...CHAPTER 1 Managing in the Digital World CHAPTER OBJECTIVES After reading this chapter, you will be able to do the following: 1. 2. 3. 4. 5. Describe the characteristics of the digital world and the advent of the information age. Define globalization, describe how it evolved over time, and describe the key drivers of globalization. Explain what an information system is, contrasting its data, technology, people, and organizational components. Describe the dual nature of information systems in the success and failure of modern organizations. Describe how computer ethics impact the use of information systems and discuss the ethical concerns associated with information privacy and intellectual property. CHAPTER OVERVIEW This chapter helps the student understand the role of information systems as organizations move into the digital world, and how they have helped fuel globalization. The student will learn what information systems are, how they have evolved to become a vital part of modern organizations, and why this understanding is necessary to become an effective manager in the digital world. The student will also learn how globalization evolved, and what opportunities globalization presents for organizations. The importance of ethics as it relates to IS is discussed especially as it relates to information privacy, accuracy, property, and accessibility. A number of cases and illustrations are used, for example, Apple products and how they have evolved over time (such as...
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...Marketing Plan Assignment Marketing Management Table of Contents Marketing Situation 4 SWOT Analysis 5 Objectives and Issues 6 Marketing Strategy 7 Value Proposition 7 Segmentation 7 Targeting 7 Positioning 8 Actions 9 Website 9 Outbound Media Messaging 9 Social Media Promotion 9 Specific Initiatives 9 Budgets, Assumptions, & Risks 10 Controls 11 Appendices 12 References 14 Introduction The Marketing Plan to launch the new Gerrarrom service to new users, is summarised below for January to June 2014. UK based early adopter academics at three specific universities, fit the high knowledge, heavy digital usage profile most likely to value a cutting edge internet experience given their collaborative digital enterprise, and likelihood to rapidly grow usage. Viral marketing is used to secure digital word-of-mouth recommendations from the targeted influencers by competing for attention, referals, and useage activity. The service is positioned for digitally productive academics needing a superior layer of compartmentalised internet, a less intrusive interface and an evolved content feed that provides the one stop shop for all public and private Social Media (SM) productivity. The plan covers the logical flow of considerations, goals and actions defined by Armstrong and Kotler (2012), for creation, definition and communication of value to the target segment. Marketing Situation Gerraroom will drive adoption via unforeseen modes...
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...Assignment 1: Employment-At-Will Doctrine Due Week 3 and worth 200 points As a manager and supervisor of an accounting department, discuss the following issues related to the employment-at-will doctrine and liability of an employer based on actions and responses to the employee’s behavior and actions. Jennifer, a recent graduate, has recently been hired by your accounting firm out of college. Upon being hired, she engages in a number of different behaviors that need your attention. * For each category of behavior, describe what steps you would take to address the situation. Write a four to five (4-5) page paper in which you: 1. Describe what steps you would take to address the following scenario involving skills, competence, and abilities: I have been observant of the behavior and work ethic of your new employee Jennifer. She is a recent college graduate and she has been unable to learn basic computer applications that are vital to her everyday job functions. I am aware that you offered Jennifer training opportunities and well as supported her to perform better but that still has not assisted her. The next steps that need to take place in order for Jennifer to be productive are to counsel her on the work assignments she has and advise her that her performance is inadequate. Explain the reasons why her work is inadequate. Specifically state what she is doing and what is unacceptable about the work she is providing. Explain to Jennifer what is expected...
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...Assignment 2: The Value of Digital Privacy in an Information Technology Age Since the personal computing revolution, popular entertainment has given us nightmare scenarios of computers and machines taking over the world or threatening our security. From War Games to The Matrix to the Terminator movies, each depiction has seemed like science-fiction at the time, but in the new digital age, they may be closer to reality than we care to admit. And while cyborgs from the future aren’t coming back to exterminate us or are we playing against a machine capable of setting off a doomsday attack, the implications of how much information is available about us on the World Wide Web can set off a personal doomsday. Ways to Find Data For many people with questions, the first step towards an answer is logging on to the popular search engine Google. Simply type in a subject and click the search button and users are provided with page after page of information. You can easily find that recipe you’ve been looking for, the latest news headlines or personal information on yourself or your family and friends. A Google search can provide background information, phone numbers, addresses, photos and even directions and maps to your address. The popular search engine also provides e-mail services and cloud-based storage for documents. And while these services are password protected, e-mails stored on Google’s server for more than 180 days can be turned over to governmental agencies without...
