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Identify the Effect of Business Environment on a Business Organization

Contents Introduction: 4 Aim of the assignment: 4 Walker - Company profile: 4 Market structure: 4 Perfect competition 5 Oligopoly 5 Monopoly 6 Monopolistic competition 6 How market structure determine the pricing & output decision: 6 Market force : 6 Relationship between Market force & Organizational response 6 Impact of organization performances by various Types of market force 6 Cost pressure 7 Information demand 7 Customer responsiveness 7 How the business and cultural environments shape the behavior of a selected organization: 8 Business environment 8 Cultural environment 8 Objective of business and cultural environment 8 International Trade: 9 Production cost 9 Material 10 Extend market 10 Global Factor: 10 Political factor 11 Economical factor 11 Social factor 11 Technological factor 12 European Union: 12 Rules & regulation 13 Tax & tariff 13 Support 13 Establishing the rules of trade 14 Taxation policy 14 Employment policy 14 Inflation policy 14 References: 15

Introduction:

There are many crisps company in the world, from them WALKER is one of best & largest crisps company in the world. It’s a UK based company who operate their business most of the country of the world. WALKER gets recognition through manufacturing crisps. WALKER contributed 47% of British crisps market. They are producing about 11 million bags of crisps per day & 800 tons of potato as raw material (Bamford,2012).
Aim of the assignment:

In this assignment we have choose an organization like Walker. And we will discuss the purposes, environmental effect & influencing factor of the organization & also discuss about how the organization cope with those factor or effect.
Walker - Company profile:

WALKER

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