...Case: Reckitt Benckiser (RB) 1. Explain the concept of ‘Power Brands’. How did RB use Power Brands for product innovation and revenue / profitability growth (RB Treatment)? MARKET OVERVIEW: Reckitt Benckiser (RB): * Their alliance is their power. The two businesses were a good match, with a combined history of innovation spanning over 150 years. Complimenting each other geographically, they now covered extensive markets across Europe, the UK, Australia, the United States and many smaller markets worldwide. Similarly, their product portfolios worked well together, with Benckiser a market leader in automatic dishwashing and fabric care products, while Reckitt & Colman had achieved success in disinfectants, home care, pest control and health and personal care. The merger was a successful one, with RB the fastest growing business in its sector. Achievement – RB don’t just aim high, we always aim to outperform Entrepreneurship – RB allow daring ideas to thrive Team Spirit – RB work as one united by common principles and attitudes Ownership – RB take initiative to do what’s needed. Power Brands: Power brands are a set of fast moving brands where market innovation is the key of success that will give the company a maximum profit share. RB has identified 19 of their best selling products that, in their category, are globally number one or two on the market. They call these their Power brands – global leaders in high growth categories. Focussing on their Power...
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...Note: Solve any 4 Cases Study’s CASE: I ARROW AND THE APPAREL INDUSTRY Ten years ago, Arvind Clothing Ltd., a subsidiary of Arvind Brands Ltd., a member of the Ahmedabad based Lalbhai Group, signed up with the 150- year old Arrow Company, a division of Cluett Peabody & Co. Inc., US, for licensed manufacture of Arrow shirts in India. What this brought to India was not just another premium dress shirt brand but a new manufacturing philosophy to its garment industry which combined high productivity, stringent in-line quality control, and a conducive factory ambience. Arrow’s first plant, with a 55,000 sq. ft. area and capacity to make 3,000 to 4,000 shirts a day, was established at Bangalore in 1993 with an investment of Rs 18 crore. The conditions inside—with good lighting on the workbenches, high ceilings, ample elbow room for each worker, and plenty of ventilation, were a decided contrast to the poky, crowded, and confined sweatshops characterising the usual Indian apparel factory in those days. It employed a computer system for translating the designed shirt’s dimensions to automatically mark the master pattern for initial cutting of the fabric layers. This was installed, not to save labour but to ensure cutting accuracy and low wastage of cloth. The over two-dozen quality checkpoints during the conversion of fabric to finished shirt was unique to the industry. It is among the very few plants in the world that makes shirts with 2 ply 140s and 3 ply 100s cotton...
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...INDEX Sr. No. | Chapter | Page No. | 1 | Executive Summary | 7 | 2 | Industry Profile | 8 | 3 | Company Profile | 9 | 4 | Aims & Objective | 11 | 5 | Methodology | 11 | 6 | Findings And Analysis | 12 | 7 | Conclusion & Suggestions | 15 | 8 | Appendix | 17 | 9 | Bibliography | 19 | EXECUTIVE SUMMARY This project has been carried out as a part of the curriculum of the Second Year Bachelor of Business Administration of St. Xaviers College Mapusa, Goa. The project research has been completed in Atul Ltd. At Atul, Gujarat from 14th May 2013 to 27th June 2013. Project was mainly based on Comparison between Dyestuff industries present Scenario and future scope in India and China and in India at Atul ltd forecasting the scope for the growth of the company. I have come up analysis that compares industries in India and China and the way Atul ltd is operating and have also given suggestions for the same. INDUSTRY PROFILE Dyestuff Industry is one of the core industries that is integral part of textiles in India . It is also the second highest export segment in chemical industry. The industry is made up of about 1,000 small scale units and 50 large organized units, who produce around 1,30,000 tonnes of Dyestuff. Maharashtra and Gujarat account for 90% of dyestuff production in India due to the availability of raw materials and dominance of textile in these regions. The major users of dyes in India are textiles, paper, plastics, printing ink and...
