...BANGKOK GUIDE YOUR FREE BANGKOK GUIDE FROM THE ASIA TRAVEL SPECIALISTS www.asiawebdirect.com Cultural phenomenon, shopping haven and tourist treasure. Welcome to Bangkok; one of the most cosmopolitan, contrasting and, above all, compelling of Asian cities. A steamy, pulsating, yet smiling metropolis of more than ten million souls – intense at first, but addictive as anything. Come find your niche among dazzling temples, hotels of every type and size, eclectic markets, gleaming palaces, ritzy shopping malls, a famous nightlife and the many things in between. Enjoy a memorable dinner cruise along the Chao Phraya River. Bask in the city’s warm, affluent glow at a skyscraping rooftop bar. Experience all the things – a tuk-tuk ride, a ladyboy show, Muay Thai (kickboxing) match, Thai massage – everyone always comes home talking about. WEATHER Bangkok has a tropical monsoon climate and holds claim to being the hottest city in the world. Sitting close to the equator, it is both hot and humid in equal measure, is unrelenting simply because it doesn't cool significantly at night. The period between April and May is the steamiest (avg. 25-35° C). The Southwest monsoons arrive between May and October, and with it pouring rain and thunderstorms – for many, though, this is a welcome respite. http://www.bangkok.com/weather.htm SIM CARDS AND DIALING PREFIXES Pre-paid SIM cards are available for purchase at most convenience stores (you will find 7-Elevens everywhere) as well as the...
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...Club IT Margo Denise Kindred BIS219 April 21, 2013 John Brooks Club IT In order for any business to be fully successful the owners must have knowledge of IT (Information Technology). We want to use this information resource to find ways to generate more clientele (ways to advertise in and outside of the nightclub/promotions), keeping books and paperwork in order, menus, the best places to obtain the products needed (cost and quality), on down to customer services and proper training for management and employees. “The mission of Club IT is to create the premier nightclub experience that embodies posh elegance and satisfies the changing tastes and expectations of their core customers. Club IT seeks to provide eclectic forms of entertainment that includes both live music and a DJ Club IT also has a variety of delectable food items and spirits”. Nightclub Resources My first goal would be to find a software program that is designed to carry out the needs of how to run a successful nightclub. Club IT relies on software programs tailored for the night club business model. Club management and the IT department have total control over the menu functions, event pages, and the customer databases which can be used for target marketing and tracking demographic and statistical information. The software also features interactive menus giving the users total access at their fingertips of up to 3 menus. From the menu information can be added, changed, or deleted...
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...Classy, sophisticated with an ambiance of regal appeal, Fairmont Newport Beach is the place to visit in order to experience that better than "home away from home" feeling. The amazing sandy beaches of the brilliant coastlines welcomes those looking for adventures at sea: surfing, kayaking and snorkeling will keep you busy for hours, but don't let the ocean distract you completely from all the other amazing activities the most exquisite hotel in southern California has to offer. Arriving at Fairmont Newport Beach, visitors may be exhausted from their travels so the best way to unwind those nerves is to relax and treat yourself to a full service spa, then after which bask in the rays of the area’s sun soaked beaches, acquiring the tan of a true Californian. Then sport your new golden glow at one of the area’s luxurious night clubs. The hotel is only minutes away from the night life excitement. The best place to watch the sunset and drink a glass of wine is at 21 Oceanfront, a dining club of the highest standards, known for its eloquence, superior quality for detail and ability to offer a wide variety of seafood and prime meats. But if you are in a mood for a more active environment and are up for dancing then you will want to visit Duke’s Place. As a bar and lounge, Duke’s may be upscale and eloquent but it’s upbeat and cheerful atmosphere, view of Newport Harbor and every night dance scene, will keep you coming back every time you stay at Fairmont Newport Beach. ...
