...com’s E-Business Model Date: Oct. 31, 2010 Instructor Professor: Wesley E. Phillips, Jr., D.M. (ABD) Khaled El_Khodari Strayer University 1. Discuss whether or not Amazon has lost its identity by expanding into markets well beyond books. 2. Recommend what Amazon should do to protect its brand. 3. Recommend what Barnes & Nobel and Borders Barnes & Nobel and Borders should do to recapture some of their online share. 4. At one time Dell sold computers exclusively online, now the same computers are available in retail stores (Wal-Mart for example). Discuss whether or not you foresee Amazon expanding its channel of distribution to include retail locations. Create a table to compare and contrast the Websites: www.Amazon.com, www.BarnesAndNoble.com, and www.Borders.com, using the following criteria: functionality, design, content, originality, professionalism and effectiveness. Include the table as an appendix to the required paper. Company / Criteria | Functionality | Design | Content | Originality | Professionalism | Effectiveness | Amazon | | | | | | | Borders | | | | | | | Barnes and Noble | | | | | | | Reference List Entrepreneurial Strategies, Drucker, Peter F., California Management Review, Winter 85, Vol. 27 Issue 2, p9-25, 17p; (AN 4761590). How Can SCORE Help Me? Retrieved from http://www.score.org/index.html People, Passion, Perseverance: You've Got Entrepreneurship Podcast:...
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...ASSIGNMENT 1: E BUSINESS NAME: AKINOLA OGUNDIMU NAME OF INSTITUTION: STRAYER UNIVERSITY NAME OF INSTRUCTOR: DR LISA WITZIG COURSE TITLE: BUSINESS ENTERPRISE DATE: APRIL 30, 2011 1. Discuss the pros and cons of Amazon’s growth and diversification of business and specialization, and make recommendations about what Amazon could have done differently. As a company strives for growth in any industry, at some point they will face the challenge to diversify or not. Diversification is a risk management technique that allows companies to mix a wide variety of investments in a portfolio, if one investment fails then the other’s success make up the difference. Amazon is widely known to use the internet as the sole method for selling extensive selection of goods to its consumers. Amazon has grown from a book seller to a virtual Wall Mart of the Web selling diverse products. Amazon’s growth and diversification of business offers the following advantages: 1. Cost Leadership is pursued by Amazon.com by differentiating itself primarily on the basis of price. Due to this strategy, Amazon.com always makes sure that it offers the same quality products as other companies for a considerably less price. 2. Cost Savings: Amazon’s business strategy has helped it reduce costs associated with operations and staffing. A reduced cost gives increased revenue. 3. Provides current and prospective customers with different design, quality or convenience. Amazon.com always selects...
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...Napoleon Bonaparte was a great French soldier. Born to a Nobel French family in 1769 on the island of Corsica, he moved to France in 1777 and joins the Royal military School located in Brienne, later helping the country defeat Britain at Toulon during the French Revolution. In reward, he was made a Brigadier General. He later commanded a thirty thousand man French army in Italy, leading them to victory against the Austrians in 1779 (Fremont-Barnes, 2010). After this victory Napoleon negotiated the Treaty of campo Formio, earning him significant popularity upon his return to France. In Paris, the Directory has lost favor with the people because it concentrates more on waging war across Europe rather than addressing the problems facing the citizens mostly unemployment. When Napoleon learns that the Directory is losing power, he quickly returns from Egypt to Paris to cease the opportunity through a military coup, becoming the first Consul in the new government in 1799. The event marks the end of the chaos caused by the French Revolution, and Napoleon stands out as the savior of the country from the chaos of living in Paris in 1799 through his actions both inside and outside France depicted in the events below: July 25th 1799 Napoleon leads the French army to victory over the Ottoman army led by Seid Mustafa Pasha at the battle of Abukir to prevent any attempts by the British to end French rule in Egypt. The act is a clear indication that Napoleon is ready to protect French...
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...The Merger of Liberty Media and Barnes and Noble, Inc. [pic] [pic] Introduction Liberty Media has chosen to try to inquire Barnes and Noble. The price that has been offered to inquire this company is $17 per share or $1 billion. In the following we are going to discuss whether or not this inquiry is one that will be good or one that will be bad. We will determine if this industry is attractive to enter/maintain business in, we will this is a smart move financially and how much this inquiry will affect the current business practices, and lastly, we will use value chain analysis to determine if this was an overall smart move for the company. Industry Attractiveness Market Size and Projected Growth: The industry of books and media is one that is quite large there are many other book and media companies out there. Barnes and Noble has been trying to expand their business opportunities, buy expanding online operations by creating the world’s largest eBook store, and by developing the NBOOK which is the worlds most advanced eBook reader. Barnes and noble also is the world’s largest seller of magazines offering more than 5,000 titles. The company has tried to expand the company as much as possible by again expanding digital operations, and by expanding there publishing operations the company has recently acquired spark notes.com and sterling publishing. If the company continues to inquire upon more...
