...Business Assessment of Burger Machine Burger Machine Holdings Corporation is commonly known as burger machine. Burger Machine aims to serve the masses. It offers variety of burgers and it has always been retailing in outdoor burger stands instead of shops. Distinctive Competencies * Burger Machine offers variety of burgers * It also offers coffee, hot Chocó drink and sans rival if a customer is looking for something sweet. * The burgers are distinguishable by its quality taste. The patty of the burgers is made of 100% pure beef. * Food and Nutrition Research Institute of the Department of Science and Technology confirmed their burgers as “source of the most nutrients in terms of peso value compared to other leading hamburger chains. * Burger Machine employees are also very nice and would even chat with their regulars while cooking the burgers Strengths and Weaknesses of Burger Machine Strengths * provides a 24-hour service * long years in the industry among competitors * Good quality products * Affordable products offered * Buy 1 take 1 burgers * Large number of outdoor stands * Trained and pleasing employees * Provide a good and fast customer service Weaknesses * closed down several branches * Price is higher among competitors * Lack of promotional campaigns Burger Machine’s target market is the mass market. The product line of the company is appropriate for the masses. It offers different kind of...
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...liability. At PBJK Burgers there is an absence of a work refusal policy and procedure, essentially making the company not in compliance with the Occupational Health and Safety Regulation of BC,(“OHSR”). As a result of this from a human resource professional perspective the following key issues were identified that PBJK Burgers needs to ensure: • Supervisors are equipped with the knowledge and skills to deal with unsafe work refusals. • Employees are trained on identifying unsafe hazards. • PBJK Burgers must have a work environment culture that cultivates support regarding refusals. With this in mind the reference manual aims to ensure the above is achieved and answered. Through research with Worksafe BC and a risk assessment it was identified that the following were common hazards at PBJK Burgers: slips, trips, falls, burns musculoskeletal Injuries, improper lifting/use of equipment and cleaning agents. This creates a medium to low risk, but without a policy or procedure leaves the company susceptible to loss. The loss could include negative impacts such as, brand damage, penalties, low employee morale, low productivity, higher injury rates and thus increased premiums. Building on this our analysis highlights the importance of section 3.12 of the OHSR procedures for work refusal. This section outlines the specific basic steps that should be completed to ensure the due diligence of PBJK Burgers. Appendix 11.0 provides a detailed flow chart to follow for PBJK Burgers. Additionally...
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...EXECUTIVE SUMMARY Type of Business E.S. Food Corporation is a corporation established in 2013 that will offer a new product and made from vegetables and fish. The company’s goal is to endorse the production of healthy patties made from organic ingredients. Management Highlights E.S. Food Corporation chose corporation as our form of organization. It is formed and authorized by law to act as a single person although constituted by one or more persons and legally endowed with various rights and duties including the capacity of succession. The associates are known as shareholders and each of their shares in the ownership, control and profits of the corporation is determined by the portion of shares in the company that they own. Success of the company will depend on the input, perseverance and endeavour that they will be providing. Marketing Highlights The company focus their energies on the food industry, particularly- burger patties, which is made up of horseradish and mongo beans. It is low in cholesterol, rich in protein and fights against cancer. Our product is new to the food business ventures that may capture the attention of those who are food lovers through with the product’s Unique Selling Proposition. We see this as an opportunity and advantage to generate effectual marketing and advertising. Financial Highlights The study of the financial stability of the company will only consider years 2014 to 2018 financial accounts. The figures we have in...
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...Quick Scan Burger King Roos van Os & Tim Steinweg April 2008 SOMO Quick Scan Burger King SOMO Quick Scan Burger King Roos van Os & Tim Steinweg April 2008 2 SOMO Quick Scan Burger King Contents 1 2 2.1 2.2 2.3 2.4 2.5 2.6 3 3.1 3.2 3.3 3.4 3.5 3.6 3.7 4 4.1 4.2 4.3 4.4 4.5 4.6 4.7 5 5.1 5.2 5.3 5.4 5.5 5.6 5.7 5.8 6 6.1 6.2 6.3 6.4 6.5 7 7.1 7.2 7.3 8 9 Introduction ...................................................................................................................... 4 Company Profile: Burger King Holdings....................................................................... 6 Corporate Profile................................................................................................................ 6 Burger King Holdings’ corporate history............................................................................. 7 Burger King Holdings ownership and corporation structure............................................... 8 Market presence................................................................................................................. 10 Purchasing activities........................................................................................................... 11 Burger King Suppliers in the Netherlands .......................................................................... 11 CSR Sector Analysis ....................................................................................................... 13 Consumer...
