...UNIVERSITY OF PHOENIX BRM/353 Your product was just introduced to a big box store. Provide advice to your retailers on how to merchandise your product and brand to maximize sales. The first request would be to know my product – how to use it, maybe taste for themselves. Say it is a new dip for chips, veggies, etc. the other request would be to have an in-store taste test for new consumers – they can have the option to eat it with vegetables, chips and crackers. Another request would be to have a display as consumer enter the store suggesting that the product is a good addition to family gathers, holiday cookouts or during a game party. Your product has been on the market for a year and a new competitor has introduced a similar product, at a lower price, made in China. Discuss what marketing tools should be used to improve product and brand performance to react to the competition. Suggestions to develop new product features and options as well as create new packaging. Manage to maintain a high level of demand without cutting or discounting prices. Promote a more aggressive advertising campaign to increase brand awareness and preference. Your product has been identified in a leading consumer reporting magazine as having poor quality; your brand has also come under attack by a consumer advocacy group because of ethical concerns. Nonetheless, demand is at an all time high. How might you react to this situation? I would first get public relations involved to speak...
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...Brand and Product Management Scenario Analysis paper Kenneth Proctor BRM/353 February 8, 2016 Michael Ricco Brand and Product Management Scenario Analysis The marketed Brand which I have chosen is Apple and the way in which they are marketed in different countries is more of a one size fits all or standardized approach, this is something Apple uses both domestically and internationally. When apple brings out new devices, they do not customize their phone in terms of features and looks. Using Standardized sizes across all regions, the same range of products for all countries, and no visible customization, with the exception of the power source, pricing, and carrier specifics. Apple utilizing the standardized approach has certainly had its benefits. One in particular was establishing a global brand with a strong identity, which is something that has worked for Apple. However, this does not mean that apple understands the requirements for cultural understanding, and cultural understanding is a big advantage for any company to be involved in global branding. This is also part of a brand living up to the Ten Commandments of Global Branding. The ten commandments of global branding which consist of a brand being known around the world. The first step for a brand to obtain this goal is to research the global branding marketplace, which is made up of many countries and regions, while understanding similarities between them. Also understanding the importantance of investagitnting...
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...Product Life Cycle – Under Armour Jenifer Miles BRM / 353 April 18, 2016 Ms. Queen Mack Product Life Cycle – Under Armour Under Armour, an athletic apparel company is approaching the maturity cycle of the product life cycle module. The company emerged in 1996 by creator Kevin Plank with a plan to provide a shirt with the helped regulate the bodies temperature and allow for better athletic performance. Mr Plank carried the growth of the company offering the unique designed "Cold Gear" t-shirt from the trunk of his car until they outgrew their in-home warehouse in 1998. ("The Business Of Under Armour", 2016). The company gained its initial public exposure when they were a part of the NFL based major motion picture, Any Given Sunday. As the company has achieved success, they have launched various athletic gear to accommodate multiple climate situations and various sports activities. Shoes and accessories have been built into the product line leaving the company at its peak but in seek of what to do to maintain continued growth. Under Armour Marketing Strategy Under Armour has successfully found their place in the athletic gear market and have also successfully set up both corporate and brand sponsorship with athletic teams and players. Getting to such a healthy place in the market has taken the company 20 years but the next step is to avoid a decline and seek continued growth. Obtaining this increase will take the company implanting new marketing...
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...Product Development Paper Michael Connor BRM 353 August 3, 2015 Michael Wilson When you think about sports, often times you associate the sport with discipline and dedication. All athletes, whether professional or amateur, require product that’s specific to their sport of choice. Rezillnt apparel is an athletic apparel brand designed for the young athlete. The brand represents strength, which is at the core of every young athlete. Rezillnts’ slogan My will, My way, encourages the young athlete to be self-motivated, independent, and find ways to reach their maximum potential from within. Rezillnt apparel will use eco-friendly fabrics when constructing product. The brand will offer compression tops and bottoms for the consumer, which will help regulate body temperature while the young athlete is active. Heat gear compression will be used to help maintain body temperature in cold settings, and Cold gear compression will be used to help maintain body temperatures in hot settings. The brand will extend product offerings across all sports and the fabrics used will help enhance overall performance. Bright colors and patterns will be offered to the consumer that wants to stand out from the rest and be noticed for their irrepressible talents. Promotion Strategies Rezillnt apparel will use a mix of advertising, personal selling, sales promotions, and public relations as a means...