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...Case Study 6: Assessment of Economic Exposure 1. How will Blades be negatively affected by the high level of inflation in Thailand if the Thai customer renews its commitment for another three years? ANSWER: If the Thai customer renews its commitment for another three years, the price Blades receives in baht would continue to be fixed. Conversely, Blades’ cost of goods sold incurred in Thailand would be subject to the high level of inflation in Thailand. In addition, the high inflation may cause the baht to depreciate, which would reduce the dollars received from baht-denominated sales to Thailand. 2. Holt believes that the Thai importer will renew its commitment in two years. Do you think his assessment is correct? Why or why not? Also, assume that the Thai economy returns to the high growth level that existed prior to the recent unfavorable economic events. Under this assumption, how likely is it that the Thai importer will renew its commitment in two years? ANSWER: Before renewing its commitment to purchase a fixed number of products at a fixed price from Blades, the Thai importer would have to assess the advantages and disadvantages of such an arrangement. If the Thai level of inflation continues to be high, the retailer has the advantage of incurring costs denominated in baht that are not subject to the high level of inflation. However, if consumers in Thailand continue to reduce their spending on leisure products, the Thai firm may not be able to sell all of the...
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...Running head: EGT1 Task 4 Element A. Cross-Cultural Difference Intentions of expanding a company into an Asian country such as Thailand certain cultural difference should be considered. There are multiple areas of differences between Western and Eastern cultures that should be researched such as: language, communication, religion, political structures, social structures, aesthetics, material culture, attitudes, and beliefs. Most of these areas overlap and can impact cultural interactions. The primary spoken and written language in Thailand is Thai. Consideration of the language written and spoken would require a translator to ensure what is said or written is understood appropriately. Simple United States terminology could be translated incorrectly causing major misunderstanding causing conflict with expansion. In addition, Thailand natives are personable desiring established relationships other than “business” relationships as in the United States. Another aspect of language and communication is body language. Understanding the unspoken language and how it is received in Thailand can greatly impact relations and businesses. In Thailand a simple smile can have one or more meaning as well as the action of not smiling. The United States has a tendency to not socially interact with strangers much less smile back. Other unspoken gestures regarding parts of the body such as the head and feet have symbolic meaning in Thailand and no value in the United States...
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...The rise of medical tourism in Bangkok While most travellers aim to stay out of the hospital while on vacation, a growing number of medical tourists – people who combine treatment with travel -- are crossing international borders for the sole purpose of attaining medical services, which can range from a hip replacement to a tummy tuck. * Related video: Going local -- Bangkok, Thailand Widespread air travel, mounting healthcare costs in developed countries, long waiting lists and an ageing world population have all contributed to a global explosion of medical tourism in the past decade -- and Asia is leagues ahead in terms of world market share. More than 89% of medical tourists travelled to Thailand, India orSingapore in 2010, with Bangkok and Singapore leading the pack. But the cost of hotel rooms and treatment are both far more expensive in Singapore than in the Thai capital, making Bangkok the most popular place for medical tourism in the world. Even after the devastating floods of 2011, 19 million tourists visited Thailand in 2011, a 20% jump from 2010, with an estimated 500,000 travelling specifically for medical treatment, whereas of the 10.2 million tourists that visit Singapore each year, only 200,000 go to receive medical care. The trend is lucrative too. Medical tourism in Thailand is growing at a yearly rate of 16%, while in financial terms the foreign medical services sector is expected to make a whopping 100 billion baht by 2015. Currently, medical tourism...