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...Electronic Surveillance of Employees Jorge Munoz Strayer University Week Three Assignment # 1 Law- Ethics and Corporate Governance Professor Eric Baime July 17 of 2011 Assignment #1 – Electronic Surveillance of Employees View the video: “Electronic Surveillance of Employees” by clicking on the link in the course shell. There is also a link that will allow you to print the script of the video. Write a four to five (4-5) page report that answers the following: 1. Explain where an employee can reasonably expect to have privacy in the workplace. Reasonable expectation of privacy in the workplace can be addressed from many ways especially in this new age of technology where the use of Internet, e-mails, voicemails, etc., it has extended to every single aspect on the modern organizations. Employers have found ways to supervise the good doing of its employees monitoring virtually every digital trail leaving employees’ privacy rights in a limbo that is not completely clear under the law or even under the company policies. However, employees expect to have some privacy in the workplace during lunch and break times, restrooms or personal lockers without the eyes of security cameras, but this is not a rule. Electronic monitoring has become a commonplace and it is considered normal and employers have alleged that they have a legitimate purpose to do it especially after September 11 for obvious security reasons.. “The ECPA allows employers to listen...
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...Assignment 2: The Value of Digital Privacy Strayer University Law, Ethics and Corporate Governance – LEG 500 1. List and describe at least three (3) technologies that allow an individual to research citizens’ private data. Google Inc. offers what may be the largest and most used tool to search for information over the internet. Their mission statement says it best: “Google’s mission is to organize the world’s information and make it universally accessible and useful.” (Google, Inc., 2013). By typing any word or set of words into the search field, Google is able to bring together information about individuals, businesses; just about any subject imaginable. Google is increasingly used by employers to gather information about job applicants. Private individuals use it to find information about family members, friends, or complete strangers. Features like Google Earth can give you a bird’s-eye view of someone’s home by simply typing in an address, and Google Maps can take you straight to their front door. The global reach of Google Online phone books and reverse directories such as White Pages provide a limited amount of information free of charge, but offer the opportunity to provide more information for a one-time or recurring fee. These directories normally display information such as current and past addresses, possibly phone numbers, age, and household members or relatives. These tools are useful for individuals who are simply looking...
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...social media is bound to have an impact on the way society operates, either positively or negatively, or both. These will be critically analyzed in this essay, identifying the most crucial impacts it has on our society. With the rapid increase in the awareness and use of social networking sites, it has provided positive contributions to how society functions. First and foremost, social networking has grown to become a critical part of a business’s marketing strategies, and if managed efficiently, will prove to be a major factor for its success. Social media networks such as Facebook and Twitter have provided an easy-to-access platform for people to share their views, preferences, and experiences about brands and products. Once this information gets widespread through word-of-mouth, it will have a direct influence on people’s opinion of brands and products, ultimately resulting in a pleasant or negative effect on brand image (Milad, Choubtarash and Salber, 2013). Moreover, Evans (2012) and Milad, Choubtarash and Salber (2013) all agree that people find word-of-mouth to be more trustworthy than claims from marketers and this results in them wanting to...
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...0 Tutor Marked Assignment 1 (TMA1) Managing Information Systems Student Name: Liew Chang Yaw Student ID: 032120064 Class Code: 3MIF1 Course Coordinator: Dr. Ang Kee Seng Tutor: Mr. Aw Yoke Cheng Date of submission: 17th March 2012 Turnitin’s Original Report Percentage Index: 7% 1 I. Executive Summary This case study provides an analysis and evaluation of Facebook’s current strategy in the e-business of social networking. Facebook’s competitors are identified. Investigations are carried out to determine if Facebook’s strategy is effective in staying ahead of its competitors. It was found out that Facebook faced a few major problems. Intellectual property disputes with Harvard based houseSYSTEM’s creator, Aaron J. Greenspan and ConnectU had affected Facebook’s public image in 2004. Privacy issues problems forced Facebook to repetitively apologize to its users and made many amendments to its products. In late 2007, Facebook encountered over capacity in its data centers resulting in a drop in its user visiting Facebook website. With the existence of its competitors, MySpace and Twitter, Facebook found it challenging to expand its operation. It was recommended that Facebook should remain friends with its competitors and engaged in a collaborative alliance in developing technologies for the social network platform. Ensuring adequate privacy user controls is the key to customer satisfaction; therefore regaining trust back from Facebook’s user is crucial in its...