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...14202230 SANCHARI SAHOO - 14202244 1 DECLARATION We hereby declare, the project report “CONSUMER BUYING BEHAVIOUR TRENDS OF MALE GROOMING PRODUCTS" is our own work, to the best of our knowledge. It contains no material which has been accepted for the award of any other degree of any other institute. This project has been submitted to KIIT School of Management in partial fulfilment of the two year MBA course under the guidance of Prof. Arvind Tripathy, Professor, KIIT School of Management, Bhubaneswar. Souradeep Acharjee Amrapali Dutta Pahelee Karak Moumita Samanta Sanchari Sahoo Date : 14 September 2015 Location : Bhubaneswar 2 ACKNOWLEDGEMENT We would like to sincerely acknowledge the contribution of all those people who have, directly or indirectly, been instrumental in helping us complete this project. We take this opportunity to thank them and all our well-wishers for their relentless encouragement and wholehearted support. We would like to extend our gratitude to our faculty guide, PROF. Arvind Tripathy, KSOM, Bhubaneswar for his constant cooperation and help at every step. . 3 CONTENTS TOPICS PAGE NO. Decalaration 2 Acknowledgement 3 Executive Summary 6 Introduction 7 Review of Literature 8 Objective 9 Research Methodology 9 Data Analysis 10-16 Calculations 17-19 Findings 20 Conclusion 20 Limitations 21 4 LIST OF CHARTS ...
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... Assistant Insurance Manager, who kept me updated with latest trends in the Dubai Healthcare Industry and provided details about target organizations. Dr. Atul Aundhekar, Chief Medical Director, who allowed me to shoulder responsibility and operate without any restrictions. I could not have done this work without the lots of help I received from the entire iCARE team. From Institute of Management Technology (IMT), Dubai, Dr. K.S. Sujit, who made it a point that daily reports were to be sent and analyzed. His timely feedbacks were useful during this period. Dr. K. Abdul Waheed, who kept me motivated throughout my Internship and lent me a patient ear. My sincere thanks to the Human Resource Managers of various organizations especially Mr. Arvind Katkar, Senior Manager HR and Admin, Bank of Baroda, who made the Health Camp at the zonal office look easy. I was helped by many batch mates at IMT, especially Gagandeep Singh and C.K. Bharti, who took out time from their Internships and never said ‘No’. Siddharth Mohanty 2 Table of Content Topic Pages Executive Summary Introduction Methodology Issue Analysis Assessment and Recommendation Bibliography Appendices 4 5 to 9 10 11 to 13 14 to 17 18 19 to 20 3 Executive Summary iCARE Clinics is a new arrival in its field. The services of this company target the population segment that is...
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...LITERATURE REVIEW FOR ALTERNATIVE AND HOLISTIC MEDICINE Summer Olson University of South Dakota September 5, 2014 Author Note Summer Olson, Department of Health Sciences, University of South Dakota Summer Olson is now a junior at the University of South Dakota. This paper fulfills the critical writing graduate component of the course HSC 440, Major Issues in Health and Human Services. Correspondence concerning this paper should be addressed to Summer Olson, Summer.Olson@coyotes.usd.edu Article # 1 A study by Arvind Chopra (2013) examined how an Ayurvedic medicinal technique compares to modern remedies for osteoarthritis. Dr. Chopra is an associate at the Center for Rheumatic disease where he is a leader in research. The study...
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...Emerging Trends in Healthcare A Journey from Bench to Bedside 17 February 2011 © 2011 KPMG, an Indian Partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved. Acknowledgement India’s competitive advantage lies in the lower production and research cost, its large pool of low cost technical and scientifically trained personnel, and large number of compliance certified manufacturers and service providers, which make us different from others. ASSOCHAM feels that technology incubation is no longer confined to a few institutions; it is a responsibility that we have to share, if we wish to see a better and a healthy future ahead. There is an immense need to develop skilled manpower in the area of healthcare and modern as well as traditional medicines. I am glad that this Summit on Emerging trends in Healthcare will bring forth the journey from research desk to the bedside of patient, as we will look at healthcare at the frontline to identify some common challenges that may help explain the complex nature of healthcare and the scale of the “change” challenge. I wish to thank KPMG for unanimously contributing towards this Knowledge Paper, which gives a rich and comprehensive insight of the trend in healthcare. I would also take the opportunity to thank QCI for supporting this event. The case studies contributed providing the best of...
