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UNIVERSITY OF TASMANIA
TAKE-HOME EXAMINATION FOR DEGREES AND DIPLOMAS
Semester 1, 2015

BMA250 Managerial Social Responsibility
Examiner: Dr Mark Wickham

Time Allowed: Your answers MUST be uploaded to MyLO on
Friday, June 5th at 5pm SHARP
(No late submissions will be accepted for any reason)
(NB: If MyLO is not responding – you can email your exam answers to jeanlee@hkue.edu.hk)

Instructions:
This examination consists of two sections, Section A and Section B.
Section A consists of a case study analysis. Candidates must answer all FIVE
(5) compulsory questions. Section A is worth a total of 20 OR 30 marks – depending on how many essays are attempted in Section B.
Section B consists of FIVE (5) essay questions of which candidates must answer either TWO (2) OR THREE (3) questions. Each question is worth 10 marks for a total of 20 or 30 marks.
This examination counts for 50 per cent of the marks for this unit.

BMA250 Managerial Social Responsibility

SECTION ACASE STUDY ANALYSIS (20 or 30 marks – depending on how many essays are attempted in Section B)
Candidates must read the following case study and answer ALL of Questions 1-5.
Section A is worth either 20 or 30 marks in total.

Your answer should be 2000 words in length (MAXIMUM). All answers should be formatted in Times New Roman font, size 12 font, 1.5/Double line spacing with normal margins. All answers submitted must be 100% your own written work. Question 1
Describe the facts you feel underpinned the ‘McKinstry Advertising Agency’ case. Be sure to include a brief account of the ethical assumptions and values of the major stakeholders in this case.
Question 2
Who was the decision-maker in the case, and what conflicting demands did they have to accommodate?
Question 3
What was the initial ethical dilemma faced by the decision-maker in this case?
Question 4
Using the Utilitarian, Kantian, Rights, and Distributive Justice approaches to ethical decision-making, provide an analysis of the initial ethical dilemma you identified in the case.
Question 5
Present and justify the final recommendation you would have made to the decision-maker in this case had they asked you for advice on how to resolve their initial ethical dilemma.
NOTE: You are NOT required to define any of the ethical theories in your answer. [Continued…]
2

Semester 1, 2015

BMA250 Managerial Social Responsibility

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Semester 1, 2015

BMA250 Managerial Social Responsibility

[Source: Hosmer, L.T. 1996. The ethics of management. Sydney: Irwin: 160−163.]

[Continued…]

4

Semester 1, 2015

BMA250 Managerial Social Responsibility

SECTION BESSAY QUESTIONS (20 or 30 marks)
Candidates must answer either TWO (2) OR THREE (3) of the following FIVE (5) questions. Each question in Section B is worth 10 marks for a total of 20 or 30 marks.
Your answer should be 1000 words in length (MAXIMUM). All answers should be formatted in Times New Roman font, size 12 font, 1.5/Double line spacing with normal margins. You are not expected to provide references in your work, but ALL answers submitted must be 100% your own written work.
Question 6
Define Friedman’s and Freeman’s perspectives on Corporate Social
Responsibility (CSR) including the major limitations identified by critics. Using an example, discuss how the Kew Garden’s Principle informs the Moral
Minimum perspective of CSR.
[10 marks]
Question 7
Define the notion of a ‘Trade Secret’. When can information or knowledge developed by a firm be justifiably claimed as a ‘trade secret’? What strategies might an employer adopt to protect their trade secrets?
[10 marks]
Question 8
Define the notion of ‘Privacy’ as it relates to the employer-employee relationship. Using examples, identify the ethical issues that may arise in the monitoring of employees’ activities. What strategies might a manager employ to avoid the dysfunctional outcomes associated with monitoring their employees’ activities?
[10 marks]
Question 9
Define what is meant by the term ‘whistle-blowing’. Using an example, discuss when whistle-blowing is an ethically justified course of action. Using an example, discuss when whistle-blowing is an ethically obligated course of action.
What strategies would you put in place to maximise internal whistle-blowing and minimise external whistle-blowing?
[10 marks]
Question 10
Define the notions of ‘functional’ and ‘dysfunctional’ discrimination as they apply the workplace context. Using the four theories covered in the unit, describe the differences between the two types of discrimination.
What strategies could managers adopt to minimise instances of dysfunctional discrimination occurring in their workplace?
[10 marks]
5

Semester 1, 2015

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