...1. RUKUN NEGARA: THE NATIONAL IDEOLOGY 4.1.1 The Background of Rukun Negara |Date |Incidence/Instrument |Notes | |13 May 1969 |Racial clash erupted |a local quarrel flared into a racial clash | |16 May 1969 |The Yang di-Pertuan Agong(YDA) declared a state of |Special Ordinance (Special powers) Emergency, 1969 | | |emergency. Parliament was suspended. NOC was formed. |Curfew enforced | | | |Assemblies banned | | | |Security controls tightened | |August-Dec 1969 |Special Peace and Development bodies formed: |Later combined to form the Ministry of National Unity | | |National Muhibah Committee | | | |National Unity Department | | |29 Jan 1970 |National Consultative/Unity Council was formed |Advisory body for National...
Words: 10054 - Pages: 41
...hotel 1 7-9 1.2 2 10 2.1 3 11-13 2.2 5 15 2.3 5 16 2.4 4 14 MIN KHANT AUNG Pg.1 Myanmar Imperial College Marketing Principle 2.5 Propose new positioning for a selected product/service Explain how products are developed to sustain competitive advantage Explain how distribution is arranged to provide customer convenience Explain how prices are set to reflect an organization’s objectives and market conditions Illustrate how promotional activity is integrated to achieve marketing objectives Analyze the additional elements of extended marketing mix Plan marketing mixes for two different segments in consumer markets Illustrate differences in marketing products and services to business rather than customers. Show how and why...
Words: 4696 - Pages: 19
...THE IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON CORPORATE IMAGE: A CASE STUDY OF PZ BY SOMEFUN DOLAPO OLUWASEYI ADP08/09/EX/MBA/0993 A RESEARCH PROJECT SUBMITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE AWARD OF THE DEGREE OF MASTERS IN BUSINESS ADMINISTRATION (MBA), OBAFEMI AWOLOWO UNIVERSITY, ILE- IFE, OSUN STATE, NIGERIA OCTOBER 2010 CERTIFICATION I certify that this research study was carried out by Somefun Dolapo Oluwaseyi (ADP08/09/EX/MBA/0993) of the Department of Management and Accounting under my supervision, in partial fulfillment of the requirement for the award of the degree of Master of Business Administration, Obafemi Awolowo University, Ile-Ife, Osun State, Nigeria. ______________________ _____________________ DR. Victor S. Alumona DATE PROJECT SUPERVISOR _____________________ ___________________ MBA CORDINATOR DATE DEDICATION This research study is dedicated to the glory of our Heavenly Father “ever faithful, ever sure” my help in ages past and my hope for years to come. I will also like to dedicate this study to my supportive sister, Mrs. Temitope Ojedele who gave all that I need to complete this course, and our lovely mum for her support and prayers all through the programme. ACKNOWLEDGEMENT The extent to which people succeed in life depends on the Almighty God, self determination as well as those elements within the social and material environment. Therefore, one records success when God permits...
Words: 15140 - Pages: 61
...towards some key persons and also citizens. They can help to maintain and expand the state-wide inventory of historic properties and develop improved access and comprehension of historic property’s inventory information and also to encourage respectful utilization of historic and cultural resources as a mean to achieve compatibility with sustainable tourism and economic revitalization. In addition, governments determine to promote cooperation and understanding between participants in the historic preservation review process. It gives a view of past activities that carry out by our ancestors. It connects us with the country. Historical places of a country represent a nation’s identity where it is a precious to the country. The government of Malaysia, as well as government of all other countries in the world safeguard the historical sites or buildings in their country not in term of short terms but also in long term or in future. The historic sites are one of the reasons why many people would like to go to Malacca. In addition with the historic sites in Malacca, we will also talk...
Words: 9158 - Pages: 37
...ACC704 Business Ethics and Governance Lecture Guide Week 6 (Ref. Ferrell et al. Chapter 10; Mander, J., Baker, D. and Korten, D. Does Globalization Help the Poor?) Business Ethics in a Global Economy Does Globalization Help the Poor? by Jerry Mander, Debi Baker and David Korten IFG Bulletin, 2001, Volume 1, Issue 3, International Forum on Globalization During the past few years, we have heard steady proclamations emanating from the advocates of economic globalization and leaders of the Bretton Woods institutions - the World Bank, the International Monetary Fund (IMF), the World Trade Organization (WTO), et. al. - that their deepest purpose in pushing economic globalization is to help the world's poor. More specifically, they contend that removing barriers to corporate trade and financial investments is the best path to growth, which they say offers the best chance to lift the poor from poverty. They also assert that the millions of people who have visibly opposed the economic globalization model are harming the interests of the poor. Everyone should please back off and leave it to corporations, bankers and global bureaucracies to do the planning and solve the world's problems. Such claims are routinely replayed in the media. One prominent national columnist, for example, says, "protesters are choking the only route out of poverty for the world's poor." In other words, if the protests would stop, the IMF, the World Bank, the WTO, Nike and Monsanto would save the...
