"The General," Bob Knight, is a fiery leader who seeks asserts his power through intimidation tactics, discipline and fear, often pushing them too far. In contrast, Coach K is a loved leader at Duke University who relies on positive reinforcement, a family environment and open communication. While both care for their players, Coach K creates a more family-like setting, but still holds players to high standards; as Duke's players represent the school all the time. Coach Knight has a more top-down approach, managing his players with rigid structure while Coach K creates trust and autonomy. The question about which method is more effective for a leader, to be loved or feared, brings up the age old Machiavellian debate. While both styles are obviously