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...[Pick the date] | Table of Contents 1. The Company - Introduction 3 2. The Product 4 3. Core Competencies of Thailand 5 ♦ Country Profiles 5 ♦ Demographic Factors 6 ♦ Political Scenario 9 ♦ Economic & Financial Conditions 12 ♦ Legal & Bureaucratic Environment 15 ♦ Competitive Environment 16 ♦ Effects of Porters’s Diamond four factors 17 ♦ Hofstede’s Dimension Evaluation 19 Power Distance (PDI) 19 Individualism(IDV) 20 Masculinity / Femininity (MAS) 20 Uncertainty avoidance(UAI) 20 Long term orientation(LTO) 21 ♦ Labor Climate 21 4. Infrastructures Issues 23 5. Diamonds of Competitiveness for Thailand and Malaysia 25 6. Technology and CRM Implications 26 7. Marketing Strategies 30 ♦ Size of Market 30 ♦ Socioculture Acceptance of Product 32 ♦ Method for Marketing & Distributions 32 8. Conclusion 33 References 34 1. The Company - Introduction Picture 1 ICT Facilities Integrated Container Terminal (Thailand) Pte (ICT) was incorporated in 1st February 2011 with an authorized and paid up capital of Thai Baht 10 million. The company’s nature of business is container storage, maintenance and repair of containers. ICT (Thai) is a subsidiary of Integrated Container Terminal (M) Sdn Bhd, located in Pelabuhan Tanjung Pelepas, Malaysia. The company was established on the 6th February 2002 and currently is one of the main service providers for container storage in Malaysia’s port. 3 Picture...
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...* Hua Lamphong Nearby: Chinatown, Central Railway Station * Sam Yan Nearby: Jim Thompson Shop, Chamchuri Square, Snake Farm * Silom Nearby: Patpong Night Market, Saladaeng BTS Skytrain, Dusit Thani Hotel, Lumpini Park * Lumpini Nearby: Lumpini Park, Lumpini Boxing Stadium, Vertigo and Moon Bar (at Banyan Tree Bangkok), The Sukhothai Bangkok * Klong Toei Queen Sirikit National Convention CentreNearby: Queen Sirikit National Convention Centre, Stock Exchange of Thailand * Sukhumvit Nearby: Asok BTS Skytrain, The Long Table Bangkok, Terminal 21, Soi Cowboy, Grand Millennium Sukhumvit * Phetchaburi Nearby: Airport Rail Link’s Makkasan Station, * Rama 9 Nearby: Central Plaza Rama 9, Fortune Town, Grand Mercure Fortune Bangkok * Thailand Cultural Centre Nearby: The Esplanade, Siam Niramit * Huay Kwang Nearby: Swissotel le Concorde, Mansion 7 Sutthisarn * Ratchadapisek * Lad Phrao * Phaholyothin Nearby: Central Plaza Lad Phrao, Union Mall * Chatuchak Nearby: Chatuchak Weekend Market, Chatuchak Park, Rod Fai Park * Kampaengphet Nearby: Or Tor Kor Market, Rod Fai Market, Chatuchak Weekend Market * The MRT underground service hours is 06:00 – midnight * If you want to go to Lumpini Park, exit at Silom Station. * If you want to go to Central Lad Phrao, exit at Phaholyothin Station. * If you want to go to Chatuchak Market, exit at Kamphaeng Phet Station. * If you want to go to Thailand Cultural Center, you will need...
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...1.How could a higher level of inflation in Thailand affect Blades(assume U.S. inflation remains constant)? ANSWER: A high level of inflation in Thailand relative to the United States could affect Blades favorably. Generally, if a country’s inflation rate increases relative to the countries with which it trades, consumers and corporations within the country will most likely purchase more goods overseas, as local goods become more expensive. Consequently, Blades’ sales to Thailand may increase. 2. How could competition from firms in Thailand and from U .S. Firms conducting business in Thailand affect Blades? ANSWER: Blades would be favorably affected relative to Thai roller blade manufacturers and relative to other U.S. roller blade manufacturers with operations in Thailand. Both groups of firms will likely be forced to raise their prices if they want to maintain the same profit margin should inflation in Thailand increase. This is especially true if both groups of firms source their supplies directly from Thailand, so that the prices of these supplies are subject to the higher inflation is Thailand. Conversely, Blades’ cost of goods sold incurred in Thai and is relatively small . Consequently, costs will not be subject to the higher level of inflation in Thailand to a great extent and Blades will probably not have to raise its prices to the same extent as Thai roller blade manufacturers or U.S. manufacturers with operations in Thailand 6. How could a decreasing level...
