...Gillette was a business somewhat limited by growth opportunities, prepare yourself for a very close shave. Brand as a product The product scope Transforming innovative ideas into useful daily products sold at fair price engenders an other fundamental Gillette strength. As Gillette has multiple product categories, we would be only emphasizing on Razors and Blades Quality/Value The best a man can get. Strong and enduring consumer brand loyalty from the world Associations with the use occasion Typically, the shave is made daily. The first things first in the morning after brushing up your teeth , we provide closest shave, Superior comfort , Less irritation even against the grain Associations with users For active, powerful and gentlemen Brand as an organization Gillette is known for the development and introduction of world-class brands and products. The portfolio is organized into core businesses which consist of grooming, batteries, personal care and appliances. Each day, more than one billion people around the world use one or more Gillette products. Innovation is Gillette Brand as a person: Brand personality Soft, close, friendly with skin, gives you a boost in the life, charges you up for a day The brand identity structure Core Identity Product thrust: healthy shave, closer shave, superior comfort, better handling User profile: All those men who want to get their best shaves Performance: innovation...
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...Colgate-Palmolive: Evaluating New Product Potential Colgate-Palmolive, a leading dental product company, must compete in an expanding market to design the next best product in a fast developing dental field. New products, such as the Colgate Precision must not only be designed efficiently but must also be compared to similar products on the market to see if it will outsell their opponent’s newest products. Positioning, branding, and communication strategies must be considered when evaluating the potential of a new product. CP’s main strength is being a global leader in household and personal care products. The Colgate-Palmolive company also holds number one position in U.S. retail toothbrush market with a 23.3% volume share. Next, the company is concentrating on core consumer products. They also focus on innovation and new product launches. The company’s strong financials helps them in researching and introducing new products. One of the CP’s weaknesses is increased frequency of promotion by competitors. Due to promotions, purchase frequency was lagging the toothbrush replacement frequency. The consumers were often offered a “two for one” or a free sample, and most of the people were replacing their toothbrushes only when the bristles became visibly worn. This behavior was lagging the purchase frequency. In the 90’s there has been a substantial growth of the global oral hygiene market. There was also an increasing consumer interest and purchase frequency, which gave the...
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...daughter as a way of making up for the missed recital while busy in business meeting. this action is, however, not reciprocated by lisa as awkward tension resurface between the two characters. as the stripy...
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...OUTLINE I, INTRODUCTION: * Saying greeting to everyone! 1.1 Provide background: * As you know water is an essential resource to sustain life and good health. A lack of water to meet daily needs is a reality today for one in three people around the world. * Globally, the situation is getting worse as cities and populations grow, and the needs for water increase in agriculture, industry and households. * Therefore, managing water reasonably is extremely important and deserves to be considered as the highest priority. 1.2 Introduce the topic and focus of the presentation: * In our presentation today, we are going to discuss such matter further. * The members of our group are me, Meshal, and Emily. * I am going to cover the importance of water, water scarcity. * Meshal is going to talk about water quality, water-saving. * Emily is going present water wars and evaluation. 1.3The main points: * The importance of water * Water scarcity * Water quality * Water-saving * Water wars 1.4 Tell the audience they can ask question at the end: * What is water pollution? * Do you know any events happening in the past as well as the present related to water wars? * Could you suggest some solutions to saving water? * Could you suggest some measures to protect water resource? * How to manage water in proper ways? II, BODY: 1. The importance of water: * Water plays a vital role not only to humanity, but...
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... VID106 Video Production Fundamentals Video Production Fundamentals (VID106) Semester 2, 2014 Hitman Assignment 1: An Original Short Film Concept Student Name: Student ID: Lecturer: Date: Than Htike Aung (Harry) 980511 Brayden Gifford 4 September 2014 Than Htike Aung 1 Student ID: 980511 Assignment 1 VID106 Video Production Fundamentals Contents - Synopsis - Treatment Concept Script Outline Setting Cast Sound Design Filming and Editing Style - Storyboard - References Than Htike Aung 2 Student ID: 980511 Assignment 1 VID106 Video Production Fundamentals Synopsis A mysterious man living in a suburban home wakes up one morning and does his normal routine to get ready for work. As he walks out from the front door to his car on the driveway… Treatment Concept I have chosen “Hitman” as the title of this short film. The aim is to create a 2 to 3 minute story in the genre of mystery. Within this mystery genre, a middle age man will be introduced without any dialogue but with a voiceover narration, as he gets ready for work. As we explore the life about this man over the narrative track, the key conventions will lead the audience into a false sense of knowledge. The main concept of this film is to build up to the climax where the audience will be shocked...
