...In recent years, the competition among companies is fiercer than ever, and customers have been concerned about environmental issues, so many organizations devote themselves to attract customers via promoting green products and services. As a result, green products as well as greenwashing products, which are labeled as eco-friendly while actually they are not, have inundated the marketplace in modern society. However, some companies overstate their environmental claims so that customers have difficulty in distinguishing real eco-friendly products from greenwashing ones. This essay will show the reasons for greenwashing problems and discuss Chevron’s (one of the world’s largest integrated energy companies) marketing strategies, which hides its destructive environmental records behind eco-friendly rhetoric and advertising campaigns. There are four main reasons that greenwashing has become a problem in recent years. Firstly, greenwashing activities help to attract customers so that profits can be remarkably increased (Berkeley Media Studies Group 2008, p.20). According to Solman (2008, p.24), British Petroleum (BP), a well-known oil company, profited from the rebranding effort as the corporation changed its name to Beyond Petroleum which can be associated with nature. Meanwhile, greenwashing can help to improve a company’s reputation (Solman 2008, pp.22-23). For example, Solman (2008, pp.22-23) states that BP launched a series of campaigns, hoping that customers would reappraise...
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...to 1878, in the Santa Elena Peninsula. In Ecuador, minerals are owned by the government and developed through government entities. In 1964, Petro Ecuador, which is Ecuador's state oil company and Texaco Petroleum, created a business partnership called a consortium, to produce oil in the Orient region of the Amazon. Texaco Petroleum's was under a 28-year concession agreement with the government. During this time period plaintiffs believe, the company is responsible for billions of gallons of oil dumped in the region. Also, that this pollution has caused the loss of livelihood, and the widespread health problems including 1,400 related deaths. When Chevron took over Texaco in 2001, they acquired this lawsuit. Today, Chevron is not involved in producing oil in Ecuador. A. One of the issues following Chevron is whether or not Chevron had the proper jurisdiction as a corporation to operate outside our national borders, in Ecuador. As a corporation the first step in moving operation into other countries, is first receiving approval form the share holds. Corporations must seek proper approval from there shareholders before seeking many changes. Corporations often engage in an acquisition of other corporation by a friendly merger. A merger happens when two corporation come together. One corporation is absorbed into the other corporation. However the merged corporation ceases to exist, leaving the surviving corporation. The surviving corporation automatically gains all the rights...
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...the rainforest for around three decades, poisoning the water, air and land. The pollution has created a ‘death zone’ that has been increasing the rates of cancer, leukemia, birth defects, and several other health illnesses. This ‘David and Goliath’ story brings up an array of topics: human rights, the power of the media, global politics, multinational corporate power, and celebrity activism. The film was shot in different countries and in multiple languages. Berlinger presented the situation and issue from all viewpoints, capturing the drama and events as they slowly unfolded. There were many people involved, but their main focus was to advocate and fight against the environmental and human suffering in the Amazon. The lawsuit against Chevron, the 5th largest corporation in the world, has been going on for 16 years already. They’re hoping that Amazon will run out of funds to fight against the company. In the beginning, there were only a few people supporting and helping the Amazon. But through interviews like Vanity Fair, it allowed the families and parents living in Amazon to tell their heartbreaking stories. Many of them have lost their children from birth defects, cancer, and died from poison because they drank from the streams. The Vanity Fair gained a lot of global recognition and soon, the President of Ecuador and the wife of the lead singer of ‘The Police’ were both trying to use their social and political status to advocate Chevron’s destruction and contamination of Amazon...
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...BUSINESS DETAILS This business proposal is confidential and I request that it be treated as such. I must solicit your confidentiality and assure you that I am contacting you in good faith and this proposal will be of mutual benefit. I am Richard Gerrald, a solicitor at law. I am the personal attorney/sole executor to a client of mine, who died along with his family in a plane crash on the 14th of August 2005. My late client a formal Sub-Comptroller working with Chevron Texaco Oil here in the United Kingdom and had Left behind a deposit of Sixteen Million British Pounds Sterling only (£16,000,000.00) with a bank. After the death of my client, the finance company contacted me, as his attorney to provide his next of kin who should inherit his fortune this according to them is their policy in sure circumstances. Since the death of my client, I have written several letters to the embassy with intent to locate any of his extended relatives whom shall be claimants/beneficiaries of his abandoned personal estate and all such efforts have been to no avail. I had to inform the finance company about my fruitless effort in locating my late client's close relative or his next of kin. The board of directors of the finance company now adopted a resolution and I was mandated to provide his next of kin for the payment of this money or forfeit the money as an abandoned fund. The company had planned to invoke the abandoned property decree of 1996 to confiscate the funds after the expiration...
