...a strategic approach to Business Intelligence (BI), analytics and performance management (PM) initiatives. There is no single or right instantiation of the framework. Different configurations can be supported by the framework based on business objectives and constraints. A proposed strategic view defines the business and decision processes, the analytical processes and further define the information infrastructure independently based on the technology used for the implementation. Project management, technology and complexity associated with the strategic use of BI, analytics and PM improves dramatically as the scope of the initiative broadens across various business processes in Boly Healthcare Company. To successfully implement the proposed framework in Boly Healthycare Company, it is essential to have an implementation plan, providing equal consideration to people, processes and technology to fulfill BI, analytics and PM initiatives. There are 6 stages in our suggested implementation plan, starting with Business Requirements, Data Assessment, Data Preparation, Modeling, Model Evaluation and Deployment. With the 6 stages in the suggested implementation plan, it covers all the bases in Boly Healthcare Company. To entail making sure the company are set up for a successful implementation, we have to ensure the project team are committed to implementation the plan to move the company forward. Effective communication regarding the implementation plan should be familiar throughout...
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...Environment: Outcomes Big data analytics is probably going to be remembered as a technological, if not, an industrial revolution Paralysis by analysis New technologies are rolling off the assembly line daily They keep revisiting the same issues over and over again New terminologies and approaches The delve into technological questions before answering the what and why questions. What matters seems to changes quite frequently I hear stories from my competitors, am I behind? Do I need this stuff? How do I know which are the new opportunities these technologies allow me to win? Skills are short Which skills do we need anyway? How do we organise them? How do we ensure we are compliant? 2 Many customers do not know where to start? Many organise several ‘vendor’ contests without a clear end insight They lack coherent approach that leads to faster results They involve either too many or too few stakeholders Where do I start and how do I plan for big data analytics? © 2014 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL Establishing An Analytical Capability Business Layer Principles: Analytics is a business outcome enabler What needs to be optimised, prioritisation, alignment with overall strategy, process changes etc. It bridges commercial management and IT expertise Analytical Layer There are four layers to be brought together successfully How analytics supports business objectives, how they are achieved, business case, partnerships with business Outcomes Adopt a methodology...
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...and if managed efficiently, it drives positive business and enables sustainable advantage, Matthew A and Stanley E (2013). If we observe carefully, huge amount of data is getting generated at each and every stages of the supply chain. In today’s digital world we are generating around 200 Exabyte of data each year, Silva R, Bogdan F and Marcin R (2013). Organizations are increasingly questioning their own ability to realize full potential from the huge amount of data they have within their supply chain, Steve...
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...Managing with Analytics at Procter & Gamble In today’s companies, the analytics software plays the important role and guides the future activities to a great extent. The analytics software is the useful tool and great supporter for organization to reduce workload, increase the productivity and create competitive advantages. The analytics software helps organization knows exactly what customers want and their purchasing power, which will assist the company makes best decisions whether big or small every day. What is more, the analytics software works like an effective predictor, which will help organization look forward to the future scenario and make the best plan. Also the software is the key business enabler that advances technology tools, strategic development, collaboration and decision making. Finally, the analytics software is like a centralized service, which presented some noteworthy opportunities for improvement across the organization, such as P&G. The work of analytics cannot be charge by the third party because the third party should not make important decision for the company as well as it does not understand the business of the company well enough to create innovation. So the analytics should be kept in house. When the analytics software is used in the development and implementation of the organization, it will meet some difficulties. Firstly, the technology works for business activities and the company has to invest in the business needs and solutions...
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...and Ryan Problems, opportunities and risks • Problem 1: Challenges for e*Logistics p 233/13 • Problem 2: Otis needed to embrace a culture of service and to develop the processes needed to deliver world-class service. Otis had to re-define its processes, beyond service support tools like OTISLINE customer service center and REM elevatore monitoring. • Problem 3: The major problem facing Otis how can they can continue their dominance and profitability within a new market space, which is providing global logistics and service support to firms of any kind, while leveraging their investments in IT. Evidence Alternatives Alternative 1: Improve upon their current business model by incorporating analytics to their ERP and CRM systems. By utilizing analytics, Otis will be able to use the data in a quantitative manner to provide reliable, cost effective logistical and service support to customers world-wide. - This is also consistent with the vision of President Ari...
