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Business Communication Trends

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Assignment: Business Communication Trends
Dale Lopez
XCOM/285 Essentials of Managerial Communication
Mark Eutsler
March 13, 2011

Business depends on communication. Growing, and succeeding in business depends on the ability to communicate effectively with people internally, and externally. The three basic purposes of business and administrative communication are to inform, to request or persuade, and to build goodwill. Most messages have more than one purpose. People must communicate to plan products and services, hire, train, and motivate workers, coordinate manufacturing and delivery, persuade customers to buy, and bill them for the sale. Indeed, for many businesses and nonprofit and government organizations, the “product” is information or services rather than something tangible. Information and services are created, and delivered by communication. In every organization, communication is the way people express thoughts, and get work done. (Chapter 1, Page 4, Business Communication, Management, and Success)
Informal listening, speaking, and working in groups are just as important as writing formal documents and giving formal oral presentations. As a newcomer in an organization, people need to listen to others both to find out what they are supposed to do and to learn about the values, and culture of the organization. Informal discussions on recent sports, daily headlines and about what is happening at work, connects you to the grapevine, which is an informal source of company information. You may be asked to speak to small groups, either inside or outside your organization. Networking with others in your office, and in town, and working with others in workgroups will be crucial to your success. These skills remain important as you climb the corporate ladder. Good managers interact with their employees. They listen to lunch room discussions, and engage in

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