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...The use of social networks by students: the possible risks and implications Claire Wright B.A. (Hons) Business and Marketing – Digital Economy module, 2010, Level 5 |Keywords:Social Network Sites, Facebook, Student Usage, Implications | Introduction This paper focuses upon the use of social network sites by students, and the affect they have on education and the personal life of users. The majority of the study will be focusing on the use of Facebook, as it is the most popular and well known social network site available, however other sites will be addressed in the study to ensure it has a comprehensive view of social network sites today. It is widely acknowledged that social networks are a big part of modern day society and are widely used, with almost half of children aged 8-17 having an active profile on at least one social network site. (Bicen and Cavus, 2010. p.17) There are many discussions and arguments as to the impact that social networks have had on the lives and the education of students and young people that will be identified in this review. With social networks playing an important part in the lives of students, a full understanding of their usage, or non-usage is needed in order to examine the impact that such sites have on the lives of their users. The Advantages of Social Network Sites Social networking sites improve the confidence of students due to the social interaction...
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...Chapter 4 Ethical and Social Issues in Information Systems LEARNING OBJECTIVES After reading this chapter, you will be able to: 1. Analyze the relationships among ethical, social, and political issues that are raised by information systems. 2. Identify the main moral dimensions of an information society and specific principles for conduct that can be used to guide ethical decisions. 3. Evaluate the impact of contemporary information systems and the Internet on the protection of individual privacy and intellectual property. 4. Assess how information systems have affected everyday life. CHAPTER OUTLINE 4.1 UNDERSTANDING ETHICAL AND SOCIAL ISSUES RELATED TO SYSTEMS A Model for Thinking About Ethical, Social, and Political Issues Five Moral Dimensions of the Information Age Key Technology Trends that Raise Ethical Issues ETHICS IN AN INFORMATION SOCIETY Basic Concepts: Responsibility, Accountability, and Liability Ethical Analysis Candidate Ethical Principles Professional Codes of Conduct Some Real-World Ethical Dilemmas THE MORAL DIMENSIONS OF INFORMATION SYSTEMS Information Rights: Privacy and Freedom in the Internet Age Property Rights: Intellectual Property Accountability, Liability, and Control System Quality: Data Quality and System Errors Quality of Life: Equity, Access, and Boundaries HANDS-ON MIS Developing a Web Site Privacy Policy: Dirt Bikes USA Achieving Operational Excellence: Creating a Simple Web Site Using Web Page Development Tools Improving Decision Making: Using...
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...Privacy and Culture: Comparative study of privacy issues with respect to mobile technology in India and America Sreeranjani K Pattabiraman Abstract The past decade has witnessed a huge shift in the development of mobile technology which has led to privacy issues, murmurings of which started surfacing only in recent years. A lot of research has been carried out by academicians on mobile technology and its impact on society. There have also been comparative studies on how privacy has changed for people over the years with the boom of social networking sites and smart phones. But, there has not been a substantial study or analysis conducted on how people's privacy has been directly affected by the ever-increasing population boom of mobile-phone users. This comparative study analyzes the concept of privacy with respect to mobile surveillance and draws upon prior work in the field of mobile surveillance, ranging from popular press on government surveillance in India and USA and case studies in these two countries related to people’s view on privacy, to the works of ACLU (American Civil Liberty Union) in USA and Stop CMS (Central Monitoring System) in India. The study is built around the analysis and comparison of the issue of mobile surveillance in both the countries, how people dealt with this, and the role of culture in determining people’s view on privacy. It also proposes suggestions for how future research can be carried out in the field of mobile surveillance. Keywords ...
