REPORT ON
“BENFITIS FOR OPTING SOCIAL MEDIA FOR THE PURPOSE OF ADVERTISEMENTS” SUBMITTED TOWARDS PARTIAL FULFILLMENT OF
MASTER OF BUSINESS ADMINISTRATION
DEPARTMENT OF MANAGEMENT STUDIES,JAMIA HAMDARD

SUBMITTED BY:
OMER NISAR SIDDIQUI
MBA (2011-13)

SUBMITTED TO :
MR. SHAHNAWAZ ABDIN

DECLARATION OF THE STUDENT

I, the undersigned, hereby declare that this project entitled “BENIFITS FOR OPTING SOCIAL MEDIA FOR THE PURPOSE OF ADVERTISEMENTS” is a genuine and bona fide work prepared by me and submitted to the JAMIA HAMDARD UNIVERSITY, for the partial fulfillment of The Masters Degree in Business Administration.
The present work is of original nature and the conclusions drawn therein are based on the data collected by myself.
To the best of my knowledge, the matter presented in this dissertation has not been submitted for the award of any Degree, Diploma or Membership Either to this or any other Institute / University.
Place: Dubai, UAE
Name: Omer Nisar Siddiqui
Date: 28.06.2012

Acknowledgement

Sometimes words fall short to show gratitude, the same happened with me during this project. The immense help and support received from Integrated Advertising Services FZ. LLC. overwhelmed me during the project.

Much of my work to make this report would not have been possible without the constant guidance and support of certain key-people.

I would like to express my deep-felt appreciation and gratitude to Mr. Mohd. Nayeem Siddiqui - Sr. Manager, Online Ads Sales at Integrated Advertising Services FZ. LLC., Dubai, UAE for giving me this opportunity. I am very thankful to him for his guidance in whole project without him I was not able to complete this work. He did not give me his guidance but also his valuable time.

I am also very thankful to Mr. Binu Mathew – Vice President, Sales for his