In today’s worlds health is a big issue. One of the issues that is being faced in today’s America Michael Fumento makes this case in his article “The Feds’ Fib about Low-Fat,’ which was published in the New York Post on July 23, 2002. He is a syndicated column and he appeared in newspapers all over the country. This article is important to those who read and who are concerned about their health. Obesity can lead to other health issues, however, Fumento states that the government and food companies are accidentally misleading people about what works to stop the problem. In the article Fumento argues that the government is saying that having a low fat diet will reduce weight but this is false because people are eating less fat but gaining more weight instead of losing. Fumento’s extrinsic ethos is not very strong. Fumento is not famous enough that his reputation will affect readers. However, in different newspapers in which Fumento’s article appears, there will usually be a byline providing extrinsic ethos. For example, the byline in The Washington Times indicates that Fumento “is a senior fellow at the Hudson Institute.” Many readers will not know much about the Hudson Institute, but it sounds impressive. It makes the readers want to know more about this article. Overall, Fumento’s extrinsic ethos is not an important factor. Intrinsic ethos is another important rhetorical appeal in Fumento’s argument as he witness obesity in different country. He travels in many different countries. He also states that it all being treated as new, but yet it was all discussed in his 1997 book, “The Fat of the Land.” Pathos is important in Fumento’s argument as he gets the readers emotions stirred up by the government and food companies accidentally misleading them that they are gaining instead of losing. The first issue that the article deals with is the audience emotions because of the obesity. He is trying to get the audience mad with the government.