Premium Essay

Business Culture Incomplete

In:

Submitted By Rich1982
Words 998
Pages 4
Business Culture And Strategy
Asessment Number 1

Word Count

Student Number

Table Of Contents

1. Outcome 1

2.1 External Forces that impact on Alphabet Games.

A PESTEL (political, Economic, Socio-cultural, technological, environmental and legal) has allowed me to analyse Alphabet Games Macro environment and upon doing this have picked the four factors that I feel have influenced the company most.

2.2.1 Legal Factor

The first factor I noticed was a legal one, which involved the black market and the rise in pirate copies of computer games. The lose of sales and profits can be expected due to customers purchasing these copies as oppose to games directly from Alphabet Games and so in order to cope with this problem A.G moved into the market of producing flash games for big business clients.

2.2.2 Technological Factor

The next factor, which I felt influenced heavily on A.G, was a technological factor and the introduction of HD Gaming to the games market. In response to this A.G invested heavily in new staff and new equipment.

2.2.3 Economic Factor

Another factor that I noticed A.G reacted to was the increased production costs which, were caused due to economic conditions. A.G in order to remain profitable outsourced some of their work abroad.

2.2.4 Socio-Cultural Factor

The last important factor I acknowledged was a social factor and was that consumers now desired better graphics in relation to how characters moved and behaved in games and to keep up with these expectations A.G entered into in partnerships with established enterprises in character and film development.

2.2 SWOT Analysis Alphabet Games

Appendix A shows a full SWOT analysis of Alphabet Games. This clearly highlights all the strengths, weaknesses, opportunities and threats to the organisation

Similar Documents

Premium Essay

Compensation

...background of individuals. Culture plays a vital role in the formation of perceptions with respect to any product or service, hence creating a demand for that product or service accordingly. This makes it an important factor to consider before designing any marketing strategy. Culture is something a person acquires from his/her elders and surroundings. Since culture is a broad term, so it is further divided into sub-cultures. The values and norms may vary among these sub-cultures, so their tastes and preferences do. The sub-cultures are further divided into segments, again, different from one another. For instance, the youth of today follows its own culture, which is different from the previous generations, and so its taste and preferences. Beside culture, status also plays a vital role when it comes to purchase a product or service, so it also necessary to consider the social classes before designing a marketing strategy. Social classes significantly influence the purchasing decision of a customer. These social classes are formed according to income level, qualification, and nature of job of individuals. The company is supposed to study all of these factors closely in order to target its customers. Culture plays a pivotal role in formulating perceptions associated to any offering. Culture is a broad term which is a force acquired from family and surroundings. It is further divided into sub-cultures which include varying values and preferences. Sub-cultures are further divided into...

Words: 1469 - Pages: 6

Premium Essay

Mktg #8

...Content Assistive Technology Tips [opens in new window] Test Information Instructions Description 4 T & F 6 Multiple Choice 2 attempts Worth 30 points per case Instructions Multiple Attempts This test allows 2 attempts. This is attempt number 1. Force Completion This test can be saved and resumed later. Expand Question Completion Status: Question Complete Question Complete Question Complete Question Complete Question Incomplete Question Incomplete Question Incomplete Question Incomplete Question Incomplete Question Incomplete Question 1 1. eBay's Selling, Fashion, and RedLaser apps are nonmarketing-controlled information sources. True False . 3 points Question 2 2. m-commere only benefits online stores. True False . 3 points Question 3 3. In cultures where consumers are reluctant to to use credit card, they might be just as reluctant to make purchases on a smartphone and thus restrict their m-commerce activities to research. True False . 3 points Question 4 4. Mosts people are now comfortable with spending just under $1,000 when making m-commerce purchases. True False . 3 points Question 5 5. What does it mean when we say m-commerce applications level the playing field for shoppers? ...

Words: 483 - Pages: 2

Premium Essay

Mmhoa

...University of redlands school of business MGMT 631: Management and organizational theory Instructor: Elijah Levy, Ph.D. Email: elijah_levy@redlands.edu thelevylaunch@yahoo.com Cell number: 562-2230-3334 I have been teaching at University of Redlands since 1992 in the school of business—teaching in the undergraduate and graduate MBA and Masters of Arts in Management program (MAM). My doctorate degree is in clinical psychology and I am an interdisciplinary thinker—enjoying the synthesis of philosophy, psychology, sociology and comparative religion to theorize about human behavior. I am the director of Founders Outreach, a nonprofit agency providing psychosocial/psychiatric rehabilitation services to mentally ill residents residing at Founders House of Hope. In addition, I am the director of The Levy Launch a center providing corporate education, management training, strategy consultation and start-up support and training to nonprofit agencies. I have written two books-- one on intercultural awareness titled You, Me and Them in addition to a book of poetry titled Crisis in Meaning, and with a colleague, directed/produced a documentary on mental illness titled Beyond the Shadow of Mental Illness and a documentary on my Veterans Legacy Project group. If you anticipate being absent from class, please make arrangements to contact me to submit assignments. CLASS SCHEDULE: March 5, 12, 19, 26 April 2, 9, 16, 23 Tuesdays...