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...ELECTION COMMISION OF INDIA GENERAL ELECTION TO LOK SABHA, 2009(15th LOK SABHA) STATISTICAL REPORTS Vol - II 1. LIST OF POLITICAL PARTIES PARTICIPATED PARTY TYPE ABBREVIATION PARTY NATIONAL PARTIES 1. BJP 2. BSP 3. CPI 4. CPM 5. INC 6. NCP 7. RJD STATE PARTIES 8. 9. 10 . 11 . 12 . 13 . 14 . 15 . 16 . 17 . 18 . 19 . 20 . 21 . 22 . 23 . 24 . 25 . 26 . 27 . 28 . 29 . 30 . 31 . 32 . 33 . 34 . 35 . 36 . 37 . 38 . 39 . 40 . 41 . Bharatiya Janata Party Bahujan Samaj Party Communist Party of India Communist Party of India (Marxist) Indian National Congress Nationalist Congress Party Rashtriya Janata Dal AC ADMK AGP AIFB AITC AUDF BJD DMK INLD JD(S) JD(U) JKN JKNPP JKPDP JMM KEC KEC(M) LJP MAG MDMK MPP MUL NPF PMK RSP SAD SDF SGF SHS SP TDP TRS UDP UKKD Arunachal Congress All India Anna Dravida Munnetra Kazhagam Asom Gana Parishad All India Forward Bloc All India Trinamool Congress Assam United Democratic Front Biju Janata Dal Dravida Munnetra Kazhagam Indian National Lok Dal Janata Dal (Secular) Janata Dal (United) Jammu & Kashmir National Conference Jammu & Kashmir National Panthers Party Jammu & Kashmir Peoples Democratic Party Jharkhand Mukti Morcha Kerala Congress Kerala Congress (M) Lok Jan Shakti Party Maharashtrawadi Gomantak Marumalarchi Dravida Munnetra Kazhagam Manipur Peoples Party Muslim League Kerala State Committee Nagaland Peoples Front Pattali Makkal Katchi Revolutionary Socialist Party Shiromani Akali Dal Sikkim Democratic Front Save Goa Front...
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...Table of Contents I. II. III. History of the Envelope An Overview of Envelope Beginnings Introduction to the Envelope Envelope Construction and Types Standard Sizes and How They Originated The Beginning of Size Standardization Envelope Construction, Seams and Flaps 1. Seam Construction 2. Glues and Flaps V. Selecting the Right Materials 1. 2. 3. 4. 5. 6. 7. VI. VII. VIII. IX. Paper & Other Substrates Window Film Gums/Adhesives Inks Envelope Storage Envelope Materials and the Environment The Paper Industry and the Environment IV. Talking with an Envelope Manufacturer How to Get the Best Finished Product Working with the Postal Service Finding the Information You Need Final Thoughts Glossary of Terms 1 Forward – The EMA Guide to Envelopes & Mailing The envelope is only a folded piece of paper yet it is an important part of our national communications system. The power of the envelope is the power to touch someone else in a very personal way. The envelope has been used to convey important messages of national interest or just to say “hello.” It may contain a greeting card sent to a friend or relative, a bill or other important notice. The envelope never bothers you during the dinner hour nor does it shout at you in the middle of a television program. The envelope is a silent messenger – a very personal way to tell someone you care or get them interested in your product or service. Many people purchase envelopes over the counter and have never stopped to think about...
