...| Apple Inc. | Project Paper | | By Mateo Puente | 4/15/2015 | | Apple is one of the largest manufacturers of personal electronic devices in the world. They began their rise to the top in the late 1970’s with two individuals, Steven Wozniak and Steven Jobs. They met in high school where they became good friends and kept in touch after graduation. After they both dropped out of college they began working for companies in Silicon Valley. While Jobs was working at Atari, Wozniak was at Hewlett-Packard. Wozniak had been dabbling in computer-design for some time when he came up with the design that would later become the Apple I. Jobs convinced Wozniak to try and sell his design and on April 1, 1976, Apple Computer was born. The company didn’t really take off until 1977 after the Apple II debuted at a local computer trade show. From there the company grew, by 1980 Apple had thousands of employees and started selling computers internationally. While the company grew so did sales. So Apple took on new investors, older more conservative men, who opted to take seats on the board of directors. These new directors were serious about making Apple a “real company”. As the company gained steam the market became saturated and it became more difficult to sell computers. While the company began to struggle, Jobs had become unhappy with John Sculley CEO of Apple. In 1985 Jobs was at his wits and resigned from Apple, only to go back in 1996 when his company NeXT was purchased...
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...Strategic Management and Strategic Competitiveness: Apple Matthew Mazuroski Professor Michael Petty BUS 499 Strayer University April 27, 2013 Strategic Management and Strategic Competitiveness: Apple Inc. Apple is the most successful consumer electronic company in the world. When you think Apple, you think high end electronics on the edge of innovation. In the past ten years, Apple quickly dominated multiple industries and left many industry leaders fighting for second best. This was all capable due to Apple’s aggressive vision towards revolutionizing the mobile phone, digital music and tablet industry. Apple’s ability to continually create a product that people desire and business models that create constant, above average returns is why they are the most valuable company in the world. The Impact Globalization and Technology Changes Globalization Apple Inc has pushed in recent years to emerge into new global markets knowing of the potential capital gains that are present. Many of their manufactures and suppliers are in the Asia; with their final assembly of products being assembled in Ireland. In the 2012 annual report, Apple reported 39% of their net sales were domestic and 61% international (Apple Inc, 2012). These numbers have increased over the years as Apple has expanded globally and entered into key mobile markets like that of China. Entry into Chinas emerging mobile market increased Apple’s revenue and propelled their stock to new highs making...
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...Research Paper: Apple Inc. 1. The history of Apple Inc. and its products a. Introduction i. Apple Inc. is a multinational corporation that produces computers, electronics, computer software and other commercial servers, along creations such as the iPhone, iPad, iPod, and Macintosh computers. Apple Inc. was founded by Steve Jobs and Steve Wozniak on April 1, 1976 as the company was created under the name of Apple Computer. The company was later incorporated on January 3, 1977, in Cupertino, California. ii. From the start for about two decades, Apple Computer only made personal computers such as the Apple two, Macintosh and Power Mac lines, however these models didn’t do so well in terms of sales. Steve Jobs was ousted from the company in which he started in 1985, but returned to Apple in 1996 and the following year became the company’s interim CEO. After his return, Jobs created the original iMac in 1998. iii. As the years went on Apple Inc. introduced the iPad music player in 2001 and then opened the iTunes Music Store in 2003. Apple had finally established itself as the frontrunner in the electronics and media sales industries, which is a big reason they dropped “Computer” from the company’s name in 2007. Apple is now also known for its iOS range of iPhone smartphone, iPad tablet computer products, and iPod Touch media player. As of 2012, Apple is the largest publicly traded corporation in the world by market capitalization. Apple has an estimated value...
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...1. What is the name of the company? The company name is Apple Inc. 2. What is its stock market ticker? On what exchange is the stock traded? The stock market ticker of Apple Inc. is AAPL, is traded on NASDAQ 3. Where are the company headquarters? The headquarters of the firm are located in: 1 Infinite Road Cupertino, CA United States 4. What is the URL or web address of the company’s Internet homepage? It is: http://www.apple.com 5. Who is the chief executive officer? What title does he have in addition to CEO? Steven P. Jobs, CEO and also Director 6. In what industry or industries does the firm compete? It competes in technology development field. 7. Who are its top competitors? * Dell * Hewlett-Packard * Microsoft 8. What goods/services does the firm provide? It provides electronic devices such as computers, mobile phones (iPhone) and digital music players (iPod), it also provide computer software and internet sales. (iTunes Store) 9. How was the company started? How long has it been on business? 10. What are the names of its major subsidiaries? * Apple Computer (UK) Limited * FileMaker Inc. 11. What recent news has been published about the company? Give a one paragraph summary of a recent article and cite the source. This is a notice about a recently updated patent by...