Words: 3020 - Pages: 13

Premium Essay

Air Force Project Stumbles

... The main concerns may be a failure to meet a basic requirement for successful implementation: having “a single accountable leader” who “has the authority and willingness to exercise the authority to enforce all necessary changes to the business required for successful fielding of the software.” “They got there because they had strong leadership who committed to the program and had the authority to make the changes necessary for success, but it’s rare that a single leader in the Department of Defense has the authority over the span of activities” Discuss what type(s) of Information System(s) were likely part of the project: Transaction Processing? Management Information? Decision Support? The project is an Integrated Management System. It’s an enterprise application used by Air Force to manage the totality of its processes. An integrated management system combines all related components of a business into one system for easier management and operations. Discuss which of the factors that IS projects fail that we mentioned last week seem relevant to this example. Incomplete requirements and specifications; Lack of executive support; Technology incompetence; Incomplete requirements. List the most important leadership & management mistakes you see on the project, why you think they were critical, and how they...

Words: 376 - Pages: 2

Premium Essay

Chapter 4

...Chapter 04 The Corporate Culture -Impact and Implications True / False Questions  1.Due to diverse employee groups and management styles, the work culture of a large global firm in one country will differ significantly from the work culture of the same firm halfway around the world.  FALSE Despite the fact that corporations have many locations, with diverse employee groups and management styles, an individual working for a large global firm in one country will share various aspects of her or his working culture with someone working for the same firm halfway around the world. 2. Corporate culture shapes, and is shaped, by the people who are members of the organization.  TRUE While culture shapes the people who are members of the organization, it is also shaped by the people who comprise it.  3. Differing individual perception of culture makes it easier to define the specific culture within an organization.  FALSE Defining the specific culture within an organization is not an easy task since it is partially based on each participant's perception of the culture. 4. In situations where an organization lacks strong leadership for ethical decision making despite the clarity of law, the business culture is likely to be the determining factor in the decision.  FALSE In situations where the law provides an incomplete answer for ethical decision making, the business culture is likely to be the determining factor in the decision.   5. Organizations with similar missions...

Words: 4352 - Pages: 18

Premium Essay

Demonstrative Communication

...something by crying showing a facial expression, tone of the cry, and their body gestures. Unwritten communication allows the sender to receive feedback immediately from the receiver. As the sender gives an unwritten message you will know whether if the sender is saying the message in a positive or negative way and this is a way to be certain if the message is being understood by the receiver. For instance, unwritten communication gives you the chance to choose your words by knowing what type of audience you will have. There are many ways to communicate effectively like: speak to people, to take ownership for the communication; smile at people, it takes less muscles to smile than to frown because a smile shows positive feedback in all cultures; be friendly, it takes a friend to be a friend but be the one to take action; and call people by their name, as human beings loves to feel respected and to know you pays attention. McNamara (2010) says, “Effective communication is the foundation for healthy relationships in the workplace, as well as in social and personal social settings”. Ineffective communication is the sending and receiving of messages. It can...

Words: 765 - Pages: 4

Premium Essay

Failure of Joinventure

...of successor. The most common failures toward joint venture business are insufficient planning, lack of communication, difficult to integrate different organizational culture and wrong strategy used. There is often a joint venture plans consisting of nothing more than a statement of each party’s intended contributions to the project and their respective share of the profits. Failure in planning indicated an incomplete plan. Objective, mission and vision for a company would not be achieved without a concrete plan. Apparently, in order to be successful, a joint venture business ought to ready a written document, which is consisting of entire plan throughout an organization, and it must be agreed by all parties. Lack of communication would be another common failure to joint venture. Communication plays an important role in order to bond everyone within an organization as an individual. What if an organization does not communicate their objective, goal clearly? It may lead misunderstanding even worse situation. Different culture among individual within organization is a main cause to misunderstanding. Lack of communication with other due to different background of people because they are using different language, will finally convey a vague message and end up with misunderstanding. Next, joint venture represents combination of two or more companies. The joint venture partner firms may have different corporate cultures, view and management style, resulting in poor integration and...