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...Writing Assignment Unit 4 Introduction Water is an essential component for life on Earth, shaping landscapes, sustaining ecosystems, and supporting human civilizations. The water cycle, also known as the hydrological cycle, describes the continuous movement of water on, above, and below the Earth's surface. It is a dynamic process driven by solar energy and natural forces, which redistributes water throughout the planet, replenishing freshwater sources and regulating the Earth's climate. Understanding the water cycle is crucial for addressing challenges related to water availability, quality, and management, especially in the face of climate change and increasing human demands. By delving into the intricacies of this fundamental natural process, we can gain insights into how water sustains life and ecosystems, and how human activities impact the delicate balance of the water cycle. The most considerable impact I can make to address the issues highlighted about the water cycle and freshwater availability include: Conserving Water: Implementing water-saving...
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...The needs of children at age three in a child care setting are based on fundamental rights outlined by the United Nations. Overviews of the stages of development that occur during a child’s third year of life and best practices for physical and psychological development of this age group in the United Kingdom are examined. Research shows the United Kingdom is behind other developed countries in child development services. There is a need for qualified professionals to serve in the child care industry. Full day care settings lack more than 120,000 qualified providers across Britain (Department for Education, 2011). Three-year-old children are developing in stages that change rapidly, from being completely dependent on caregivers to learning self-care skills such as toileting, dressing, cooking, and climbing. Being three is full of exciting opportunities for exploration through play and social interactions that will help the childern learn to function in the world around them. Children at the three-year old stage of physical development are growing out of the toddler stage and have learned to walk and run, have a full set of baby teeth, and sleep between 10-12 hours a night with few if any daytime naps. My own three year old son does not take a nap and hasn’t since he was two and a half years old. Most three-year-olds are transitioning out of nappies or are able to use the toilet. A normally developing three year old can wash his or her hands, hop on one foot and kick...
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...What people fear is not the end of their life, but the fragility of their mortality. The topic of euthanasia has been a long term controversy that evokes intense emotions and arguments when mentioned in a conversation. Euthanasia, at its fundamental core, is the consensual act of ending a patient’s life in a painless manner at their own request. Depending on the condition of a person’s illness, this method is a option to provide relief for those suffering due to incurable and unstoppable pain. In many countries, the prohibition of euthanasia can cause terminally ill patients to consider suicide as way to end their agonizing affliction. Taking into consideration the varying medical conditions of patients, the freedom of choice, and the case...
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...times in which I have failed and was able to persevere through it. A time in which I have failed was in the course of my first AP class in my second year of high school. During this time, I learned that these were the classes that mattered the most in high school, so I tried my hardest to get good grades during this year and junior year. However, this AP class sort of led me into the wrong direction. In the beginning of the school year, I started thinking that I was able to pass the AP exam in May, so I read a section every day leading up to our first test. When the first test came around, I got a really low grade which led to my grade on Schoolloop being in the forty and fifty percent range. After I saw this, I realized that...
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...Year-end Symposium: Anti-Sexual Harassment Act “We ourselves are required to discover the human remedies for human maladies, to eradicate these shortfalls in human rights.” These were the words of Justice Shri S. Rajendra Babu of New Delhi, as quoted by Dr. Perla B. Estrella, Center of Human Rights Education (CHRE) Coordinator, in a symposium regarding “Anti-Sexual Harassment Act: Nature and Prevention, [R.A. 7877]” held at BPSU Dinalupihan Campus, on December 12, 2011, Monday, attended by the university administrators, members of the faculty, non-teaching personnel, and privileged members of the student publication. The program started at around 01:20 in the afternoon with an opening prayer, singing of the Philippine National Anthem, and BPSU Hymn, all in a multi-media presentation respectively. The Master of Ceremonies, Mrs. Candida S. Punla, read the “Panata Sa Karapatang Pantao” in connection with theme. Dr. Estrella formally welcomed the participants in her opening remarks, including the two resource speakers from the BPSU Main Campus, Mrs. Magdalena A. Abella and Ms. Arlene I. Pascual. According to her [Dr. Estrella], she was happy because the symposium was initially postponed in the advent of the Preparation for the University’s Accreditation. “Why am I happy? It is because incidentally, this symposium coincides with the celebration of the Declaration of the Universal Rights (Human Rights Day) being held in all countries every December 10.” In the...