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...The Apple I Before the PC, personal computer, computers could take up whole rooms and weigh tons. But that was before the mastermind engineer Steve Wozinak built the Apple I, and the great marketer Steve Jobs. The Apple I was built on a circuit board in Steve Jobs' garage with the idea of using as few chips as possible and setting them in rows as to make the computer smaller. The greatest part about the Apple I computer was that it was incredibly adaptable and it can still be hooked up to cell phone now. The Apple I was a hit, and it is known as the first PC, but it definitely wasn't the last Apple device. The Apple I was only the beginning of a revolution that we still see in effect today. I see Apple products and devices every where I go especially school. Here at Voorhees Middle School every student is given an iPad to use and, that would not have been possible without the Apple I. Without the Apple I beginning the PC age, we could still be using computers the size of two rooms in order to learn. Apple has changed the way that we learn, and we use our iPads in class everyday in order to do homework, take notes, and study. Without Apple we would still be doing homework and notes on paper which would be a waste of paper and cost the school a good amount of money....
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... Dr. Yan Ling ASSIGNMENT 2 FIRM ANALYSIS REPORT: APPLE INC. ------------------------------------------------- GROUP # 4 Sonny Nguyen || Brittany Krammes Larisa Zenokhova || Bryan Berduo Table of Contents Page # SECTION I – INTRODUCTION3 SECTION II – BUSINESS LEVEL STRATEGY3 SECTION III – VRIO FRAMEWORK OF RESOURCES & CAPABILITIES4 SECTION IV – VALUE CHAIN ANALYSIS6 SECTION V- INTERNAL WEAKNESSES7 SECTION VI –STRATEGIC ACTION RECOMMENDATION 7 A. REFERENCES…………………………………………………………………………………………………………….8 B. EXHIBITS………………………………………………………………………………………………………..……….11 SECTION I – INTRODUCTION For this analysis, we chose Apple Inc. because of its impact on the smartphone industry in the United States. First, the report will identify the business level strategy that the company has pursued and key factors that attribute to its success. Next, the report will use the VRIO framework to analyze Apple Inc.’s tangible and intangible resources, and capabilities. Then, a value chain analysis is provided to evaluate how Apple Inc. creates value for their customers, followed by a brief explanation of three internal weaknesses. Finally, based on what our group knows about the mobile industry in the United States and Apple Inc., we recommended strategic actions the company should take in order to maintain its position in the industry. SECTION II-BUSINESS LEVEL STRATEGY Apple Inc.’s existing business-level strategy within the U.S. branded...
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...Apple Marketing Plan Anthony M Concilio December 1st, 2011 Table of Contents Executive Summary | Page 3 | Situational analysis | Page 3 | Product Offering | Page 4 | S.W.O.T. Analysis | Page 5 | Marketing Strategy | Page 6 | Mission Statement | Page 8 | Financial | Page 8 | Controls | Page 10 | Summary | Page 11 | References | Page 12 | Executive Summary The year 1976 marked epic moments in our history, such as, the Bicentennial of the United States, NASA releases the famous Face on Mars photo, the Pittsburgh Steelers win Super Bowl X, and the biggest name in electronics is born, Apple Inc. Since 1976, Apple has used innovation and creation to become one of the most profitable companies of all time. Apple was able to achieve this goal by developing products like, home/personal computers, silent printers, ultra thin laptops, and music/cell phone devices that do more than meets the eye. However, this company was not always at the top of its game, and continues to have some struggles. It is how Apple improves these weaknesses that make it such a power house. The shadows of its competitors like Microsoft and Google lurk nearby and are always trying to outdo; or, mimic Apple. Even though the master mind of Apple, Steve Jobs, has passed on, this company will continue to create new products that everyone from children to business professionals will want to get their hands on. Situational analysis Apple has grown from its early days being...
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...two main types: Internal – arising from within the company; and External – arising from extraneous factors such as industry size" (1). Apple, to this date, has done a great job applying economies of scale to its overall success. Apple, unlike other companies, does not have multiple brand new different phones or tablets coming out every single year. Generally when Apple has introduced a product in the line of smartphone, tablet, computer or music, it has generally been one device that showcases Apple and that is it. Other companies such as Nokia, Dell or Samsung will introduce multiple lines of phones or tablets when introducing a new product. Since Apple does not do this it is easier for them to streamline components and parts needed all for one item. Apple's devices share multiple components across the board. Many components that are used in the iPhone are used in the tablets and their music software from their mp3 players has been integrated into their tablets and phones. Due to this, Apple has been able to sell some of their products at a price that competitors cannot match such as the iPad that goes for $499 brand new. Multiple hardware parts are used such as the screens and cameras that are interchangeable between the devices. Due to this process, Apple is able to produce many products with the same components and parts. Apple can further take off with increasing its...