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...Positioning * Marketing Program – Pages 18-21 a. Product Strategy b. Price Strategy c. Promotion Strategy d. Place Strategy * Financial Data and Projection – Page 21 a. Past Sales Revenues b. Five Year Projection * Organizational Structure – Pages 22-24 * Implementation – Page 24 * Evaluation and Control – Pages 24-25 * Bibliography – Page 26 Executive Summary Chevron Corporation’s (CVX) core business provides their customers with fully supportive administrative and financial management dealing with the integrated petroleum, chemicals, and coal mining segment of the Integrated Oil sector. Despite volatility in commodity prices, depressed financial and debt markets, and political uncertainties, Chevron has been able to grow the business at a healthy rate. The demands for the corporation’s products are largely a function of global economic activity, weather patterns and governmental stability. The development of projects is very crucial for a business within the energy sector in order to maintain market share and bottom line growth. Chevron Corporation’s (CVX) has many...
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...ELECTRONIC ASSIGNMENT COVERSHEET | | Student Number | 32695016 | Surname | Zhang | Given name | Ming | Email | Zhangming_90@hotmail.com | | | Unit Code | BUS317 | Unit name | Strategic Management | Enrolment mode | | Date | 4th Oct 2015 | Assignment number | 1 | Assignment name | Short Eassy | Tutor | Frankie Yee | Student’s Declaration: * Except where indicated, the work I am submitting in this assignment is my own work and has not been submitted for assessment in another unit. * This submission complies with Murdoch University's academic integrity commitments. I am aware that information about plagiarism and associated penalties can be found at http://www.murdoch.edu.au/teach/plagiarism/. If I have any doubts or queries about this, I am further aware that I can contact my Unit Coordinator prior to submitting the assignment. * I acknowledge that the assessor of this assignment may, for the purpose of assessing this assignment: * reproduce this assignment and provide a copy to another academic staff member; and/or * submit a copy of this assignment to a plagiarism-checking service. This web-based service may retain a copy of this work for the sole purpose of subsequent plagiarism checking, but has a legal agreement with the University that it will not share or reproduce it in any form. * I have retained a copy of this assignment. * I will retain a copy of the notification of receipt of this assignment. If you...
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...Report Two: Global Business Issues Abstract As a group we were posed with the task of addressing six different issues using ten different articles from Business week and five sources of peer reviewed articles. The first issue that we addressed was Global Self-Awareness which is “the continuum through which students develop a mature, integrated identity with a systemic understanding of the interrelationships among the self, local and global communities, and the natural and physical world.” The next issue addressed was Perspective which is “Taking the continuum through which students develop a mature, integrated identity with a systemic understanding of the interrelationships among the self, local and global communities, and the natural and physical world. Another issue we addressed was Cultural Diversity which is “the ability to recognize the origins and influences of one’s own cultural heritage along with its limitations in providing all that one needs to know in the world.” The next issue talked about was Personal and Social Responsibility which is “the ability to recognize one’s responsibilities to society-locally, nationally, and globally- and to develop a perspective on ethical and power relations both across the globe and within individual societies.” The next topic discussed was Understanding Global Systems which is “the complex and overlapping worldwide systems, including natural systems and human systems, which operate in observable patterns and often are affected...
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...According to … “Gelcich’s father-in-law Andres Pico; H.C. Wiley, husband of Mrs. Gelcich’s sister filed a claim to the oil along with Christopher Leaming and Sanford Lyon. Sanford Lyon owned a sheep ranch at the foot of the Pico hills, Lyon was the one who drilled a spring pole hole in Pico Canyons in order to start collecting oil. The Standard Oil Company previously owned the canyon then the Pacific Coast Oil Company bought the claim of the canyon’s oil. According to … “Before the discovery of oil, the Carpinteria ocean oil seeps had been noted by the earliest Spanish explorers of the California coast, they were also used to water proof basket”. Another neighboring canyon is Leaming canyon, named after Christopher Leaming, who filed a claim saying that the land contained oil seeps. However; there was never any evidence of oil in this canyon. It is believed that Christopher’s parents came from the Mayflower Pilgrimage and he later came to California in 1849. Christopher was born in England around 1969. Dr. Gelcich bought Leaming’s claim in 1872 resulting in the Leaming Petroleum Company being formed. Another neighboring canyon to Towsley Canyon is Wiley Canyon, which was named after Henry Clay Wiley. He was the first to file a claim in the canyon in 1845, the canyon had many oil seeps and in 1879 the claim was purchased by Charles Felton who later gave it to the Pacific Coast Oil Company. Clay was born on April 1829 in Pennsylvania and later joined that army to serve in the Mexican...