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...Case 2-2 - The Crest Whitestrip Challenge Question 1 – Summary of Table A After reviewing the table provided by Simmons Market Research Bureau, spring 2006 the most popular product is all whiteners with a 15.2% of adults that participated on the research. The second and third most popular products were the Whitening strips with 8.3%, followed by Whitening gels with a 5.5% of the adults that participated on the study. The bigger users of any whitening products are females at over 65% while males represent only a 35% of the sales of whitening products. The age group that represent the highest number of sales are the 18-24 year olds with about 23% of the sales, followed by two age groups 35-44 and 45-54 both representing 18% of sales. Users of Whitening products by age groups In addition the demographic that is among the biggest users are singles with 33% followed by divorced/separated with a 30%. College graduates and consumers with some college education are also among the biggest users of the whitening products both with 27% of the users. The biggest users of whitening products are the household with the highest income with income over $150,000 representing a 13% of its users. Households with income in the range of $100,000 to $149,999 represent the second highest users at 12% followed by the household income range of $40,000 to $49,999 and $75,000 to $99,000 both representing an 11% of the users. Users of whitening products by household income Among the...
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..."complete," it remains the most enduring.[4][5] Other definitions have been proposed, among which a recent definition that correlates health and personal satisfaction.[6][7] Classification systems such as the WHO Family of International Classifications, including the International Classification of Functioning, Disability and Health (ICF) and the International Classification of Diseases (ICD), are commonly used to define and measure the components of health. Systematic activities to prevent or cure health problems and promote good health in humans are undertaken by health care providers. Applications with regard to animal health are covered by the veterinary sciences. The term "healthy" is also widely used in the context of many types of non-living organizations and their impacts for the benefit of humans, such as in the sense of healthy communities, healthy cities or healthy environments. In addition to health care interventions and a person's surroundings, a number of other factors are known to influence the health status of individuals, including their background, lifestyle, and economic and social conditions; these are referred to as "determinants of...
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...IHS Affirmative Observation One: Inherency 2 Advantage One: Health 5 Advantage Two: Indigenous Economy 9 Observation Two: Solvency 14 Only federal action can solve the case- denying Indian health care furthers an ongoing policy of American Indian genocide 17 Inherency – Lack of Funding 18 Inherency – Lack of Funding 19 Inherency – Lack of Funding 20 Inherency – Lack of Funding 21 Health Impacts – Disease/Death 22 Health Impacts – Disease/Death 23 Health Impacts – Disease/Death 24 IMPACT: Mental Health and Suicide 25 IMPACT: Mental Health and Suicide 26 Extensions to Genocide/Racism Impact 27 Extensions to Genocide/Racism Impact 28 IMPACT: Moral Obligation/Human Rights 29 Solvency Extension - IHCIA/IHS Solves 30 Solvency Extension - IHCIA/IHS Solves 31 Solvency Extension - IHCIA/IHS Solves 32 Solvency Extension - IHCIA/IHS Solves 33 Solvency Extension - IHCIA/IHS Solves for cultural sensitive health 34 Solvency Extension – Congress Key 35 Solvency Extension – Federal Government Key 36 A2: I.H.S. is Racist 37 A2: Transportation 38 A2: “Structural/Distribution Barriers” 39 A2: No Qualified Professionals 40 A2: Bureaucrats 41 A2: IHS has arbitrary eligibility standards 42 A2: Blood Quantum 43 A2: Medicaid Solves 44 AT: Medicaid Solves 45 AT: Medicaid Solves 46 A2: IHS doesn’t use traditional medicine 47 Tribal...
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...Genes are sequences of DNA that determine what characteristics people inherit.Gene Testing is an analysis of a person DNA. It can provide valuable data that may be useful in regards to diagnosing, treating and preventing certain diseases. Through DNA testing scientist can determine whether you are more prone to developing specific illnesses throughout the course of your existence. Geneticists look at different DNA sequences and can tell if you have inherited certain diseases. Some different reasons for using genetics test are testing for cancer, alzheimer's, liver disease, kidney failure hormone deficiencies and mental retardation. Overall the are more than a 1000 different DNA test available. The positive aspects of gene testing is that it could save a persons life and possibly help prevent future illnesses. Some downsides of DNA Test are sometimes they can be inaccurate. The results are not always 100% right because things such as contamination or error can change the results. These type of test may also affect someone emotionally because they were unaware they had a an illness. The risks of prejudice, social stigmatization, anxiety and stress may prevail over the advantages of the test to begin with. Discrimination in the system is a known factor and has been going on for a long time. People are discriminated every day due to age, culture, creed, gender, sexual orientation and religion. The GINA (Genetic Information Nondiscrimination Act) was put in place to prevent insurance...
