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Business Analysis
This is a business analysis for the AT&T Company. AT&T is one of the leading telemarketing companies in the US based on total revenue. AT&T offers its services in the US and around the world. The following items are discussed in this analysis: internal and external stakeholders, wants and needs of the stakeholders, and how the company is fulfilling those needs. At the end of this analysis, it will have information to help investors to decide whether to invest in this company or not.
AT&T Vision
According to the AT&T code of business (2012), the company vision is to connect people with their world, everywhere they live and work, and do it better than anyone else – is what unifies them as a company Code of business. (2012). AT&T.com, Retrieved from http://www.at&t.com. AT&T Company Headquarters is located Dallas, Texas with approximate 265,410 employees. The company current CEO is Randall L. Stephenson and his total annual compensation is $27,341,628. The company had done well in the past and continues to do an excellent job that showed with recorded revenues of $124,280 at the end of the financial year of 2010. These results showed an increased number of 1.4% compared to 2009.
SWOT Analysis Overview
AT&T Company provides telecommunications services in different locations in the US and the rest of the world. The marketing department has been able to provide significant economies in the area of scale and bargaining that offer the company a huge competitive advantage. The largest company in telecommunications in the US is AT&T. Among the telecommunications services the company offers they have wireless communications, long-distance services, local exchange services, managed networking, data/broadband and internet services, telecommunications equipment, video services, wholesale services and directory advertising and publishing. Most of AT&T's

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