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...tools and techniques to achieve quality. It also gives the totally integrated effort for gaining competitive advantage by continuously improving every facet of an organization’s activities. Pedagogy : Lectures, Assignments, case studies, seminar, MODULE 1 Introduction to TQM: Various definitions of quality and TQM, Core concepts of quality, The masters of quality(W Edwards Deming, Joseph M Juran, Philiph B Crosby, Kaoru Ishikawa, Ginichi Taguchi, Shigeo shingo) Evolution of quality, The Total Quality Management Excellence Model, Strategic Quality Management, Lecture, Numerical Exercises on cost of quality, TPM 1. Basterfield H Dale and others, Total Quality Management, Pearson Education/PHI, Inc. 2006. 2. K.Shridhar Bhat Total Quality Management (Himalaya publishing house 2005). 3. Poornima M Charantimath, Total Quality Management, Pearson Education, 2003. MODULE 2 Continuous process improvement: Concepts of Kaizen, Kaizen vs. Innovation, Kaizen Strategy, House of Quality, Quality Function deployment, Quality Circles. Brain storming, Value analysis, Poka Yoke, Bench marking. Lecture, Case study on Kaizen 1. Imai Masaki, Kaizen, The key to Japan’s Competitive Success, McGraw-Hill, Inc., International Edition, 1991. 2. 3. Heizer and Nathan, Cases in Total Quality Management Manufacturing and services, Thomson South-western, 2004....
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...Week 5: Final Paper Journal Assignment Carol Hickman PHI445: Personal & Organization Ethics Instructor: Kristine Ouzts June 15, 2015 Thesis statement for the Boys & Girls Club of America (BGCA) Not-for-Profit Company This paper will evaluate how the BGCA honor their commitment to assist young people at reaching their potential of becoming productive, caring responsible citizens using motivation, education and encouragement. The ethical issue that BGCA faces is maintaining the virtues and image of the BGCA and the challenges related to disenfranchised youth of today. The ethical theories of deontology, utilitarian and relativism will be examined to resolve how BGCA will honor their mission statement with an ethically proper solution. Background The BGCA is a 501(c) 3 (nonprofit) organization and their donations are tax deductible. The BGCA’s mission is to ‘To enable all young people, especially those who need us most, to reach their full potential as productive, caring responsible citizens.’ The BGCA has over 4000 youth affiliated clubs throughout the U.S., Native lands and military installations worldwide. The BGCA started in 1860 in Hartford, Connecticut with three women and for more than 150 years, BGCA has been helping kids grow and thrive. The moral character of the three women whom started BGCA is a great example of the virtue theory. Taking boys off the streets into their homes to provide a positive alternative is a selfless act of kindness. BGCA’s...
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...mission, therefore, is to promote freedom of expression and freedom of the press through sensitization and monitoring activities, as a central element in building strong democracies, contributing to good governance, promoting civic participation and the rule of law, and encouraging human development and security. Media independence and pluralism are fostered by the Organization, providing advisory services on media legislation and sensitizing governments and parliamentarians, as well as civil society and relevant professional associations. However, UNESCO recognizes that the principle of freedom of expression must apply not only to traditional media, but also to the Internet. Providing an unprecedented volume of resources for information and knowledge, the Internet opens up new opportunities for expression and participation and holds enormous potential for development. This comprehensive research publication examines the changing legal and regulatory ecology that has shaped the Internet over the years. The researchwas...
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...Introduction The Internet is the decisive technology of the Information Age, as the electrical engine was the vector of technological transformation of the Industrial Age. This global network of computer networks, largely based nowadays on platforms of wireless communication, provides ubiquitous capacity of multimodal, interactive communication in chosen time, transcending space. The Internet is not really a new technology: its ancestor, the Arpanet, was fist deployed in 1969 (Abbate 1999). But it was in the 1990s when it was privatized and released from the control of the U.S. Department of Commerce that it diffused around the world at extraordinary speed: in 1996 the first survey of Internet users counted about 40 million; in 2013 they are over 2.5 billion, with China accounting for the largest number of Internet users. Furthermore, for some time the spread of the Internet was limited by the difficulty to lay out land-based telecommunications infrastructure in the emerging countries. This has changed with the explosion of wireless communication in the early twenty-fist century. Indeed, in 1991, there were about 16 million subscribers of wireless devices in the world, in 2013 they are close to 7 billion (in a planet of 7.7 billion human beings). Counting on the family and village uses of mobile phones, and taking into consideration the limited use of these devices among children under five years of age, we can say that humankind is now almost entirely connected, albeit with...
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