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...Project Deliverable 1: Project Plan Inception Rodney Dexter Grier Information Systems Capstone 499 Professor Gerry Waldrop Project Deliverable 1: Project Plan Inception 2 Background IT has been determined that our Revenues will grow to $25 Million dollars over the next six months. Therefore, the CIO of XYZ has been assigned the challenges of delivering an IT Platform that will support our Internal and External Stakeholders. This wills security our position as the leading Data Collection and Analysis Company with an expected growth of 60% year of year. We are embracing the Information Technological aspects of the future of XYZ Corporation. We are determined to maximize the value to our Stock Holders and Stakeholders. We are projected to grow at a 60% rate over the next 18 months and as your CIO the IT Department is preparing our Infrastructure, Monitoring, Systems, Software, Hardware, Computing and Devices to scale and support our growth. Our company is a key player in the Analytics and Research services and we are positioning our Strategic Alignment gain the competitive edge over our competition. We will be expanding our Data Center along with Office space and the Acquisition and Implementation of New Systems. For example, this Project Plan will include the build out of the expanding from 1 Floor at our Headquarters location to a total of three floors. Our Leadership team feels very strongly that this is a great opportunity for XYZ to leverage...
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...Resource Planning (ERP) 9 4.3 Levels Of Strategy Within An Organisation And Linkage To Bi 11 4.3.1 The Corporate Level Strategy 11 4.3.2 Business-Level Strategy 12 4.3.4 Operational Strategy 13 4.3.5 Bi implementation strategies 14 4.3.5 Balance Scorecard (BSC) 15 5. The Macro Environment of Sensible Solution Ltd 17 5.1 Swot Analysis 17 5.2 Pestle Analysis 18 6. CONCLUSION/RECOMMENDATIONS 19 7. REFERENCES 21 LIST OF FIGURES Figure 1:Linking Sensible Solution Ltd strategy and goals with Business Intelligence 5 Figure 2:Linkage in Organisation & Functional Benefits of Business Intelligence 6 Figure 3:What business intelligence means in practice 7 Figure 4:The Road Map of BPM define the steps that the company needs to follow as a guide to ensure that the I.T Strategic has the same goals as business strategy 9 Figure 5:ERP integration of all departments within organisation 10 Figure 6:The Enterprise Data Model is the Foundation for Linking Strategy and Analytic Capabilities - it Links the Data to the Business Strategy 11 Figure 7:Business Strategy and BI capabilities 12 Figure 8:The layout of Corporate Strategy, Business Strategy and Operational strategy Links to BI 13 Figure 9:The BI Pathway Methods 14 Figure 10:Business intelligence development process flow from requirements through implementation. 15 Figure 11: The logic of the balanced scorecard 16 Figure 12: SWOT analysis 17 Figure 13 :PESTLE Analysis of Sensible Solution 18 LIST OF...
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...Media Services Proposal for: [Client Business Name] Agility Marketing LLC is pleased to provide Client with the following social media proposal. The intent of the proposal is to deliver a complete social media marketing solution designed to address the following business goals: 1) Increasing the number of on-site customers 2) Gaining recognition as a fitness industry expert with an emphasis on the strength and conditioning field Recognizing that the stated business goals require different strategies and different metrics, this proposal is broken down into two distinct, non-concurrent phases. Agility Marketing LLC will provide strategy, development, consulting and execution to bring all aspects of Client’s social media marketing efforts into alignment with unified goals and purpose. Phase I – Increasing the number of on-site customers In support of Phase 1, Agility Marketing LLC will provide social media consulting and execution services in the following areas: 1) General analysis of current customers and local competitors. a. Define target customer(s) with Client either before or in conjunction with the analysis 2) Analysis of Client’s online presence on the following platforms: Platform Twitter Facebook Blog YouTube Email Marketing Website Examples of Analysis Tools (but not limited to) Google Analytics; SocialBro; Bit.ly Facebook’s Insights; EdgeRank Google Analytics YouTube Insights Email Marketing Provider’s reports Google Analytics, Alexa 3) Through consulting, strategy...
