Introduction

Confident and motivation are some of the attributes an entrepreneur needs to portray in other to venture into an innovation idea. Some of the commonly used foundations of designs for businesspersons are generated through interactions with customers, government or total development form collective research. Communicating and interacting with associates and co-workers, professionalism is not just about your character or attitude but the representation of the organization affiliated with. The US Military is an organization of traditions that was passed from generations to generations to sustain the values that embody the professionalism, courage and respect each military personnel represent. Each unit in the military gathered together to participate in unit cohesion that would test their skills in certain physical and psychological events. In their physical fitness attire, they represent the symbol of the unit from past to present to show that those that have given their lives for freedom are not forgotten. The events mostly reduce the quality of equipment used during the occasion. “Frequently, this analysis uncovers ways to improve on these offerings that may result in a new product or service that has more market appeal”. (Hisrich, Peters, Shepherd; 2010). At the conclusion of the occasion, an associate hinted, “it would be nice to know a shop that would be able to assist in portraying their unit symbol.” The Company and the product idea for the new venture:

“Freedom screen printing and embroidery service”, will provide screen printing and embroidery to businesses (military personnel, educational institutes) and singular customers. Most all military organization are commitment to their organizational tradition, displaying their unit symbol, and teamwork on their physical fitness uniform, adding arts will highlight there courage.