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...Opportunities 17 12. Threats 17 Current Strategies 13. Strategic Position 18 14. Proposed Strategies 18 15. Selection of winning Strategy: Feasibility 19 16. Description and Risk Assessment 20 References 21 Appendices 23 1. Introduction. Note: “All work within this report is taken from the case study unless referenced otherwise”. McDonald’s started as BBQ restaurant by (“mac and dick”) which also known as Maurice and Richard. The concept of the McDonald’s at that time was a typical drive in restaurant that offers variety of BBQ menu to choose from. The brothers realised that it is important for them to highlight the menu that get the intention the most. Mac and Dick eliminated McDonald’s carhops’ concept to make McDonald’s as a self- service operation. They also narrowed down the menu from 25 menu lists on focus only 9 menus that is hot sellers. This action will increase efficiency and as an act of cutting cost. McDonald’s came out with the strategies of fast services and low prices. As McDonalds grows, the brothers started to think about opening franchises. Ray Kroc is seller that sells milkshakes machines and fortunately, McDonald’s at that time are using the machines...
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...claimed and worked by free nearby representatives and ladies. The business was overseen as particular geographic fragments through June 30, 2015, that incorporated the U.S., Europe, Asia/Pacific, Center East and Africa (APMEA) and Different Nations and Corporate (OCC) including Canada, Latin America and Corporate. Starting July 1, 2015, McDonald's begun working under another authoritative structure with the accompanying four sections that join markets with comparable attributes, difficulties, and open doors for development. The business was overseen as particular geographic sections through June 30, 2015, that incorporated the U.S., Europe, Asia/Pacific, Center East and Africa (APMEA) and Different Nations and Corporate (OCC) including Canada, Latin America and Corporate. High Development Markets - markets with generally higher eatery extension and franchising potential including China, Italy, Poland, Russia, Korea, Spain, Switzerland and the Netherlands. Together these business sectors represented around 10% of the Organization's 2014 working pay. The McDonald's Administration Advancement Educational modules take newcomers from student director to Eatery Administrator. This comprises of at work preparing and opens learning advancement modules, upheld by courses and classes at the Organization's National and Provincial Preparing Focuses. History of McDonald's and Ray Kroc McDonald's is the biggest chain of burger fast food eateries on the planet. They are given serving around...
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...Running head: SUPPLY MANAGEMENT IN THE FAST FOOD INDUSTRY 1 Supply Management in the Fast Food Industry: Taco Bell versus Del Taco Abstract With the advent of restaurants that offer its consumers quality food at a value price, it seems that quick service restaurants (QSR) are taking America by storm. Fast food chains that encourage their customers to “Have it your way” or “Eat Mor Chikin” continuously push competing chains to become more efficient, faster and cheaper all while maintaining the quality of the product. Del Taco and Taco Bell are members of the fast food industry and competing chains that have set out to provide mainstream American with Mexican-style food. Taco Bell, however, has outperformed and outsold Del Taco since their creation in 1962 and 1964, respectively. It follows to wonder exactly which procedures contribute most to Taco Bell’s success. A comparison between the two restaurants reveals that Taco Bell’s international expansion has allowed for many more options regarding its supplier relationships and distribution practices. “Live Mas,” the well-known slogan coined by the international fast food chain, Taco Bell, is one that encourages its consumers to live boldly and uninhibited by one’s diet. Replacing its previous slogans of “Think Outside the Bun” and “Yo Quiero Taco Bell,” the new slogan is a part of Taco Bell’s efforts at defending a reputation called into question by a since-withdrawn 2011 lawsuit that falsely accused the restaurant...
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...OPERATIONS MANAGEMENT OF : | McDonald’s Restaurant | | This documentation of research looks into the operation management of McDonald’s restaurant under the grounds of Quality, Inventory and Capacity management. This report has been prepared for the purpose of International Operation Management module for MBA program of ANGLIA RUSKIN UNIVERSITY. | | 0977106/1 137068/268400 | 4/14/2011 | | LONDON COLLEGE OF ACCOUNTANCY INTERNATIONAL OPERATIONS MANAGEMENT PREPARED BY: LCA STUDENT NUMBER: 137068/268400 ARU STUDENT NUMBER: 0977106/1 WORDS IN TOTAL: 3847/4338 Table of contents: 1. Introduction........................................................................4 1.1 Case Introduction.....................................................................4 1.2 Introduction of the company...................................................5 1.2.1 Brief Introduction of raw product...........................................7 2. Product Design process....................................................8 2.1 Filet-O-Fish: - History of its own............................................10 3. Capacity and Inventory management issues..............12 3.1 Inventory management for filet-o-fish in McDonald’s...........13 4. Quality Management........................................................14 4.1 Total Quality Management.....................
