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Bis/375 Wk 2 Team Assignment

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E-Commerce Website Analysis
BIS/375
4/11/16

E-Commerce Website Analysis

In today’s business world, the utilization of the internet is a necessity in order to attract, secure or conduct business transactions. And while some businesses only use the internet for E-commerce interactions towards further advancing their business, other companies rely on E-commerce as the driving force of their organization. These companies face large risks by doing this, but the payout can be vastly beneficial to the brick and mortar side of business. One company that has taken advantage of the internet to conduct business is Amazon.com. Through the use of the E-commerce, Amazon.com has positioned itself to becoming a household name. To gain an understanding at how Amazon.com has managed to accomplish this, their history should be understood, the regulations, issues and opportunities should be reviewed and the website experiences should also be explored. Once these are done, the phenomenon that Amazon.com is today can be grasped and understood.
History of Amazon
Amazon is the largest online e-business in America founded in 1994 by Jeffrey Bezos. Amazon original worked as an online bookstore branching into clothing, gourmet food, watches, jewelry, baby product, apparel, and many other products by 1999. To keep up with changing times and competition Amazon developed their prime service. Amazon prime released in 2005 gave customers the option of fast delivery by paying on flat rate each month. America was the birth place of Amazon, but Amazon has now spread too many markets like Japan, France, The United Kingdom, and Germany with plans to expand to other markets in the future. According to "The History of Amazon" (2016), “Amazon also experimented with online auctioning forging an unsuccessful partnership with Sotheby’s but was unable to break eBay’s stranglehold on this

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