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...Psychology of Aesthetics, Creativity, and the Arts 2012, Vol. 6, No. 3, 204 –213 © 2012 American Psychological Association 1931-3896/12/$12.00 DOI: 10.1037/a0026937 Can Sad Music Really Make You Sad? Indirect Measures of Affective States Induced by Music and Autobiographical Memories Jonna K. Vuoskoski and Tuomas Eerola University of Jyvaskyla ¨ ¨ The present study addressed music’s disputed ability to induce genuine sadness in listeners by investigating whether listening to sad music can induce sadness-related effects on memory and judgment. Related aims were to explore how the different mechanisms of music-induced emotions are involved in sadness induced by familiar, self-selected music and unfamiliar, experimenter-selected music, and whether the susceptibility to music-induced sadness is associated with trait empathy. One hundred twenty participants were randomly assigned into four conditions with different tasks: listening to unfamiliar sad or neutral music, or to self-selected sad music, or recalling a sad autobiographical event and writing about it. The induced affective states were measured indirectly using a word recall task and a judgment task where participants rated the emotions expressed by pictures depicting facial expressions. The results indicate that listening to sad music can indeed induce changes in emotion-related memory and judgment. However, this effect depends, to some extent, on the music’s relevance to the listener, as well as on the personality...
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...IDX STATISTICS 2012 The IDX Statistics Book includes comparative statistics on all aspects of trading and listing for January - December 2012 For more information please contact the Corporate Secretary at: Gedung Bursa Efek Indonesia (Indonesia Stock Exchange Building) Tower 1 Jln. Jend. Sudirman Kav. 52 - 53 Jakarta 12190 Indonesia Phone: (62-21) 515-0515 ext. 4302, 4320, 4322 Fax (62-21) 515-0330, 515-0118 Compiled by Research Division © 2012 Indonesia Stock Exchange. All rights reserved The facts and opinions stated or expressed in this publication are for information purposes only and are not necessarily and must not be relied upon as being those of the publisher or of the institutions for which the contributing authors work. Although every care has been taken to ensure the accuracy of the information contained within the publication, it should not be by any person relied upon as the basis for taking any action or making any decision. The Indonesia Stock Exchange cannot be held liable or otherwise responsible in anyway for any advice, action taken or decision made on the basis of the facts and opinions stated or expressed within this publication. Table of Contents IDX STATISTICAL HIGHLIGHTS ............................................................................................................................... 1 STOCK PRICE INDICES Composite Stock Price Index - Highlights ..........................................................
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...Table Of Content Army Programs ........................................ 4 ASAP - Army Substance Abuse Program ..................... 29 ACS - Army Community Service ........................... 32 ACES - Army Continuing Education Center ................... 34 AER - Army Emergency Relief ............................ 37 Army Sexual Assault Prevention and Response Program ........... 40 EO - Equal Opportunity ................................ 44 AFAP - Army Family Action Plan .......................... 48 ARC - Army Red Cross ................................. 50 Army Reenlistment / Retention Program ...................... 51 Army Safety Program .................................. 53 Army Sponsorship Program .............................. 55 QOLP - Army Quality of Life Program ....................... 56 BOSS - Better Opportunities for Single Soldiers ................. 57 CHAMPUS / TRICARE ................................ 58 DEERS - Defense Enrollment Eligibility Reporting System .......... 59 NCODP - Noncommissioned Officer Development Program ......... 60 Weight Control ....................................... 62 Physical Training ...................................... 66 Weapons ............................................ 70 M136 AT4 - Rocket Launcher ............................ 120 M16/A2 - 5.56 mm Semiautomatic Rifle ..................... 123 M4 - 5.56 mm Semiautomatic Rifle ........................ 130 M18A1 - Antipersonnel (Claymore) Mine .................... 137 M2 - .50 Caliber...