Words: 409 - Pages: 2

Free Essay

Is Complete Diversity Possible

...Is Complete Diversity Possible Brook described a kind of image that people would prefer moving to the places where there were similar ideology or similar groups. That is what the congealing pot is like. It is an example that people couldn’t be compatible with others who belong to different groups. Situation of diversity is defined as one can stay with those who have different situation from it and feel compatible with the situation. For example, a democrat wouldn’t like to live in the area where republican live, a rich man would not like to live where poor men condensate. As Brook wrote that people can move to another place they like. So according to the points of Brook, I think, there is no complete diversity. One reason is that diversity is born with the birth of people. Difference in blood relationship makes people to have different situation to grow up and to be taught of different value concept, that is, the ideologies are different. Different ideologies can make them have opposite opinions on the same thing and they might dispute or fight. In my hometown, many people, especially women, believe Buddhism. They believe that there is too much retribution. So they advocate that people should not kill animals and eat their meats. In one town in South China, people like to eat dog meat and they even name a “dog meat” festival. Many Buddhists hate this activity. On the day of “dog’s meat” festival, many people come to the town to eat dog’s meat and many Buddhists...

Words: 1185 - Pages: 5

Premium Essay

Assignment 4.2: Ikea

...a. From its low price form to its organization culture to the do it yourself approach complete with paper, measuring tapes and pencils offered in-store plus its strong brand image expressive of high value, trendy, low price , current and trendy furniture, the added services it offers daycare, diners, carracks, design advisers, and its strong effort on viability from produce design to removal IKEA is well able to suffice itself of recent market chances the weak state of the United States low cost , demand for ease , viability problems to power its aggressive qualities. To this end IKEA employs a plan of working excellence to effort on competence of processes and operations. OE is a aggressive qualities it translates to spread creation flexibility, improved client reaction, and cost minimization connecting all looks of company controls. OE updates affairs and optimizes performance (www.deloitte.com). OE isn't realized overnight. It is the organized management of protection, condition, setting, dependability and competence which take sun creasing, purposeful labors to build and endure a culture over time (www.chevron.com). IKEA has advance personal qualities long-term relationship with supply chain members /power to offer them fiscal help , local exchange offices legal qualities tax qualities , NPO company ownership, company qualities culture; human resource qualities devoted staff hundred Best business to Work For rating, Ant bureaucracy Weeks; produce...

Words: 1130 - Pages: 5

Premium Essay

Busn Week 2

...Name: Muhammad Taha Ahmed There are FOUR parts to the Self-Assessment. Part 1: Reflect on your results from the self-assessment exercises you’ve done from the textbook, as well as others you might have done in the past, and complete the table below. Review current or past jobs to identify your transferable skills. Develop an inventory of your most marketable career-related skills (minimum 15), instances where you have demonstrated these skills (minimum three), and the core values you want your work to reflect (minimum five). Take into consideration the traits employers are seeking, including technical and transferable skills and general abilities. (30 POINTS) SELF-ASSESSMENT EXERCISES & MY RESULTS | I completed the following assessments/inventories as part of my self-assessment activities: 1. Marketing Readiness Quiz 2. Self-Awareness Checklist 3. Ability Assessment 4. Transferable Skills Checklist 5. Work Environment and Life Preferences 6. Self-Assessment Summary Sheet | My most marketable career-related skills are . . . (minimum 15) (Remember to include technical and transferable skills on this list!) 1. Organization and planning 2.  Orderliness 3. Handling details 4. Making decisions 5. Arrange functions 6. Assemble products/build 7. Audit records 8. Budget, money 9. Buy products/services 10. Calculate/manipulate numbers 11. Supervisory 12.  Teaching 13.  Coaching 14.  Counseling 15. Check for accuracy | ...

Words: 1111 - Pages: 5

Premium Essay

Cycles of Organisational Learning: a Conceptual Approach

...Cycles of Organisational Learning: A Conceptual Approach Dr Peter Murray Senior Lecturer Division of Economic and Financial Studies, Department of Business, Macquarie University, NSW. Australia. Phone +61 2 98508468 Email: p.murray@mq.edu.au Key Words: unbounded learning, integrated learning cycles, competencies Abstract In an environment of rapid change, organisational learning theory appears to offer much for organisations trying to grapple with change and growth. Not all theorists agree on the methodologies of organisational learning however, and there is little consensus about how organisations achieve both change and growth simultaneously. This paper attempts to expand the simplistic idea that organisational learning is an adaptive approach supported by individualized and stand-alone strategies of learning. The paper demonstrates how various conventions of learning can be understood as integrated learning cycles from which organisations can chart new paradigms of learning in practice. Current theories of organizational learning are imbued with their own sense of history making, clever manifestos that support a workshop or case study approach, and questionable rather than empirical validations of internally consistent phenomenon. Existing theories of learning however are valuable to the extent that they collectively represent a community of practice from which scholars and practitioners benefit. New conceptual approaches are needed...