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...Future of Finance Finance is the study of how investors allocate their assets over time under conditions of certainty and uncertainty. The term financial crisis is applied broadly to a variety of situations in which some financial institutions or assets suddenly lose a large part of their value. In the 19th 20th and early 21st centuries, many financial crises were associated with banking fears, and many recessions coincided with these fears. Other circumstances that are often called financial crises include stock market crashes and the bursting of other financial bubbles, currency crises, and sovereign defaults. Financial crises directly result in a loss of paper wealth; they do not directly result in changes in the real economy unless a recession or depression follows. The 2007–2012 global financial crisis, also known as the Global Financial Crisis and 2008 financial crisis, is considered by many economists to be the worst financial crisis since the Great Depression of the 1930s. It resulted in the threat of total collapse from large financial institutions, the bailout of banks by national governments, and downturns in stock markets around the world. In many areas, the housing market also suffered, resulting in evictions, foreclosures and prolonged unemployment. The crisis played a significant role in the failure of key businesses, declines in consumer wealth estimated in trillions of US dollars, and a downturn in economic activity leading to the 2008–2012 global recession...
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...Mohammad Zaman English 230 Informative speech Outline Title of Presentation - Social media as a marketing platform – The pros and cons Name of Presenter Description of Business Audience Introduction Facebook has built a reach and target driven engagement platform with a user base that is just phenomenal. For the quarter ending March 2012, the social network – that is available globally in more than 70 languages – reported a monumental 901 million monthly users, an increase of 33% compared to the same period last year. Roughly 80% of these users are based out of the US and Canada. On any given month, averages of 526 million users are active on the website. During March 2012, on average 398 million users were active with Facebook on at least six out of seven days. Further, Facebook is home to more than 125 billion friend connections. Facebook users posted 300 million photos every day and generated 3.2 billion likes and comments per day during the last quarter (Facebook.com, 2012). In fact, Facebook has witnessed extraordinary growth in terms of users accessing it through mobile. Despite the irony that Facebook was late to market with a dedicated mobile app, its 500 million mobile users speak volumes for growth prospects. With access to this wealth of data, Facebook is in a unique position to collaborate with its partners by giving them access to demographic information based on login credentials...
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...which helps organizations to spread and to operate globally in a successful way. Every organisation operating at a global level is trying to improve their financial profits. The success of such organizations greatly depends on their workforce and their decision-making capabilities. Many times the ethicality of such decisions have been questioned because of the profit driven strategies of these organizations. As Nobel Prize winner economist Milton Friedman quotes, “An executive’s responsibility generally will be to make as much money as possible while conforming to their basic rules of the society, both those embodied in law and those embodied in ethical custom.” The decision-making process and hence ethicality of the decisions in such organisations is greatly influenced by the culture of the workforce. Bartels (1967) was one of the first to note the importance of the role of culture in ethical decision-making. There are different studies which discuss the diversity of ethical decision-making based on different perspective for example, Vitell, Nwachukwu and Barnes, 1993 discuss the effect of culture on ethical decision-making with the help of Hofsted’s typology while Patel and Schaefer, 2009 discuss the same with the help of Douglasian Cultural Theory (CT) perspective in the Indian context. Summary Patel and Schaefer’s article discusses the impact of culture on ethical decision-making from a Douglasian Cultural Theory (CT) perspective. It explains the dynamic...
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...Book's Name | Author's Name | A Bend in the River | V. S. Naipaul | A Bend in the River | V.S.Naipaul | A Gift of Monotheists | Ram Mohan Roy | A House for Mr.Biswas | V.S.Naipaul | A Journey | Tony Blair | A Minister and his Responsibilities | Morarji Bhai Desai | A Nation is Making | Surendra Nath Bandhopadhye | A Pair of Blue Eyes | Thomash Hardy | A Passage to India | E. M. Foster | A Revenue Stamp (autobiography) | Amrita Pritam | A Strange and Sublime Address | Amit Choudhary | A Suitable Boy | Bikram Seth | A Tale of Two Cities | Charls Dikens | A Voice of Freedom | Nayantara Shehgal | A week with Gandhi | L. Fischer | Adventures of Sherlock Homes | Arther Canon Doel | All the Prime Minister's Men | Janardan Thakur | Allahabad Prasasti | Harisen | Amitabh- the Making of the Superstar | Susmita Das Gupta | Amukta Malyad | Krishna Deva Raya | An Unknown Indian | Nirod C. Choudhary | Anand Math | Bankim Chandra Chattopadhaye | Anna Karenina | Leo Tolstoy | Aparajito | Bibhuti Bhushan Bandopadhyay | Apple Cart | G. B. Shaw | Aranyak | Bibhuti Bhushan Bandopadhyay | Arogyaniketan | Tarashankar Bandopadhyay | Astyadhaye | Panini | Bakul Katha | Ashapurna Devi | Ban Palashir Padabali | Ramapada Chowdhury | Bandit Queen | Mala Sen | Bela Obela Kalbela | Jibanananda Das | Bengali Zamindar | Nilmoni Mukherjee | Bicramanchadev | Bilhon | Blind Beauty | Boris Pasternak | Buddhacharit | Asha Ghosh | Captive Lady...
