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Submitted By sumu821
Words 2332
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|Unit: |4 |Marketing Principles | |
|Credit Value: | |15 credits | |
|QCF Level 4 | |Unit Code: F/601/0556 | |
|Assignment ref: 4/Term2/2012 | |Learning Outcomes: |
| | |1 Understand the concept and process of marketing |
| | |2 Be able to use the concepts of segmentation, targeting and positioning |
| | |3 Understand the individual elements of the extended marketing mix |
| | |4 Be able to use the marketing mix in different contexts. |
| | |
|Learner’s Name: | |
| | |
|Edexcel Registration No. | |
| | |
|Group: |

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