Words: 2613 - Pages: 11
...DECLARATION OF ORGINALITY AND WORD COUNT I declare that this graduation project is based on my original work except for quotations and citation which have been duly acknowledged. I also declare that it has not been previously or concurrently submitted for any other courses/degrees at HELP University College or other institutions. The word count is 8946 words. HOANG THUY HANG October 2011 1 ACKNOWLEDGEMENT As to complete this graduation project, I was granted a lot of support, guidance and assistance from mentors and lecturers. Therefore, I want to thank to all who support, direct and motivate me during the process of completing the research. 1. First, I would like to express my deep gratitude to my supervisor, Dr. Pham Duc Hieu from International School at Vietnam National University, Hanoi who guide me in my choice of assignment 2. I also would like to thank to Ms. Sumathi and Ms. Shenba at Help University College, who initiated the project and give so much instruction and support. 3. Thank all the respondents in Panasonic company who have helped me complete the survey with their enthusiastic and supporting manner. 2 A CASE STUDY OF CORPORATE SOCIAL RESPONSIBILITY: A SUSTAINABLE TOOL OF COMPANIES’ DEVELOPMENT IN VIETNAM By HOANG THUY HANG October 2011 Supervisor: Dr. PHAM DUC HIEU ABSTRACT With the increasing effects of ASEAN over the world, Vietnam is an ideal market for corporations. Furthermore, becoming the member of...
Words: 10324 - Pages: 42
...CHAPTER 4 CHAPTER OUTLINE What Is Managerial Ethics? Criteria for Ethical Decision Making Utilitarian Approach Individualism Approach Moral Rights Approach Justice Approach Factors Affecting Ethical Choices The Manager The Organization What Is Social Responsibility? Organizational Stakeholders The Ethic of Sustainability and the Natural Environment Evaluating Corporate Social Performance Economic Responsibilities Legal Responsibilities Ethical Responsibilities Discretionary Responsibilities Managing Company Ethics and Social Responsibility Ethical Individuals Ethical Leadership Organizational Structures and Systems Ethical Challenges in Turbulent Times Economic Performance Social Entrepreneurship Managerial Ethics and Corporate Social Responsibility LEARNING OBJECTIVES After studying this chapter, you should be able to do the following: 1 2 3 4 5 6 7 Define ethics and explain how ethical behavior relates to behavior governed by law and free choice. Explain the utilitarian, individualism, moral rights, and justice approaches for evaluating ethical behavior. Describe how individual and organizational factors shape ethical decision making. Define corporate social responsibility and how to evaluate it along economic, legal, ethical, and discretionary criteria. Describe four organizational approaches to environmental responsibility, and explain the philosophy of sustainability. Discuss how ethical organizations are created through ethical leadership and organizational...
Words: 21252 - Pages: 86
...COVER: One of Nestlé Malaysia’s key successful rural development programmes has been its contract farming initiatives, where farmers are actively engaged to be part of the Nestlé supply chain. In February 2012, the Nestlé Paddy Club was introduced with the aim of increasing field productivity and lowering production costs, whilst reducing rice-farming’s environmental footprint, as well as enhancing overall farming safety aspects at the contract farms in Kedah. Nestlé (Malaysia) Berhad 110925-W 16 1 Our Respect and Care for the Community 46 Our People and the Workplace 20 Our Commitment to the Environment At Nestlé, we believe that in order to create long-term value for our shareholders, we have to create value for society, subscribing to the view that corporate success and social development go hand in hand. 58 Our Consumers and the Marketplace 2 Nestlé (Malaysia) Berhad 110925-W Message to Stakeholders Creating Shared Value (CSV) is at the core of our business. That is how our company started off, with our founder, Henri Nestlé, a Swiss pharmacist who developed the world’s first milk food for infants in an effort to save his neighbour’s child who was unable to accept the mother’s breast milk. And that is our guiding principle today. Extending beyond compliance and sustainability, our CSV philosophy aims to continuously create shared benefits for society and our shareholders. 2012 has been a...