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...The English novel is an important part of English literature. This article focuses on novels, written in English, by novelists who were born or have spent a significant part of their lives in England, or Scotland, or Wales, or Northern Ireland (or Ireland before 1922)]. However, given the nature of the subject, this guideline has been applied with common sense, and reference is made to novels in other languages or novelists who are not primarily British where appropriate. Portrait of Samuel Richardson by Joseph Highmore.National Portrait Gallery, Westminster, England. Contents [hide] 1 Early novels in English 2 Romantic period 3 Victorian novel 4 20th century 5 Survey 6 Famous novelists (alphabetical order) 7 See also 8 References Early novels in English[edit source | editbeta] See the article First novel in English. The English novel has generally been seen as beginning with Daniel Defoe's Robinson Crusoe (1719) and Moll Flanders (1722),[1] though John Bunyan's The Pilgrim's Progress (1678) and Aphra Behn's Oroonoko (1688) are also contenders, while earlier works such as Sir Thomas Malory's Morte d'Arthur, and even the "Prologue" to Geoffrey Chaucer's Canterbury Tales have been suggested.[2] Another important early novel is Gulliver's Travels (1726, amended 1735), by Irish writer and clergyman Jonathan Swift, which is both a satire of human nature, as well as a parody of travellers' tales like Robinson Crusoe.[3] The rise of the novel as an important...
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...back to Ohio the live with her family, until moving to Syracuse, New York the following year. Morrison first worked as a senior editor before working for Random House, a publishing company, as an editor. Morrison has earned impressively long list of nominations, awards, and achievements which include: Sula (1973) earned a nomination for the American Book award, Song of Solomon (1977) earned Morrison a feature in a book-of-the-month club (which had not happened to an African-American author for almost four decades), she was appointed to the Nation Council of the Arts in 1980, Beloved (1987) received several literary awards (most notably the 1988 Pulitzer Prize for Fiction), in 1993 she became the first African-American woman to receive a Nobel Prize in Literature, and she also earned high praises for her novels Love (2003) and A Mercy (2008). (“Toni Morrison Biography”) Crazy Horse Crazy Horse, his real name being Tashunka Witco, was born in 1840 near today’s Rapid City, South Dakota. Crazy Horse was a part of Lakota, a division of the Sioux. Before the 1850s, the Lakota were quite powerful and little to do with the whites, until white settlers began immigrating out onto the frontier, which brought great tension and competition for resources between them and the Lakota. The native Indians faced more difficulty after their population plummeted, due to diseases introduced by more white settlers. The Grattan Massacre, a violent massacre started by a group of white men towards...
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...purported impotence is a powerful symbol for the emasculated postwar male psyche, and bull-fighting describes sex as warfare on a metaphorical level. In addition, Hemingway conceived of the idea for The Sun Also Rises while attending the Fiesta de San Fermin in Pamplona, Spain, with friends in July, 1925. The novel is a roman à clef where the characters are based on real people and the action is based on real events. 2. Biographical: Ernest Hemingway, born in 1899, was an American author and journalist. His distinctive writing style, characterized by economy and understatement, heavily influenced 20th-century fiction, as did his life of adventure and public image. He produced most of his work between the mid-1920s and the mid-1950s and won the Nobel Prize in Literature in 1954. In 1925, Hemingway took a trip to the famous Festival of San Fermin in Pamplona, Spain that would later provided the basis of Hemingway's first novel, The Sun Also Rises. The novel is widely considered Hemingway's greatest work, artfully examining the postwar disillusionment of his generation. 3. Literary/Philosophical Time Period: The Sun Also Rises was written based on the Lost Generation. This term refers to the wandering, purposeless time period where society as a whole lacked masculinity after WWI. It is typically a time that captures the attitudes of a hard-drinking, fast-living disillusioned war veterans....
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...PROJECT CONTENTS * Abstract…………………………………………………………………………………….3 * Methodology…………………………………………………………………………….4 * Company Overview…………………………………………………………………..5 * Retail Institution……………………………………………………………………….6 * Crossword Customers……………………………………………………………….7 * Store location and Site Evaluation…………………………………………….9 * Crossword - Organization and Management……………………………12 * Classification from Retailer’s point of view……………………………..14 * Positioning of the Retail store…………………………………………………16 * Location * Merchandise Assortment Planning * Merchandise Pricing at Crossword * Communication via promotions * Competitive Objectives & Its Competitors………………………………22 * What Lies Ahead & Challenges……………………………………………….23 * The CD with the report contains- 1) Interview in a video format of the CEO of CROSSWORD. 2) Video of the store layout of two locations in Pune namely Kalyani nagar & S.B.Road. 3) Softcopy...
