...Why the Soda Ban is Beneficial “We’re not taking away anybody’s right to do things, we’re simply forcing you to understand that you have to make the conscious decision to go from one cup to another cup.” This quote is from the Mayor of New York City, Michael Bloomberg, after putting into into legislation a ban of the sale of sugary drinks that are greater than sixteen ounces from restaurants, movie theaters, food stands and other sellers of that sort. The idea of the ban is simple, if people have smaller portions they won’t consume as much and therefore will cut down on obesity. Some people may say this ban is going to be as useful as a lame horse, although it is clear that this ban and bans of this nature are going to impact obesity for the...
Words: 809 - Pages: 4
...2012 Research Topic: I am investigating about soft drinks and calories in order to find out the relation of these products with the obesity problems we are having in our country, and how can they be resolved with the implementation of diets or strategies that will help the people. Source #1 “Hard News About Soft Drinks”. Tufts University Health & Nutrition Letter 29.4 (2011): 4. MasterFILE Premier.Web. Quote: Tufts University Health and Nutrition Letter 29.4 reports, “ In a study of 2,564 people, average age 69, over about nine years, drinking diet soda daily was associated with the 60% higher rate of stroke, heart attack and death from cardiovascular causes. Even after adjusting for other factors linked to heart disease, diet-soda drinkers remained at 48% greater risk” (Hard). Annotation: This article was made by the Tufts University Health and Nutrition Letter which is a very popular place and well known by their studies of health, nutrition and other things related with people. The article was available and accessible in the HCC databases and was recently written on the year 2011. I choose this article because it is very rich in information about the topic I’m researching which is soft drinks and their bad effects that it causes on humans. “Hard News About Soft Drinks”, talks about the risks of consuming soft drinks, especially those diet sodas that we think they are better for us but they end up having worse effects on our bodies and health. In this research paper...
Words: 966 - Pages: 4
...Seminar/US-VA Government Research Paper What should the federal government do about an issue facing the United States of America today? You will be writing a research position paper that will receive grades in both your English and government classes. The paper will serve as an introduction to Model Congress. Project Objectives: • Prepare for Model Congress and complete a benchmark for English 12 POS ▪ Students will select a federal policy issue which interests them and research the policy (if it is a historical topic, think about the following: did Congress pass the legislation? Why did the policy succeed or fail? Did the president approve or veto the policy?) ▪ Each public policy topic from the list may only be selected by ONE student in each class period ▪ Students will make connections between their chosen public policy and topics studied in U.S. Government. Students must choose three of the topics below to address in their paper somehow: 1) Bipartisanship or lack thereof in Congress 2) Bureaucracies (agencies or heads of agencies) 3) Divided government or unified government 4) Federalism (lobbying efforts from states) 5) Interest groups (name specific) 6) Media (advertisements – describe) 7) Presidential leadership 8) Party discipline (or lack thereof) in Congress Requirements of the Combined Research Paper 1. Thesis Statement 2. Annotated Bibliography 3. Formal Outline 4. Final Paper (including parenthetical...
Words: 1358 - Pages: 6
...Assignment 2.1: The Public Needs to Know – Abdellah chouqi Professor Hunter ENG115 – Strayer University – Arlington May 6, 2014 Obesity constitute for Americans a big problem. To resolve this problem a lot of associations tried to act in sense to change the meal menu and the eating habits for our children in public schools. In this informative paper I would like to describe new changes especially for parents. Number of Americans with an overweight increases due to the absence of carbohydrate and extra sodium and cholesterol in their food. Physicians and associations blame food industry. On the other hand, food industry tried to reduce the price for fast food at the expense of the quality, fast food is accessible for everybody but it’s not a healthy choice. Americans die every day due to heart issues. Around 600000 people die of heart disease in USA every year (cdc.gov). Moreover, Heart issue continue to augment number of death every year for booth gender men and women. This disease continue to affect our society’’ as every year 715000 American have a heart attack ‘’ In the same time, number of children with obesity increased from 4 to 18.8 % between 1971 and 2010. In light of the numbers, the state school board tried to change breakfast and lunch meals, in hop to improve nutrition and health. Every fiscal year, the school national breakfast program and lunch food program reimburse for meals distributed in participating school. In 2012-2013...