Words: 5441 - Pages: 22

Free Essay

Amusing Ourselves to Death

...Death: Public Discourse in the Age of Show Business. He opens the book by discussing how different cities have represented the core values and focus of our nation at that time. The first example he used was Boston. At the beginning of America’s split from England, the spirit of our country was rooted in the patriotism of Boston. Acts that motivated the nation, such as the Boston Tea Party, are examples of the truth of this statement. Today, however, Postman says that we are represented by the nature of the city of Las Vegas. Pictures of huge slot machines and promiscuous women fill our mind at the thought of Las Vegas. These pictures represent how our main focus and goal in life has shifted toward entertainment. We must be entertained at all times. This attitude has effected many areas of society such as; religion, politics, news, and education. Postman, however, looks simply at how television has played a vital role in this cultural transformation in these areas. He discusses how, through television, our society has propelled itself into, “the age of show business.” I agree with Postman’s view on how television has turned our culture into one that is centered on entertainment. Postman’s main thesis is based on two very popular books, George Orwell’s 1984 and Aldous Huxley’s Brave New World. These two books vary greatly in their themes of how the future will look; Orwell depicts a dark, totalitarian culture while Huxley shows us a culture in which the people are brainwashed and...

Words: 1678 - Pages: 7

Premium Essay

Diversity

...Diversity in the Workplace The aim of this paper is to review literature on the issues of diversity in the workplace. We can ask ourselves why is diversity in the workplace so important? Some arguments suggest that it may benefit to an organization and company success. This topic has been researched and discussed for many years before us and is still current in health care and in general. As I was preparing for this week learning adventure, I can say that, besides our chapters in textbooks, I read so many different articles, but for this paper I have chosen the article written by Maier- Lorentz Transcultural nursing: Its importance in nursing practice. I found this article easy to understand and fallow through and I agree with many things listed and discussed by the author. We can define diversity in many different ways many years ago diversity was defined mainly by gender, race, or color. In today’s world, we can also add on sexual orientation, military experience, education, work experience, marital status and many more. With a diverse workforce health care can compete with the higher achieving global organization. This article is discussing important of diversity in the nursing profession. As we can see from the article increasing culturally diverse workforce creates positive outcome for the hospital or organization, and also helps in delivering better care for patients and families (Maier-Lorentz, 2008). That is why this issue has been incorporated through nursing...

Words: 3011 - Pages: 13

Premium Essay

Read

... Phone: 910.962.2195 Office Hours: By appointment E-mail: russells@uncw.edu Course Description: Study of theories, research and concepts underlying the structure and processes of complex organizations. Emphasis is placed on problem-solving issues and applications in organization planning, leadership, motivation, and interpersonal communication. Course Objectives: This course surveys various perspectives of how a manager can better plan, organize, lead, evaluate and coordinate his/her organization. You should begin to develop your approach or style for the successful management of human, financial, and societal resources in business organizations. Development of critical thinking skills, problem solving skills, communication skills, and the ability to adapt to change are emphasized. Course Prerequisites: Junior standing. Required Text: Understanding Management, sixth ed. By Daft & Marcic. South-Western, 2009. Please bring your textbook to class every day as we will be completing exercises from the text during class time. Students have access to an on-line library through CengageNow. Course policies: 1. Class attendance and participation in discussion of exercises, current events and chapter topics is expected and taken into account when grades are calculated. NOTE: Physical attendance does not constitute participation! Only discussion counts! Chapters...

Words: 1966 - Pages: 8

Premium Essay

Immigration

...that are what I am referring to as the incomplete citizens. Who are these incomplete citizens and why are they being impacted by our society? Are there different stipulations for these children that are born to these undocumented families? Do they really receive the same rights as those born to U.S. citizens? Our societies including our politicians have different opinions about illegal immigration. Immigration reform negatively affects those children that are born to undocumented parents. They find themselves facing adversities that had the situation been different would never have to face. Working in an elementary school I have seen first hand how those children are affected as a result of their parent’s legal status. My purpose in this research is to show the emotional, educational, and financial effects that are inflicted on the undocumented families. This is a problem that is not going to be resolved overnight but rather this is a problem that is going to need help from the various disciplines. With this research more information will be found to present how children are affected through the different disciplines and how these disciplines integrate and can have a more insightful understanding of the issues at hand. The four disciplines that I will focus on will by communication, government, business and psychology. It is through these varied disciplines that I will show how these children are living their lives as incomplete citizens. The current ruling passed by...

Words: 4046 - Pages: 17