...Apple Inc. (NASDAQ: AAPL; previously Apple Computer, Inc.) is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad. Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film-industry software products; Logic Studio, a suite of music production tools; and iOS, a mobile operating system. As of August 2010[update], the company operates 301 retail stores[5] in ten countries,[6] and an online store where hardware and software products are sold. As of May 2010[update], Apple is one of the largest companies in the world and the most valuable technology company in the world, having surpassed Microsoft.[7] Established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977,[8] the company was previously named Apple Computer, Inc., for its first 30 years, but removed the word "Computer" on January 9, 2007,[9] to reflect the company's ongoing expansion into the consumer electronics market in addition to its traditional focus on personal computers.[10] As of September 2010[update], Apple had 46,600 full time employees and 2,800 temporary full time employees...
Words: 2966 - Pages: 12
...Carly Fiorina and Steve Jobs Running head: LEADERSHIP STYLES OF CARLY FIORINA AND STEVE JOBS 1 Leadership Styles of Carly Fiorina and Steve Jobs Group 1 Management 4314 MGT4314 Submitted to Dr. Stephanie Solansky Leadership Styles of Carly Fiorina and Steve Jobs Leadership Styles of Carly Fiorina and Steve Jobs Carly Fiorina took a leadership position as CEO of Hewlett-Packard for about 6 years. She brought to Hewlett-Packard (HP) nearly twenty years of experience and expertise in marketing and sales that she acquired with AT&T and Lucent. However, she failed to execute HP's strategy and deliver improvements in the company's profits and stock price. She was asked by Hewlett-Packard's board of directors to resign due to the lack of the leadership skills needed to take advantage of emerging market opportunities (Hewlett-Packard, 2007). Fiorina's mistakes in leading HP are an illustration that leadership effectiveness is dependent on situation and other environmental influences, 2 and not only the traits of the leader. In contrast to Fiorina’s leadership failure, a success story unfolded at Apple Computers where a leader practically saved the company. Management guru Jim Collins calls him the "Beethoven of business," Wall Street loves him, and even Bill Gates became more of a partner to him after once being his nemesis. This powerful man is Steve Jobs, cofounder and current chief executive officer of Apple Computer. Much has been made of Jobs' aggressive and demanding...
Words: 2762 - Pages: 12
...Study Analysis Description At the end of 2014, Apple Inc. recorded the most profitable quarter of any firm in history, and its market capitalization soon topped $700 billion. 'Apple Inc. in 2015' explores the history of Apple, its successes under Jobs, its continued growth under Tim Cook, and the challenges facing the company in 2015. With iPod sales continuing their freefall, tablet sales in decline, and the Macintosh's market share remaining small, Apple was increasingly dependent on the iPhone to drive its growth. Could Cook continue Apple's dominance in the smartphone market in the face of growing competition? Could he revitalize the iPad business, become a leader in payments, with Apple Pay, and replicate Apple's success in other device categories, such as the Apple Watch, the first new product the company had released since 2010? Introduction: Apple Inc has been an icon in American industry over the last three decades. The CEO Steve Jobs did a remarkable job turning around the company that was nearly bankrupt in 1996, however after his death in 2011 the questions has been brought forward of how sustainable will Apple be without Steve Jobs. Apple has always been trying to be simple and bring easy to use products to a large market of consumers. On the beginning Apple focused on producing low-cost computers merged with IBM’s operating system and Intel as the platform but these early years where not successful. Later on Steve Jobs became CEO and refocused...
Words: 1666 - Pages: 7
...2.2 9 Creating the leadership strategy that will support the organization structure: 9 Task number 03 11 3.1 11 Methods to review the leadership styles: 11 3.2 12 Plan for the development of future situations requiring leadership: 12 Task number 04 13 4.1 13 Plan the development of leadership skills for a specific requirement: 13 4.2 14 Methods use to plan the development of the leadership skills and their usefulness for the organization: 14 References: 15 1.1: LINK BETWEEN STRATEGIC MANAGEMENT AND LEADERSHIP IS FOLLOWING: Leadership is a skill which will involve motivating people towards the achievement of goals through a proper and positive way. This will involve to influence and inspire people and follow their leader so that they will act in his directions. (investopedia, n.d.). While Strategic management is concern with making, implementing and evaluating different decisions regarding the organization which will help the organization to achieve its goals and objectives for the success of the organization. (Kader, n.d.) Both the skills are very important for the managers of the company but they are different things as the strategic management is required of the achievement of goals and objectives of the organization by improving the internal controls, procedures,...