Words: 709 - Pages: 3
...ADDRESSING THE ISSUES OF CHILDHOOD OBESITY Charlotte Y. Jones ENG122 Instructor Johnson May 17, 2011 Addressing the Issues of Childhood Obesity The topic of the research paper will be a discussion on how schools should not sell soda and other junk food to students. The researcher states that junk food should not be served in schools because reports show that in years to come that 90% of children will be overweight or close to it, if we don’t take care of it now. The researcher has examined that even though salt is used in your daily lives, the concern is the amount that is found in junk foods. Eating a lot of junk food can cause health issues such as diabetes and high blood pressure. The researcher has found that dentist are concerned about dental health due to the consumption of junk foods. The researcher has examined statements that years ago mother’s made time to cook breakfast before their children went to school and even had time to make healthy brown bag lunches. Now in this day and age mother’s are full time workers and don’t have enough time in their busy schedules to cook healthy meals for themselves, and their children. Skipping breakfast is the norm children are always on the go. Many students leave home without eating breakfast by the time they arrive they have only one thing on their minds, and that is they are waiting...
Words: 834 - Pages: 4
...Childhood Obesity: How Brazil and the United States are Preventing it in Schools Willian Lessa Ribeiro American English and Culture Program Arizona State University July 2014 This paper analyzes and compares the Scholar Feeding Programs which aim to prevent childhood obesity in the United States, and in Brazil. By comparing their two different programs, it’s possible to identify some of the causes of the recent changes in the epidemiological profile of the children. The study include comparison between policies for nutritional education, food sales and diseases prevention. For this research it was used data comparison as research strategy. This data was collected from the Brazilian Ministry of Health and the American Centro for Diseases Control (CDC). Currently, research shows that an epidemiological change is happening in the nutritional status of the population. Previously malnutrition was predominant, now obesity is taking its place. There are several factors leading to these changes, like inadequate food intake with the predominance of snacks and junk food. However, the most important factor is the changes in the feeding in the first five years of age, which strongly influence if someone will or will not become an obese adult. Ensuring that children receive adequate nutrition, Brazil and the United States established rules in the case of school meals. Forming healthy dietary practices through actions of nutritional education contributes to educational development...
Words: 1714 - Pages: 7
...(Coca Cola History, 2014). The first people that tried it considered it, “excellent.” Now that he knew he had a winning recipe, he needed a clever name. He was discussing names with his bookkeeper, Frank M. Robinson, when they came upon a breakthrough. The term Coca-Cola comes from two of the drink's ingredients. The recipe called for “coca” from the coca plant, and also used “kola” nuts. Just like that, the name of the product was born. Pemberton passed away in 1888, only two years after creating Coca-Cola. Before is death, he sold portions of his business to many parties and the majority of the business to Asa Candler. Mr. Candler was responsible for distributing the product beyond Atlanta, Georgia. Demand quickly grew, and a soda fountain owner is credited with first implementing a bottling system for Coca-Cola. The unique contoured bottle was trademarked in 1977. The company is still based out of Atlanta, Georgia, but by today's standards is an extremely large, multi-national conglomerate that has tremendous reach throughout the globe. It would be very foolish when discussing Coca-Cola not to bring up all of the other products and brands that comprise the Coca-Cola name. Coca-Cola has been very successful diversifying the brand by offering a wide variety of carbonated beverages. Even when looking at Coca-Cola as a brand, one cannot simply look at carbonated, sweetened beverages. The Coke Brand transcends time and space. Nowadays, one might find a designer...
Words: 6860 - Pages: 28
...is the work product of the human mind. Novels, paintings, computer programs, songs, and inventions are all examples. IP differs from other kinds of property in several ways. While often expensive and time consuming to generate, intellectual property can be quickly and easily copied. The legal framework that protects intellectual property has evolved over the years, as lawmakers have sought to promote commercial progress and enrich culture by rewarding inventors and creative people for their efforts. A person can create an original work fixed on a physical medium; the work automatically becomes the copyright owner. Copyright ownership, operation specific work in specific ways to the owner of an exclusive right to the use of data. This paper will discuss intellectual property and the ethical and legal restraints in respect to marketing and advertising (book citation). II. Various surveys conducted from 1990 with the most important ethical problems faced by businesses are to determine what are these problems. Armstrong (1990) in a study conducted by the Australian international business managers was asked to indicate the most serious ethical problems such as corruption, cultural differences, pricing practices, gifts and nonconforming products. From Advertisements undisputed impact on the community is increasing day by day. The advertisements aim to influence consumers to purchase products and to guide them. This routing when there are issues to be considered. These considerations...
