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Bus 508 Amazon and Aol E Business

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Submitted By hakki
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1. Compare and contrast the two businesses – core business, their size, financials, global presence, use of e- business (marketing, sales etc.).
Amazon.com
Amazon.com Inc. was founded in 1994 by Jeff Bezos and is headquartered in
Seattle, Washington. “Amazon directly sells, or acts as a platform for the sale of a broad range of products” (CrunchBase,2011). It started as an on-line bookstore but soon diversified to product lines of VHS, DVD, music CDs and MP3s, computer software, video games, electronics, apparel, furniture, toys and lots of other things.
According to CrunchBase (2011):
Amazon.com Inc. is a leading global Internet company and one of the most trafficked Internet retail destinations worldwide. Amazon is one of the first companies to sell products deep into the long tail by housing them all in numerous warehouses and distributing products from many partner companies. . Amazon has direct operations in the United States, Canada, France, Germany, Japan, and the United Kingdom. (CrunchBase, 2011).
Amazon.com is a marketing web site which includes information about products, employment opportunities, financial information, and online selling. Amazon.com saves time. It is possible to give an order at any hour of the day or night. Also it allows to customers to register their credit card and shipping information to make future purchases easy. So when they place another order some other time, they need to use their username and password instead of typing all their information again. Time Warner’s AOL
In 1989, Warner Brothers merged with the publishing house Time to Time Warner. Time acquired Warner for about US$14 Billion and transformed it into a multi-media company consisting of record labels, motion picture as well as television production and distribution, studio facilities and film libraries, television networks, book and magazine

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