Words: 28760 - Pages: 116
...Ethics University Name PART A Question 1 The Three Gorges dam project in China is a venture of monumental magnitude. Its impact is global, regional and local. The Hydro Electric Power project when completed can generate over 22 500 MW of electricity. That is a clean source of power as opposed to the traditional coal that emits huge amounts of carbon into the atmosphere. The proponents of the project said it would lead to better health and higher living standards. Excessive carbon in the atmosphere has been the cause of global warming. That implies that the residents, some of whom do not have access to electric power will have it in their homes. Electricity implies greater comfort and leisure such as TV and better studying for the students. The long-term benefit is better academic performance and therefore a better life. The fast-growing Chinese economy is another major beneficiary from the project. It will be able to supply cheap electricity to the industries and so increase their output. The improved capacity enables them to meet the needs of the fast-increasing number of the middle class of the population. Additionally, there is the prestige that comes with the title of the biggest Hydro Electric power project on earth. That would bring tourists to view the wonderful scene of the dam and an artificial lake. The reservoir lake would create an inland water way that got into Chongqing. The economy of the area would benefit greatly (Tan, 2007). The project has faced criticism...
Words: 3093 - Pages: 13
...Chapter 7 : Moral Issues 7. 1 The Environment 7. 2 Life 7. 3 Rearmament and War 7. 4 Business Ethics 7. 5 Sexuality and the Family 7. 6 Discrimination 7. 7 Freedom of Information 7. 8 Science and Technology Chapter Overview This chapter will discuss the contemporary moral issues. There are eight main sub-headings and examined in turn. Students may not only learn about moral facts, principles and theories, but also some important moral issues so that they will kept in phase with current issues in facing the challenge out there. This chapter also encourages students to ...
Words: 28274 - Pages: 114
...DISCLAIMER The information contained in this report is given in good faith and was derived from sources believed to be reliable and accurate. The report was prepared by students as a required component of their academic assessment. The reader should not act on the basis of any information or recommendations contained in the report without seeking specific advice from the firm's professional advisers. While due care has been taken in the preparation of this document, Murdoch University together with its academic supervisors and students accepts no responsibility for errors or omissions, nor do they guarantee its accuracy. OFFICE USE ONLY Submission date OFFICE USE ONLY Submission date ASSIGNMENT COVER SHEET (INDIVIDUAL OR GROUP) Please complete and attach this form to your assignment. All assignments must be submitted to lecturer on the stipulated submission date. Name | LIANG TIANSHU JOEL, GOH WEI SIONG, LEE WEI TECK BRANDON, CHENSON ANG, LIM MING YAO | | Unit Code | BUS323 | Unit Name | INTERNATIONAL MANAGEMENT | Class Code | PT-BUS323D | Local Lecturer’s name | DR. JUERGEN RUDOLPH | Assignment No. (i.e. 1,2,3) or ‘short answer’ | MAJOR PROJECT | Your assignment should meet the following requirements. Please confirm this by ticking the boxes before submitting your assignment √ My assignment is double-spaced and clearly legible √ My assignment is written on one side of page only √ I have provided a wide margin...
Words: 12161 - Pages: 49
...World Journal of Entrepreneurship, Management and Sustainable Development Analysing the impact of green marketing strategies on consumer purchasing patterns in Mauritius Thanika Devi Juwaheer Sharmila Pudaruth Marie Monique Emmanuelle Noyaux Article information: Downloaded by UNIVERSITI TEKNOLOGI MALAYSIA At 10:18 08 October 2014 (PT) To cite this document: Thanika Devi Juwaheer Sharmila Pudaruth Marie Monique Emmanuelle Noyaux, (2012),"Analysing the impact of green marketing strategies on consumer purchasing patterns in Mauritius", World Journal of Entrepreneurship, Management and Sustainable Development, Vol. 8 Iss 1 pp. 36 - 59 Permanent link to this document: http://dx.doi.org/10.1108/20425961211221615 Downloaded on: 08 October 2014, At: 10:18 (PT) References: this document contains references to 124 other documents. To copy this document: permissions@emeraldinsight.com The fulltext of this document has been downloaded 4276 times since 2012* Users who downloaded this article also downloaded: Elham Rahbar, Nabsiah Abdul Wahid, (2011),"Investigation of green marketing tools' effect on consumers' purchase behavior", Business Strategy Series, Vol. 12 Iss 2 pp. 73-83 Kaman Lee, (2008),"Opportunities for green marketing: young consumers", Marketing Intelligence & Planning, Vol. 26 Iss 6 pp. 573-586 Charles Dennis, Lisa Harris, Ken Peattie, Andrew Crane, (2005),"Green marketing: legend, myth, farce or prophesy?", Qualitative Market Research: An International Journal...