Words: 1166 - Pages: 5
...Numerous children are getting hooked right off the bat on high-fat, high caloric garbage snacks. According to Junk Food Junkies, frequently kids discover it is easier to get a fast food nibble than a bite of a nutritional snack (Mooney 2011). Television, the internet, and movies bombard them with advertisements for the latest candy, soda, or chips. Vending machines and à la carte lunch options at school are filled with sugar and fat. Even very young children are regularly eating junk food. As per a Gerber Products study, parents permit ten percent of toddlers to eat candy each and every day. In addition, 21 percent of toddlers eat french fries daily, while 23 percent wash them down with sweetened beverages (Mooney 2011). “It’s a minefield out there for kids. Schools have a big part to play, but kids often are not offered the best choices at school or in the community. It’s up to parents to lead by example,” says Alexandra Salazar, a pediatric nutritionist at the Children’s Hospital at Montefiore in New York City (Mooney 2011). Children in the United States are eating more and more unhealthy foods due to...
Words: 2343 - Pages: 10
...Market Research Proposal ‐ PepsiCo Is PepsiCo Healthy? Team 5: Ilaria Caputo Aneesha Duga Marga Galmes Daria Ilgen Jean‐Loup Senski EXECUTIVE SUMMARY The proposed research aims to measure the PepsiCo brand’s consumer perception as “healthy” within the North American market and to analyze the results in order to gather data to generate recommendations on the strategic marketing of the company. The research will survey a sample of 1,000 people in the US different by age, income, location and personal preferences for drinks. The population will be selected randomly by a computer by using the grocery store loyalty programs members as reference. The extent of the research is wide enough to ensure that the survey will give us a framework of the feelings towards the healthy feature of the PepsiCo brands. A questionnaire will be administered to the selected sample over the Internet and the results will be collected and analyzed by a computer. The criteria under which each question of the questionnaire has been conceived cover the main concerns for the company. For example, does the consumer perceive PepsiCo as provider of healthy drinks or not?. The research also highlights the main possible outcomes of the survey. For each type of result, the research has already identified a strategic direction the company should take. The research is extensive enough to provide a comprehensive understanding of the brand perception. The accuracy of the research is ensured...
Words: 3821 - Pages: 16
...Market Research Proposal ‐ PepsiCo Is PepsiCo Healthy? Team 5: Ilaria Caputo Aneesha Duga Marga Galmes Daria Ilgen Jean‐Loup Senski EXECUTIVE SUMMARY The proposed research aims to measure the PepsiCo brand’s consumer perception as “healthy” within the North American market and to analyze the results in order to gather data to generate recommendations on the strategic marketing of the company. The research will survey a sample of 1,000 people in the US different by age, income, location and personal preferences for drinks. The population will be selected randomly by a computer by using the grocery store loyalty programs members as reference. The extent of the research is wide enough to ensure that the survey will give us a framework of the feelings towards the healthy feature of the PepsiCo brands. A questionnaire will be administered to the selected sample over the Internet and the results will be collected and analyzed by a computer. The criteria under which each question of the questionnaire has been conceived cover the main concerns for the company. For example, does the consumer perceive PepsiCo as provider of healthy drinks or not?. The research also highlights the main possible outcomes of the survey. For each type of result, the research has already identified a strategic direction the company should take. The research is extensive enough to provide a comprehensive understanding of the brand perception. The accuracy of the research is ensured...
