1. Discuss what should be ADDED to the bungee jump tape.

I would add security information and contact information to the video. Nowadays we can read often articles online about bungee jumping disasters where the cord broke or was not adjusted properly. Zimbabwe is not a really developed country so tourist from Europe or the United States can be afraid of the leak of security, which leads to fewer people jumping. So I would add at least 5 different examples about the high safety standard they use. The other thing I would add is some contact information at the beginning and end of the video. A website, phone number and address at least. Price information at the end could also strength the promotional effect of the video. A high definition version of the video would also be needed today. Since the video is old it is understandable that there were no available technical equipment’s at the end of the 90’s for this. (the video is from 18.1.1999) I have found the music they have used in the video was very good. I add this information to give some positive feedback also.

2. Discuss what should be DELETED from the bungee jump tape.

I would remove some of the jumps. In my eyes the jumps are not categorized and there are too many of them displayed. Fewer jump videos could do more in this case. Another thing is the slow motion snap shot part at the end of the video. I thing this is completely useless and is bad designed. I would simply remove it.

3. Select three areas where you think modifications should be made to the bungee jump tape. Discuss what modifications you would make in each of these three areas.
a. The categorization of the jump videos is needed. I would categorize them based on jump types (eg. with or without water contact) and location
b. I would label the video with some additional information like location, height of the jump, name,