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...Trends and Implementation Strategies for Business Intelligence and Analytics A rapidly emerging trend across almost every industry and organization is the increased utilization of data. From process automation to on-demand agile reporting to robust business intelligence and analytics (BI&A), data remains the future of business. Because of this trend, BI&A has become an industry in its own right. Software companies of all sizes are developing tools that are changing the future of business archetypes. According to Gartner, Inc., “By 2020, information will be used to reinvent, digitalize or eliminate 80% of business processes and products from a decade earlier” (Forbes 2015). As BI&A continues to quickly grow, there are multiple trends, techniques, platforms and expanding technologies that impact how organizations might tackle the development of a universal BI&A platform. The current “hot” trend, increasingly on the rise is self-service analytics, which opens the use of data to more people in a real-time way. Rado Kotorov, a Chief Innovation Officer at Information Builders predicts that for 2016: “…Self-service analytics will evolve beyond just self-service for analysts. There will be self-service information for the masses delivered not through tools but through purpose-built interfaces and apps. Just as the ATM in banking evolved from a cash-dispensing machine to a full transaction and account management terminal, so too will self-service mature and spread...
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...HR Analytics: Driving Return on Human Capital Investment An Oracle White Paper September 2011 HR Analytics: Driving Return on Human Capital Investment HR Analytics: Driving Return on Human Capital Investment The Business Need for Improved HR Analytics ................................. 3 Leading Practices for Improved Organizational Performance ............ 4 HR Analytics Contributes by Driving Insights to Action ...................... 5 Addressing Information Needs through Analytic Workflows ........... 5 About Oracle Business Intelligence Applications ............................... 7 The Foundation: OBIEE 11g .......................................................... 8 HR Analytics Subject Areas ........................................................... 9 A Case Story ................................................................................... 15 Benefits and ROI ............................................................................. 17 The Value of a Pre-Built Solution ................................................. 17 Business Value Adds Up ............................................................. 17 Maximizing Success – Next Steps ................................................... 19 Conclusion ...................................................................................... 20 The Business Need for Improved HR Analytics As worldwide economic and political conditions continue to concern business leaders, their attention...
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...Objective: 2-1 Difficulty: Easy 2) Which of the following is true with regard to strategic planning? A) At the corporate level, the company starts the strategic planning process by determining what portfolio of businesses and products is best for the company. B) A strategic plan deals with a company's short-term goals. C) Finding the game plan for long-run survival and growth is the focus of strategic planning. D) The strategic plan is a statement of an organization's purpose. E) Strategic planning involves identifying segments of consumers with identical preferences. Answer: C Page Ref: 41 Skill: Concept Objective: 2-1 Difficulty: Moderate 3) Which of the following is the first step in strategic planning? A) setting short-term goals B) developing the business portfolio C) defining the organizational mission D) formulating the key marketing strategies E) identifying the organization's weaknesses and the threats it faces Answer: C Page Ref: 41 Skill: Concept Objective: 2-1 Difficulty: Easy 4) Which of the following is NOT a step in the strategic planning process? A) defining the company mission B) setting company objectives and goals C) designing the business portfolio D) planning marketing and other functional strategies E) evaluating members of the company's value chain Answer: E Page Ref: 41 Skill: Concept Objective: 2-1 Difficulty: Easy 5) A ________ documents an...
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... 1 Definition 1 Business problem 1 Solution 1 Business model 2 Audience 2 Milestone 1 2 Business challenges 3 Sustainability and CSR background 3 Business issues 4 Benefits to business 4 Initial approach 5 High-level solution 5 Milestone 2 5 Technology solutions 5 Business practice solutions 6 Web Portal construction 8 Milestone 3 8 Sustainable Supply Chain Management System 8 Conclusions and recommendations 10 Implementation plan 11 Project summary 11 References 12 Introduction Purpose The purpose of this project is to create a technology portal for business leaders, policy makers and public awareness groups to interact, discuss, share ideas, strategies, and progress being made toward corporate sustainability and social responsibility. Definition Corporate Social Responsibility (CSR) refers to a business methodology where companies are accountable for the economic, ecologic and social impact of their business processes, and endeavor to incorporate sustainable best practices with their business model as a means to gain competitive advantage and preserve profitability. Business Problem Many business leaders understand the social and environmental...