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...Disaster in the Gulf: One Year Later Business Policy & Strategy (MAN 4764-1) Everest University Presented to: Professor Melissa Sweeney Presented by: Burl Hicks April 18, 2014 Disaster in the Gulf: One Year Later 1. What external environment (general, industry, and competitive) segments do you think BP considered or didn’t consider prior to their drilling of the Gulf Coast? What should the wedding business owners now consider in their external environment? BP decided to drill in the Gulf Coast mostly because of the oil availability and competition. Opportunity was definitely considered by BP. The North Sea was saturated with other oil companies and BP saw an opportunity in the Gulf of Mexico (Pour, 2011). The segment that BP did not do well is the environmental factors around the rig that could make it extremely difficult to repair or monitor when troubles occur. The deep water makes it difficult for them to ensure the cement foundation was sealed properly, and pressure tests were misinterpreted by engineers prior to the explosion (Mullins, 2010). The wedding business owners are now facing the threat from these drilling rigs. The oil industry has a long track of catastrophic failures, so a disaster like the BP spill might happen again. They should consider other business opportunities to complement their current business model in case a spill or leakage occurs. 2. How should BP have handled an external environmental analysis and what environmental changes...
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...STANDARD OIL TRUST Question 1: With reference to the levels and spheres of corporate power discussed in the chapter, how did the power of Standard Oil change society? Was this power exercised in keeping with the social contract of Rockefeller’s era? Answer: Standard Oil changed society in reference to levels and spheres of corporate power in terms of economic power by its ability to buy out competitors and close down refineries and on a deeper level it provided stability in the prices of oil and also produced a consistent product that people could rely upon for safety reasons as competitor products were unreliable and often mistrusted. From a technological power stance Standard Oil heavily influenced the transportation rates to tip them in the company’s favor and further pressure competitors to spend more money for the same service. Cultural power was shown by standard oil to change society to in a positive manner allowing households to be lit up at night which is a direct result of more enriched lives. Standard Oil’s power was not exercised in keeping with the social contract of that time. While there were not laws in effect at that time to say Rockefeller was behaving unethically it is obvious by the manner in which he managed to bankrupt and buy out competitors by tipping the market in his favor to arrive at the conclusion he did violate the social contract of his era. “These anticompetitive practices of rebates and predatory pricing forced competitors to...
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...In an article written in the NY Times by Tom Zeller and John Broder titled “Gulf oil Spill is Bad, but How Bad?” on May 3, 2010 they explains the Golf oil spill as it was happening in the beginning. The article starts out by tell the reader that some expects have been quick to predict that the oil spill is an apocalypse to the area and cripple the area for years. As President Obama states the problem as “a potentially unprecedented environmental disaster”. After, scaring the read with this, the rest of the article changes direction and leaves the reader with some optimism that the oil spill is not the worst thing to ever hit the golf cost area. Quenton R. Dokken who is a marine biologist states this “we’ve certainly stepped in a hole and we’re going to have to work ourselves out of it, but it isn’t the end of the Gulf of Mexico”. The second article which was written on November 9, 2010 by Mark Gauarino and can be found on csmonitor.com is more of an overview of the fact from the oil spill. The reader first learns that the oil spill was caused by a huge bubble of flammable methane gas which ignited after shooting up the drill pipe. The blame for the oil spill was put onto three different companies- Transocean, BP and Halliburton. The reader also learns that the cleanup efforts were paid for by BP and at the height of the crisis BP had more than 48,000 workers and 3,200 vessels involved in the clean up. As of the day this article was written, BP paid 11.6 Billion dollars...