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...for Health and Human Services on nursing issues, has urged that at least two-thirds of the nurse workforce hold baccalaureate or higher degrees in nursing by 2010. Baccalaureate Nursing Program Baccalaureate nursing programs encompass all of the course work taught in associate degree and diploma programs plus a more in-depth treatment of the physical and social sciences, nursing research, public and community health, nursing management, and the humanities. The additional course work enhances the student’s professional development, prepares the new nurse for a broader scope of practice, and provides the nurse with a better understanding of the cultural, political, economic, and social issues that affect patients and influence health care delivery. There are distinct differences between the 72 ADN credits and 125 BSN credits required in each of the nursing programs' curriculum. The baccalaureate curriculum has a different focus, emphasizing evidenced-based clinical practice and leadership. Additional courses are offered in the baccalaureate curriculum, such as research, statistics, critical thinking, and public health/community health. In addition, the additional units prepare the baccalaureate nurse to pursue graduate study, leading to an advanced degree in nursing. Baccalaureate nursing programs encompass all of the course work taught in associate degree and diploma programs plus a more in-depth treatment of the physical and social sciences, nursing research, public and...
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...and preventing disease during adolescence. During adolescence, a range of health issues can be recognised and addressed in ways that affect not only the functioning and prospects of adolescents themselves, but also the quality of their adult lives. Yet health services around Cumbria are failing at this critical time in their lives. There has been 50-page review, commissioned by the Cumbria Clinical Commissioning Group (CCG) and Cumbria Partnership NHS Foundation Trust to look at Child and Adolescent Mental Health Services (CAMHS) in Cumbria. reports that adolescents face gaps in care, fragmented services, and missed opportunities for health promotion the word inadequate was even used 9 times. Key concerns for adolescents in primary care settings are about access, confidentiality, consent and privacy, as well as the capability and stability of health care professionals and the settings where the care is provided. Issues that could be addressed in the various settings could include the need for separation of adolescents both from young children and older adults. I have felt that with in the settings where I have been placed it is not appropriate for teenagers to be surrounded by the images, toys and paraphernalia that make...
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...There are many doctors that would agree that there is a connection between physical health and psychological health. When you are getting stressed out over your job because you may be overworked or there are financial problems within your family. All of this could cause you to have some form of physical reaction. We are going to look at how these two things if they are really connected with one another. Physical Health and Psychology Your physical health can be affected by all of the things that you are doing, by the way that we gather and process information, your career choices that you make, family, troubles as also the environment in which you live in. It is to be believed that illness and wellness both exist on a continuum. Like for an example if we know someone who may be feeling fine and their liver is getting damaged from all of the drinking that they have been doing for many years. We wouldn’t say that they are dying or sick. What we would probably stay that they are less healthy than they would be if they wasn’t doing the unhealthy thing. Medical sociologist Aaron Antonovsky (1979, 1987) has suggested that we consider these concepts as ends of a continuum, noting that ‘‘We are all terminal cases. And we all are, so long as there is a breath of life in us, in some measure healthy’’ (1987,p. 3). There are times when you may feel sick, tired, or just run down. This doesn’t always have to be a response from a virus or even bacteria that has invaded the body. It could...
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...Healthy Workplace Environment Option There are many different types of workplace wellness programs that can be offered to employees to encourage them to take steps to adopt healthier lifestyles. Some employers provide a comprehensive workplace wellness program; while others have very few activities that promote healthier lifestyles. Some workplaces may lack to provide and promote a healthy lifestyle. Investing in a company's employees, by providing a wellness program within the workplace, would benefit performance on the job immensely. Workers tend to be happier and more productive when they are feeling well, both physically and mentally. The welfare of employees has a fairly large and direct impact on the success of the company, since they are the company’s greatest assets. Workers are also more likely to remain with and appreciate an employer that values them. As stated in an article for Purdue University, “Numerous studies show that promoting wellness and disease prevention in work settings is effective in many ways, including increasing employee wellness and providing companies a return on their investment.” Companies can average a $3 return for every dollar spent on wellness programs. 1 Using a wellness program can make a positive change happen to each person who utilizes it. One will have more energy from eating healthy and working out to give more attention to their family and friends when arriving home from work. Not only will one be more able to complete their job...
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