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...Contents FOREWORD A.G. LAFLEY 9 CHAPTER 1: START ME UP 11 Here’s what I learned from five great businesses I’ve worked for: • Always surround yourself with Inspirational Players • Zig when others zag • Get out of the office and into the street • Live on the edge • Nothing is Impossible CHAPTER 2: TIME CHANGES EVERYTHING 23 The journey from products to trademarks, from trademarks to brands. A quick look at why brands are running out of juice as they confront the Attention Economy CHAPTER 3: EMOTIONAL RESCUE 37 Why I believe emotional connections can transform brands. If you spend your days reviewing data, read every word of this chapter. Twice. INSIGHTS: Maurice Lévy, Publicis Groupe CHAPTER 4: ALL YOU NEED IS LOVE 49 Taking brands to the next level depends on one four-letter word: L-O-V-E. INSIGHTS: Sean Fitzpatrick, sportsman; Tim Sanders, Yahoo! CHAPTER 5: GIMME SOME RESPECT 59 Love will change the way we do business, but only if it is built on Respect. No Respect, no Love. Simple. Let’s celebrate what Respect has achieved CHAPTER 6: LOVE IS IN THE AIR 65 Okay, so how do you create Loyalty Beyond Reason? INSIGHTS: Alan Webber, Fast Company magazine CHAPTER 7: BEAUTIFUL OBSESSION 73 So what are Lovemarks? They inspire Loyalty Beyond Reason through their obsession with Mystery, Sensuality, and Intimacy. Here are our first ideas about putting them into action. INSIGHTS: Jim Stengel, Procter & Gamble CHAPTER...
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...Contents FOREWORD A.G. LAFLEY CHAPTER 1: START ME UP Here’s what I learned from five great businesses I’ve worked for: • Always surround yourself with Inspirational Players • Zig when others zag • Get out of the office and into the street • Live on the edge • Nothing is Impossible 9 11 CHAPTER 2: TIME CHANGES EVERYTHING The journey from products to trademarks, from trademarks to brands. A quick look at why brands are running out of juice as they confront the Attention Economy 23 CHAPTER 3: EMOTIONAL RESCUE Why I believe emotional connections can transform brands. If you spend your days reviewing data, read every word of this chapter. Twice. INSIGHTS: Maurice Lévy, Publicis Groupe 37 CHAPTER 4: ALL YOU NEED IS LOVE Taking brands to the next level depends on one four-letter word: L-O-V-E. INSIGHTS: Sean Fitzpatrick, sportsman; Tim Sanders, Yahoo! 49 CHAPTER 5: GIMME SOME RESPECT Love will change the way we do business, but only if it is built on Respect. No Respect, no Love. Simple. Let’s celebrate what Respect has achieved 59 CHAPTER 6: LOVE IS IN THE AIR Okay, so how do you create Loyalty Beyond Reason? INSIGHTS: Alan Webber, Fast Company magazine 65 CHAPTER 7: BEAUTIFUL OBSESSION So what are Lovemarks? They inspire Loyalty Beyond Reason through their obsession with Mystery, Sensuality, and Intimacy. Here are our first ideas about putting them into action. INSIGHTS: Jim Stengel, Procter & Gamble 73 CHAPTER 8: ALL I HAVE TO DO IS DREAM ...
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...1. INTRODUCTION Mind map has been defined as an expression of ''Radiant Thinking'' which is a natural function of the human mind (Tony and Barry Buzan 993). It is powerful graphic techniques which provides a universal key to unlocking the potential of the brain. The mind map can be applied to every aspect of life where improved learning and clearer thinking will enhance human performance. It has four essential characteristics. They are the subjects of attention crystallized in a central image, the mind themes of the subject radiate from the central image as branchers, and branches comprise the key word printed on associated line. Topics of lesser importance are also represented as branches attached to higher level branches and the branches from a connected nodal structure. Mind map then can be enhanced and enriched with colors, pictures, codes and dimension to add interest, beauty and individuality. These will in turn aid creativity, memory and specially the recall of information. Tony Buzan in his book mind maps for kids (2003) said that mind maps are the tool of choice to help us to get our memory tuned. Mind maps work so well because they work with two sections of our memory, which are the imagination and association. He said that mind mapping is a special form of note-taking and planning that work with your brain to make it easier for you to remember things. We must use colors and images to help get our imagination whirring and the way we draw them with words or images...
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