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...Fiscal 2009 Corporate Responsibility Report Special Note Regarding Forward-Looking Statements: This corporate responsibility report contains forward-looking statements that concern our expectations, beliefs, projections, strategies, initiatives and anticipated events. These forward-looking statements include: statements regarding the timing and method of providing updates to this corporate responsibility report and new corporate responsibility reports, our expectations regarding the future globalization of our corporate responsibility initiatives; our plan to pursue initiatives in the areas of childhood nutrition, advertising directed at children, reduction of energy, water consumption, waste and emissions production, biodiversity, chemicals and animal welfare; our intention to evaluate and study how to build more environmentallyfriendly restaurants as well as making existing restaurants more environmentally-friendly; our plans to introduce new products, including new Kids Meals; our plan to expand certain benefits, including our flextime program; our intention to continue to support minority- and women-owned suppliers; our intention to continue our work and relationships with certain coalitions and organizations on a variety of philanthropic, people and corporate governance initiatives; and the company’s intention to pursue the next steps outlined in the corporate responsibility report as well as its beliefs regarding the future positive impact of undertaking these steps...
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...Business and Marketing Strategy Q1: Assessment of environmental issues affecting Coca Cola Provide a detailed assessment of the environmental issues affecting Coca Cola global business and marketing strategy. Given guidance in terms of opportunities or threats they may pose for the company in the future. Lo; illustrate how marketing decisions are affected by various forces in the external business environment “WATER is to Coca-Cola as clean energy is to BP.” So declares Jeff Seabright, Coca-Cola's manager of environmental affairs, when asked about the firm's new global water strategy. The fizzy-drinks maker unveiled that strategy as part of its annual environmental report, released this week. “We need to manage this issue or it will manage us,” says Mr Seabright. At first sight, the analogy with oil may seem odd, but it is not so far-fetched. Big Oil has long been the target of activists clamouring for action on global warming. BP stole a march on its oily brethren by accepting that climate change is a real problem, making smallish investments in clean energy, and grandly proclaiming itself “beyond petroleum”. Coca-Cola has also been targeted by activists, but over the issue of water rather than energy. The firm has been hit hardest in India. First, experts from Delhi's Centre for Science and Environment, a green think-tank, tested various soft drinks and determined that they contained high levels of pesticide. It turned out that Coca-Cola was not the cause of the problem...
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...Pemberton, and later acquired by Asa Candler, who expanded the coke formula and converted it into syrup, which was then sold to bottlers to produce carbonated drinks. Coca-Cola had great success during World War II; the brand expanded internationally with the help of the U.S Government. The company promised Coca-Cola to U.S soldiers for five cents, regardless of its production cost. An estimated 64 Coca-Cola bottling companies were opened overseas resulting in a positive overall company market share in Europe and Asia. Since 1950, Coke’s marketing strategy has always been targeting family consumption, especially in supermarkets. In addition, Coke has mainly focused on fountain sales at major restaurant franchises, like McDonalds and Burger King. They are considered Coke’s main source of revenue. Throughout the years and due to demand, Coke has created non-cola flavored carbonated drinks such as Fanta, Sprite, etc., to broaden their carbonated drink consumption. Later on, the company purchased Minute Maid, Duncan Foods, and Belmont Springs Water. Coke also expanded its brand with the creation of Diet Coke. Diet Coke was a huge success for the company, making it the nation’s third-largest-selling carbonated soft drink in the Eighties. In 1986, the company created a bottling company, Coca-Cola Enterprises (CCE). CCE represents 75% of Coke’s volume and sales in North America. On the other hand, Pepsi was invented 1893, in North Carolina. The company had a rough start and...