Words: 4025 - Pages: 17
...Writing Assignments:Week 2 1. How does Apple compete in the PC market? How has its strategy evolved with the changing industry dynamics? Apple competes very well, obviously, in the PC market. It’s just like the commercial says, “It just works.” If someone gave you product A&B and said ultimately both products will yield the same result but one is more “user friendly” and known as the “ultimate all-in-one machine” youre very likely to choose that one. Not just be the description but it makes you feel like you’re making a smart decision along with everyone else who decides to purchase the device. Here is a way that Apple’s strategy has changed because of the market but also industry dynamics: “In 2001, marking Apple’s 25th anniversary, Jobs presented his vision for the Macintosh in what he called the “digital hub.” He believed that the Macintosh had a real advantage for consumers who were becoming entrenched in a digital lifestyle, using digital cameras, portable music players, and digital camcorders, not to mention mobile phones. The Mac could be the preferred “hub” to control, integrate, and add value to these devices. Jobs viewed Apple’s control of both hardware and software, one of the very few remaining in the PC industry, as a unique strength.” 2. Assess Apple’s competitive position in MP3 players and smartphones? What threats do you see? Apples competitive footprint in the MP3 players and smartphones is a HUGE one. I say this because Apple is not only fully aware of other companies’...
Words: 1037 - Pages: 5
...Communication Paper Apple Inc., a multinational corporation, began operations in the 1970s in Cupertino, California. The company designs, markets electronics, personal computers, and software with simplicity in mind, for seamless use by the consumer. For the first 30 years of the company’s tenure, it was known as Apple Computer, Inc. - However, in the early 2000s, the company would remove the word "Computer" to reflect the company’s transition from the marketing of a computer to the marketing of a series of consumer electronics. The company’s best known products are the iPod, Macintosh computers, the iPhone, and iPad. The company is owner of more than 364 retail stores in 13 different countries, and an online store where their products are sold. Apple, Inc. has earned an unparalleled reputation in consumer electronics and made the top of Fortune magazine’s “Most Admired Companies’ in the world, for two (2) consecutive years, as a leader in innovation and people management. History Apple’s descent in the world of consumer electronics began on April 1st, 1976 with the selling of Apple’s personal computer kit. Apple’s founders, Steve Jobs, Steve Wozniak, and Ronald Wayne with little assets could contribute 90% into Apple’s startup where Wayne gave 10% as he did not want to risk all. Because Wozniak did not want to risk his personal assets, he sold his shares back to Jobs and Wozniak for $800. Wayne’s share today would gross more than three billion dollars. Apple Computer, Inc. is...
Words: 862 - Pages: 4
...AMAZON.COM: GLOBAL STRATEGIC ANALYSIS IN INTERNET AND ONLINE INDUSTRY: THE FUTURE OF ONLINE SHOPPING COMPETITION SYSTEMS. 5/6/2015 Group Global Strategic Analysis Project for MGMT 471 Role of the Global Corporation Executive Summary Amazon.com, Inc. is an American electronic commerce company with headquarters in Seattle, Washington. It is the largest Internet-based retailer in the United States.[12] Amazon.com started as an online bookstore, but soon diversified, selling DVDs, Blue-rays, CDs, video downloads/streaming, MP3 downloads/streaming, software, video games, electronics, apparel, furniture, food, toys and jewelry. The company also produces consumer electronics—notably, Amazon Kindle e-book readers, Fire tablets, Fire TV and Fire Phone — and is a major provider of cloud computing services. Amazon also sells certain low-end products like USB cables under its in-house brand Amazon Basics. Amazon has separate retail websites for United States, United Kingdom & Ireland, France, Canada, Germany, The Netherlands, Italy, Spain, Australia, Brazil, Japan, China, India and Mexico. Amazon also offers international shipping to certain other countries for some of its products.[13] In 2011, it had professed an intention to launch its websites in Poland[14] and Sweden.[15] Names of All Group Members Awes Alrefae 8993 Yaman Naqawa 8282 Ahmad Alazmi 11608 Mohammed Alghoul Amazon.com: Global Strategic Analysis in internet and online industry: The Future of online...