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...Marketing Management, 14e (Kotler/Keller) Chapter 2 Developing Marketing Strategies and Plans 1) The task of any business is to ________. A) create customer needs B) differentiate in terms of cost of production C) deliver customer value at a profit D) reduce competition E) communicate similar value as provided by competitors Answer: C Page Ref: 33 Objective: 1 Difficulty: Easy 2) What is the traditional view of marketing? A) Firms should just focus on production because if the products are good then they will automatically sell. B) Firms should just focus on production and selling because marketing occurs as a part of the selling process. C) Firms should have a proper marketing team that can increase consumers' awareness of their products and rouse their interest in them. D) Firms should price their products as low as possible so that marketing them becomes easy. E) Firms should remember that promotion is the most important of the four Ps. Answer: B Page Ref: 33 Objective: 1 Difficulty: Easy 3) Value delivery process can be divided into three phases, out of which "choosing the value" implies _______, which is the essence of strategic marketing. A) segmentation, developing, and delivering B) targeting, positioning, and communicating C) targeting, positioning, and delivering D) segmentation, targeting, and positioning E) researching, developing, and delivering Answer: D Page Ref: 34 Objective: 1 AACSB: Reflective thinking Difficulty:...
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...Scripting skills with Unix Korn shell, Perl Candidates should have experience in following vicinity • System Analysis & Design • Strong Ab Initio ETL design skills • Involved in Ab Initio Design, Configuration experience in Ab Initio ETL, • Data Mapping, Transformation and Loading in complex and high-volume Environment and data processing at Terabytes level. • Capacity of designing solutions around Ab Initio, with advanced skills in high performance and parallelism in Ab Initio • Data warehousing implementation experience • Knowledge of Oracle 8i/9i • Strong analytical & problem solving skills • Strong UNIX, korn shell scripting experience. • Experience in leading a team of ETL developers • Experience in co-coordinating with offshore on development/ maintenance projects Work Location Bangalore, Chennai, Pune Requirement Cognos Lead/ Architect Experience 5-10years Qualification B.E/B. Tech/MCA/ME/M. Tech Candidate Requirement • Extensive Experience & Expertise on Business Intelligence, DW • Min. 3 years of hands on experience with Cognos toolsets, Cognos architecture. • Must have hands on experience on Cognos Report Studio , Cognos Analysis Studio , Metrics Studio , and Cognos 8 portals • Must have experience in building large data warehousing and BI applications. Able to gather requirements, and the ability to lead. Design, Develop, configure and optimize Cognos reports, cubes and dashboards. Have an understanding of logical and physical database design /...
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...Marketing Plan Difficulty level: Moderate Page: 5-8 Type: Application 2. Describe several activities encompassed by the distribution variable. AACSB: Reflective Thinking CBE: Model Distribution Difficulty level: Moderate Page: 8 Type: Knowledge 3. Explain why marketing efforts should be oriented toward creating and sustaining satisfying exchange relationships. AACSB: Analytic CBE: Model Strategy Difficulty level: Easy Page: 9 Type: Knowledge 4. What is meant by the term relationship marketing? How does relationship marketing affect the customer? AACSB: Reflective Thinking CBE: Model Customer Difficulty level: Easy Page: 14 Type: Knowledge 5. What are the three ways that marketing environment forces affect a marketer's ability to create satisfying exchange relationships? AACSB: Analytic CBE: Model Strategy Difficulty level: Moderate Page: 9-10 Type: Knowledge 6. What is meant by the term marketing concept, and what departments of a company does it affect? AACSB: Reflective Thinking CBE: Model Marketing Plan Difficulty level: Easy Page: 11 Type: Knowledge 7. What does it mean for a company to be marketing-oriented? What are the most important factors involved in being marketing-oriented? AACSB: Reflective Thinking CBE: Model Marketing Plan, Model Customer...
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