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...Economics 2013 Research Paper on Apple Inc. Introduction Apple, Inc. (NASDAQ: AAPL) is an American multinational corporation that designs, manufactures, and markets a range of consumer electronics, personal computers, laptops, portable digital music players, media devices, mobile phones, and related software products. The company’s most famous hardware products include the Macintosh line of computers, the iPhone, the iPod, and the new iPad. The software products offered by Apple, Inc. include the Mac OS X operating system; the iOS mobile operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; the Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film industry software products and Logic Studio, a suite of music production tools. The Company sells its products globally through retail stores, online stores, and third-party cellular network carriers. [1] Currently Apple Inc. has a total of 317 retail stores around the world, including 233 stores in the United States and 84 international stores, along with an online store (www.apple.com) where hardware and software products are sold. [2] Apple Inc. was established by Steven Jobs, Steven Wozniak, and Ronald Wayne on April 1, 1976 in Cupertino, California, to sell the Apple I personal computer kit. [3] These computers were hand built by Steven Wozniak at the time, and first shown to...
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.... Apple has had a history of having poor working conditions at many of the facilities used by its suppliers, such as Foxconn, with reports of unethical behavior such as underage workers, forced labor, and high visibility suicides. Although Apple audits its supplier facilities some suppliers have been reported to continue exhibiting poor conditions. These conditions include discriminatory practices, failure to protect juvenile workers, and excessive working hours. http://www.macworld.com/article/2097723/apples-2014-supplier-report-better-working-conditions-fewer-conflict-minerals.html According to Lawrence and Weber (2014), Apple joined the Fair Labor Association, the first electronic company to do so, in which Apple requested and with the company’s financial support, the FLA immediately undertook the most extensive audit ever conducted of conditions in China’s electronics supply chain. After the audit, Apple issued a statement saying, “Our team has been working for years to educate workers, improve conditions and make Apple’s supply chain a model for the industry, which I why we asked the FLA to conduct these audits” and for its, Foxconn agreed to reduce overtime from 80 to 36 hours per month by July 2013, while raising wages to prevent workers from losing income, Apple also agreed to pay worker retroactively for unpaid overtime and to improve health and safety protections (Lawrence and Weber, 2014). Prior to these allegations Apple had already established a Supplier Code...
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...Mud, by Wendy Cheyette Lewison • Red Leaf, Yellow Leaf, by Lois Ehlert • The Snowy Day, by Ezra Jack Keats • Thomas’s Snowsuit, by Robert Munsch 3) FICTION • In the Tall, Tall, Grass, by Denise Fleming • Strega Nona, by Tommie DePoala • Little Cloud, by Eric Carle • It Looked Like Spilt Milk, by Charles G. Shaw • The Napping House, by Audrey Wood 4) POETRY • The Foot Book, by Dr. Seuss • How Do Dinosaurs Get Well Soon?, By Jane Yolen • Brown Bear, Brown Bear, by Bill Martin Jr. • The Shape of Me & Other Stuff, by Dr. Seuss • The Wind Blew, by Pat Hutchins 5) NON-FICTION • Black? White? Day? Night! A Book of Opposites, by Laura Vaccaro Seeger • Apples Here! By Will Hubbell • Clothing Around the World, by Kelly Doundra • We Are All Alike, We Are All Different, by the Cheltenham Elementary school Kindergarteners • Little Bear Brushes His Teeth, by Jetta Langreuter SONG & DANCE LITERACY THEMES [pic] Title: A House for Hermit Crab Author: Eric Carle Illustrator: Eric Carle Publisher: Simon and Schuster children’s books Age Level: 4 – 6 Summary – A hermit crab wanders the ocean floor looking for the perfect home. Extension Activity – “The Hermit Crab Cha, Cha, Cha”. Objective – Story recall, large motor development and music appreciation. Materials needed – Singing...