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...“Activity 4, Colgate-Palmolive Case Study-Promotion Strategy.” Ryan M. Thompson (2078701) Indiana Wesleyan University MGT-541, Applied Marketing Management Dr. Janice McFaul March 27, 2011 “Activity 4, Colgate-Palmolive Case Study-Promotion Strategy.” Promotional strategy objectives vary among organizations. Some use promotion to expand their markets, others to hold their current positions, still others choose to present a corporate viewpoint on a public issue. Promotional strategies can also be used to reach selected markets. Most sources identify the specific promotional objectives or goals of providing information, differentiating the product, increasing sales, stabilizing sales, and accentuating the product's value. Colgate’s products are sold to millions of people worldwide. Their Marketing Team develops and implements marketing plans that are geared to “establish and maintain current and long-range vision for the brands and to increase sales, margin and profitability for the brand Marketers in general often develop a promotional strategy to differentiate their goods or services from those of competitors. To accomplish this, they attempt to occupy a "position" in the market that appeals to their target customers. Promotions that apply the concept of positioning communicate to consumers meaningful distinctions about the attributes, price, quality, or usage of a good or service. After successful implementation of/for market position, Colgate-Palmolive...
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...i DECOCTION OF GUAVA LEAVES AS SUBSTITUTE FOR HYDROGEN PEROXIDE IN REMOVAL OF CALCULUS IN ORAL PROPHYLAXIS A Research Paper made for the Partial Fulfillment of the Requirement in Research II presented to Mrs. Ferrera E. Oira Arbas, Maureen B. Caballero, Amadeo John N. Morales, Ian Paul P. Ramon Teves Pastor Memorial Dumaguete Science High School SY 2013-2014 ii ABSTRACT Calculus is such a burden to many people, it can cause severe oral diseases and most of all, it makes you. Most of the people suffering from calculus go to the dentist for oral prophylaxis. Dentists use hydrogen peroxide to make the calculus soft so it would be easy to get. The researchers made a substitute for hydrogen peroxide and this substitute will make use of one of the gift of nature for us, the healing wonders of herbs. The researchers use boiled guava leaves as substitute for hydrogen peroxide. The researchers chose guava leaves because it contains many antibacterial cell like what is in Hydrogen Peroxide. The researchers have four samples of calculus from different persons, each of the samples were measured and was grouped into two treatments. Each of the treatment has 2 replicates. Every replicate were placed on the treatments together at the same time. The calculus was taken out of the treatment at exactly 4 hours after it was placed on the treatment. The researchers measured their weights, and then data were collected and analyzed thoroughly. The researchers used T-test as their...
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...------------------------------------------------- www.rtm.com ------------------------------------------------- Phone (336) 780-0897 ------------------------------------------------- Fax (336) 780-9701 ------------------------------------------------- Address: 6800 Star Mount Drive ------------------------------------------------- Greensboro, NC, 27403 ------------------------------------------------- Roundtable Management MEMORANDUM To: Jerry McGuire, CEO From: Jason Stevens, Director of Marketing Date: 4/23/15 Subject: Expanding Roundtable Management Round Table management has successfully competed in the United States sports industry, representing 40% of the NBA players in America. We have transformed from an unknown commodity, to a household name in the sports industry, and in the lives of our athletes families. Although we are very successful at our craft, why stop here? The world is bigger than the United States, and we believe Roundtable has the proper personnel, outside resources, and overall promising potential to begin representing international athletes in other basketball leagues outside of the NBA. As it stands now, Roundtable management does not represent any foreign players. If we want to be known as the greatest management firm in the industry, it is ideal that we begin the necessary steps to broadening our brand. NBA.com reports our league has the highest number of foreign players in the league, at 101 players1. The top countries with the most international...
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...Coral reefs form some of the most diverse ecosystems on earth. They occupy less than 1% of the worlds ocean surface, about half the area of France, yet they provide a home for 25% of all marine species, including fishes, molluscs, echinoderms and sponges. They are most commonly found at shallow depths in tropical waters, particularly in the Pacific Ocean. Coral reefs deliver ecosystem services to tourism, fisheries and shoreline protection. The annual global economic value of coral reefs has been estimated at $375 billion. It is believed to have emerged more than 540 million years ago. New species originate 50% faster in coral reefs than in any other habitats. The fossil records show that reefs have been remarkably successful in surviving through large environmental disturbances. However the combination of drastic environmental changes that we're seeing today, such as degraded water quality, depleted fish stocks, coral bleaching, ocean acidification and loss of habitat causes them to be under great threat. Coral reefs are perhaps one of the greatest but, least known of wonders of our world. There are three different kinds of coral reefs. There are fringing, barrier, and atoll. Fringing reefs are attached to margins of an island or continent, rough, table like surface, as much as 1 kilometer wide. On their seaward side they slope steeply to the ocean floor. Fringing reefs grow in shallow water near the shore and prefer dry climates with limited river runoff. There are...
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...TABLE OF CONTENTS FOOTWEAR AND LEATHERGOODS SECTOR FOOTWEAR MAKING NC II | |Page No. | | | | |PREFACE | | |FOREWORD | | | | | |SECTION 1 FOOTWEAR MAKING NC II QUALIFICATION |1 - 2 | | | | | | | |SECTION 2 COMPETENCY STANDARDS |3 - 103 | | | | |Basic Competencies ...
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