Words: 3821 - Pages: 16
...Market Research Proposal ‐ PepsiCo Is PepsiCo Healthy? Team 5: Ilaria Caputo Aneesha Duga Marga Galmes Daria Ilgen Jean‐Loup Senski EXECUTIVE SUMMARY The proposed research aims to measure the PepsiCo brand’s consumer perception as “healthy” within the North American market and to analyze the results in order to gather data to generate recommendations on the strategic marketing of the company. The research will survey a sample of 1,000 people in the US different by age, income, location and personal preferences for drinks. The population will be selected randomly by a computer by using the grocery store loyalty programs members as reference. The extent of the research is wide enough to ensure that the survey will give us a framework of the feelings towards the healthy feature of the PepsiCo brands. A questionnaire will be administered to the selected sample over the Internet and the results will be collected and analyzed by a computer. The criteria under which each question of the questionnaire has been conceived cover the main concerns for the company. For example, does the consumer perceive PepsiCo as provider of healthy drinks or not?. The research also highlights the main possible outcomes of the survey. For each type of result, the research has already identified a strategic direction the company should take. The research is extensive enough to provide a comprehensive understanding of the brand perception. The accuracy of the research is ensured...
Words: 3821 - Pages: 16
...The Coca Cola Company Market Audit. Table of Contents. Executive summary | 1 | Table of Contents | 2 | Introduction | 3 | 1-History of the company | 5 | 2- SWOT analysis | 7 | 2-1-Strengths | 8 | 2-2 Weaknesses | 9 | 2-3Opportunities | 10 | 2-4Threats | 10 | 3-Corporate Social Responsibility | 11 | 4- PESTEL Analysis | 14 | 4-1 Political analysis | 14 | 4-1-1 Coca Cola Company is an American symbol of imperialism | 15 | 4-1-2 Coca Cola in MENA Region | 15 | 4-2Economic analysis | 16 | 4-3 Social analysis | 19 | 4-4 Environmental analysis | 19 | 4-5 Legal analysis | 19 | 5- marketing mix | 19 | 5-1 product line and range | 19 | 5-2 pricing | 19 | 5-3 promotion | 19 | 5-4 place | 21 | 6 – the bottling company | 21 | 7 - conclusion | 22 | Executive Summary Coca cola company market audit should be wider than the range of this report. With a pioneer company holding the biggest market share in its industry, there are lots of parameters to analyze and study to find out the secrets and factors of this huge success. A SWOT analysis was done, explaining strengths, weaknesses, opportunities and threats facing the company. And that is followed by a SELPET Analysis explaining Social, Economical, Legal, Political, Environmental and Technological factors. In the sustainability report, the current CEO Muhtar Kent announced a company expansion target of the double by 2020, and the ways to reach their. He explained the main areas which...
Words: 6931 - Pages: 28
...Table of contents List of figures...................................................................................................... III List of abbreviations ........................................................................................... IV 1 Purpose of this paper .................................................................................... 1 2 Company profile of Red Bull.......................................................................... 1 2.1 2.2 2.3 3.1 3.2 3.3 Company introduction..................................................................... 1 Market overview ............................................................................. 2 Financial overview .......................................................................... 2 Market-based view: market positioning .......................................... 3 Resource-based view: business system analysis .......................... 4 Current business strategy and competitive advantages ................. 5 3 Strategy analysis of Red Bull energy drink business .................................... 3 4 Recommendation proposal for Red Bull ....................................................... 6 5 Conclusion..................................................................................................... 8 Appendices ......................................................................................................... 9 Bibliography ..............................................
Words: 3329 - Pages: 14
...BILL ANALYSIS AB 87 Page 1 Date of Hearing: April 13, 2009 ASSEMBLY COMMITTEE ON NATURAL RESOURCES Nancy Skinner, Chair AB 87 (Davis) - As Amended: March 18, 2009 SUBJECT : Solid waste: single-use carryout bags. SUMMARY : This bill establishes a statewide fee of 25 cents for single-use carryout bags (bags), of all types, beginning in 2010. EXISTING LAW : 1)Requires operators of stores (defined as supermarkets and stores over 10,000 square feet that include a pharmacy) to establish an in-store plastic carryout bag recycling program. The program must include: a) Plastic bags provided by the store to include a label encouraging customers to return the bag to the store for recycling; b) Easily accessible recycling bins for plastic bags; c) All plastic bags collected must be recycled in a manner consistent with...
Words: 2259 - Pages: 10