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...Joe Polce English 015 Mrs. Wickman How To Roll Your Own Cigarette Is anyone in your life a cigarette smoker? Do you often notice that they are always complaining about their ever-rising price? According to the U.S Census Bureau, out of the 6.7 billion people in the world, 2 billion are smokers of cigarettes or some other form of tobacco. Almost 75% of these 2 billion spend between $1000 - $1500 yearly on their favorite packs and cartons that they just cannot resist. We know its a habit, right? Its also an expensive habit. I am going to show you a quick and easy way to not only cut the cost of cigarettes in half, but also save you hundred of dollars. A select few smokers of the modern world have been fortunate enough to find the solution to the climbing prices of cigarettes. This solution is actually very simple. Why don’t we, instead of spending the $6 plus on an already produced pack of Marlboro Lights, make and produce our own pack of very similar cigarettes? Herein lies the solution; roll your own cigarettes. Most people shy away from such an idea claiming that they would never know where to start, or have no idea where they would buy the equipment, but on contrary the first steps to this new lifestyle are very easy, and the tools needed are readily available. The benefits of rolling your own cigarettes are numerous. First off, its inexpensive. GS Hammack, a man who writes for a website called AssociatedContact.com, said that “smokers that are looking for...
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...Objectives * The student will be able to learn the characteristics of a graph. * The student will be able to record data. * The student will be able to help organize information on a graph. * The student will be able to discuss, compare, and contrast information presented in graphs. * The student will be able to understand the concept of and use language to describe how many, more than, least between and greatest, same and equal to, greater, more, most, less, fewer, and smallest. * The student will be able to create a family tree of their family. * The student will be able to explore their family heritage. * The student will be able to develop an understanding of how their families function and renew their appreciation of various family members. * The student will be able to use small motor skills and counting skills. * The student will be able to use problem solving, observation, prediction, creative thinking and fine motor skills. * The student will be able to understand the five senses and the associated body parts. * The student will be able to recognize how the five senses help them learn about the world around them. * The student will be able to describe different parts of their bodies. * The student will be able to understand how each body part function. * The student will be able to express their feelings. * The student will be able to write, recognize, and spell their first and last name. * The student...
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...moves on. If I want attention for an hour or so, however, I'll tell them my horrible secret — for several years I made much of my freelance income writing term papers. I always wanted to be writer, but was told from an early age that such a dream was futile. After all, nobody ever puts a classified ad in the paper that reads “Writers Wanted.” Then, in the Village Voice, I saw just such an ad. Writers wanted, to write short pieces on business, economics, and literature. It was from a term paper mill, and they ran the ad at the beginning of each semester. Writing model term papers is above-board and perfectly legal. Thanks to the First Amendment, it’s protected speech, right up there with neo-Nazi rallies, tobacco company press releases, and those "9/11 Was An Inside Job" bumper stickers. It's custom-made Cliff Notes. Virtually any subject, almost any length, all levels of education — indulgent parents even buy papers for children too young for credit cards of their own. You name it, I've done it. Perhaps unsurprisingly, the plurality of clients was business administration majors, but both elementary education majors and would-be social workers showed up aplenty. Even the assignments for what in my college days were the obvious gut courses crossed my desk. "Race in The Matrix" was a fashionable subject. The term paper biz is managed by brokers who take financial risks by accepting credit card payments and psychological risks by actually talking to the clients. Most of the...
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...GROCERY LIST Fresh Produce _____ Lettuce ______________ _____ Tomatoes _____ Cucumbers _____ Squash _____ Zucchini _____Broccoli ___ Cauliflower _____ Potatoes _____ Onions __White __Red _____ Mushrooms __________ _____ Limes _____ Lemons _____ Bananas _____ Apples (R) ____ (G)___ _____ Grapes _____ Strawberries _____ Other______________ Deli Meat _____ Bacon _____ Hot dogs _____ Lunch Meat __________ _____ Other _______________ Pastry/Breads _____ Bread_____________ _____ Boboli Pizza Dough _____ Other ______________ Staples _____ Cheezits _____ Crackers __________ _____ Chips _____________ _____ Other _____________ CANNED/sauces _____ Tomato ____Paste ____ Puree ____Diced _____Sauce ____Whole ___Stewed _____ Prego Spaghetti Sauce _____ Marinara Sauce Veggies _____ Beans_______________ _____ Green Beans__________ _____ Corn ________________ _____ Other _______________ __________________________ Meats____________________ Fruits ____________________ __________________________ Soups _____Cream of Mushroom _____ Cr. of Celery _____ Cr. of Chicken _____ Tomato _____ Progresso Other _____________________ Dry Goods _____ Minute Rice _____ Spaghetti _____ Beans _____________ _____ Pasta_______________ Spices/Baking _____ Shortening (Crisco) _____ Olive Oil _____ Flour [all purpose] _____ Sugar _____ Splenda _____ Baking Powder ___Soda _____ Salt/Pepper __________ _____ Gravy Mix ___________ _____...
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