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...On April 20, 2010, a gas release and subsequent explosion occurred on BP’s Deepwater Horizon oil rig in the Gulf of Mexico. The explosion involved a loss of hydrostatic control of the well and failure of the blowout preventer equipment that allowed the release and ignition of hydrocarbon. The explosion claimed 11 lives and 205 million gallons of oil spilled into the surrounding ecosystems which made it the largest accidental oil spill in the history of the petroleum industry. In response to the crisis, BP created its “Gulf of Mexico Restoration” website as a form of crisis management to protect and repair its reputation. BP’s “Gulf of Mexico Restoration” website uses these three strategies to try to repair its reputation: highlighting current financial data and reports to show the accurate compensation contributions BP has given to the Gulf; displaying videos with images that de-emphasize the damage by focusing on restored areas and statistics showing how the Gulf has restored business continuity; and uses powerful headers and sub-headers titled to portray optimistic restoration objectives. To restore its reputation, BP's "Gulf of Mexico Restoration" website provides current financial data and reports that show the donations BP has given to the Gulf to prove its strong commitment to helping the affected areas. Effectively communicating its use of compensation as a reputation repair strategy, BP provides public data reports updated as of September 30, 2013 under the sub-heading...
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...front entrance gate, and concession stands, as well as handling customer satisfaction issues and acting inside the park mascot costume May 2014 – September 2014 Accounting Department, E.J. Ourso College of Business at LSU, Baton Rouge, LA Student researcher, investigated and reported on current issues in the realm of accounting, for the purpose of eventually contributing to a published article, working in collaboration with faculty mentor Dr. Samuel L. Tiras January 2014 - Present Shell Undergraduate Research Lab, Geology Department at LSU, Baton Rouge, LA 2013 Student researcher, generated and cataloged data from state databases and field experiment reports for professor Dr. Jeffery Nunn who was working for the Chevron Corporation toward a solution to the current Bayou Corne, LA sinkhole disaster; created numerous spreadsheet files and 3D geographic mappings that were critical to data analysis pertaining to the situation August 2012 - December VOLUNTEER EXPERIENCE Tiger Transition Team Mentoring Program of LSU, Baton Rouge, LA Member of the Executive Board and Matching Committee, paired incoming mentees with appropriate...
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... The Celebrity 100 World's Most Powerful People World's Most Powerful Women +more Greg Garland New Posts Follow (0) Forbes Video Lists Video Top-Earning Dead Celebs Most Popular America's Youngest Billionaires Forbes 400 The At a Glance CEO/Chairman of the Board/Director, Phillips 66 Partners LP CEO/Chairman of the Board/Director/President, Phillips 66 Director, Amgen Inc Age: 56 Profile Greg C. Garland became Chairman of the Board of Directors, President and Chief Executive Officer of Phillips 66 on April 30, 2012. Mr. Garland was appointed Senior Vice President, Exploration and Production-Americas for ConocoPhillips in October 2010, having previously served as President and Chief Executive Officer of Chevron Phillips Chemical Company LLC (CPChem) since 2008. Prior to that, he served [...] more Phillips 66 Compensation for 2013 Salary Restricted stock awards All other compensation Option awards Non-equity incentive plan compensation Change in pension value and nonqualified deferred compensation earnings Total Compensation $1,441,667 $7,276,484 $311,413 $2,658,045 $4,108,750 $4,045,846 $19,842,205 Options Exercised for 2013 Number of securities underlying options exercisable Number of securities underlying options unexercisable 66,077 53,912 Stock Ownership for 2014 Number of shares owned 28,384 Amgen Inc Director Compensation for 2013 Fees earned or paid in cash Stock awards Total Compensation $30,000 $49,901 $79,901 http://www...
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...Chevron Faces Lawsuit Globalization, as defined by Guillén in our textbook, is a “Process fueled by, and resulting in, increasing cross-boarder flows of goods, services, money, people, information, and culture” (as quoted in Sanabria). Chevron, an American corporation, is a perfect example of how globalization can allow a company to increase in size continually. Their headquarters are located in San Ramon, California but they have been active in many countries around the world including: Argentina, Brazil, Colombia, Ecuador, and Venezuela. With the help of globalization, Chevron has been able to expand their organization and become the sixteenth largest corporation in the world (DeCarlo). Last December, however, the Brazilian government filed an $11 billion lawsuit against Chevron over an oil-spill that took place off its coast in November. The spill was comparable, by some, to one that took place in 2010, which flowed into the Gulf of Mexico continuously for three months. Although, another article that I found mentions that it was only 0.1 percent (3,000 barrels) of what was spilt into the Gulf of Mexico (PR Newswire). Regardless of the amount of the spill, the Brazilian government is taking action because they are not happy with how Chevron has handled the situation. In addition to the negative impact the spill has had, Chevron has also been said to “have downplayed” the spill. They have made it seem as if it’s not an issue at all. Many Brazilian environmental...
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