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...Topic: Bad Taxi should be punished. General Purpose: To persuade Type: Question of Policy General Idea: Did you know that About 12,800 complaints were filed against taxi drivers during this years. The top complaints included refusing to accept passengers, being verbally rude, dropping off passengers before the agreed destination, unsafe driving, and refusing to use the meter. Bad Taxi-driver is a cancer for Thailand. 90% of people have encountered with bad taxi drivers, but do not know how to deal with it. Therefore it ends up with ignorance. Introduction: As I came across this topic, I saw this headline news said, “Cheating taxi-drivers a cancer for Thailand”. (Chor-Yong, 2013) As an Tourism and Hospitality student, this sentence made me feel kind of depressing. Cancer is the uncontrolled disease, soon enough it will spread through your body, and you will die, unless you find a cure. Similar to this issue, imagine Thailand as a person, and dishonest taxi driver is abnormal cells which spread through Thailand and we cannot find a cure. Unscrupulous taxi-drivers are seriously damaging the country's reputation. It leaves a bad taste in the mouths of foreign visitors also to us. Why is there neither will nor effort to stop the bad taxis yet? Credibility: A.) Charging for extra. i. News; a foreigner was killed after accusing a taxi driver for cheating meters. B.) Bad driving C.) Rejecting Passengers . One of the biggest complaints from passengers is that taxi...
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...Bangkok Dangerous Zone Bangkok is a capital city of Thailand and very famous city for tourists all around the world. More than ten million tourists from many places around the world spend a lot of their time and money in Bangkok each year. However, there are many negative articles from tourists who used to visit Bangkok. They were complained about the security in their life, pollution in Bangkok, and protest. As a Thai citizen, I agree with them because I am the one who faced with those problems before. There are three main parts that I think it is correct to say that Bangkok is a dangerous zone, which are security in their life, pollution, and protest. When we want to travel somewhere, we always look at the previous information from Internet or another source as a guide. We need to be sure about many things before we are going to be there. In addition, a security in traveling or stay there is one of the most important to be decided whether to go or not. As many tourists were mentioned about this, so I would like to amplify in more details about this kind of thing also. In Bangkok, we will face with a low quality of transportation services. Once the tourists reach to airport, they do not have enough information to go to their destination in a blink of an eye. They will face with a fake taxi that will charge them with an unreasonable price or rob and rape them if possible.—this situation is real. Moreover, in Bangkok has many type of transportation that will give them a cause...
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...Bangkok Bangkok is the capital of Thailand, which Thai people always call Krung Thep Maha Nakhon, means the City of Angels, was constructed in 1782 or 228 years ago. Foreigners generally call the city by its original name of Bangkok; however, Bangkok or Krung Thep has the real full name as the longest city name in the world. The full ceremonial name of the city is: “Krung Thep Mahanakhon Amon Rattanakosin Mahintharayutthaya Mahadilok Phop Noppharat Ratchathani Burirom Udomratchaniwet Mahasathan Amon Phiman Awatan Sathit Sakkathattiya Witsanukam Prasit” This ceremonial name uses two ancient Indian languages, initiated with the only original Thai word Krung which means capital. It translates to “The city of angels, the great city, the eternal jewel city, the impregnable city of God Indra, the grand capital of the world endowed with nine precious gems, the happy city, abounding in an enormous Royal Palace that resembles the heavenly abode where reigns the reincarnated god, a city given by Indra and built by Vishnukrama”. Thailand northern border is connected to main land with several countries and southern part with the ocean. Because of its strategic location in Southeast Asia, Thailand acted as a buffer-zone between the French and British colonial empires in the past. Bangkok itself has gained a reputation as an independent, dynamic and influential city. Bangkok is the political, social and economic centre of Thailand, and one of the leading cities in Southeast Asia. ...