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..."CHII"IURENGA II 1896 - 1897: A REVISIONIST STUDY THESIS Submitted in Fulfilment of the Requirements for the Degree of MASTER OF ARTS of Rhodes University I by MARK PHILLIP MALCOLM HORN January 1986 The following typog~aphical co~~ections attention since submission of this thesis. have come to my p.i line 8, "Phillip" should ~ead Philip. p.vi, li.ne 11, "Risings" should ~ead Rising. p.Vll, line 12, "~esponce" should ~ead ~esponse. p.3, line 17, "wa~f-io~" should read warriors. p.5, line 4, "96" should read 1896. p .. 8, line 3, IILomangLlndi should read LomagLlndi. p.9, line 2, " (inve~ted comma) missing after "role". p.19, line 9, "triatises" should read treatises. p.28, line 18, "analysis" should ~ead analyses. p.30, line 10, "the and" should ~ead "and the". p.42, line 28, "Histo~ians" should ~ead Histo~ian's. p.47, line 13, "Lomangundi" should ~ead Lomagundi. p.48, line 12, ~ sign missing befo~e the figu~e of 121 000. p.52, line 5, 1. ~5ign missing before the figure of 3. p.55, line 1, ~ sign missing befo~e the figu~es 10 to 60. p.55, line 3, -£ sign missing befo~e the figu~e of 100. p.56, lines 7 - 10, quote to be indented. p.b2, li.ne 1tJ, "dela" should be separated out to read "de la". p.tI4, line 4, "assisthim" should be sepa~ated out to ~ead "assist him"~· p.b"?, line 11, "inte~nicine" should t-ead intet-necine. p.83, line 17, "Ma~ch 1895" should ~ead Ma~ch 1894. p.89, line 5, "faction" should ~ead fl~action. p.95, line 29, fn. 12, "lNA" should ~ead NAZ...
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...Applied SOA Service-Oriented Architecture and Design Strategies Mike Rosen Boris Lublinsky Kevin T. Smith Marc J. Balcer Wiley Publishing, Inc. Applied SOA Applied SOA Service-Oriented Architecture and Design Strategies Mike Rosen Boris Lublinsky Kevin T. Smith Marc J. Balcer Wiley Publishing, Inc. Applied SOA: Service-Oriented Architecture and Design Strategies Published by Wiley Publishing, Inc. 10475 Crosspoint Boulevard Indianapolis, IN 46256 www.wiley.com Copyright 2008 by Wiley Publishing, Inc., Indianapolis, Indiana Published simultaneously in Canada ISBN: 978-0-470-22365-9 Manufactured in the United States of America 10 9 8 7 6 5 4 3 2 1 No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, (317) 572-3447, fax (317) 572-4355, or online at http://www.wiley.com/go/permissions. Limit of Liability/Disclaimer of Warranty: The publisher and...
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...BSR 64000 Command Reference Guide Compass ID: 271820115 Version 3 Release 5.0.0 Notice Copyright © 2008 Motorola, Inc. All rights reserved No part of this publication my be reproduced in any form or by any means or used to make any derivative work (such as translation, transformation or adaptation) without written permission from Motorola, Inc. Motorola reserves the right to revise this publication and to make changes in content from time to time without obligation on the part of Motorola to provide notification of such revision or change. Motorola provides this guide without warranty of any kind, either implied or expressed, including, but not limited to, the implied warranties of merchantability and fitness for a particular purpose. Motorola may make improvements or changes in the product(s) described in this manual at any time. Motorola and the stylized M logo are registered trademarks of Motorola, Inc. Broadband Services Router, BSR, BSR 64000, RiverDelta, and SmartFlow are trademarks of Motorola, Inc. All other trademarks and registered trademarks are the property of their respective owners. Caring for the Environment by Recycling When you see this symbol on a Motorola product, do not dispose of the product with residential or commercial waste. Recycling your Motorola Equipment Please do not dispose of this product with your residential or commercial waste. Some countries or regions, such as the European Union, have set up systems to collect and recycle electrical...
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...Front cover Advanced Case Management with IBM Case Manager Introducing case management and IBM Case Manager Building IBM Case Manager solutions with use case example Covering customization, rules, deployment, and more Wei-Dong Zhu Brian Benoit Bob Jackson Johnson Liu Mike Marin Seema Meena Juan Felipe Ospina Guillermo Rios ibm.com/redbooks International Technical Support Organization Advanced Case Management with IBM Case Manager May 2014 SG24-7929-03 Note: Before using this information and the product it supports, read the information in “Notices” on page xiii. Fourth Edition (May 2014) This edition applies to Version 5.2.0, IBM Case Manager (product number 5725-A15). © Copyright International Business Machines Corporation 2013, 2014. All rights reserved. Note to U.S. Government Users Restricted Rights -- Use, duplication or disclosure restricted by GSA ADP Schedule Contract with IBM Corp. Contents Notices . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . xiii Trademarks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . xiv Preface . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . xv Authors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . xv Now you can become a published author, too! . . . . . . . . . . . . . . . . ...
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