Words: 12394 - Pages: 50
...CORPORATE SOCIAL RESPONSIBILITY IN VIETNAM; A STUDY OF ITS IMPORTANCE BY PHAM THUY LY E0700048 i BACHELOR OF BUSINESS (ACCOUNTING) HONS HELP UNIVERSITY COLLEGE MARCH 2011 DECLARATION OF ORIGINALITY AND WORD COUNT I hereby declare that the graduation project is based on my original work except for quotations and citations which have been duly acknowledged. I also declare that it has not been previously or concurrently submitted for any other course/degree at Help University College or other institutions. The word count is 10,758 words. ii _____________________ Pham Thuy Ly 28 March, 2011 ACKNOWLEDGEMENT This project would not have been made possible without the assistance, support and encouragement of many people. I wish to take this opportunity to thank all the people who have helped me during the time of completing this study. I would like to express my deep gratitude to my supervisor Dr. Le Van Lien, International School, Vietnam National University Hanoi. He has kindly helped me and supported me all the way through. I also would like to express my thank to Ms. Sumathi and Ms. Shenba, Help University College, who initiated the project and give so much instruction and support. Additionally, I also would like to extend my special thanks to managers, accountants, my friends, and other people who have help me to carry out the survey. I want to thank them for all their support, interest and valuable hints. PHAM THUY LY iii CORPORATE SOCIAL RESPONSIBILITY IN VIETNAM;...
Words: 15301 - Pages: 62
...rtYTL CORPORATION BERHAD 92647-H www.ytl.com.my www.ytlcommunity.com YTL CORPORATION BERHAD 92647-H 11th Floor Yeoh Tiong Lay Plaza 55 Jalan Bukit Bintang 55100 Kuala Lumpur Malaysia Tel • 603 2117 0088 603 2142 6633 Fax • 603 2141 2703 the journey continues... YTL CORPORATION BERHAD 92647-H sustainability report 2011 sustainability report 2011 This report is printed on environmentally friendly paper. YTL CORPORATION BERHAD 92647-H Table of Contents 2 10 12 20 38 102 114 116 Managing Director’s Review Corporate Responsibility Promotion Of Arts & Culture 14 Starhill Gallery Arts Festival 15 The Kuala Lumpur Performing Arts Centre (KLPac) 17 Singapore Dance Theatre 17 The Actor’s Studio at the Rooftop, Lot 10 17 A Midsummer Nights Feast at Starhill Gallery 18 Feast Village Junior 18 Hutong – A Gourmet Heritage Village at Lot 10 19 YTL Concerts of Celebration Supporting Education & Community Development 22 Education Initiatives 28 Community Support & Development Initiatives 36 Employee Welfare Protection of the Environment 40 The YTL Group’s Environmental Vision 42 Utilities 61 Cement Manufacturing 65 Express Rail Link 68 Property Development & Sustainable Design 85 Hotels & Resorts 87 Carbon Credit Consultancy Services 88 Biodiversity & Nature Conservation Programmes & Collaborations 102 Earth Hour 2011 105 Ongoing Outreach Through Climate Change Week 106 National Geographic Store, Kuala Lumpur 108 The Copenhagen Communiqué on Climate Change...
Words: 48018 - Pages: 193
...ENTRY STRATEGY INTO VIETNAMESE ENVIRONMENTAL MARKET A CASE STUDY OF ALTECH ENVIRONMENT PTE LTD by Dang Tran Bao Hanh A research study submitted in partial fulfillment of the requirements for the degree of Master in Business Administration Examination Committee Dr. Do Ba Khang (Chairman) Dr. Fredric W. Swierczek Dr. Lalit M Johri Nationality Vietnamese Previous degree Graduate Diploma in Business Administration SAV Program Scholarship Donor Government of Switzerland/ Swiss Agency for Development and Cooperation (SAV program) Asian Institute of Technology School of Management Bangkok, Thailand April, 2000 Acknowledgment It is a rare pleasure for me to express my profound gratitude and thanks to Dr. Do Ba Khang, advisor to this research, for his valuable guidance, explicit direction, and encouragement throughout this research. I also want to give my sincere thanks to Dr. Fred and Dr. Johri for serving as members of the examination committee together with their constructive and useful advice. My acknowledgements are due to Swiss - AIT - Vietnam Management Development Program and Swiss Government who gave me a great chance to participate in MBA study by providing financial support. My special thanks also go to the management of Altech Pte Ltd Company, especially Mr. Goh Boh Chung, for providing me helpful information and giving...
Words: 22837 - Pages: 92