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...Doing Business in Thailand: 2012 Country Commercial Guide for U.S. Companies INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND U.S. DEPARTMENT OF STATE, 2010. ALL RIGHTS RESERVED OUTSIDE OF THE UNITED STATES. • • • • • • • • • • Chapter 1: Doing Business In Thailand Chapter 2: Political and Economic Environment Chapter 3: Selling U.S. Products and Services Chapter 4: Leading Sectors for U.S. Export and Investment Chapter 5: Trade Regulations, Customs and Standards Chapter 6: Investment Climate Chapter 7: Trade and Project Financing Chapter 8: Business Travel Chapter 9: Contacts, Market Research and Trade Events Chapter 10: Guide to Our Services 1 Return to table of contents Chapter 1: Doing Business In Thailand • • • • Market Overview Market Challenges Market Opportunities Market Entry Strategy Market Overview • Return to top Thailand is the 27th largest export destination for the United States. Two-way trade in 2011 was about $35.75 billion, with $24.8 billion in Thai exports to the U.S. and $10.9 billion in U.S. exports to Thailand. The figures represent an increase of 12.9 percent in the value of trade between the two countries. U.S. exports to Thailand increased by 21.7 percent, while US imports from Thailand increased by about 9.4 percent for the same period in 2010. In Asia, Thailand ranks as the United States’ 10th largest export destination after China, Japan, South Korea, Hong Kong, Taiwan, India, Hong Kong, Singapore and Malaysia. The Thai...
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...The connection between Thai economy and incoming of Chinese The history of Chinese immigration to Thailand dates back many centuries to Ayutthaya era. The corruption of the Qing dynasty and the massive population increase in China, along with very high taxes, caused many men to leave China for Thailand in search of work. If they became successful in settling and working in Thailand, they would send money back to their families in China. According to Wang Gungwu, Chinese migration separates into four types. First, Traders, This group comes from Chinese commercial and professional classes who went overseas for business or work including skilled tradesmen and artisans who usually owned their own business or worked for domestic Chinese businessmen. Second, Coolies, These were usually untrained, landless laborers from the peasant classes. Third, Sojourners, who are from more educated and cultured class of Chinese. They left China to express the Chinese cultures and the way of life. Sojourners was the main force that raise the overseas Chinese communities, establish schools to educate Chinese children in their language and customs, and encourage overseas Chinese to remain faithful to their culture and country and especially to the government in mainland China. And the forth, Descendants, This group of people is considered as ethnic Chinese, not overseas Chinese. Most of the Chinese who migrated to Thailand before 1932 were from the peasant, artisans, and tradesman classes. They...
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...replaced them with "Est," its own Pepsi-lookalike brand. By the end of the year, it became difficult to find Pepsi in Thailand, Reuters reports. Now, Pepsi has only a 15 percent share of the market. Coke is No.1. Est is probably the No.2 brand, with a 19 percent share, and something called "Big Cola" had a 16 percent share at the end of 2012, according to the Bangkok Post. The catastrophe happened because PepsiCo tried, and failed, to take over the distributor, Serm Suk. When the contract ended, Serm Suk launched Est in Pepsi's place. The screwup occurred during a time of turmoil for PepsiCo's drinks divisions. The company has lost 30 senior brand managers since 2008. Revenue In PepsiCo's Asia, Middle East and Africa unit declined in 2012 from $7.4 billion to $6.6 billion. Pepsi is building its own $170 million bottling plant in Rayong, and has partnered with DHL for national delivery. But many Thais still can't find Pepsi in a store near them: "It's pretty much impossible to find a bottle of Pepsi these days," said Itiporn Lakarnchua who works for an English-language radio station in Bangkok. “I still prefer Pepsi to Est,” says Ramet Rattanakansang, “but I couldn’t find any Pepsi cans so I have to switch to Est for the moment.” One analyst expects Est to solidify it status as the No.2 brand by the end of the year. Not helping the situation: Pepsi switched from glass bottles to plastic ones. In Thailand, many people believe glass helps soda keep...
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