Words: 2319 - Pages: 10
...YAHOO & APPLE Course Project HRM 587 Managing Organizational Change Professor Change management: Yahoo & Apple What was true more than two thousand years ago is just as true today. We live in a world where "business as usual" is change. New initiatives, project-based working, technology improvements, staying ahead of the competition, emerging stronger from the recession - together these drive changes to the way we work. (from A Sense of Urgency, by John P Kotter Published By Harvard Business Press, 2008) Today more than ever before, we can feel that we live in an era of risk and instability. Globalization, new technologies, and greater transparency have combined to upend the business environment and give many CEOs a deep sense of unease. The management structure of an organization as well as personal leadership style CEO’s and other senior leaders’ affects how individuals within a company make decisions and how quickly the company reacts to various challenges and opportunities. From basic definition of change we learned that the origin of the necessity of change lies in the dissatisfaction with the current state or the perception of a problem. The objectives, content, and process of change should be specified as part of the change management plan. Change management processes can benefit from creative marketing to enable communication between change audiences, and a deep social understanding about...
Words: 7727 - Pages: 31
...Apple Leadership Profile Part I Learning Team A LDR/300 June 14, 2016 Apple Leadership Profile Part I Our team’s assignment focuses around a certain scenario, a scenario in which our chosen company's vice president of human resources has approached us requesting our assistance in recruiting and developing the organization's future leaders. The vice president has also asked us to brainstorm, research, and prepare a written profile. Our summary will include the industry and organization description, the current leadership structure, and why we chose Apple. As an organization, Apple designs, produces, and markets numerous electronic devices. These devices include media devices, mobile communication, and personal computers. The company also provides a wide range of services, networking solutions, and software. Apple Inc. is headquartered in Cupertino, California, employing roughly 92,000 people within their organization (Apple Inc. SWOT, 2015). The company is operational in the United States (U.S.) as well as in Europe and Asia. Apple’s industry is very complex and poses many challenges for the company. Despite these challenges, Apple has dominated their industry. The organizational structure of Apple involves ten of the highest level senior executives reporting to the Chief Executive Officer. Hierarchical would be the best way to describe the organization structure. Steve Jobs legacy sort of continues to this day. Jobs lead the company and made final decisions on...
Words: 548 - Pages: 3
...APPLE COMPUTER AND STEVE P. JOBS (2006): PIXAR ANIMATION AND WALT DISNEY COMPANY Prepared by: AYURO, Roselyn CULPA, Cielo Mae CANO, Russel Paul EDER, Greniel Ann PEREZ, Jessamae DATE: February 20, 2012 TO: Apple Computer and Steve P. Jobs (2006): Pixar Animation and Walt Disney Company FROM: Accounting Students Consulting Team, UMAK Chapter RE: Analysis of Apple Company’s future and its competitive advantage BRIEF SUMMARY: This report aims to evaluate Apple Computer • past and present performance in order to most importantly stipulates the future position of this largely successful company. Being that the company’s objective centers on increasing profits, increasing market share, and maintaining brand image., this report tries to identify strategies that make their company more competitive. The analysis uses SWOT, IFAS, EFAS and other similar evaluative tools to reach an understandable and valid generalization. SITUATION DEFINITON: • CURRENT PERFORMANCE Today Apple’s operations are as diversified as they were never before. With its currently 13,599 employees worldwide it generated revenue of $63 million in the last quarter. It holds cash reserves of over %4.5 billion and has a ROIC of 3.05%. Apple’s operations are spread around the PC industry, computer peripherals and the software and service industry. In the overall PC industry Apple’s market share has diminished to a skinny 2.1%. Apple itself doesn’t look itself at the overall PC market...
Words: 2430 - Pages: 10
...Apple Inc.: the iPod, the iMac, and the Business Lessons of Closed systems Apple Inc.: the iPod, the iMac, and the Business Lessons of Closed systems Abstract The ambition of this paper is to provide a general description of the Apple Inc as a successful organization, unfolding its highlights (up’s and down’s) in the process of immense improvement and enormous extension. Furthermore, we will take a closer look into the challenges that Apple was faces with throughout its characteristic journey (such as closed systems with no compatible software). Finally, we will analyze the benefits of changing the previous used strategies and the future of Mac (desktop and portables) Apple Inc. Quick look into Apple Inc’s background Steve Jobs and Steve Wozniak successfully founded Apple Inc in 1976.They started their business by creating and releasing a computer called “Apple II “ , which was followed by another Job’s innovation ( in 1983) known as “Apple Lisa” . This was the first time that end-users were given the opportunity to operate a computer that contained a mouse and a GUI (graphical user interface). Unfortunately for Job’s and Apple Inc, Apple Lisa” was unsuccessful in its war against its competitors. Therefore, strong-willed Apple made a very much needed assessment and wisely decided to reverse its licensing strategies. Starting from year 2000, Apple and its executives centered their attention on electronic products other than computers: 1- portable media players...
