market For Avon’s Common Stock 50 Consolidated Statements of Income 51 Consolidated Balance Sheets 52 Consolidated Statements of Cash Flows 53 Consolidated Statements of Changes in Shareholders’ Equity 54 Notes to Consolidated Financial Statements 88 Management’s Report of Internal Control Over Financial Reporting 89 Report of Independent Registered Public Accounting Firm

Contents

90 Eleven-Year Review

Management’s Discussion and Analysis of Financial Condition and Results of Operations

Dollars in millions, except per share

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