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...------------------------------------------------- Introduction Can u guess the name of the company which is is the ninth most valuable brand in the world? has replaced the us army as the nation largest job training organization? controls the market share of more than 3 food chains taken together in America? It’s none other than Mcdonald’s corporation USA. Looking at the above statistics makes one wonder that what is the driving force behind all these achievements? How is it that the chicken burger available in San Francisco is same as the one available in delhi? Many of these question have been answered in the book “Mcdonald’s: behind the golden arches” written by john love. But are these standards being carried out in India as well? The golden arches of Mcdonald’s are slowly becoming an integral part of the Indian landscapes. Everyone knows mcdonald’s is big, but very few know just how significant its impact on Indian business really is. The inside of Mcdonald’s remains a mystery. Mcdonald’s india is a joint venture of Mcdonald’s corporation with Amit Jatia and Vikram Bakshi. Amit jatia handles the operation in westerns region whereas Vikram Bakshi in the northern region. Mcdonald’s india is an employer of opportunities, providing quality employment and long term careers to the indian people. The average Mcdonald’s restaurants employees more than 100 people in 25 different position-from cashiers to restaurants managers. Mcdonald’s world class-training...
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...India Introduction Fast Food Industry Overview India is blessed with one of the fastest growing fast food market of the world. It is estimated to be nearly worth of 41.3 billion USD and it is a healthy growing industry at a compound annual growth rate (CAGR) of 11%. The Organized Food Service Industry is worth $13.79 bn (approx. 33% of total Indian Food Service Industry), which is growing towards at 17%. (Industry report 2014) By year 2017 this bench marks will reach by other category, like as follows: (Ref) Category | Current Market Share | Compound Annual Growth Rate (CAGR) | Expected Market Share by 2017 | Organized | 30% | 12-14% | 45% | Unorganized | 70% | 8-10% | 55% | In present situation Indian GDP is around 6 % for last couple of years. As a result there is a significant numbers of monthly disposable Income are growing gradually. Now a day people of India spend on eating outside almost Rs.33, 000 Crore according to the size of the market. Some recent research study is expected this growth will reach US$68 billion by 2018. (Ref) On the other side delivery segment is an integral part of the Indian Food Service segment. The size of Organized Indian QSR delivery market is US$0.62 billion, growing at a healthy CAGR of 20% and is expected to reach US$1.1 billion by 2017-18. (Ref) In major cities comprise of large workplace clusters and high density residential areas people and young Indian consumers are highly price sensitive, through online they compare the...
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...PLAN ROBINSONS MAGNOLIA A Final Paper Presented to the Marketing Department De La Salle University In partial fulfillment Of the course requirements .in MARKRET. Del Carmen, Michelle Felizardo, Miguel Moynihan, Danny Tan, Miya Yatco, Jethro August 28, 2013 A. Assessment of the Mall Retail Audit by Classification *See Appendix A Target Market Description This mall caters to a demographic of young professionals with an age ranging from 23-30 both male and female genders either single or newlyweds in the B and C socioeconomic classes. they are the dominant demographic that the mall caters to this is reinforced by the abundance of the available condominiums within the area making the mall and the area around it a mixed use development. this ensures the inevitability of the residents of these condos, which will most likely be yuppies due to the “condo living” nature of these residences, will definitely buy from nowhere else but robinsons magnolia since it is just simply convenient to do so. Although the mall is situated in an area with quite a number of educational establishments such as LSGH and it gets a lot of visits from students that are in the area it is really still the yuppies that bring in the most business since they are the ones that have the most purchasing power. any revenue produced from the students is usually either on impulse such as an after final exam binge or the fact that it is really just the nearest place to make a purchase so the mall also leverages on...
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...Management Functions in a Company Management Foundations Submitted by: Abhineet Kumar Krishnan-K Siddhant Kapoor Vipul Garg INTRODUCTION McDonald's Corporation is the world's largest chain of hamburger fast food restaurants, serving around 64 million customers daily. Headquartered in the United States, the corporation was founded by businessman Ray Kroc in 1955 after he purchased the rights to a small hamburger chain operated by the eponymous Richard and Maurice McDonald. A McDonald's restaurant is operated by either a franchisee, an affiliate, or the corporation itself. The corporation's revenues come from the rent, royalties and fees paid by the franchisees, as well as sales in company-operated restaurants. McDonald's primarily sells hamburgers, cheeseburgers, chicken, French fries, breakfast items, soft drinks, shakes and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, wraps, smoothies and fruit. Plans of McDonald’s Currently, McDonald’s has around 180 restaurants spread across India and around 500,000 customers visit them on a daily basis. Their plans are: * To open 40 more restaurants across India this year. * To invest Rs 600 crore to launch 180-190 restaurants over a period of five years...
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