Words: 1050 - Pages: 5
...The Presentation Secrets of Steve Jobs Carmine Gallo Columnist, BusinessWeek.com Table of Contents 10 Ways to Sell Your Ideas the Steve Jobs Way! ............................................................................................................................ 1 Plan in Analog .......................................................................................................................................................................................... 2 Create a Twitter-Friendly Description .............................................................................................................................................. 3 Introduce the Antagonist ...................................................................................................................................................................... 4 Focus on the Benefits ............................................................................................................................................................................ 5 Stick to the Rule of Three .................................................................................................................................................................... 6 Sell Dreams, Not Products................................................................................................................................................................... 7 Create Visual Slides .....................................
Words: 2038 - Pages: 9
...Strategy at Apple Inc Loizos Heracleous Over the last 15 years, Apple Inc has revolutionized the personal electronics, telecom, computer and media industries through a string of blockbuster products that offer unique, designer, integrated customer experiences. In the process, the company has helped to accelerate the blurring of industry boundaries through the spread of devices that offer convergent technologies, and to position itself so that it exerts significant power over both consumers and industry players, with outstanding performance results. Apple became the most valuable listed company, with a market value of US$623 billion in August 2012, and has gathered the highest accumulation of cash reserves ($121 billion in September 2012) of any listed company. It regularly achieves net margins of above 20 percent in industries where most competitors achieve single-digit margins. Its net margin was 26.7 percent during 2012, having increased from 23.9 percent in 2011 and 21.5 percent in 2010. During the same period, Apple’s revenues increased from US$65.2 billion in 2010 to US $108.2 billion in 2011 and to US$156.5 billion in 2012. The chief architect of the business model and value system that led to this exceptional performance is widely acknowledged to be the late Steve Jobs. With Jobs’ passing in October 2011, many have wondered whether the magic at Apple would last, or gradually fizzle out. In this article, I take an in-depth look at the strategy and organization of Apple to argue...
Words: 5440 - Pages: 22
...9-502-063 REV: MAY 20, 2010 LUC WATHIEU Apple Stores Ron Johnson (HBS ’84), Apple Computer’s Senior Vice-President of Retail, never missed a chance to show a customer through the nearest Apple Store. A former Vice-President of Merchandising at Target (a leading department store chain), Johnson joined Apple in January 2000 with the mission to oversee the creation of the company’s own stores. The first store opened in May 2001—and just seven months later, 27 identical stores had been opened across the United States. During his store visits, Johnson tried computer applications, listened to a store employee make a presentation in front of the 10-foot screen at the rear of the store in “the theater,” and respectfully introduced his guests to the local “genius,” the official title of a very knowledgeable employee who stood behind a “bar” (complete with stools and water bottles) and helped solve consumer problems. Every detail of the store experience had been carefully designed, and as much as Johnson enjoyed each tour, he was also checking that all the store’s elements were perfectly under control. “The store experience has to be the same every day, every hour, in every store. We care passionately about that,” he often said. The stores were expanding to new territories, mostly in high traffic shopping malls, with the explicit purpose of “enriching people’s lives” and converting new customers to Apple products. To complete that mission successfully, Johnson’s focus was on choosing...
Words: 7093 - Pages: 29
...Option 7:Research Assignment for Operation Management Understanding Apple Company’s value chain This main purpose for this article is to analyze Apple Company’s value chain. From this article, some professional knowledge about value chain in operation management can be learned. And the analyze will be deeply discussed in operation structure. In the textbook, operation structure is defined as the configurations of resources in the value chain including elements of suppliers, factories, distributors, sales offices, design and so on. (Collier and Evans, OM) The following articles will analyze specifically how these elements are operated in Apple Company from the view of Value chain style and value chain model. We can not deny that Apple Company is familiar with everybody in the modern society. In 1976, Apple Company was set up by selling computers. They expanded their business to other industries especially in music player and phone during the development of the company in last 11 years. (Apple company) Nowadays, Apple is the dominant marketing leaders in each field they joined in. The most significant factor of these excellent performances is the attitude to the value chain management. The obvious proof for this conclusion is the last sentence of the article as follow: Apple plans to double spending on its supply chain, to $7.1 billion, continuing its focus on streamlining and controlling...
Words: 1369 - Pages: 6
